EVALUATION web seminarMarketing through social networks with Michael Leander02-06

Featured speaker:Michael Leander

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Summary Marketing through social networks with Michael Leander – 2 June, 2009

• 25 marketers from 15 countries signed up for this FEDMA and Markedu web-seminar

• 18 people showed-up• 1 cancelled and 8 didn’t show up• 18 received an evaluation email)• 12 people filled out the evaluation (66,67%)

• Here are the results. . .

”Evaluate speaker: Michael Leander”1 is bad – 7 is great

Michael Leander’s presentation was

well received

Marketing quality and technical quality1 is bad – 7 is great

Marketing quality was rated excellent

Technical quality was once again rated very good

Comparing this web seminar to previous “Marketing through social networks” webinars

58,33% said they are likely to recommend the “Marketing through social networks” web-seminar to others

58.33% said they would recommend the web seminar to others

Did the web-seminar meet your expectations?

58,33% said their expectations were met or exceeded

Testimonials, recommendations and constructive feedback

"I loved this web-seminar. The speaker – Michael Leander - was on point every time, funny and very

inspired.”

Due to time constraints we have not yet asked this person if we may publish his or her name

Testimonials, recommendations and constructive feedback

“Being a new medium, social networking sites provide a lot of opportunity for marketers. They also provide a lot of opportunity

for charlatans telling us what we already know. Markedu's Michael Leander Nielsen sets himself apart from the crowd, and humbly gives us an excellent introduction to the field, making us

knowledgeable enough to both hold a conversation about the topic, and to know where to start working if we want to start a

new campaign. This is a highly recommended introduction to the field.”

Due to time constraints we have not yet asked this person if we may publish his or her name

Testimonials, recommendations and constructive feedback

“Seminar was really helpful. Examples were great. I appreciate your presentation skills..”

Testimonials, recommendations and constructive feedback

"This web-seminar was just what I was needing for my current marketing 2.0 situation. Fantastic

contents, ideas organisation and speaker conduct. Congrats.

Due to time constraints we have not yet asked this person if we may publish his or her name

Testimonials, recommendations and constructive feedback

“I am very pleased with the result and the content presented.

Due to time constraints we have not yet asked this person if we may publish his or her name

Testimonials, recommendations and constructive feedback

" This webseminar was a positive experience as I wasn't sure what to expect. As time and cost efficiency is of essence, this method can be

recommended to cut travelling/seminar costs and to save the environment.”

Due to time constraints we have not yet asked this person if we may publish his or her name

Testimonials, recommendations and constructive feedback

“Unfortunately I was not able to attend the whole seminar due to business issues the same day, so I

only managed to attend about an hour. From what I heard and saw, it was well aimed at the topic, well

presented and my overall impression is quite good.”

Due to time constraints we have not yet asked this person if we may publish his or her name

• Great feedback, thank you. We will use it to improve the next web-seminars

• We are working hard to identify more speakers, more interesting topics and look forward to seeing you at one of our events.

• More web-seminars and marketing events here:

www.markedu.com

Moving forward

• It is interesting to see how differently two people review the same experience. It again goes to prove how important it is to match speaker, topic and competence level of attendees.

• Conversion from signup to attendance is a an issue with web-seminars as it is with regular seminars.

• Stay tuned: http://meemoo2.com

Marketing learnings by Michael Leander

Marketing events you can afford

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Marketing inspiration and education you can afford

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