Belgianmagazines

488 titles

175.000.000magazines

sold each year

more than1.5 million

subscribers

Belgians reada magazine

buy at leastone per week

78%9 10outof

More & moredigital readers

of total reachon app + pdf in

2013

of total reachon app + pdf+ website(=total brand CIM 2013)

Start ofa promising

future

1% 7%

of UK tablet owners have read a digital edition of a magazine on their tablet device.

total digital edition circulations grew by 259% in 2012 in UK.

of the 50 highest grossing apps on Apple Newsstand are magazines

the twitter following of the top 41 Apple Newsstand magazine titles. Apple/Twitter/PPA

55%

259%

41/50

19m

spent reading magazines

onweekends

saturday&

sunday

min54 hupto 1

each magazinehas several readers

and the same readerpicks it up

more than once

3 5outof

readers find ideasin magazines

freedom

power

informationreliability

targeted

trust

involvement

discovery

credibility

passion

inspiration