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LIP SERVICE: Are Your Employees Really As Important As Your Customers? Dick Finnegan June 24 th , 2014 WELCOME To Orlando, My Hometown! Copyright C-Suite Analytics, 2014 All Rights Reserved

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Page 1: LIP$SERVICE:$Are$Your$Employees$Really$ As ......QuesSon$#3 If$YES,$you$are$likely$ge{ng$ highandmiddle$scores combinedandonlyhigh$ scoresdriveproducSvity!!! $

LIP  SERVICE:  Are  Your  Employees  Really  As  Important  As  Your  Customers?  

Dick  Finnegan  June  24th,  2014  

   

WELCOME  To  Orlando,    My  Hometown!  

Copyright C-Suite Analytics, 2014 All Rights Reserved

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Finnegan  Background  

“Recovering  HR  director” solved  turnover  for  Siberian  banks,  African  gold  mines,  Chinese  mulS-­‐naSonal  corporaSons…and  the  CIA    

 Author,  Rethinking  Reten*on  in  Good  Times  and  Bad,  endorsed    by  BusinessWeek  as  offers  “fresh  thinking  for  solving  the  turnover    problem  in  any  economy”          

Author,  The  Power  of  Stay  Interviews  for  Engagement  &  Reten*on,    top-­‐selling  SHRM-­‐published  book  2012  &  2013    Noted  expert  by  BusinessWeek,  Chief  Execu*ve  Magazine,  &  Consul*ng  Magazine  

www.c-­‐suiteanaly/cs.com   2  

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3 www.c-suiteanalytics.com

“Please  Your  Employees  and    You  Please  Your  

Customers”  …My  high-­‐vision,  first  CEO  

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Today’s  AMBITIOUS  Agenda

6  Chunks      1.  Report  Dollars  for  E  &  R    2.  How  to  Report  Survey  scores    3.  Survey  frequency    4.  Power  of  Stay  Interviews    5.  ForecasSng    6.  New  exit  interview  idea  

What  makes  us  happy?  Free  how-­‐to-­‐do-­‐this  tools  

4 www.c-­‐suiteanaly/cs.com   4  

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Bad  News  or  Good  News?  The  Economist  Intelligence  Unit  survey  of  C-­‐Suite  ExecuSves:      What  is  most  likely  to  harm  your  organizaSon  financially  over              

 the  next  12  months?  53%  say  insufficient  talent    n  What  are  the  obstacles  to  HR  taking  a  greater  role  in  strategic  

 planning?  41%  say  Is  too  focused  on  processes  and  rules  –    not  a  “big  picture”  person  

   

n  HR  survey:  Which  top  priority  do  you  solve  least  effecSvely?  

 Engagement  &  Reten*on  

 

5 www.c-­‐suiteanaly/cs.com  

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6 www.c-suiteanalytics.com

1.  How  ogen  do  you  survey?  

2.  For  major  issues,  how  many  days  for  your  company  to  implement  changes?  

3.  When  major  issues,  how  many  days  Sll  you  re-­‐survey?  4.  Do  real  consequences  happen  for  managers  that  directly  impact  raSngs,  pay,  promoSon  opportuniSes?  

5.  How  many  managers  have  you  terminated  in  the  past  year  due  to  survey  results?  

 

 

Customer  vs  

Employee  Surveys    

Employees  As  Important  As  Customers?  

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Sales  vs  Engagement/RetenSon  

CEO  AcSon    

Sales   Engagement   RetenSon  

Sets  monthly  &  annual  goals?  

 

Yes   ”Beat  last  Sme”  or  “beat  benchmark”;  few  set  goals  

 

SomeSmes  

Report  goals,  progress  to  Board?  

 

Yes   Rarely   Rarely  

Hold  managers  accountable  in  

meaningful  ways?    

Usually   Hardly  ever   Rarely  

7 www.c-suiteanalytics.com

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By  words  AND  acSons,  who  does  your  CEO  think  is  more  important?  

q   Customers?  q   Employees?  q   Both  the  same?

     

8 www.c-suiteanalytics.com

Poll  QuesSon  #  1

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9 www.c-suiteanalytics.com

Line  of  Sight  

Revenue$  –  Expense$  =  Profit$  

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10 www.c-suiteanalytics.com

Line  of  Sight  

Revenue$  –  Expense$  =  Profit$    Engagement  Scores  +  Turnover  %s  =  ?  

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11 www.c-suiteanalytics.com

Line  of  Sight  

Revenue$  –  Expense$  =  Profit$    Engagement  Scores  +  Turnover  %s  =  ?  

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Do  you  report  either  your  survey  scores  or  turnover  percentages  with  dollar  costs?  

q   YES?  q   NO?      

12 www.c-suiteanalytics.com

Poll  QuesSon  #2  

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13 www.c-suiteanalytics.com

0  5  10  15  20  25  

2009   2010   2011   2012   2013  

U.S.  Voluntary  Quit  Percentages,  Post-­‐Recession…U.S.  Bureau  of  Labor  Sta*s*cs  

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Chunk  #1:  Report  Dollars/Turnover  

Actual  client  turnover  costs  by  job:    ü  Physician…$225,808  ü  Sogware  engineer….$131,000  ü  Call  center  representaSve…$29,447  ü  Truck  loader/unloader…$4,955  

14 www.c-suiteanalytics.com

Cost  Per  Hire  +  LOST  PRODUCTIVITY,  Not  __%  of  Annual  Pay  

   

 

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15 www.c-suiteanalytics.com

$  Turnover  =  Cost  to  Replace  +  Lost  ProducSvity    

Lost  ProducSvity  =  Employee’s  Daily  $  ContribuSon  X  Days  Job  Open  +  Ramp-­‐Up  Days  

Placing  $  Values  on  Turnover  

Page 16: LIP$SERVICE:$Are$Your$Employees$Really$ As ......QuesSon$#3 If$YES,$you$are$likely$ge{ng$ highandmiddle$scores combinedandonlyhigh$ scoresdriveproducSvity!!! $

Hospital  Example/12  Months  Costs,  5  Job  Bands  

Job Group Example Jobs Cost/exit Cost/12 months

Non-skilled EVS, food svs, admit rep $8,503 $255,090

Skilled Hourly patient care tech, phleb., sec 12,627 568,215

Licensed Hourly rehab ther., radio. tech, resp. therapists

20,388 428,128

Nurses inpat. nurses, emerg. nurses, surg. nurses

46,250 2,350,000

Exempt mgrs, directors, case mgrs 57,857 694,284

TOTAL $4,295,717

www.c-­‐suiteanaly/cs.com   16

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Dollars  Drive  RetenSon  Accountability  

Manager   RetenSon  Goals  

Results   Cost  of  Turnover  

Merbach   All  T/O  15%   13%   $105,378  

1st  Yr  T/O  5%   3%          31,254  

Finnegan   All  T/O  15%   10%   $71,598  

1st  Yr  T/O  5%   5%      49,560  

Murphy   All  T/O  15%   22%   $221,369  

1st  Yr  T/O  5%   11%    88,321  

www.c-­‐suiteanaly/cs.com   17

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Chunk  #1:  Report  Dollars/Engagement  

Either…  A.   Distribute  correlaSve  studies  B.   Conduct  correlaSve  studies  with  your  company’s  

data  C.   Apply  C-­‐Suite  AnalyScs’  engagement  cost  

calculator  

18  www.c-suiteanalytics.com

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How  Much  More  Do  Engaged  Employees  Produce?

q  Gallup:  22%  more  profitability/lower  turnover  (TO)/higher  earnings  per  share  (EPS)  

q  GPTW  InsStute:  20%  more  producSvity/lower  TO/higher  EPS  

q  Hewix:  %  engaged  correlates  with  higher  shareholder  returns  (S/H)  

q  Kenexa:  double  S/H  returns  q  WorkUSA/Watson  Wyax:  26%  

more  revenue  per  employee  

 

19 www.c-suiteanalytics.com

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Introducing  

20  

The  very  best…and  only…  Engagement  calculator  

I  know

www.c-suiteanalytics.com

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The  Research  Source  

21  

“Watson  WyaO  analyses  show  that  a  significant  improvement  (one  standard  devia*on)  in  employee  engagement  is  associated  with  a  1.9  percent  increase  in  revenue  per  employee.“  

“Debunking  the  Myths  of  Employee  Engagement”,  Watson  Wyax…now  Towers  Watson…..2007  

www.c-suiteanalytics.com

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Engagement  Calculator  Example  

22  www.c-­‐suiteanaly/cs.com  

Ø OrganizaSon  earns  $100  MM  in  annual  revenue  

Ø  Conducted  engagement  survey  that  reported  scores  on  a  scale  of  1-­‐10  

Ø  Targeted  score  was  8  

Ø  Actual  organizaSon  score  was  7  

Ø  DistribuSon  of  scores  indicates  1  SD  =  1  

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Engagement  Calculator  Example  

23  

1 10 8

Target  Score  

Actual  Score  

7

SD  =  1  

6

If  organizaSon  score  is  1  SD  below  target  score…    

  OrganizaSon  is  losing  1.9%  of  revenue…  .019  x  $100  MM  =  $1.9  MM

   

 www.c-suiteanalytics.com

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Engagement  Calculator    Example  Technology  Department  

24  

Ø  OrganizaSon  earns  $100  MM  in  annual  revenue  

Ø  Conducted  engagement  survey  that  reported    Ø  scores  on  a  scale  of  1-­‐10  

Ø  Targeted  score  was  8,  actual  technology      Ø  department  score  was  9  

Ø  DistribuSon  of  scores  indicates  1  SD  =  1  

Ø  Technology  department  salaries  &  benefits  =  10%  of  organizaSon’s  total  salaries  &  benefits  

 www.c-suiteanalytics.com

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Technology  Department  Example  

25  

1 10 8

Target  Score  

Technology  Dept.  Score  

7

SD  =  1  

6

If  technology  dept.  score  is  1  SD  above  target  score…      

Technology  dept  is  achieving  1.9%  of  addiSonal  revenue…  .019  x  $100  MM  =  $1.9  MM  x  .10  =  $190,000…when  technology  department  salaries  &  benefits  comprise  10%  of  organizaSon’s  total  salaries  &  benefits    

9

www.c-suiteanalytics.com

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This  Engagement  Calculator  Works!  

26  www.c-­‐suiteanaly/cs.com  

“The  C-­‐Suite  Analy*cs  Engagement  Calculator  is  a  welcomed,  one-­‐of-­‐a  kind  tool  to  help  organiza*ons  fully  grasp  the  value  of  engaged  employees…as  well  as  the  huge  number  of  dollars  leX  on  the  table  when  employees  don’t  give  their  best.  Perhaps  its  greatest  value  is  that  it  dis*nguishes  managers  who  influence  engagement  from  those  who  do  not,  in  specific  dollar  values.        This  calculator  is  based  on  broad-­‐based  research  and  its  algorithms  have  a  solid  sta*s*cal  founda*on.    It  can  work  with  any  engagement  survey  and  assumes  that  survey  measures  engagement  in  a  valid  way.”      Dr.  Gary  Borich,  Ph.D  Endowed  Fellow,  QuanStaSve  Methods  Program  The  University  of  Texas  at  AusSn            

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Chunk  #1:  Report  Dollars/Engagement  

Either…  A.   Distribute  correlaSve  studies  B.   Conduct  correlaSve  studies  with  your  company’s  

data  C.   Apply  C-­‐Suite  AnalyScs’  engagement  cost  

calculator  

27  www.c-suiteanalytics.com

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Chunk  #2:  Survey  Scores  Gallup/Bersin  

28  

U.S.  Companies  on  Track  to  Spend  $1.53  Billion  Each  Year  to  Improve  Engagement…  on  Surveys  &  Programs  

www.c-­‐suiteanaly/cs.com  

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Only  Top  Box  Counts!  Engaged  employees  work  with  passion  and  feel  a  profound  connecSon  to  their  company.  They  drive  innovaSon  and  move  the  organizaSon  forward  

 Not  engaged  employees  are  essenSally  checked  out.  They're  sleepwalking  through  their  workday  pu{ng  Sme  —  but  not  energy  or  passion  —  into  their  work    AcSvely  disengaged  employees  aren't  just  unhappy  at  work;  they're  busy  acSng  out  their  unhappiness.  Every  day,  these  workers  undermine  what  their  engaged  coworkers  accomplish    29 www.c-suiteanalytics.com

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Does  your  survey  company  give  you  an  “engaged”  score  of  50  or  above?  

q   YES?  q   NO?      

30 www.c-suiteanalytics.com

Poll  QuesSon  #3

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Does  your  survey  company  give  you  an  “engaged”  score  of  50  or  above?  

q   YES?  q   NO?      

31 www.c-suiteanalytics.com

Poll  QuesSon  #3

If  YES,  you  are  likely  ge{ng  high  and  middle  scores  combined  and  only  high  scores  drive  producSvity  

   

 

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32 www.c-suiteanalytics.com

Benchmark  means  standard,  average,  mediocre…so  which  statement  drives  more  acSon?  

CEO,  our  turnover  is  19%  and  the  benchmark  is  20%  

CEO,  our  turnover  is  19%  and  it’s  cosSng  us  $7.9  MM  each  year  

   

 

OR  

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Chunk  #3:  Survey  Frequency  

33  www.c-­‐suiteanaly/cs.com  

Problem:  Would  you  wait  a  year  to  re-­‐survey  your  dissaSsfied  customers  or  paSents?  

SoluSon:  Track  each  managers’  improvements  by  quarter  vs  by  year  

Because  managers  drive  your  producSvity  and  revenue  metrics!      

 

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How  ogen  do  you  survey  your  employees?  

q   Once  per  year  q   Less  frequently  q   More  frequently  

q   We  don’t  survey      

34 www.c-suiteanalytics.com

Poll  QuesSon  #4

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Are  Your  RetenSon  Efforts  Driven  By  AccountabiliSes  or  Programs?  

Business  AccountabiliSes  driven  by  execuSves  from  the  top  like  sales,  service,  quality,  &  safety  

www.c-­‐suiteanaly/cs.com   35  

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Are  Your  RetenSon  Efforts  Driven  By  AccountabiliSes  or  Programs?  

RetenSon  Programs    driven  from  the  side  like  town  hall  meeSngs,    employee  appreciaSon  week,  newslexers  

Business  AccountabiliSes  driven  by  execuSves  from  the  top  like  sales,  service,  quality,  &  safety  

www.c-­‐suiteanaly/cs.com   36  

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Are  Your  RetenSon  Efforts  Driven  By  AccountabiliSes  or  Programs?  

 RetenSon  Programs    driven  from  the  side  like  town  hall  meeSngs,    employee  appreciaSon  week,  newslexers  

Business  AccountabiliSes  driven  by  execuSves  from  the  top  like  sales,  service,  quality,  &  safety  

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86%  of  the  Sme  

   

 

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How  does  your  company  survey  solve  engagement  &  retenSon?  

q   Employee  programs?  q   Manager  accountabiliSes?  

   

38 www.c-suiteanalytics.com

Poll  QuesSon  #5

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Supervisors’  Impact  on    Engagement  &  RetenSon  

“If  you  have  a  turnover  problem,  look  first  to  your  managers”…Gallup  

Employees  stay  for  managers  first  and  co-­‐workers  second…salary.com  Employees’  levels  of  engagement  higher  when  their  supervisors  had  higher  levels  of  engagement…DDI  

“When  employees  stay,  it  is  because  of  their  immediate  managers”…  NaSonal  EducaSon  AssociaSon  

Employees  who  stay  primarily  for  their  supervisors  stay  longer,  perform  bexer,  and  are  more  saSsfied  with  their  pay…TalentKeepers  

 

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The  Real  Power  of  Supervision  

Kenexa  interviewed  1,000  recently-­‐quit  employees  and  asked  about  pay,  benefits,  development,  advancement  and  relaSonships  with  supervisors…and  found  supervisor  rela*onships  influenced  all  other  opinions,  concluding…    “Offering  a  higher  salary  or  developmental/advancement  opportunity  may  not  be  enough  to  retain  employees”    

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Do  Clinical  Directors    Really  Drive  RetenSon?  

RecommendaSon:  Hold  clinical  directors  accountable  for  achieving  retenSon  goals  

 

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Compared  one  hospital  that  held  nurse  managers  accountable  for  reten*on  versus  others  that  implemented  various  programs  &  found  ‘Accountable  hospital  nurse  turnover  down  41%  vs.  others  stayed  the  same.’  

-­‐  Hardwiring  Right  Reten*on,  the  Advisory  Board  Company’s  Health  Care  Advisory  Board  

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One  Big  Lesson  Learned  

It’s  not  what  you  give  them…it’s  how  you  treat  them  

42  www.c-­‐suiteanaly/cs.com  

Insanity:  Doing  the  same  thing  over  and  over  again  and  expecSng  different  results    

Survey  25%  sample  quarterly  &  remove  supervisors  who  do  

not  improve  

 

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Chunk  #4:  Leaders  Conduct    Stay  Interviews  

43  www.c-­‐suiteanaly/cs.com  

 Structured  discussion  a  leader  conducts  with  each  individual  employee  to  learn  the  specific  acSons  she  must  take  to  strengthen  that  employee’s  engagement  and  retenSon  with  the  organizaSon…  

Bring  informaSon  that  can  be  used  today  

Focus  on  individual  employees  including  top  performers  

Put  managers  in  the  soluSon  seat  

   

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 Stay  Interview  Key  Ingredients  

44 www.c-­‐suiteanaly/cs.com  

Cascade  Tops  Down  

Conducted  by  supervisors  vs.  HR  

Separate  from  Performance  

Have  managers  forecast  retenSon  

Gather  stay  &  leave  reasons  at  the  top  

Once/year  conSnuing  employees  and  twice  for  new  hires  

 

 

Top-­‐Selling  SHRM-­‐Published  Book  2012  &  2013  

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3  Stay  Interview  Success  Stories  

Florida  Hospital  Zephyrhills…All  turnover          37%;  nurse  turnover      70%    Burcham  Hills  ReSrement  Community…Nurse  turnover          

 70%;  100%  retenSon  first  180  days    Novo  1  Call  Centers…Agent  turnover        20%  

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Do  your  managers  conduct  stay  interviews?  

q   Yes?  

q   No?      

46 www.c-suiteanalytics.com

Poll  QuesSon  #6

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47 www.c-suiteanalytics.com

Chunk  #5:  ForecasSng  

Secret:  ForecasSng  is  a  sales  SOLUTION  because  it  drives  salespeople  to  close  sales    So  why  not  ask  managers  to  forecast  engagement  &  retenSon?  

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RetenSon  Forecast  “HeatMap”  

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Leader:  Rodriguez  

Perf  RaSng/  5  Hi,  1  Lo  

Green  1+  yrs  

Yellow  6-­‐12  

Months  

Red  0-­‐6  Months  

RetenSon  Plan  

Kim  Johnson  

4   Provide  mentor  for…  

Burt  Brown  

5   Develop  skills  for  possible  promoSon  to…  

Cindy  Stone  

3   Pleased  with  current  role  &  circumstance  

Ralph  Jimenez  

2   Coaching  for  performance    

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Which  Engagement  ForecasSng  QuesSon  is  Best?  

 1.   Will  your  survey  results  increase  this  Sme?  2.   What  will  be  your  survey  score  this  Sme?  3.   Will  this  employee  score  in  the  top  box?  

49  www.c-­‐suiteanaly/cs.com  

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Only  Top  Box  Counts!  Engaged  employees  work  with  passion  and  feel  a  profound  connecSon  to  their  company.  They  drive  innovaSon  and  move  the  organizaSon  forward    Not  engaged  employees  are  essenSally  checked  out.  They're  sleepwalking  through  their  workday  pu{ng  Sme  —  but  not  energy  or  passion  —  into  their  work    AcSvely  disengaged  employees  aren't  just  unhappy  at  work;  they're  busy  acSng  out  their  unhappiness.  Every  day,  these  workers  undermine  what  their  engaged  coworkers  accomplish    50 www.c-suiteanalytics.com

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Which  Engagement  ForecasSng  QuesSon  is  Best?  

 1.   Will  your  survey  results  increase  this  Sme?  2.   What  will  be  your  survey  score  this  Sme?  3.          Will  this  employee  score  in  the  top  box?

 

51  www.c-­‐suiteanaly/cs.com  

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Does  your  company  conduct  exit  surveys  in  any  form?  

q   YES?  q   NO?      

52 www.c-suiteanalytics.com

Poll  QuesSon  #7

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Please  raise  your  hand  if  you  have  significantly  improved  your  company  by  conducSng  exit  surveys  

     

53 www.c-suiteanalytics.com

Poll  QuesSon  #8

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Chunk  #6:  Managers  Conduct  Exit  Interviews  

   

 Managers  ask  supervisors…  

1.   Did  you  see  this  exit  coming?  2.   What  was  your  forecast  for  this  employee?  3.   What  holes  were  in  your  stay  interview  stay  

 plan?  4.   Who  else  on  your  team  do  you  need  to  

 address?  5.   What  lessons  have  you  learned?  

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55  

“Fresh-­‐thinking  for  solving  the  turnover  problem  in  any  economy”…BusinessWeek    

 

Accountability-­‐Driven  like  Sales  &  Service  to…  

ü  Reduce  Cost  of  Turnover  ü  Improve  Employee  Engagement    ü  Improve  Revenue  &  Profitability  

Dollars   Goals   Stay  Interviews   Forecasts   Account-­‐

ability  

www.c-­‐suiteanaly/cs.com  

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6  Chunks  

56   56

 1.  Report  Dollars    2.  How  to  Report  Survey  scores    3.  Survey  frequency    4.  Power  of  Stay  Interviews    5.  ForecasSng    6.  New  exit  interview  idea  

     

Which  has  greatest  impact  for  your  organizaSon?    

…Versus  which  is  easiest  to  do?  

   

 

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Poll  #9  Gallup’s  100-­‐Year  Commitment  

57  www.c-­‐suiteanaly/cs.com  

 

Surveying  ciSzens  of  the  world  to  learn  what  brings  most  happiness  over  100  years.    So  far  the  answer  is…  

a.   Good  health?  b.   A  good  job?  c.   Love  and  respect  from  others?  

d.   Money  for  needs  and  more?  

e.   Bexer  life  for  your  children?    

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Gallup’s  100-­‐Year  Commitment  

58  www.c-­‐suiteanaly/cs.com  

a.   Good  health  

b.  A  good  job  c.   Love  and  respect  from  others  

d.   Money  for  needs  and  more  

e.   Bexer  life  for  your  children  

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Signing  in  SHRM  Bookstore  12:15  –  12:45  

     

       

     

 

www.c-­‐suiteanaly/cs.com  

Copyright C-Suite Analytics, 2014 All Rights Reserved

59  

Please  Complete  EvaluaSon  Form!  

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60  www.c-­‐suiteanaly/cs.com  

To  Obtain  

ü How  to  Cost  Turnover  &  Engagement

ü Engagement  CorrelaSons  to  ProducSvity

ü The  Stay  Interview  Manager   Training  Game

   

Please  Leave  Your   Business  Card

Include  #  of  Employees

 DFinnegan@C-­‐SuiteAnalyScs.com

407.694.3390