evaluation email marketing profiling 10 march 2009 michael leander

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EVALUATION Email marketing profiling presented by Michael Leander 10-03

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Evaluation of Michael Leander's 4th. email marketing profiling and segmentation webinar on March 10 - 2009. More webseminars: http://www.markedu.com

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Page 1: Evaluation   Email Marketing Profiling 10 March 2009   Michael Leander

EVALUATIONEmail marketing profilingpresented by Michael Leander10-03

Page 2: Evaluation   Email Marketing Profiling 10 March 2009   Michael Leander

Featured speaker:Michael Leander, Fokus Integrated

http://meemoo2.com/michael-leander-nielsen

Page 3: Evaluation   Email Marketing Profiling 10 March 2009   Michael Leander

Brought* to you by

*Ok to click on logos :- )

Page 4: Evaluation   Email Marketing Profiling 10 March 2009   Michael Leander

Summary Email marketing profiling webseminar10. March 2009

• 33 people from 13 countries signed up for this FEDMA and Fokus Integrated web-seminar

• 20 people showed-up (60,61%)• 20 received an evaluation email)• 12 people filled out the evaluation (60%)

• Here are the results. . .

Page 5: Evaluation   Email Marketing Profiling 10 March 2009   Michael Leander

”Evaluate speaker: Michael Leander”1 is bad – 7 is great

Michael Leander’s speaking skills were

rated at 5,92, contents 5,5,75 and

overall 5,50

Page 6: Evaluation   Email Marketing Profiling 10 March 2009   Michael Leander

Comparing ”Email marketing profiling” 1 thru 4Consistent high rating

Page 7: Evaluation   Email Marketing Profiling 10 March 2009   Michael Leander

Marketing quality and technical quality1 is bad – 7 is great

Technical quality experienced to be very high at

6,17

The marketing quality was rated

exceptionally high at 6,50

Page 8: Evaluation   Email Marketing Profiling 10 March 2009   Michael Leander

91,67% said they are likely to recommend the “Email marketing profiling” web-seminar to others

91,67% said likely8,33 % said maybe

Page 9: Evaluation   Email Marketing Profiling 10 March 2009   Michael Leander

Did the web-seminar meet your expectations?

The web-seminar met or exceeded the expectations of most

participants

Page 10: Evaluation   Email Marketing Profiling 10 March 2009   Michael Leander

Testimonials, recommendations and constructive feedback

“Although I am new on marketing business, especially online marketing, I have had a great insight to the matter today. I am planning on

taking more seminars on the future in order to educate my self,.. Thank you again”

Due to time constraints we have not yet asked this person if we may publish his or her name

Page 11: Evaluation   Email Marketing Profiling 10 March 2009   Michael Leander

Testimonials, recommendations and constructive feedback

"This is real information. Oh, and real fun, too."

Page 12: Evaluation   Email Marketing Profiling 10 March 2009   Michael Leander

Testimonials, recommendations and constructive feedback

“This web-seminar offered me the possibility to improve my skills. The contents and Michael Leander

were very helpful about his topic, but he also demonstrated excellent speaking skills.

Web-seminar allow people from different parts of the world to meet and learn in an extremely

efficient, economic and time saving method. I wish to attend more web-seminars in the near future and also recommend them to my marketing colleges.”

João Ribeiro, Marketing manager Verlag Dashöfer, Portugal

Page 13: Evaluation   Email Marketing Profiling 10 March 2009   Michael Leander

Testimonials, recommendations and constructive feedback

“This web seminar was very helpful for me to get an insight into a field which is relatively new to me. “

“This web seminar was very helpful for me to get an insight into a field which is relatively new to me. “

Due to time constraints we have not yet asked this person if we may publish his or her name

Page 14: Evaluation   Email Marketing Profiling 10 March 2009   Michael Leander

Testimonials, recommendations and constructive feedback

“This is a great way to absorb a lot of high quality quickly from comfort of your desk. Would highly recommend Michael Leander to anyone wanting

to learn more about email marketing.”

“This is a great way to absorb a lot of high quality quickly from comfort of your desk. Would highly recommend Michael Leander to anyone wanting

to learn more about email marketing.”

Due to time constraints we have not yet asked this person if we may publish his or her name

Page 15: Evaluation   Email Marketing Profiling 10 March 2009   Michael Leander

Testimonials, recommendations and constructive feedback

“It was my first time joining a web seminar and I was impressed about this possibility.

Definitely I will take the opportunity to learn more in the future as well. It is very convenient, as there would be no chances for seminars unless they are online where

I live and work. ".

“It was my first time joining a web seminar and I was impressed about this possibility.

Definitely I will take the opportunity to learn more in the future as well. It is very convenient, as there would be no chances for seminars unless they are online where

I live and work. ".

Due to time constraints we have not yet asked this person if we may publish his or her name

Page 16: Evaluation   Email Marketing Profiling 10 March 2009   Michael Leander

“Very helpful. Thank you Michael Leander”“Very helpful. Thank you Michael Leander”

Testimonials, recommendations and constructive feedback

Page 17: Evaluation   Email Marketing Profiling 10 March 2009   Michael Leander

Testimonials, recommendations and constructive feedback

“There is nothing more exalting and enriching that a person who masters what he says and who passes on you knowledge in optimal conditions. All

my congratulations and thanks to Michael Leander"

“There is nothing more exalting and enriching that a person who masters what he says and who passes on you knowledge in optimal conditions. All

my congratulations and thanks to Michael Leander"

Due to time constraints we have not yet asked this person if we may publish his or her name

Page 18: Evaluation   Email Marketing Profiling 10 March 2009   Michael Leander

• Great feedback, thank you. We will use it to improve the next web-seminars

• We are working hard to identify more speakers, more interesting topics and look forward to seeing you at one of our events.

• More web-seminars and marketing events here:

www.markedu.com

Moving forward

Page 19: Evaluation   Email Marketing Profiling 10 March 2009   Michael Leander

• Conversion from signup to attendance is a real issue with web-seminars as it is with regular seminars.

• There might be a spam issue with email reminders and invitations to survey. Must look into that.

• To match speaker and topic is evidently very important and in turn to match speaker/topic with attendees to achieve highest attainable recommendation and satisfaction rate

• Stay tuned: http://meemoo2.com

Marketing learnings by Michael Leander

Page 20: Evaluation   Email Marketing Profiling 10 March 2009   Michael Leander

Marketing events you can afford

www.markedu.com