linked in & facebook for cobalt mortgage 2013.08.01
DESCRIPTION
The Geeks on Grand gave a presentation to Cobalt Mortgage in Durango on August 1, 2013. The topics were using LinkedIn and Facebook for Business. Please let us know if you have any questions, or need further information on LinkedIn, Facebook, or any other social site. -Victoria Petersen and Perry Lewis, Geeks on Grand 970.533.9926 / www.geeksongrand.comTRANSCRIPT
![Page 1: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/1.jpg)
PERRY D. LEWISGEEKS ON GRAND
LinkedIn Workshopfor Cobalt Mortgage
![Page 2: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/2.jpg)
LinkedIn is…
…….
LinkedIn is…
![Page 3: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/3.jpg)
Complete Your Profile…….
Complete Your Profile
Upload an image Create “who you are”
headline List your current
position and past two positions
Complete "Summary” sections
Complete "Specialties” section
![Page 4: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/4.jpg)
Complete Your Profile…….
Complete Your Profile
Interests Groups &
Associations Honors & Awards Give & Ask for
Recommendations
![Page 5: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/5.jpg)
Growing Your Network…….
Growing Your Network
![Page 6: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/6.jpg)
Growing Your Network
![Page 7: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/7.jpg)
How To Market Yourself…….
How To Market Yourself
![Page 8: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/8.jpg)
Groups – Associations – Interests
![Page 9: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/9.jpg)
Using LinkedIn to Market Your Biz…….
Using LinkedIn to Market Your Biz
![Page 10: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/10.jpg)
LinkedIn Business Page
![Page 11: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/11.jpg)
LinkedIn Business Analytics
![Page 12: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/12.jpg)
LinkedIn Business Analytics
![Page 13: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/13.jpg)
Privacy
…….
Privacy
![Page 14: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/14.jpg)
Social Netiquette
…….
Social Netiquette
![Page 15: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/15.jpg)
Perry D. Lewis [email protected]
http://www.linkedin.com/company/geeks-on-grand
www.geeksongrand.com
970.533.9926
August 1, 2013
LinkedIn Workshop for Cobalt Mortgage
![Page 16: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/16.jpg)
Facebook Workshopfor Cobalt Mortgage
VICTORIA PETERSEN GEEKS ON GRAND
![Page 17: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/17.jpg)
Facebook for Business
The Road to Social Media Success
![Page 18: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/18.jpg)
Page Architecture
Layout of your
Business Page
![Page 19: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/19.jpg)
Admin Panel
![Page 20: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/20.jpg)
Insights Panel
![Page 21: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/21.jpg)
Business Page Header
![Page 22: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/22.jpg)
Page Architecture
Layout of your
Business Page
![Page 23: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/23.jpg)
The Timeline
![Page 24: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/24.jpg)
Facebook Timeline
Pin a Post to the Top of Your Page
![Page 25: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/25.jpg)
Facebook Timeline
Highlighting a Post
![Page 26: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/26.jpg)
Hello, Highlights!!
![Page 27: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/27.jpg)
Growing Your Page
“Likes”
![Page 28: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/28.jpg)
Growing Your Page
“Likes”
Vanity URLs
![Page 29: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/29.jpg)
Growing Your Page
“Likes”
![Page 30: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/30.jpg)
Growing Your Page
Interaction
![Page 31: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/31.jpg)
Growing Your Page
Interaction
Interacting as “Your Page”
![Page 32: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/32.jpg)
Growing Your Page
Interaction
Interacting as “Your Page”
![Page 33: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/33.jpg)
Interacting as “Your Page”
![Page 34: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/34.jpg)
Content Marketing
General Strategies
![Page 35: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/35.jpg)
Content Marketing
General Strategies
![Page 36: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/36.jpg)
Facebook’s Graph Search
Relevant Search – at last!!
Facebook’s Graph Search
![Page 37: Linked in & Facebook for Cobalt Mortgage 2013.08.01](https://reader031.vdocument.in/reader031/viewer/2022013003/54b612304a79598d038b4592/html5/thumbnails/37.jpg)
Victoria Petersen [email protected]
m
www.facebook.com/GeeksonGrand
www.geeksongrand.com
970.533.9926
August 1, 2013
Facebook Workshop for Cobalt Mortgage