list of tactics used in content marketing to attract
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Content Marketing - Hot topic for SEO's and PR gurus, novice. My List of content marketing tactics used by me. Feel to add your list. Siddharth Chaudhry [email protected]TRANSCRIPT
4/26/2011
SIDDHARTH CHAUDHRY
CONTENT MARKETING – VARIOUS TACTICS
List of tactics used in content marketing to attract, engage and have their trust in you. | sid
Content Marketing is agreed by many experts as one of the major factor in
driving traffic, attracting new customers, engaging them and getting their
money in your pocket. It all makes sense from a marketing perspective as
the main goal of any website, organization, marketing guru is how his skills
or expertise can increase the revenue, can do the branding, can create
awareness. SEO’s and PR experts have been pushing a lot on the clients
and in house on how important content has become. In order to create
content one has to understand the traffic, the goals, the audience and what
is the method which is making the most sense. Marketing is like hit and try
most of the time. You have ideas and try and figure out which one works.
Social Media may work for apparel industry while it may not work for an
industrial washers manufacturing company.
But my problem is when marketers limit themselves to only certain kind of
content types or methods of content marketing. To be competitive and also
to be at the top it is most important to have a mix of content marketing
techniques and strategies in order to provide relevant information, sharing
and consuming it. This matters the most because content is the mouth of
the funnel which would convert into a sale, into branding.
Here is my list of content marketing that I have been using. Certainly we
can add some methods into it which I may not be aware of it.
Article Marketing – How to blogs, articles
Blogging
Images & Info graphics
Microsites
News Releases
Press Releases
Print Magazines
Print Newspapers
Social Quiz
Social Games (this one sounds confusing – yes mobile gaming along with branding is good advertisement this days)
Videos about products, services
Podcasts
Webinars
White Papers
Special Events
Cause related Marketing
Promotions
Emails
Wikipedia (providing images, adding content to already published articles)
The list is not complete you can definitely add some more to it. The above list is what I have been using in the role of Online Marketing Manager at my current job. You can certainly add to this list or get the one that is related to your industry.
Get in touch with me:
I am also looking for a full time opportunity in the field of ONLINE MARKETING.
SKILLS:
SEO, SEM, ONLINE MARKETING, PPC, GOOGLE ADWORDS, ANALYTICS, EMAIL MARKETING, ADOBE PHOTOSHOP, DIGITAL PR, REPUTATION MARKETING, OUT OF BOX THINKER, AMAZING MARKETING IDEAS.
LINK FOR MY RESUME: http://www.sidwebmonk.com/Siddharth_Chaudhry_Resume.pdf
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http://www.facebook.com/siddharthchaudhry
http://about.me/siddharthchaudhry
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LINKS TO OTHER ARTICLES:
Graphic Skill set for Siddharth Chaudhry
Videos Links:
http://www.sidwebmonk.com//swftest/index.swf
Please allow some time to load the video. This video is made using Adobe Flash
CS5 and it describes the services about my firm.
http://www.youtube.com/watch?v=nR0OeaVc20g
Video uploaded on youtube describing my skillset. Used Adobe After Effects CS5
software to create the video.
http://www.slideshare.net/siddharthchaudhry/siddharth‐chaudhry‐visual‐resume
Link to my visual resume. Different approach for resumes
Adobe Photoshop Skillset
http://a2.twimg.com/profile_background_images/192474578/marketingdissect
ed.jpg
Twitter Background for my firm marketingdissected. Adobe Photoshop CS5
Link: http://twitter.com/marketdissected
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myStudio.jpg
Twitter Background for my own Twitter Account. Adobe Photoshop CS5
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http://marketingdissected.com/images/logo.png
Logo creation of Marketing Dissected using Adobe Photoshop CS5
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Facebook fan page Graphic created using Adobe Photoshop CS5
Websites Creation using Adobe Dreamweaver CS5
http://www.sidwebmonk.com
My own Personal Website
http://www.marketingdissected.com
My Firms website
Facebook Fan Page Creation
Link to facebook fan page
http://www.facebook.com/pages/Marketing‐
Dissected/195603650471496?sk=app_4949752878
Click on the image to play the flash video
Link to lawyers facebook fan page:
http://www.facebook.com/pages/Marketing‐
Dissected/195603650471496?sk=app_7146470109
Working on it
Links to various Articles on Slideshare.net
List of my favorite twitters
http://www.slideshare.net/siddharthchaudhry/siddharth‐chaudhry‐list‐of‐
favorite‐marketers‐on‐twitters
Call me 201‐616‐2739
Email me at [email protected]
