Thomas “Tom” Livernois

10.25.11

Tom Livernois Commitment to Success

I entrench myself in every aspect of my responsibilities and leadership, never stopping or giving up until the results are fine tuned strategies for guaranteed business success. I am a dynamic marketing executive that couples top tier traditional corporate brand management with sound strategic leadership.

Passionate about developing strong competitive positions, I write clear, insightful and comprehensive business development models and killer creative briefs enabling flawless execution. Through expert collaboration, my mantra is to continuously seek new markets and product opportunities by understanding the hearts and minds of the consumers and by being smarter and more innovate than the competition.

But being smart is not enough, having strong commitment, drive and superior relationship attributes is how I live my life. I approach challenges in business with the same fortitude and commitment, believing there are always solutions and ways to develop a more impactful and refined business approach to incite passion in the consumer.

My unique marketing, entertainment and account management experience will help teams discover even greater success for entertainment brands and businesses.

Think Lead Succeed

ExperienceIndustries•

ExperienceScope

Personal Attributes• Leader

• Great communicator

• Organized

• Multi-tasker

• Prioritizer

• Flexible

• Insightful

• Solution oriented

• Mentor

• Great attitude

Management

• Account

• Agency

• Creative

• Department

• Executive & group presentations

• Multi-departmental collaboration

• Sales

Brand• Mission/vision statements

• Unique value proposition (UVP)

• Consumer segmentation

• Launch

• Re-position

• Creative briefs

• White papers

Consumer Marketing• Campaign strategy & development

• Mobile

• Multi-agency coordination

• Multi-medium

• Internet

• Research

• Social media

• Testing innovative solutions

• Unique opportunities

• Viral

Content• On-air and off-air multi-media

• Digital video

• Viral video

• VOD

• Branded

• Sponsored

Creative• Affiliate

• Creative briefs

• Execution

• Event

• Internet

• Mobile

• Multi-medium

• On-air & off-air

• Pod busters

• Promotion

• Strategy

• Viral

Integration• Affiliate

• Cross-promotional opportunities

• Partner

• Mobile

• Online

• Product

• Sponsor

Mobile• Content

• Event integration

• Game-based marketing

• Live streaming

• Marketing

• Near field communications

• Paid media

• New technologies

• SEO

• Twitter

Online• Blog

• Campaign

• Content

• Contest

• Cross-promotion

• Game development

• Industry

• In-game marketing

• Live streaming

• Microsite

• PPC

• SEO

• Social media

• Viral

• Voting

• Webisodes

Sales• Sales reels

• Sales material

• Sponsorship integration

• Sponsor cross-promotion

• Sponsor event

• Sales management

• Account management

Miscellaneous• Contest

• Event management

• Guerilla tactics

• PR

• Promotions

• Social media

• Viral seeding

Corporate • Agency and vendor contracts and management

• Budget development and management

• Cross departmental approval

• Freelance management

• Merchandise

• Sponsorships

• Process management

• Producer and actor management

• Personnel management and development

• RFPs

• Staff 0-30+

ContactTom Livernois

732 N. Van Ness Ave.Los Angeles, CA 90038

tlivernois921@gmail.com980-322-5335