lte express infographic 4 cost efficiency

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THE DIRECT ROUTE TO IMPROVING YOUR BOTTOM LINE LTE OVERLAY REDUCES COSTS, IMPROVES ROI AND ENHANCES YOUR BUSINESS Your customers want greater capacity – and you can give it to them for less by using small cells. Use macro cells for larger coverage areas and small cells for localized hotspots to deliver increased capacity where it’s needed while reducing both your CAPEX and OPEX. SMALL CELLS BIG SAVINGS LTE macro cells only LTE macro & small cells LTE macro cells only LTE macro & small cells Number of sites required (in thousands) 80 70 60 50 40 30 20 10 6 5 4 3 2 1 48 % DEPLOYMENT COST SAVINGS WITH LTE OVERLAY As a mobile operator, you need to increase network capacity and coverage to satisfy your customers – but did you know you can do it while improving your business’ bottom line? Take the direct route to LTE overlay and get immediate savings against converged RAN LTE deployments, reduced deployment costs and a competitive advantage. It also lets you target new customers and drive new revenues streams from existing ones. YOUR CUSTOMERS ARE READY TO CONNECT of North American smartphones are now LTE-enabled – your customers are ready and waiting to enjoy LTE. LTE enables you to deliver more to existing customers, bring new subscribers on board and smart pricing plans help you drive new revenues from both. Investing in your LTE network enables your subscribers to use more data and spend more money. 3G $31 Monthly spend 4G USERS ARE 10 TIMES MORE DATA HUNGRY THAN 3G USERS LTE users spend more 30% 31 % SAVINGS WITH MACRO + SMALL CELLS VoLTE IMPROVES VOICE AND LOWERS COSTS FURTHER Reduce the cost of delivering voice with VoLTE, and at the same time improve voice quality with HD voice and VoLTE-based video calling and video streaming. Delivering an enhanced user experience at a lower cost to you. savings per subscriber compared to CSFB $ 0.88 71 % lower network costs using VoLTE over CSFB 50 % fewer carriers needed than CSFB MOVE TO LTE EARLY, REDUCE YOUR COST PER BIT COST/MB $ 0.045 COST/MB $ 0.010 57 % LOWER COST PER BIT Absorbing user data demand is more cost-effective with LTE. Deploy LTE early, densify the network with small cells, and evolve to virtualized RAN, and enjoy lower cost per bit. TRAFFIC MIX LTE 3G 92 % LTE 90 % Investment required (bn of US Dollars) 2G 2% 3G 8% 2G 2% LTE 6% For more information visit alcatel-lucent.com/solutions/4g-lte References: Bell Labs, Alcatel-Lucent, Senza Fili, JDSU Location Intelligence Business Unit, Chitika, Korea Telecom LTE LTE LTE DIRECT ROUTE TO COST EFFICIENCIES SCENIC ROUTE LONG WAY ROUND LTE $43

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THE DIRECT ROUTETO IMPROVING YOUR BOTTOM LINELTE OVERLAY REDUCES COSTS, IMPROVES ROI AND ENHANCES YOUR BUSINESS

Your customers want greater capacity – and you can give it to them for less by using small cells. Use macro cells for larger coverage areas and small cells for localized hotspots to deliver increased capacity where it’s needed while reducing both your CAPEX and OPEX.

SMALL CELLSBIG SAVINGS

LTE macro cells only

LTE macro & small cells

LTE macro cells only

LTE macro & small cells

Number of sites required (in thousands)

80

70

60

50

40

30

20

10

6

5

4

3

2

1

48%DEPLOYMENT COST SAVINGS WITH LTE OVERLAY

As a mobile operator, you need to increase network capacity and coverage to satisfy your customers – but did you know you can do it while improving your business’ bottom line?

Take the direct route to LTE overlay and get immediate savings against converged RAN LTE deployments, reduced deployment costs and a competitive advantage. It also lets you target new customers and drive new revenues streams from existing ones.

YOUR CUSTOMERS ARE READY TO CONNECT

of North American smartphones are now LTE-enabled – your customers are ready and waiting to enjoy LTE.

LTE enables you to deliver more to existing customers, bring new subscribers on board and smart pricing plans help you drive new revenues from both.

Investing in your LTEnetwork enables your subscribers to use more data and spend more money.

3G$31

Monthly spend

4G USERS ARE 10 TIMES MORE DATA HUNGRY THAN 3G USERS

LTE users spend more30%

31% SAVINGS WITHMACRO + SMALL CELLS

VoLTE IMPROVES VOICEAND LOWERS COSTS FURTHERReduce the cost of delivering voice with VoLTE, and at the same time improve voice quality with HD voice and VoLTE-based video calling and video streaming.

Delivering an enhanced user experience at a lower cost to you.

savings per subscriber compared to CSFB

$0.8871%lower network costs using VoLTE over CSFB

50%fewer carriers needed than CSFB

MOVE TO LTE EARLY,REDUCE YOUR COST PER BIT

COST/MB

$0.045COST/MB

$0.010

57% LOWER COST PER BIT

Absorbing user data demand is more cost-effective with LTE. Deploy LTE early, densify the network with small cells, and evolve to virtualized RAN, and enjoy lower cost per bit.

TRAFFIC MIX

LTE

3G 92%

LTE 90%

Investment required (bn of US Dollars)

2G 2%

3G 8%

2G 2%LTE 6%

For more information visit

alcatel-lucent.com/solutions/4g-lte

References:Bell Labs, Alcatel-Lucent, Senza Fili, JDSU Location Intelligence Business Unit, Chitika, Korea Telecom

LTE LTE LTE

DIRECT ROUTETO COST EFFICIENCIES SCENIC ROUTE

LONG WAY ROUND

LTE$43