livernois thomas ppt brand presentation
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Tom Livernois Brand PresentationTRANSCRIPT
Thomas “Tom” Livernois10.25.11
Tom Livernois’ Commitment to Success
I entrench myself in every aspect of my responsibilities and leadership, never stopping or giving up until the results are fine tuned strategies for guaranteed business success. I am a dynamic marketing executive that couples top tier traditional corporate brand management with sound strategic leadership.
Passionate about developing strong competitive positions, I write clear, insightful and comprehensive business development models and killer creative briefs ,enabling flawless execution. Through expert collaboration, my mantra is to continuously seek new markets and product opportunities by understanding the hearts and minds of consumers, and by being smarter and more innovate than the competition.
But being smart is not enough, having strong commitment, drive and superior relationship attributes is how I live life. I approach challenges in business with the same fortitude and commitment, believing there are always solutions and ways to develop a more impactful and refined business approach to incite passion in the consumer.
My unique marketing, entertainment and account management experience will help teams discover even greater success for entertainment brands and businesses.
Think Lead Succeed
Experience Industries•
Experience Scope
Personal Attributes
Leader
Powerful communicator
Organized
Multi-tasker
Prioritizer
Flexible
Insightful
Solution oriented
Mentor
Great attitude
ManagementAccount
Agency/RFP’s
Creative
Department
Executive, group presentations
Multi-departmental collaboration
Producer/Actor management
Sales
Budgets/Contracts
Brand
Mission/vision statements
Unique value proposition
Consumer segmentation
Launch
Re-positioning
Creative briefs
White papers
Consumer MarketingCampaign
strategy/development
Mobile
Multi-agency coordination
Multi-medium
Internet
Research
Social media
Testing innovative solutions
Unique opportunities
Viral
Content
On-air /off-air multi-media
Digital video
Viral video
VOD
Branded
Sponsored
CreativeAffiliate
Creative briefs
Execution
Event
Internet
Mobile
Multi-medium
On-air & off-air
Pod busters
Promotion
Strategy
Viral
Integration
Affiliate
Cross-promotional
Partner
Mobile
Online
Product
Sponsor
MobileContent
Event integration
Game-based marketing
Live streaming
Marketing
Near field communications
Paid media
New technologies
SEO
OnlineBlogs
Campaign
Content
Contest
Cross-promotion
Game development
Industry
In-game marketing
Live streaming
Microsite
PPC/SEO
Social media
Viral
Voting
Webisodes
Sales
Sales reels
Sales material
Sponsorship integration
Sponsor cross-promotion
Sponsor event
Sales management
Account management
Additional Competencies
Contests
Event management
Guerilla tactics
PR
Promotions
Social media
Viral seeding
