magazine tally questionnaire analysis
TRANSCRIPT
Magazine questionnaire
What is your age?
16-20 21-30 31-40 41+0
2
4
6
8
10
12
14
16
18
20
• I asked 18 people aged 16-20, this tells me that my magazine will be heavily designed for people of that age, as their responses are the main ones I will see throughout my questionnaire.
What is your gender?
Male; 4
Female; 16
• I asked 16 females and 4 males, this suggests my magazine will be more feminine than male, however the artists mentioned or opinions may still be similar to both genders.
What colour do you think of when you think if the Indie-rock genre?
Brown
Black
Spicy
brownGrey
Dark re
dRed
Maroon
Orange
Dark blue
Yellow
Purple
Green
00.5
11.5
22.5
33.5
44.5
5
2
3
1 1
2
5
2 2
1
2
1 1
• The top two colours the respondents chose was red and black, these two colours work together and could be part of the simple colour scheme, alongside another colour that works with it, possibly white.
Name 2 of your favourite artists of the Indie-rock genre?
Arctic m
onkeys
Arcade fire
Oasis
The plain w
hite Ts
Muse
The Vaccines
The 1975
The Killers
Hozier
Two door cinema c
lub
James B
ay
Imag
ine Dragons
Mumford & Sons
George Ezra
Halsey
21 Pilots
Fleetw
ood Mac
Elvis P
resley
Michae
l Jacks
on
Bob Marl
ey
Bastille
01234567
• The most popular artists chose was the Arctic Monkeys, Hozier and James Bay. This suggests I could use their names for my cover lines on my contents page or possible front cover, as they are the most popular within my questionnaire and probably the target audience.
How much would you pay for a magazine with 130-140 pages?
£1-£1.99 £1.99-£2.99 £2.99-£3.99 £3.99+0
1
2
3
4
5
6
7
8
5 5
8
2
• Most respondents chose the price of £2.99-£3.99, this shows that I would not make my magazine too pricey as it is directed to a younger audience, also I would definitely not go any higher, as out of the 20 people I asked only two said they would pay more than £3.99.
How often do you buy music magazines?
Weekly Monthly0
2
4
6
8
10
12
14
16
• 15 of my respondents said they bought a music magazine monthly and only 5 said they did weekly, telling me that my magazine would come out on a monthly basis, to guarantee customers.
Would you prefer to read a more visual magazine or textual?
Visual; 17
Textual; 3
• 17 of the 20 respondents said that they prefer a visual magazine, thus my magazine would have more images than an overwhelming amount of text.
Put 3 words that remind you of the Indie-rock genre?
calm
smooth
relaxing
independentco
ol
original
drumsgu
itar
energycat
chy
melodic
rhythms
long hair
modern hip
happy
0
1
2
3
4
5
6
7
8
peace
alternati
ve
in-between
plaid sh
irts
hipster
chill
rocky
flowersfield joy
heat fire
really g
ood music
sound
wicked
acousti
csm
oke
brillian
tfun
0
0.5
1
1.5
2
2.5
• The most popular word people thought of when thinking of the Indie-rock genre was ‘guitar’, with 7 respondents writing it, this could give me an idea of a magazine title possibly. Also, the word ‘cool’ was quite popular being wrote 5 times and the word ‘smooth’ 3 times, again giving me titular ideas.
What 3 features would you like to see in a magazine?
Quiz; 16
Live show review; 14
Q&A; 19
Album review; 9
Other; 2
• The most popular was a Q&A with 19 people choosing it, where the audiences questions would be answered by the magazine writers and possibly musicians, therefore this would be featured in my magazine, but also a quiz as that closely followed the Q&A with 16 votes.
What gigs/concerts have you been to?
Oasis
James B
ay
Alexander
Starsa
ilor
Miley C
yrus
Justin Bieber
Chester ro
cks
The Wan
ted
Fallo
ut Boy
You me at
six
Panic!
At the disc
o
Bruno Mars
None0
1
2
3
4
5
6
• 5 of my respondents had been to no concerts or gigs, suggesting my magazine could do live reviews to persuade people to go, then buy the magazine as they now have an interest. The most popular choice was V Festival, where 4 people had went, suggesting my audience would enjoy a range of artists included in my magazine. Followed behind was 3 people who went to see The 1975 and another 3 who saw Justin Bieber, this shows my magazine buyers would enjoy more popular artists than unknown.
What other bands/singers have you heard of within the Indie-rock genre?
Boyzone
Arctic M
onkeys
Twenty one pilo
ts
Halsey
The kaise
r chiefs
James B
ay
George Ezra
Hozier
The 1975
Coldplay
The cooks
Fleetw
ood Mac
Elvis P
resleyOasi
s
Mumford & sons
Black k
eys
The Neighbourhood
Freddie M
ercury
Years an
d years
Jason M
raz
The Killers
0
1
2
3
4
5
6
7
• The most popular was James Bay mentioned 6 times, who is quite popular throughout the questionnaire, suggesting he will feature in my magazine as he is quite distinctly popular right now. Followed by The Killers 5 times, again showing they are well known. Also, artists such as Elvis Presley and Freddie Mercury were mentioned by some, telling me my magazine should include both modern and older artists and music.
What do you like about music magazines?
The music
in it
Interviews w
ith fa
vourit
e music
ians
Interviews
Imag
es
Articles
Sticke
rs
Live re
views
Informati
onQ&A
Front c
over
Posters
Up to date
on favo
urite ar
tists & m
usic
Interesting
Main co
ver li
ne article
0
1
2
3
4
5
6
1
34
5
1 12
3
1 1 1
3
1 1
• The most popular opinions were 5 people saying they like images in the magazine, again reinforcing my magazine should have lots of images. Also, 4 people said they liked interviews, suggesting my contents page will reveal that the magazine would have many interviews in order to appeal to the audience.
What do you not like about music magazines?
Not their f
avourit
e music
Don't like
the ar
tists/m
usic
Too boring
Adverts
Too much
text
Reviews
Imag
es
Over th
e top co
ver li
nes
Expensiv
e
Nothing
Too modern
0
1
2
3
4
5
6
1
3 3
1
5
3
1 1
3
1 1
• The most popular dislike of magazines was too much text, said by 5 respondents, which is a recurring theme of the questionnaire, therefore more pictures will have to be used to appeal to a wider audience.
Do you prefer to read magazine on a physical copy or on a phone/tablet, etc?
Physical; 13
Phone/tablet; 7
• 13 respondents preferred to read the magazine in a physical copy, which is more than the other 7 who preferred to read one on a phone/tablet, which isn’t a huge difference but shows that physical copies are still more popular than a computer image.
Do you enter the competitions in the magazines?
Yes; 6
No; 14
• 14 respondents said they didn’t enter the competitions in magazines, but 6 did, therefore I could put competitions in my magazine but it would not make a huge difference to the overall sales.
How would you like just one main image on the front cover or subsidiary image also?
One main image Subsidiary also0
2
4
6
8
10
12
• 9 respondents said they would prefer one main image whereas the other 11 said they would prefer subsidiary also, this is not a big difference therefore it wouldn’t really matter what I chose to do.
How many columns would you expect a double page spread to have?
1 to 2 3 to 4 4+0
2
4
6
8
10
12
14
16
Series 1
Series 1
• 14 respondents suggested that the double page spread should have 3 to 4 columns, which was the majority vote, therefore I would follow this for my own magazine’s double page spread.