latest statistics - leadingre · 100% 80% 60% 40% 20% 0% source: mintel international website...
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LATEST STATISTICS
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LUXURY PORTFOLIO MISSION
• Give listings exposure to the largest audience possible outside of the local market
• Increase the likelihood national and global buyers will find you
• Provide tangible marketing results at the best value
• Share the latest about today’s luxury consumer
• Connect our agents with the finest, most reputable and powerful group of brokers in the industry
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GLOBAL REACH
130,000Associates worldwide
565 Brokerages around the world
6Continents with member companies
Q Luxury Portfolio & LeadingRE Q LeadingRE
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LISTING INVENTORY
Total Inventory $58 Billion
Average Property $2.6 Million
Many renowned, celebrity homes and sold listings
NUMBER OF TOP LISTINGS
$1 Million+ 20,949
$5 Million+ 1,999
$10 Million+ 642
BRANDENTON, FL, USA | $11,995,000
THE COMPANY YOU KEEP
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NETWORK WITH THE MOST SALES
$32 BILLION MORE U.S. HOME SALES THAN OUR CLOSEST COMPETITOR AMONG THE TOP 500 FIRMS
Volume shown in billions of dollars
This bar chart is sourced from REAL Trends Top 500 for 2018, realtrends.com. Companies shown represent networks and national brands. 0 50 100 150 200 250
Leading Real Estate Companies of the World®
Keller Williams Coldwell Banker
Non-LeadingRE IndependentsBerkshire Hathaway Home Services
RE/MAX Sotheby’s International Realty
Compass Century 21
Douglas Elliman Real EstateeXp Realty
HomeSmart ERA
Better Homes & GardensRealty Executives
Exit Realty
$254
$222
$192
$91
$89
$83
$72
$45
$30
$28
$19
$14
$14
$12
$7
$.5
$32 Billion More Home Sales Than Our Closest CompetitorAMONG THE TOP 500 U.S. FIRMS
This bar chart is sourced from REAL Trends Top 500 for 2018, realtrends.com. Companies shown represent networks and national brands.
Volume shown in billions of dollars
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TOTAL U.S. PROPERTIESLuxury Portfolio has more listings over $1 Million LuxuryPortfolio.com
SothebysRealty.com
ChristiesRealEstate.com
KWLuxuryHomes.com
ColdwellBankerLuxury.com
Elliman.com
Compass.com
MayfairInternationalRealty.com
Source: Mintel International Website Survey May 2019. 0 2,000 4,000 6,000 8,000 10,000 12,000 14,000 16,000
Total U.S. Properties
Total Over $1 Million luxuryportfolio.com
Source: Mintel International Website Survey May 2019
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LUXURY PORTFOLIO IS TRULY LUXURY86% of all listings are $1 Million and/or above
Source: Mintel International Website Survey May 2019
100%
80%
60%
40%
20%
0%
Source: Mintel International Website Survey May 2019
62% OVER$1 MILLION
86% OVER$1 MILLION
50% OVER$1 MILLION
45% OVER$1 MILLION
29% OVER$1 MILLION
Sotheby’s International Realtysothebysrealty.com
46% OVER$1 MILLION
Douglas Ellimanelliman.com
Keller Williams Luxury Homes
kwluxuryhomes.com
Compasscompass.com
Coldwell Banker Global LuxurySM
coldwellbankerluxury.com
Luxury Portfolio International®
luxuryportfolio.com
luxuryportfolio.com
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WEBSITE STATSluxuryportfolio.com• Average 3 million high-net-worth visitors
annually
• 50,000+ homes marketed each year
• Listings in almost all states and more than 50 countries
• Traffic from 200 countries/regions per month
• Listings can be translated into 9 languages and 60 currencies
• 50% of traffic is from mobile devices
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WEBSITE VISITORSplanning to spend $1 Million+ on their next home
TORONTO, ONTARIO, CANADA | C $22,000,000Source: YouGov Affluent Perspective; Website Visitors from the USA
Liquid Assets: $10.8 Million
Avg. Household Income: $372,000
Primary Home (Mean Value): $2.4 Million
Second-Home Owner: 57%
Homeowners: 95%
Average Age: 36
66%: Male | 34%: Female
College Graduates: 97%
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ADDITIONAL ONLINE LISTING EXPOSURE• wsj.com
• mansionglobal.com
• barrons.com and Penta online
• juwai.com
• leadingre.com
• youtube.com
• WeChat (through Mansion Global)
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LEARN MOREVisit Program Information in LuxeXchange for additional materials and resources at
xchange.luxuryportfolio.com
Bookmark and incorporate the Luxury Portfolio Digital Listing Presentation at luxurylistingpresentation.com
Updated June 2019