mag powerpoint 121912 (reduced)
TRANSCRIPT
SUBSCRIBER VIDEO CHAT EVENTS
§ Reinforce the Value Proposition of Subscription
§ Engage Readers and Attract New Ones
§ Create Live Video Archives for Follow-‐On Use
§ Ignite Pre-‐Publication Word-‐of-‐Mouth
§ Energize All Other Online and Social Media Channels
STRATEGICALLY IGNITE THE BUZZ AMONG YOUR MOST AVID FANS
Host Issue-by-Issue Buzz Worthy Conversations and Let Readers in on:!
§ Debates around Controversial Exposés
§ Back Story to the Big Gets § Interactive Meet-‐and-‐Greet with
Interview Subjects § VIP Experiences with Favorite
Columnists § Off the Cuff Q&A’s about “Works
in Progress”
§ Sit Downs with Photogs, Stylists, or Editors about Upcoming Spreads
§ Panel Reactions of Experts § Celebrity Access § Breaking Live Story Coverage § Updates and Reactions to
Competitive Media’s Viewpoints
MAGAZINE VIDEO CHAT EVENTS OFFER MULTIPLE NEW REVENUE OPPORTUNITIES
§ Event Sponsorships § Pre-‐Roll and Post-‐Roll Video Insertions § Product Tie-‐Ins and Advertorials § Widgets Linking to eCommerce
§ Pop-‐Ups and Other Multimedia Calls to Action
§ Admission Fees
§ Pushed Subscriptions from non-‐subscribing event attendees
PRODUCE A LIVE EXPERIENCE AND VITAL NEW RECORDED CONTENT
BOTH AT LOW COST
Create Unique and Meaningful!Impressions with Unparalleled Ease!
• Participatory Content with Unique Connection to your Readership
• Plentiful Fresh Content to Drive Traffic to your Website
• New Rich Content Deployable on Your Twitter, Facebook, & YouTube Channel
• Vital Recorded Archives of your Titles for Future Exploitation
• A Stage for the Organic Creation of Unique User Generated Content
• Additional Means to Brands of Your Key Staff (Writers, Editors, etc.)
ALL WHILE DEEPENING BRAND ENGAGEMENT AND READERSHIP COMMUNITY!
HOW SUBSCRIBER VIDEO CHAT EVENTS WORK
§ Create a Custom Branded Room at Shindig.com and get a Unique Url
§ Promote Subscriber Events Thru Emails, Web, and Social Media
§ Tie-‐In Current Advertisers
§ Attendees Arrive at Your Unique URL – No Download or Install Required
§ Attendees See One Another in Your Custom Branded Virtual Space
§ Speakers and Guests Participate Remotely from Any Location
§ Speakers are Interviewed, Give Multimedia Presentations, and Share the Stage with Participants so They can Ask Questions
§ Audience Members Video Chat Privately with One Another in Individual Video Chat Conversations
§ The Event is Recorded for Follow On Uses (YouTube, Podcasts, Website Archives)
ALREADY EMBRACED BY HUNDREDS OF BEST SELLING AUTHORS FOR VIDEO CHAT BOOK TOURS
TRY SHINDIG TODAY!
To See and Attend One of Our Many Upcoming Events, Please Visit Shindig.com
View a Demo of Shindig Book Tours Here
See Highlights from Author A.J. Jacobs’ Video Chat Book Tour Event Here
See Hightlights from Tim Silverman’s New Music Seminar Event Here
FOR MORE INFORMATION ON HOW TO ARRANGE YOUR OWN LIVE SHINDIG EVENT, PLEASE CONTACT US!"
[email protected]"212.699.3650"
www.Shindig.com"