leadgen and list building
TRANSCRIPT
@sellsy_app
#SalesHackerSeries
1. Background
2. Know your metrics
3. Be Customer Centric...
4. … to generate more leads
5. Outsource your workforce
AGENDAAGENDA
How do we generate leads?...
... Or HOW WE DON’T GENERATE LEADS?
AGENDATODAY
BACK IN TIME
Selling a simple B2B product isn’t hard
BACK IN TIME
How did we generate our
first 2000 clients?
So how to sell a complex B2B product?
AGENDATODAY
QUANTITY ≠ QUALITY
AGENDAKNOW YOUR METRICS
Your users know
your product
better than you
thought
AGENDAREFERRAL IS YOUR BEST LEAD GENERATION
CHANNEL
Make them love
your product
and spread the
word!
TAKE CARE OF YOUR CUSTOMERS
Your customer’s contacts have the same
needs and pain point as the referrer
TAKE CARE OF YOUR CUSTOMERS
Outsource your workforce by
creating great partnerships!
USE RESELLERS TO OUTSOURCE
AGENDAREMEMBER
Each new user is a potential sales rep!
AGENDATHEN
NEXT STEP?