make money from your archetype - must be downloaded to view slide transitions
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I produced this slideshow for my consulting client's first lead generation webinar. It was a joint venture with Bob Proctor. (The deck is sans audio. Please download first, hit F5 on your PC keyboard to bring up full screen, then scroll with either the Page Down button or arrow.)TRANSCRIPT
Welcome to . . .
Archetype Branding Can Make You Rich
“More confidence . . .”“More connections . . .”“More contracts in
your business.”“Your identity is your destiny.”
“The times they are a changin.”
Facebook 500M Members
LinkedIn 90M = 200 Countries
Twitter users up 40M since March 2010
Average American watches 30 min video online/day
22% of Fortune 500 blog
In 1 year, social networking grew 88% users ages 55-64
Chaos TheoryBrandfor your
Life
Brandfrom your
Life CB
“I use to be into things.”
What is Conscious Branding?:• The experiences you give and get
• It’s not ‘push’ marketing . . . It’s the Law of Attraction for new business
“Now I’m into experiences.”CB
1. We are living a story
2. Our subconscious guides our story
3. The story you tell mirrors what you attract
4. Tell the right story, attract buckets of customers. Tell the wrong story, you’ll scare them away.
5. This is the secret of the billionaire brands
Conscious Branding:
“You are driven by
your subconscious urges.”
“Your archetype is
your Universal pattern.”
“We convert our
archetypes into social currency.”
“Virgin has 150 product
lines yet there’s only 1 of me.”
CB
1. The foundation for your personality, drives, feelings, beliefs, motivations, and actions
2. Your relationship compass to your spirituality, finances, and values
3. A trusted ally to your highest business potential
4. Your guardian against wrong investment decisions with time, people, and products
5. The spiritual secret to more confidence, connections and contracts in your business
Your branding archetype is:
“My $50,000,000 true story.”
“Spirit gave me a Vision. ”
Marry your spirituality with your profitability
“I was true to my archetype.
”
“When your brand leads, customers
follow.”
CB
Your Identity is Your Destiny . . . Creator Archetype
Traits
Hues
Symbols
Light EnergyIcon
Intuitive, Discerning, Faith
Silver, red-violet
Sparks, easel, quill, light bulb
Artistry, imaginative, ingenuity
Shadow Side
Irresponsible, trivial, abusive
Brands
Your Identity is Your Destiny . . . Lover Archetype
Traits
Hues
Symbols
Attractor FactorIcon
Idealist, Union, Love
Gold, red
Fire, heart, siren
Rapture, commitment, passion
Shadow Side
Obsessive, lustful, shallow
Brands
Your Identity is Your Destiny . . . Lover Archetype
Business
Deb Cheslow and Company, life coaching and training
Purpose
Help women create a life they love
Challenge
Being all things to all people; attracting none
Run Deb/Angie video
Your Identity is Your Destiny . . . Ruler Archetype
Traits
Hues
Symbols
Light EnergyIcon
Invincible, Influential, 1st
Bright purple, gold, white
Crown, sun, ring, crest
Power, control, harmonious leader
Shadow Side
Tyrannical, selfish, mean-spirited
Brands
Your Identity is Your Destiny . . . Ruler Archetype
Business
Troy Klein, The Minnesota Business Experts
Purpose
Help entrepreneurs “Get funded, connected, and make a difference.”
Challenge
Why would people pay to join the network, and why should they trust Troy, who made a transition from another industry?
Run Troy video
Your Identity is Your Destiny . . . Magician Archetype
Traits
Hues
Symbols
Light EnergyIcon
Intuitive, Discerning, Faith
Black, white, blue-violet
Star, wand, crystal ball
Transformative, synchronistic, alchemist
Shadow Side
Saboteur, changing positive into negative
Brands
Your Identity is Your Destiny . . . Magician Archetype
Business
Michelle Corr, Six Degrees Media
Purpose
Help clients become media stars, matchmaker to business opportunities
Challenge
Valuing her own celebrity and communicating her message to win bigger contracts
Run Michelle video 5:09
Your Identity is Your Destiny . . . Caregiver Archetype
Traits
Hues
Symbols
Light EnergyIcon
Nurturing, vital, new life
White, pink, peach, spring green
Fruit, flower, nature
Compassion
Shadow Side
Greed, control
Brands
Your Identity is Your Destiny . . . Caregiver Archetype
Business
Victor Lazepko, manufacturer specialty dog chews
Purpose
Help dog owners love their pets healthy with Antler Chewz natural products
Challenge
First-time product sales; no prior experience in a crowded marketplace
“Show is going amazing.”“Distributors are fighting over our product!”
“We have interest from serious buyers.”
“I’ve been asked to be interviewed on the
radio and in a magazine.”
$ $$
“Can you say confidence, contracts,
connection?”
CB
Thank you for attending. . .
Archetype Branding Can Make You Rich
“www.mycbaudit.co
m”