MARK McDONALDOrganizational Leader, Digital Journalist, Communications Coach mediamcdonald@gmail.com (202) 744-5113

EXPERIENCEChief Coach and CEO (2 years)

Birkdale Media LLCIndividual client training in public speaking and presentation, digital communications, media relations and PR, seminars on journalism and public communication skills

Adjunct Professor of Communications, Georgetown + American universities

Broadcaster and Leader (15 years)

Director of News and Programs WAMU (NPR)Doubled the station’s audience in the digital age through innovation and leadership in program development and promotional strategies

Managing Editor WNYC New York (NPR)Developed and led a fully professional and functional newsroom for digital reporting

TV/Radio Producer/Editor (14 years)

BBC World NewsLed BBC radio and TV News teams in North and South America, in Eastern and Western Europe, at the European Commission, the United Nations, and for US Presidential elections. Produced the weekly live news program “Question Time”. Developed and launched two innovative US based programs for BBC World TV and web

PHILOSOPHYListen, lead and mentor by example

MOST PROUD OF:

Courage to make change. Loyalty to mission, clients, peers and staff

Awards: Edward R. Murrow Award for Investigative Journalism; DuPont Columbia Award for Journalism

SKILLS:

Negotiating, listening, communicating, driven

Leadership in Digital Media, Broadcasting, Public Relations, Writing, Journalism, Marketing, HR, Budgets

STRENGTHS:

Inspiring, determined, focused on goals, experienced, institutional knowledge, team player

EDUCATIONBachelor of Commerce (Hons) University of Liverpool, UK Economics, Accountancy, Law

Masters in Journalism University of Wales, Cardiff, UK

LinkedIn Profile Twitter@markmcdonald