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MASO Spring CE EventFriday, March 9, 2012

Renaissance Philadelphia Airport HotelPhiladelphia, Pennsylvania

2011 Annual Session

Photos

Spring 2012

MASO Journal 1 Spring 2012

ON THE COVER: Renaissance Philadelphia Airport Hotel

The MASO Journal is the official publication of the Middle Atlantic Society of Orthodontists, 17 South High Street, Suite 200, Columbus, OH 43215, phone 1.866.748.MASO(6276), e-mail [email protected], and website www.MASO.org. Advertising rates are available from, and all advertising materials and correspondence should be sent to MASO, 17 South High Street, Suite 200, Columbus, OH 43215. The Middle Atlantic Society of Orthodontists reserves the right to refuse any advertisements for any reason. All ads must comply with the “AAO Advertising Guidelines.” E-mail is preferred for receipt of items submitted for publication in the MASO Journal. Articles and photos may be e-mailed directly to Dr. Robert E. Williams at [email protected]. If an item must be mailed, send it to Dr. Williams at 110 West 39th Street, Baltimore, MD 21210, or contact him by phone at 410.366.3323 or fax 410.366.3324. The Journal is published two times a year, Spring and Autumn. Reports, articles and ads are due June 30 and December 30. The opinions expressed in the Journal are those of the authors and do not necessarily reflect those of the Association, nor does the presence of an advertisement imply endorsement by the Associa-tion.

DEPARTMENTS

16-19 ... MASO Business Nominating Committee Report Education/Research Committe Report Membership Committee Report Bylaws Committee Report MASO Delegation of the AAO House of Delegates Report Treasurer’s Report 19-21 ... Component News

21-25 ... Graduate Programs

7-10 ..... Meetings 2011 MASO Annual Session 2012 MASO Annual Session 2012 MASO Spring CE Event

11-16 ... AAO Business Council Reports AAOF Update AAOSI Update ABO Update AAOPAC

EDITORSEditor: Dr. Robert E. Williams

[email protected] - Phone: 410.366.3323Journal Advertising: Dr. Bryan J. Ruda

[email protected] - Phone: 215.206.4064Case Reports Editor: Dr. Mark [email protected] - Phone: 732.264.2299

Structured Abstracts Editor: Dr. Gail Alicia [email protected] - 202.526.4060

OFFICERS President: Dr. Steven Siegel

[email protected] - Phone: 410.761.6960President-Elect: Dr. Luis Toro, Jr.

[email protected] - Phone: 787.860.7943Secretary: Dr. Stephanie Steckel

[email protected] - Phone: 302.672.7776Treasurer: Dr. Jean Edouard Asmar

[email protected] - Phone: 202.244.8878Immediate Past President: Dr. Natalie M. Parisi

[email protected] - Phone: 610.374.4097DIRECTORS

Dr. Lawrence B. [email protected] - Phone: 410.285.3500

Dr. Doug S. [email protected] - Phone: 973.992.7558

Dr. Normand [email protected] - Phone: 610.688.3355

Dr. Jazmín [email protected] - Phone: 787.758.2525

Dr. Russell [email protected] - Phone: 201.768.4121

Dr. Robert [email protected] - Phone: 302.998.8783

MASO COMMITTEE CHAIRSEducation/ResearchDr. Anil Ardeshna

[email protected] - Phone: 973.972.1709Government Affairs

Dr. Ty [email protected] - Phone: 410.730.1255

Membership/Ethics/Practice TransitionDr. Chris Liang

[email protected] - Phone: 202.966.7711Nominating

Dr. Constance [email protected] - Phone: 302.475.4102

COMPONENT PRESIDENTSDelaware State Society of Orthodontists

Dr. Robert PennaDistrict of Columbia Society of Orthodontists

Dr. Ashur ChavoorMaryland State Society of Orthodontists

Dr. Chris LiangNew Jersey Association of Orthodontists

Dr. Rene JohePennsylvania Association of Orthodontists

Dr. Valerie MartonePuerto Rico Society of Orthodontists

Dr. Carlos BusquetsDELEGATES TO AAO

ChairmanDr. Jaime De Jesus-Vinas

[email protected] - Phone: 787.756.5912Delegates

Dr. Maxine Clark, Dr. Mark Rarrick, Dr. George Scott, Dr. Robert Scott, Dr. Lawrence Siegel, Dr. Steven Siegel

Alternate Delegates Dr. Jean Edouard Asmar, Dr. Robert Williams

AAO TRUSTEEDr. Nahid Maleki

[email protected] - Phone: 202.244.3600EXECUTIVE DIRECTOR

Ms. Anita L. [email protected] - Phone: 866.748.6276

FEATURES

2 .......... President’s Message Dr. Steven Siegel

2 .......... Editorial Dr. Robert E. Williams

3 .......... Trustee’s Report Dr. Nahid Maleki

4 .......... MASO is on Facebook! Dr. Rudolph M. Wagner

5 .......... Special Feature: What’s Happening in Orthodontics Now? Dr. Roger P. Levin

6 .......... Practice Management: Are You Using QR Codes in Your Practice? Dr. Natalie Parisi

6 .......... AAO Recognizes MASO Members: ABO Dale B. Wade Award AAO Brophy Award

PRESIDENT’S MESSAGEDr. Steven Siegel • [email protected]

J&L began the production of steel in 1886, and created the first ever blast furnace, which they named Eliza. By 1916, J&L had six blast furnaces and nine 200-250 ton open furnaces; and by 1929, the complex was producing 1.74 million tons of steel each year. The plant ran twenty-four hours a day, 365 days a year filling the sky with smoke and dust during the day, and with the glow and sparks of steel being poured and slag being dumped at night.

When I returned to Pittsburgh in the early 1980’s the plant was closed, and by 1989, the steel industry and buildings were gone.

Since then, numerous new structures have been erected on both sides of the river. The Pittsburgh Technology Center has been built on the north side where the blast furnaces once stood; and the South Side Works, a commercial and residential development, is on the south side where the milling operations were located. Rowing shells now grace the clean waters. Pittsburgh is the home of eight Fortune 500 companies and the University of Pittsburgh Medical Center, the


Dear Colleagues, It is an honor and a privilege to serve MASO as your President this year. I consider myself fortunate to be an orthodontist, and an ac-tive part of this most rewarding profession. Our specialty continues to attract the best and brightest that dentistry has to offer, and this

bodes well for the future of our profession. The best way that we can insure the continued vitality of our profession is for each of us to give back to the profession in our own way, and there are a myriad ways to do this.

Please consider supporting the AAOF’s Craniofacial Growth Legacy Collections Project. This important project will preserve, in digital format, over seventy-five years of invaluable historic growth stud-ies. Why not support your local orthodontic residency program by becoming a part-time faculty member or guest lecturer, or mentor an orthodontic resident or recent graduate? You can provide pro-bono service for underprivileged patients or children with clefts or other craniofacial conditions; or become active in your organization at the local, regional, or national level by serving on a committee or Council. Consider attending the annual AAO Professional Advocacy meeting such as the one that recently took place in Washington, DC. This is an excellent opportunity to meet with your representatives in Congress and advocate on behalf of your patients and profession. As the American philosopher William James said, “Act as if what you do makes a difference.” It does!

I recently had a chance to preview the AAO’s new public awareness campaign. The new campaign is well conceived and will be an ex-cellent complement to each of our own efforts to inform the public that orthodontists are uniquely trained to provide all forms of orth-odontic service for children and adults.

MASO’s Spring CE Event will take place on Friday, March 9, 2012 at the conveniently located Philadelphia Renaissance Airport Hotel. Our speaker, Dr. Frank Celenza, a dual trained orthodontist and peri-odontist, will be discussing “Seeking Interdisciplinary Excellence.” Please check out our Facebook page and our website, www.MASO.org for current information.

Please consider bringing your staff and family to join me at MASO’s Annual Session which will take place at the Hilton Baltimore Hotel at Baltimore’s beautiful inner harbor September 20-23, 2012. Our theme is “Charting a Course for the Future.” We will have excel-lent doctor and staff programs as well as enjoyable social activities. Speakers include: Dr. Jeff Behan, Dr. Normand Boucher, Dr. Neal Kravitz, Dr. Roger Levin, Dr. Jeffrey Posnik, Dr. David Sarver, Ms. Tina Byrne, and Ms. Char Eash.

We live in challenging times, but I believe that together we can meet the challenges facing our profession. We appreciate the benefits of orthodontic treatment and strive to provide the finest orthodon-tic service to our patients. Please join me as we “Chart a Course for the Future” of our profession. In the words of Margaret Mead, “A small group of thoughtful, committed people could change the world; indeed, it is the only thing that ever has.”

On our way to MASO’s Annual Session in Pittsburgh this past September, my wife Kar-en and I took the time to stop at the Flight 93 National Memorial near Shanksville, and visit the Flood Museum in Johnstown, PA. While at the meeting, we also spent a few hours visiting Clayton House, the home of Henry Clay Frick,

coke magnate, chairman of the Carnegie Steel Company, principal in the formation of U.S. Steel, and financer of the construction of the Pennsylvania Railroad. Coincidently, Frick also was also instrumen-tal in the formation of the exclusive South Fork Fishing and Hunting Club in the mountains above Johnstown.

Those of you who missed MASO’s Annual Session not only missed a great meeting, but a great city as well. Unfortunately, Pittsburgh still suffers from the image of being an old, dirty, industrial town when nothing could be further from the truth. When I graduated from the University of Pittsburgh Dental School in 1969, the Jones and Laughlin (J&L) steel complex filled the valley on both sides of the Monongahela river and extended down the Ohio.

EDITORIALDr. Robert E. Williams • [email protected]

A Tale of Two Cities

CONTINUED ON PAGE 4


TRUSTEE’S REPORTDr. Nahid Maleki • [email protected]

The American Association of Orthodontists Board of Trustees met on November 17-20, 2011 in St. Louis, Missouri, and the following is a brief summary of some of the Board’s ac-tions:

1) Considered stair-stepped fees for new graduates attending the AAO Annual Session and Mid-Winter Conference during their first three years of practice to boost attendance and increase involvement by new and young members.

2) Approved a motion from COGA that the AAO use a unique masthead when communicating information relating to political advocacy in AAO publications.

3) Since the ADA is starting to electronically publish newsletters that will be distributed quarterly to about 100,000 ADA mem-bers about orthodontics, prosthodontics, endodontics, and radi-ology, the AAO BOT, at the request of the ADA, has agreed to participate in the development of these newsletters and to make them available to our members on the AAO member website. Drs. Vince Kokich, Nahid Maleki and Brent Larson were ap-pointed to work with the ADA, along with Dr. Frank Graham (a MASO member) on the orthodontic publication.

4) Accepted nominations for the AAO Credit Union Board of Di-rectors. The Credit Union is in the process of completing all necessary documents to be ready for business by March 2012. As of today, $6.5 million has been pledged by AAO members and AAO entities.

5) The Board has asked the Council on Orthodontic Education to focus on how student debt may affect practice opportunities and AAO membership, and to determine which issues may be within the AAO’s sphere of influence. COE presented a busi-ness plan with budgetary implications on January 5, 2012.

6) Approved that a Building Renovation Committee, consisting of three Trustees appointed by the President, provide oversight for the renovation of the Association headquarters in St. Louis. The committee will work in consultation with the AAO Executive Director and Director of Finance.

7) Agreed that all Component Presidents will receive preferred housing during the AAO Annual Session, beginning with the 2012 Annual Session.

8) Agreed that a committee of the Board propose means by which the AAO might develop a liaison system to further improve re-lationships with dental organizations both domestically and in-ternationally. These recommendations will be reported for con-sideration and potential action to the February 2012 meeting of the Board.

9) Agreed that a committee of the Board propose a means by which the AAO may share the optional periodontal screening protocols developed by the joint AAO/AAP taskforce with both the ADA and AGD, and that these recommendations be report-ed for consideration and potential action to the February 2012 meeting of the Board.

10) Adopted the treatment-specific informed consent documents – Laser Treatment and Risks, Benefits and Limitations of TADs (Temporary Anchorage Devices).

11) Approved renewal of the agreement with Springstone Financial for a period of three years under the same contract terms.

12) Approved that the Chair-Elect of the Committee on Informa-tion Technology be invited to attend the annual Council Chairs-Elect meeting, which is held during the AAO Annual Session.

13) Appointed Dr. Kirt E. Simmons as a COIT consultant because of his expertise with ADA, SCDI, and DICOM.

14) Approved all active, service, international, and waiver appli-cants.

15) Formed a task force, to include two members each from COOP, COC, and CONYM, as well as two appointees at-large, to work with AAO staff to review the utilization, value, relevance, and profitability of AAO’s products and services.

16) Formed a task force, to include two members of COIT, two Trustees, two members of CONYM, two delegates in practice less than 15 years, and the speaker of the HOD, to review the open community concept and its application as a governance model to engage various member groups though social network applications.

17) That the AAO endorse the pilot program Donated Orthodontic Services, which is expanding beyond the initial five states. The Board has held discussions with representatives from Smiles Change Lives and the AAO’s Orthodontic Manufacturers’ Com-mittee, and believes it would be beneficial to look at potential ways to work with those organizations to provide orthodontic services to those in need.

18) Approved changes to the Hellman and Sicher Awards, includ-ing increasing the amount of the honorarium.

19) The Governing Documents Committee is working to ensure that all AAO documents are updated and consistent with the Bylaws. Their recommendations will be ready for the constitu-ents’ 2012 ad interim meetings.

20) The Board voted to use the CAP creative design for 2012 An-nual Session signage, name badges, and PowerPoint templates in an effort to brand the AAO and raise CAP awareness among AAO members.


EDITORIAL

A Tale of Two CitiesCONTINUED FROM PAGE 3

In this modern era, social networks are the new trend. Facebook is the most popular social network platform where one can con-nect with people across the United States and other parts of the world. MASO re-cently created its own page on Facebook: MASO Middle Atlantic Society of Ortho-dontists. Its creation facilitates communi-cation between the MASO Board, Delega-tion, and its members without the hassle of

email communication.

Nowadays, there are more than 800 million active users on Facebook, and more than 50% of them log in on any given day. It is easier to find and contact people through Facebook than it is through the phone or email. Let’s face it, sometimes we have to go through several people in order to find somebody else’s contact information.

MASO is on Facebook!Dr. Rudolph M. Wagner • [email protected]

Through the MASO Facebook page, we hope to facilitate mem-ber interaction with messages, surveys, links, and pictures. Members can post questions, suggestions, or concerns, and in-teract with other members. You can also receive news and up-dates from MASO, about meetings and events.

It is not hard to follow us on Facebook, it’s free, and all you need is an email account to join. After you log in to your Facebook account, type the name of the person or page you wish to search for (e.g. MASO Middle Atlantic Society of Orthodontists). When you have found that person or page, just click for people, and for pages and groups.

Over 350 million users are also accessing Facebook through their mobile devices. For those who are interested and have a smart phone, you can download the free Facebook App and follow the MASO Middle Atlantic Society of Orthodontists page on your mobile device. Remember, when you find us on Facebook, don’t forget to us. If you have questions or suggestions, please feel free to contact me at [email protected].

largest single employer in the city with 48,000 employees. Combin-ing this with all other hospital, outpatient clinic, and doctor’s office positions, yields a count of 116,000 jobs, or approximately 10% of the entire region. One analyst has noted that “That’s both more jobs and a higher share of the region’s total employment than the steel industry represented in the 1970s.”

In contrast to Pittsburgh’s renaissance, Johnstown has not faired nearly as well. After reading David McCullough’s book The Johnstown Flood, Karen and I wanted to visit the Flood Museum and explore the town on our way to Pittsburgh. The Great Flood of 1889, as it became known locally, was the result of the catastrophic failure of the South Fork Dam, owned by Frick’s Hunting and Fish-ing Club, situated 14 miles upstream. The dam’s failure unleashed a torrent of 20 million tons of water, which killed over 2,200 people and caused $17 million of damage. It was the first major disaster relief effort handled by the newly formed American Red Cross, led by Clara Barton. Major flood control projects, designed to make the town “flood proof,” were undertaken in the ensuing years, but on the night of July 19,1977, a relentless storm reminiscent of 1889 inun-dated the watershed above the city and the rivers again began to rise. By dawn, the city was under eight feet of water. The disaster area ex-tended over seven counties and resulted in $200 million in property damage and 80 lost lives. Another 50,000 were rendered homeless as a result of the “100 year flood.” The town has never recovered, and many of the downtown storefronts remain boarded up.

As a rule, MASO holds its Annual Session in locations that have either an historical or cultural significance (usually both). For future meetings, why not take an extra day or two out of the office to avail yourself of the opportunity to explore “the neighborhood” at these sites. Our Annual Session is in Baltimore this fall; why not take some extra time to give it a closer look?

Please show your appreciation to our advertisers by using their

products and services.

Tell them you saw their ad in the

SPECIAL FEATURE

What’s Happening in Orthodontics Now?Dr. Roger P. Levin • [email protected]

IntroductionThe past few years have been incredibly chal-lenging for orthodontists, and the majority of orthodontic practices have experienced sig-nificant production declines since 2008. Con-sumers have been much more cautious about spending for the past four years, resulting in:

• Fewer referrals from GPs, the community, and other patients• Fewer patients presenting for consults• More patients declining or postponing recommended treatment• Increased shopping for orthodontic services• Increased competition from other orthodontic offices• More GPs offering orthodontic treatment• Decreased revenue, production, and profitability for orthodon-

tic practices

Signs of RecoveryAccording to Levin Group data, the majority of orthodontic prac-tices saw average production declines of 12.6% during the last three years. However, while orthodontic practices were one of the first in dentistry to be affected by the recession in dentistry, they should also be the first to show signs of recovery.

Levin Group client data indicates that orthodontic practices with ex-pert management and marketing systems are growing in the post-re-cession economy. We are again seeing growth rates in the 10%–20% range. The reasons include:

1. Parents whose children were identified as orthodontic can-didates 12–18 months ago are now moving forward with treatment, and fewer are deferring treatment for their chil-dren.

2. Many orthodontic practices are embracing a paradigm shift in how they handle down payments, payment plans and pa-tient financing. The recession altered many things, including how patients are willing to pay for treatment. Not every parent can afford a substantial down payment without the assistance of patient financing. Orthodontists must learn that their past approach to financing may no longer be acceptable to many parents. By implementing new financial strategies that allow greater flexibility for parents, practices are beginning to note an increased rate of case acceptance.

3. Orthodontic practices are seeing the value of efficient, effec-tive systems. Practices now realize that outdated systems and methods will impede growth. For example, we advise clients to see all new patients within seven days. Given that a 90% close rate can be achieved with The New Ortho Treatment Coordina-tor™ (OTC) program and the right patient experience process, getting new patients in the office quickly is crucial. The rate for starts is greatly increased when patients are seen within this seven-day window.

4. Orthodontic practices now understand that marketing is a year-round endeavor. Marketing is not something to be done only when the practice slows down. Marketing is a standard function in the business world that takes place at all times. By adding a part-time Professional Relations Coordinator™ to implement strategies focused on patients, referring doctors, and the community, an orthodontic practice will always be in an excellent position to continue to grow regardless of economic factors. We saw this repeatedly with practices that had been marketing prior to the recession and continued to grow even during the depths of the slowdown.

Step-By-Step Systems Lead The Way As the economy improves, more parents will seek treatment for their children. Unfortunately, not all orthodontic practices will ex-perience growth as things begin to turn around. Only those practices with updated, step-by-step management and marketing will be able to take full advantage of an improving economic environment.

To get the most out of their practices in the new economy, ortho-dontists will need to upgrade their systems and retrain their teams. Using the following targets will guide and motivate team members to achieve a breakthrough in practice performance:

• Increase starts by 15%, 20% or more• Increase doctor referrals by 20% • See 100% of referred patients within 7 days• Increase case acceptance to 90–95%• Create a systemized observation patient program • Start 100% of accepted cases within 7 days• Expand scheduling capacity by 30%• Reduce cancellations and no-shows to 1% or less• Increase production by 20–25%• Reduce overdue case completions to 2% or less• 98% of all patients should be scheduled at all times• Overhead should be 49% or below

These are just a few examples of the many strategies needed for practice growth in the new economy. For orthodontic practices to grow during 2012, orthodontists must run highly efficient practices. These targets can help orthodontists run their offices like an effec-tive businesses as the economy recovers.

ConclusionWithout question, many orthodontic practices are still struggling to get back to where they were before the recession hit. But the good news is that your practice can grow—and grow exponentially. The solution is to implement high-performance systems for management and referral marketing that will jumpstart your practice growth.

To learn more about What’s Happening In Orthodontics, consider attending Dr. Roger P. Levin’s seminar Create the Ideal Practice, and join us in September for his presentation at MASO’s 2012 An-nual Session.



PRACTICE MANAGEMENT

What is a QR code you ask? And how can it help me in my practice? The Wiki definition of a Quick Response (QR) code) is a type of ma-trix (two-dimensional) barcode first designed for the automotive industry. More recently, the system has become popular outside the indus-try due to its fast readability and comparatively large storage capacity. The code consists of black modules arranged in a square pattern on a white background. The information encoded

can be made up of four standardized kinds (“modes”) of data (nu-meric, alphanumeric, byte/binary, or Kanji), or by supported exten-sions virtually any kind of data.

A QR code looks like this:

You can use it on your brochure or any other publication so any of your patients with a smart phone can access your website with one quick scan. You can use it on your ad in high school sports programs so the parents can reach your website during a timeout at the game. You can use it on your appointment slips to take your patients to an immediate survey about how their appointment went today. Wouldn’t it be great to get immediate feedback on their ex-perience? You can create a QR code to put on your referral card that would lead your referrers to a page where they could give feedback or specific information on a patient they are sending to you. The uses are endless and the best features are FREE! Simply google “how to make a QR code” and let the myriad of ideas help you grow your practice.

If you are already using QR codes in your practice, please share your experience with us on MASO’s Facebook page: http://www.facebook.com/#!/pages/MASO-Middle-Atlantic-Society-of-Ortho-dontists/195067030531063.

Make it your New Year’s resolution to use at least one QR code in your practice this year. If you have any questions about how to use these codes effectively in your practice, please email me at [email protected].

Are You Using QR Codes in Your Practice?Dr. Natalie Parisi • [email protected]

AAO Recognizes MASO Members

MASO would like to congratulateDr. Robert Vanarsdall

for receivingthe ABO Dale B. Wade Award,

and Dr. Richard Albright

recipient of the AAO Brophy Award. Dr. Robert Vanarsdall

Dr. Richard Albright

See related photos on pages 8 & 9!


2011 MASO Annual SessionDr. Natalie Parisi • [email protected]

MEETINGS

This year’s Annual Session in Pittsburgh, PA was a huge success in a fantastic venue. We heard many compliments on the uniqueness of the city and how much everyone enjoyed the speakers and eve-ning events. The “tailgate” at PNC Park was a major highlight of the weekend. Attendees were able to tour the dugouts and the press boxes while enjoying “ballgame food” in a special reserved area.

MASO was responsible for arranging the staff lectures. Our speak-ers: LeeAnn Peniche, Dr. Kevin Theroux, Dr. Lou Chumra and Dr. Mark Perlmuter were all well received, and each offered many pearls that members could bring home and implement in their prac-tices.

This was the first year that MASO used a QR code on the back of the program to allow participants to take an immediate survey us-ing their smart phones. At the Business Meeting, outgoing MASO President, Dr. Natalie Parisi, handed over the gavel to incoming President, Dr. Steve Siegel. Our new Director, Delegates, and Com-mittee members were elected, and Dr. Mario Polo received the Devlin Award.

MASO also contributed a total of $10,400 to sponsor the attendance of residents and educators at this meeting, and we look forward to continue seeing both groups at future MASO activities.

The 2012 MASO Annual Session’s theme is “Charting a Course for the Future.” Please bring your team and join us at Baltimore’s In-ner Harbor from September 20-23, 2012 for a meeting that will help prepare you and your practice for continued success in the future. Our outstanding doctor session speakers, who will help us navigate through rough seas, include Dr. Normand Boucher, Dr. Neal Kravitz, Dr. Roger Levin, Dr. Jeffrey Posnick, and Dr.

David Sarver. Our staff speakers, Ms. Char Eash and Ms. Tina Byrne, are sure to motivate and captivate your staff. At the com-bined doctor/staff session, Mr. Jeff Behan of Vision Trust will dis-cuss social networking and protecting your online reputation. The Saturday night social event is sure to be special and will take place at Geppi’s Entertainment Museum (GEM). Each Gallery in the Mu-seum is designed to capture a specific period or medium in Ameri-can pop culture. From the library filled with treasures from comics’ early days to the Pioneer gallery featuring the birth of character col-lectibles, GEM takes you on an entertaining journey through the history of pop culture. Whether it is to sharpen your clinical skills and marketing program, visit with colleagues, take in a ballgame or marvel in the beauty of the Chesapeake Bay, our Annual Session is sure to provide a wonderful time to all who attend.

2012 MASO Annual SessionDr. Steven Siegel • [email protected]


MEETINGS

2011 MASO Annual SessionPhotos courtesy of Dr. Frank W. Krause


MEETINGS

We Got Our


MEETINGS

2012 MASO Spring CE EventFriday, March 9, 2012

PHILADELPHIA RENAISSANCE AIRPORT HOTEL PHILADELPHIA, PENNSYLVANIA

“Seeking Interdisciplinary Excellence”Frank Celenza, DDS, Orthodontist & Periodontist • www.frankcelenza.com

[email protected]

Dr. Frank Celenza is uniquely certified in both Orthodontics and Periodontics. He received his Periodontal certificate from the University of Pennsylvania in 1986, and his Orthodontic certificate from New York University in 1988. He has authored numerous publications in the dental literature, has been involved in Post-Graduate teaching for over 15 years, and main-tains a private practice in Manhattan.

Dr. Celenza comes from a long line of dentists; both his father and brother are prosthodontists as well. Dr. Celenza is a father of three and lives in New Jersey. He pursues other passions outside of dentistry, which include sports car racing, competitive cycling, writing, and computer technology.

“Seeking Interdisciplinary Excellence”

Interdisciplinary dentistry is proving to be the most effective means by which we can deliver the highest level of service to our patients. Whether addressing specific cosmetic concerns or providing ad-vanced rehabilitation and restoration, through coordinated efforts at the specialist level, we can raise our game and provide a better end result.

This seminar will communicate to orthodontists, periodontists, prosthodontists, oral surgeons, and all dentists through the demon-stration of carefully documented clinical cases and specific literature citing. Areas in which the various specialists can work in concert to better serve our patients will be illustrated. Examples such as the use of forced eruption, coordination of gingival margins, implant placement and utilization in tooth movement will be examined. Orthodontic interactions with implant dentistry will be examined. Orthodontic implant site development, both from a tissue modifica-tion standpoint and the establishment of correct spacial relations, will be illustrated. Further, the use of implants for orthodontic an-chorage will be illustrated in great detail, both from direct and indi-rect strategies. The forum will provide a platform upon which we can all begin to communicate and explore some of the latest developments, many of which are very exciting. Participants should come prepared to expand their thinking and horizons.

COURSE OBJECTIVES:Seminar participants will gain an appreciation for and understand-ing of:1) The physiology of tooth movement2) The periodontal benefits of tooth position3) The periodontal management of orthodontic patients4) The implementation of adjunctive orthodontic modalities for prosthetic benefit5) How orthodontics can be facilitated with implants

Program8:00AM – 9:00AM Registration and Continental Breakfast9:00AM – Noon Seminar Noon – 1:00PM Lunch1:00PM – 4:30PM Seminar continuation

Hotel Information

Renaissance Philadelphia Airport Hotel500 Stevens DrivePhiladelphia, PA 19113610-521-59001-888-236-2427Fax: 610-521-4362

SPECIAL MASO HOTEL ROOM RATE: Room rates are $119 single or double occupancy exclusive of taxes. Rates, if rooms are available, are applicable two days before and two days after the seminar.

All reservations must be made by Thursday, February 9, 2012. Any reservation received after the Hotel cut-off date of February 9 will be based on availability at the Hotel’s prevailing rate.

Let the hotel know you’re with the Middle Atlantic Society of Orthodontists – Reference MASO Meeting March 9, 2012.

HOTEL PARKING:• On-site parking is complimentary for overnight guests and guests who are attending meetings and events at the hotel.

Note: Registration for MASO postgraduate orthodontic residents is only $25.00 for this event.


AAO BUSINESS

AAO COUNCIL REPORTS

Since beginning service as MASO’s represen-tative to the COC in mid-October, I have had the privilege of participating in one webinar, one conference call, and one face-to-face meet-

ing. The webinar was presented by Althorn, Clark & Partners Inc, AAO’s media group, who are now in charge of developing an ef-fective media plan to achieve our Consumer Awareness Program’s (CAP) goals. Their strategy targets women 18-49 years old, with household income of $50K+, as the primary target audience. This is based on the rationale that this group encompasses both single women and moms.

A heavier allocation of funds will be allocated to cable TV, with an increased emphasis on the theme “My life, My smile, My Ortho-dontist”. The campaign will be launched early in 2012.

We also heard an excellent presentation by the AAO’s PR firm, Rudder Finn & Partners, regarding the integration of AC&P’s work within the AAO’s PR plans for 2012. Their strategy is based on: 1. Establishing the identity of the orthodontist within the health-

related medical and para-professional groups/specialties. 2. Presenting “Optimal Oral Health” as related to Orthodontics.3. Identifying the adult market that is in need of, and willing to

undergo, orthodontic treatment.4. Coordinating with AC&P’s other strategic goals.

The COC feels that these two companies seem to be well in sync, both with each other and with the AAO’s current goals for the CAP.

COUNCIL ON COMMUNICATIONSDr. Mario [email protected]

Announcement of Council Vacancies

Dr. Russell Sandman, MASO’s representative to the AAO Council in New and Younger Members (CONYM), and Dr. Mario Polo, Council on Communications (COC) terms of office will be expiring at the AAO Annual Session in May. Dr. Polo has filled the vacancy on COC left by the resignation of Dr. Elizabeth Spannhake for the past two years and is eligible to be renominated for this position. However, anyone who may be interested in either position, should forward a letter of intent along with their CV by March 1 to Ms. Anita Field, MASO Executive Director, at [email protected].

COGA met in Washington, DC in January. The following are the American Association of Or-thodontics 2012 legislative priorities:

1. To Support Oral Health Initiatives

The AAO believes that the most important factor of dental health care is for all individuals, especially our nation’s children, to have access to primary oral health care. The AAO is pleased to support the inclusion of pediatric dental coverage in the Essential Benefits Package established by the recently enacted Health Reform Law, and encourages the Department of Health and Human Services to include primary and preventive dental care as a minimum. While we recognize the critical fiscal environment facing our nation, the AAO believes it is important to invest in the country’s oral health infrastructure and encourages Congress to continue to support fund-ing for prevention and wellness programs and workforce training initiatives.

2. To Preserve Access and Affordability for Oral Health Care

Health Savings Accounts (HSAs) are utilized by individuals at all in-come levels and are one of many critical protections for both the un-derinsured and those with extraordinarily high health care expenses. HSAs empower consumers to make proactive choices about their health care, which is a critical component in today’s health delivery system. The 2011 Health Reform Law established a $2,500 annual cap on HSAs that will begin in 2013.The AAO believes that this will have the unintended consequence of limiting access to critical health care services and threaten affordability, and strongly encour-ages Congress to eliminate this cap.

Access to oral health care continues to plague our nation, particu-larly among our most vulnerable populations. While we must make every effort to enhance access to dental care, the AAO strongly be-lieves that it is critical that workforce initiatives meet all state licens-ing requirements and that only licensed dentists perform irreversible procedures such as extractions.

Medical device manufacturers, producers, and importers are likely to pass along any costs imposed by the Excise Tax on Medical De-vices to providers, and ultimately consumers, in the form of higher prices on those devices. An increase in the cost of oral health care because of the excise tax on medical devices, including dental and orthodontic devices, will negatively affect access to oral care at a point in time when many are struggling to deal with their health care needs in an already tough economy. Furthermore, an increase in the cost of oral health care may negatively influence patient decisions to seek such services.

COUNCIL ON GOVERNMENTAL AFFAIRSDr. Larry [email protected]

CONTINUED ON PAGE 12


AAO BUSINESS

AAO COUNCIL REPORTS

COUNCIL ON INSURANCEDr. Normand [email protected]

COUNCIL ON NEW AND YOUNGER MEMBERSDr. Russell [email protected]

The Council on Insurance met in St. Louis on Jan 14th. A cyber liability insurance product, in the form of a rider to a business owner’s policy or as a stand alone policy, has been identified as

a viable product by COI and will be presented to the AAO Board of Trustees for their endorsement. A webinar for AAO members on the significance of cyber liability insurance in this digital age will be scheduled for August 2012. Participation in AAO endorsed products continues to be exceptionally high compared to similar organiza-tions and is perceived as a significant benefit to AAO membership.

3. To Strengthen Support and Growth of Small Businesses

The AAO supports tax credits that would make it easier for small businesses to offer insurance coverage to our employees; such op-tions are essential to protecting and increasing access to medical care. Now more than ever, the high cost of providing coverage presents a daunting challenge. AAO members strongly encourage Congress to expand tax credits for small businesses to help provide meaningful health coverage to our employees.

COUNCIL ON GOVERNMENTAL AFFAIRSDr. Larry HarteCONTINUED FROM PAGE 11

The Council on Scientific Affairs has been very active over the last several months establishing guidelines for the research awards. This year we received 92 Table Clinic and 377 E-poster

applications that have been reviewed for the 2012 AAO Annual Ses-sion. The Council is presently finalizing the reviews for the 2012 Hellman, Sicher and Graber Awards. Our meetings have been held by conference call, and we will be holding a Council session at the AAO Annual Session in May. It is a privilege for me to represent you on the Council, so please contact me with any information you would like to have presented to our group. I wish you all a very Happy and Prosperous New Year!

COUNCIL ON SCIENTIFIC AFFAIRSDr. Robert L. [email protected]

The New and Younger Member Council spon-sored lecture at the AAO meeting in Chicago was a sell-out and, as is typically the case, a

huge success. This year’s program featured Dr. John McDonald and Ms. Joan Garbo doing an interactive presentation about What a Newer Orthodontist Should Know About Staff Management. The presentation was very well received, and the participants also en-joyed meeting and talking with their fellow residents and recent graduates at the reception that followed.

A Risk Management Seminar that focused on residents and newly practicing orthodontists was held again this year because exposure to malpractice claims begins with the first patient you treat. The program covered issues to consider regarding patient selection, the amount and quality of records taken, and communications with pa-tients and parents.

The Residents’ Reception was wildly successful, and all who at-tended had a great time! Held at the Lucky Strike, the reception provided a way for orthodontic residents from around the U.S. and Canada to exchange ideas and foster new friendships.

NEW this year at the AAO Annual Session was a “Residents Lounge,” created as a place exclusively for orthodontic residents to network, obtain complimentary resource materials, and learn more about the services and membership advantages of the AAO.

The Annual Session Child Care Services was a program initiated by CONYM several years ago, and the Council is very pleased that it continues to be well received and utilized by our younger members who want to include their children in their meeting plans. The pro-gram provides a fun, entertaining, and educational experience for children ages 6 months to 17 years for a reasonable fee, and is run by a nationally recognized provider of quality child care services.

The question is often posited, “How does organized orthodontics engage new/younger members at the state, regional, and national level?” To date, approximately half the orthodontic programs have a representative registered to serve as a communications “point per-son” in the formation of what we have dubbed “AAO-R.” A Face-book page has also been launched to facilitate communication and incorporate new social media. The idea is to use this new organi-zation and associated Facebook page as a way to streamline com-munication between the AAO and residents while engaging them at an earlier point in their development as leaders, thereby nurturing the best and brightest residents for service to their component and constituent groups.

It was great seeing all of you at MASO’s Annual Session in Pitts-burgh. Thank you!

COUNCIL ON MEMBERSHIP, ETHICS & JUDICIAL CONCERNSDr. Henry [email protected]

AAO BUSINESS


AAO COUNCIL REPORTS

The Council on Membership, Ethics and Ju-dicial Concerns (COMEJC) is charged with two different tasks. It is responsible for main-

taining and fulfilling the needs of our members, and for evaluating ethics transgressions by our members. These duties could be the responsibilities of two separate Councils, and that division would allow its members to focus on one of the two distinct areas.

In December 2011, the Board of Trustees granted approved for our Council to seek outside legal council, Jerry Jacobs, Esq. from Washington D.C., to advise us on matters pertaining to ethics viola-tions. Some of the issues that we will be required to address over the next few years have to do with “Puffery”, where individuals make unjustified claims about their superiority, claims that they are the best orthodontist, or that their technique is better. There is a very fine line between legitimate claims and those that may be false or deceitful. The Council is getting an increasing number of complaints about these deceptive forms of advertising, and if an in-dividual doesn’t adhere to the AAO’s code of ethics, he/she may be in danger of losing their membership in the AAO. COMEJC would like to encourage our members to be careful and avoid making any unfounded claims. Another issue associated with advertising has to do with the legal-ity of Group Buying Programs such as Groupons. These programs have not been conclusively determined to be either legally protected

advertising or fee-splitting. Members should consult with their own legal counsel regarding the potential violations of State laws prior to entering into any arrangement with such entities.

• The AAO conducted a membership needs teleconference and found that the membership is very satisfied with the AAO.

• A very controversial issue has emerged regarding the issue of reciprocity and portability of your dental license. This would allow a licensed orthodontist to practice in any state he desires. All states are in favor of this except for Florida, Arizona, Texas, and California. The AAO was asked to write a letter in sup-port of reciprocity and the BOT has referred the issue to our Committee. The Council suggests that the House of Delegates debate this controversial issue.

• Transfer cases: It is unethical and illegal not to transfer pa-tients’ records to another orthodontist when requested.

• The Council recommended a change to the criteria for member-ship to allow an orthodontist who teaches at a dental school that does not have a post-graduate orthodontic program to still be considered an academic member.

• While many young orthodontists are doing general dentistry to supplement their income because they do not have enough op-portunities in their specialty, this is incompatible with the AAO Bylaws. We will be evaluating this problem.

• The Council will be making some adjustments to the technique listings in our membership directory.

• The Council will also be reviewing Scope of Practice and meet with members of COOP to determine what procedures should be in the purview of orthodontics.

• The Council was tasked with reviewing the membership cat-egories as it pertains to our dues structure. We decided that no changes were necessary.

As a practitioner, I previously scanned this part of the MASO Journal rather quickly won-dering why, at this point in my career, I needed

detailed information about the state of orthodontic education. Since I now find myself the author of this report, I will do my best to per-suade you, the clinician, why you need to care about these issues.

The educational system that enabled you and me to become orth-odontic specialists is much more fragile than you would ever imag-ine. As a graduate of an orthodontic program that now no longer exists, I remember once assuming that it would be around forever, and that other people would continue to support it. One fateful day, I spent an unforgettable afternoon in a lecture hall listening to the Chancellor of the medical center first announce the phase out, and

COUNCIL ON ORTHODONTIC EDUCATIONDr. Sheldon [email protected]

then the ultimate closure, of the dental school I so loved. It can happen to you, too. Today’s dental schools and orthodontic depart-ments are stretched thin. They have raised tuitions to unprecedented levels, yet their budgets are barely adequate to sustain the programs. Today’s orthodontic graduates do not have the same choices upon graduation that you or I had. Their debt levels are shockingly high and their repayment terms are unforgiving.

The business model that has served the profession and the public may not exist in the future. Few graduates have the means to pur-chase the practices of retiring clinicians, and fewer have the means to open solo practices. Becoming a full time educator is financially untenable for most. What will the practice of the future look like? What will happen to the educational system that made us who we are?

More importantly, what can you and I do now? First of all, orth-odontic education can no longer afford to be a “spectator sport” for we clinicians. We need a regional and national dialogue about

CONTINUED ON PAGE 14


AAO BUSINESS

AAO COUNCIL REPORTS

shaping the future. Leaving the solution to “others” no longer works. We need an action plan and we need it soon. Second, the orth-odontic department from which you graduated needs your help. Do something that you may not have done in a while: telephone your program chairperson and ask how to best support your orthodontic department. Sometimes direct support such as purchasing needed equipment would help them best. In some cases, there is a need for additional volunteer faculty. Just ask. We have no illusions that universities will lower tuition for residents, but with our support, we can hold back future increases for tomorrow’s graduates.

COUNCIL ON ORTHODONTIC EDUCATIONDr. Sheldon SeidelCONTINUED FROM PAGE 13

We as clinicians can choose a future that has our input and support, or one that is shaped by other circumstances. Which do you prefer?

The Council on Education has worked diligently to create the So-ciety of Orthodontic Educators, and at the next AAO meeting the Society will hold its first session. This entity will serve as a forum for addressing present and future concerns in orthodontic education, and will strive to improve the quality of existing orthodontic pro-grams via imaginative and substantive presentations. As the Soci-ety takes shape, delegates will be needed from our region. If you want to help shape the future of our profession, please contact me at [email protected]. This is your chance to make a difference!

The Practice Transition Seminar will be held at the AAO Annual Session May 4, 2012 in Ho-nolulu. Speakers will include: Dr. Roger Levin,

Mr. Curt Nurenberg, and Dr. Tom Ziegler.

The Practice Opportunity Service, managed at the AAO by Ms. Merleen Holman has improved its performance for AAO members during the past year. As of September, there were 420 seekers, 167 opportunities, and 68 matches have been completed.

COOP is working to develop a Mutual Aid Agreement template with guidelines to assist with the disposition of a practice in the event of illness, disability, or death.

COOP is communicating with the Board of Trustees to consider the possibility of holding future Orthodontist as CEO meetings as a webinar, video conference, or stand alone meeting (either national or regional in scope). In addition, the meeting’s overall theme and title might be modified.

COOP will be sponsoring an Orthodontic Staff Power Point Competition at the AAO Annual Session next May in Honolulu. In addition, COOP is considering the possibility of adding a staff video competition at the AAO Annual Session in 2013.

The Orthodontic Staff Club sponsored by the AAO has grown by 511 members since January 2011.

Webinars remain a strong part of what COOP is all about. This year the AAO plans to hold sixteen webinars on clinical and practice man-

COUNCIL ON ORTHODONTIC PRACTICEDr. Kenneth [email protected]

agement topics. These webinars will be targeted to different audi-ences: staff, orthodontic students, AAO, and International Members. Many of these webinars will be held more than once to increase the target audience’s attendance opportunities. Please check for e-mail announcements from the AAO for future webinars.

An update to the current AAO Office Design Manual is being un-dertaken. The goal is to make the information easier to find on the AAO website. The Council hopes to obtain updated data from those who have contributed to this manual in the past.

Currently COOP is exploring whether the AAO can provide and rec-ognize electronically signed informed consent forms (like an iPAD application) that are compatible with various practice management software programs. COOP members have also been asked to draft updated informed consent documents for offices using TADs and/or lasers. These requests have been forwarded to the Board of Trust-ees.

The “Handling Orthodontic Emergencies” poster and “Preventing Accidents – But Know What to do if One Occurs” (Dental Trauma brochure) have been distributed to all active members of the American Association of School Nurses, elementary and secondary principles of the National Catholic Education Association, and principals of the National Association of Independent Schools. In addition, COOP is trying to get these brochures to the Christian School Association.

COOP has been asked to work with COMEJC to review the current practice of identifying doctors’ orthodontic techniques and to devise a more informative orthodontic directory.

In conclusion, COOP is quite busy with the interests of the AAO membership at heart. Again, if you have any ideas, questions or would like to offer suggestions to be forwarded to COOP please contact me at: [email protected].


AAO BUSINESSAAOF UPDATEDr. Darrell [email protected]

As we begin a New Year, I want to thank all those who have contributed to the AAOF and its efforts over the past year. A specific thanks to Dr. Robert Bray, Past President and Planned Giving Chair, who has been instrumental in re-

cruiting new contributors, particularly at the Regent level; and Dr. Amy James who increased her Continued Commitment to the Spe-cialty from a completed lifetime pledge of $12,500 to a Regent level pledge of $25,000. She is now the AAOF’s 535th Regent! Dr. Doug Harte (already a Regent) has also pledged an additional $5,000 to the Collections Project, and thus becomes a member of the Legacy 300. Dr. Bray also announced that a final pledge of $38,627, re-ceived from “The Friends of Dr. Daniel Subtelny” and the Eastman Orthodontic Alumni, allowed the AAOF to reach its $1.5 Million Goal for Stage Two of the AAOF Craniofacial Growth Legacy Col-lections Project. A multipage report titled AAOF Year in Review can be found on our web site www.aaofoundation.net. MASO has pledged a total of $50,000 to be paid over a five year period to sup-port the Legacy Collections Project.

The Planning and Awards Review Committee (PARC) has reached its deadline for applications for the 2012 Awards. Thirty-six propos-als were received, and increased funding will be available. February 10-11, 2012 will be set aside for award determinations in 2012. Drs. Hun Duk Nah and Orhan Tuncay are committed members of this committee. We thank them both for their past and future work.

The annual AAOSI meeting was held Thursday January 26th, preceding the AAO mid-winter meeting at the Marriott Beach Hotel on Marco Island, Florida. A large segment of the meeting

was devoted to the establishment of the Federal Credit Union for the benefit of our AAO members, their families, and staff members. The process is moving forward. We have received approval from the AAO Board of Trustees to create the Board of Directors, the Credit Committee and the Supervisory Committee. These are volunteer positions with staggered one to three year initial terms of service, and I have agreed to serve as Chairperson of the Credit Committee with an initial three year term. The AAOSI encourages every AAO member to support the Credit Union.

AAOSI UPDATEDr. Gary [email protected]

There will be one last ABO clinical examination at the testing facility in Dallas, Texas; and thereafter, all clini-cal examinations will be held in the new ABO testing facility in St. Louis.

The dates of the 2012 ABO clinical examinations are:

1. February 18-22, 2012 — Dallas, TX2. June 11-15, 2012 — St. Louis, MO3. August 23-26, 2012 — St. Louis, MO (ICE only)4. November 14-18, 2012 — St. Louis, MO

The 2012 ABO Written Exam will be conducted dur-ing the week of April 17-20 at Pearson-VUE Computer Centers across the United States and Canada. The Board continues to progress toward the goal of having an all electronic/digital case submission process, but for the foreseeable future the Board will continue to require that examinees submit plaster final casts.

The Gateway program will end in 2012.The Board be-lieves that the Initial Certification Examination (ICE) will be the premier pathway to Board certification in the fu-ture. A partnership has been formed between the ABO and CDABO to send a representative to visit each ac-credited orthodontic program for ICE advocacy. Effective March 15, 2011, the pathways to certification/recertifica-tion are:

• ICE: Initial Certification Examination• BGCE: Beginning Certification Examination• Gateway Certification Examination• Earlier Pathway Time-Limited Exams

Recertification: First examination: 3 cases, in-person examination, 10 year certificate Second Examination: 2 cases, mail or electronic submission, 10 year certificate Third Examination: 1 case, mail or electronic submission, 10 year certificate Fourth Examination: 1 case, mail or electronic submission

ABO UPDATEDr. Chun-Hsi-Chung [email protected]


AAO BUSINESS MASO BUSINESSAAOPACDr. George [email protected]

MASO’s Nominating Committee will meet in March to discuss candidates for

the 2012/2013 year. If you ever wondered how to give back to this great profession of ours, then volunteering your time to serve MASO is the answer! MASO Committees include: Communications/Publications, Education/Research, Gov-ernment Affairs, and Member Services. We encourage any-one interested in serving as a Committee member, Delegate, or Board member to contact his/her state President. If you have any questions, please contact me at [email protected] or call the MASO office at 866-748-6276 and speak to our Executive Director, Ms. Anita Field by March 1st. MASO is only as strong as its membership. Donating some time to serve on a Committee, the Delegation, or our Board will keep us strong and be a rewarding experience for you. We look forward to hearing from you!

NOMINATING COMMITTEE REPORTDr. Constance Greeley [email protected]

EDUCATION/RESEARCH COMMITTEEREPORTDr. Anil Ardeshnaardeshap@umdnj@edu

A happy, healthy, and successful New Year to all MASO members! As the 2012 chairman of the

MASO Education/Research Committee, I would like to invite you and your staff to the annual Spring CE event to be held March 9th in Philadelphia titled “Seeking Interdisciplinary Excellence.” This is a topic that should be of great interest to all clinicians, particularly since multidisciplinary treatment that includes orthodontics continues to ex-pand and evolve. You may want to consider inviting your study group members and referring dentists also. The speaker, Dr. Frank Celenza, is a dually trained orthodontist and periodontist, and is a nationally recognized expert in this field. The event takes place in the beautiful city of Philadelphia, where you will also be able to take advantage of the many attractions and socialize with your colleagues and staff. Please don’t miss out on this unique opportunity to learn and have some fun. The future of orthodontics lies in the hands of our postgraduate stu-dents, and the research that will enhance our knowledge and offer new solutions to old problems. We are fortunate to have several postgradu-ate orthodontic programs in our region, and I strongly urge all program directors to ask their residents to submit their research thesis for the prestigious Kress award. This award is given in memory of Dr. Wil-liam Kress, a Past President of MASO, who had a major interest in orthodontic education. Receiving the Award would be a great honor and recognition for both the recipient and their department. MASO representatives to the 2012 AAO Advocacy Program

The AAOPAC met in Washington, DC for its bi-annual meeting on January 23. This meeting is held in conjunction with both the COGA meeting and the annual Professional Advocacy Confer-ence which features an overview of the various political races and issues that are relevant to our practice of orthodontics.

The group was addressed by Mr. Kevin O’Neil from our lobbying firm of Patton Boggs. Mr. O’Neil reviewed many of the key primary races, and identified 11 Congressman who he recommended receive a donation. These were approved, leaving $110,000 remaining in the PAC account. The PAC is awaiting the last of the primaries in June, and once the candidates are finalized, the PAC will meet again to distribute further donations to those members that we feel are sympathetic to our issues. These issues include the 2.3% Excise Tax on Medical Devices to be levied on orthodontic supplies and equipment next year, the use of mid-level providers, and removal of the $2500 limit on Flexible Spending Ac-counts.

The PAC expects that a total of $280,000 dollars will be distributed this year, an amount relatively unchanged from past years. The PAC is concerned that only 13% of our members have contributed, since the AAOPAC is the only mechanism we have to influence the flood of ever changing taxes and regulations. If all AAO members would donate as little as $50 per year, would we have a PAC with 50% more influence in DC. If you have any questions regarding PAC donations, they can be addressed to me or our State Captains, Drs. Bob Seebold (PA), Stephanie Steckel (DE), Ty Siani (MD) or Massimo Verducci (NJ).


MASO BUSINESS

This past June, the Board of Directors of MASO met to develop a Strategic Plan to guide our organization. As a result of that meeting, a decision was made to perform a major update of MASO’s Bylaws since a series of minor changes have been made since the base docu-ment was adopted in1997. Dr. Natalie Parisi, President, appointed a committee consisting of Dr. Luis Toro, outgoing MASO Secre-tary; Dr. Stephanie Steckel, incoming Secretary; and Dr. Robert Williams, MASO Journal Editor and author of the original docu-ment to review the Bylaws and Manual of Procedures and to sug-gest appropriate changes. After several revisions, a proposed draft was forwarded to the entire Board of MASO in November; and, in compliance with our Association Agreement, a copy was sent to the AAO for their review. The Board voted to preliminarily approve the document in January, and a final vote by MASO’s members to ap-prove the new document will take place during the Business Meet-ing at the Annual Session in Baltimore. A copy of the new document is posted on the MASO website www.MASO.org (enter: 2012 By-laws draft in the Search box) for your review. Please take the time to read the draft prior to voting in September. If you have any questions regarding the proposed changes prior to the meeting, please don’t hesitate to contact one of the committee members. A summary of the major changes is presented on the next page.

BYLAWS COMMITTEEREPORTDr. Luis Toro • [email protected]. Stephanie Steckel • [email protected]. Robert E. Williams • [email protected]. Anita Field • [email protected]

ADVERTISERS

INSIDE FRONT COVER NEW HORIZONS SOFTWARE A ONE-STOP PRACTICE MANAGEMENT SYSTEM

Our advertisers make it possible for us to bring this Journal to you as a benefit of your membership. All of them provide contact information in their advertisements for your convenience and fast response. Please let them hear from you so that we can continue to provide you with this member benefit.

In addition, venders who purchase booths and sponsor events at our Annual Session provide the majority of financial support for that meeting. To help us maintain a reduced registration fee for this event, please place as many orders as possible when you visit the vender’s booths. Thank you!

ACTIVE APPLICANTSKendra Smedley Adey, Downingtown, PA, Temple 2008, Temple 2010Amy Barrer, Gaithersburg, MD, U Maryland 2008, Washington Hospital 2010

Sara Batouli, Ellicott City, MD, U Maryland 2007, U Maryland 2010Heather Baumwoll, Randolph, NJ, UMDNJ 2007, Montefiore 2010Madeleine Goodman, Rockville, MD, U Pennsylvania 2008, Tufts 2011Timothy Johnson, North Bethesda, MD, Tufts 2008, Tufts University 2011Jessica Lynch, Marlton, NJ, U Pennsylvania 2008, U Conn 2011Meghan McInnes, Towson, MD, U Maryland 2008, Temple 2010Michael Milewski, Philadelphia, PA, Temple 2007, Temple 2010Martha Miqueo, Tenafly, NJ, NYU 1991, NYU 2010Tejjy M. Thomas, Philadelphia, PA, U Pennsylvania 2006, U Pennsylvania 2011Paul Thomopulos, Hagerstown, MD, U Athens, Greece 1979, U Pittsburgh 1986

RETIRED APPLICANTSAnthony J. Addiego, Moorestown, NJ, Membership Year 1968, Retirement 2011Donald J. Byk, Watchung, NJ, Membership Year 1976, Retirement 2005Gary R. Collins, Elkton, MD, Membership Year 1969, Retirement 2011Sara Karabasz, Allentown, PA, Membership Year 1984, Retirement 2011Loman E. Miller, Darnestown, MD, Membership Year 1994, Retirement 2011Jeremy D. Orchin, Jupiter, FL, Membership Year 1969, Retirement 2011Karl Pick, Owings Mills, MD, Membership Year 1971, Retirement 2011David A. Paolini, Fairfield, PA, Membership Year 1974, Retirement 2011Allen A. Schachter, Teaneck, NJ, Membership Year 1971, Retirement 2012M. Jay Terzis, Madison, NJ, Membership Year 1981, Retirement 2011

TRANSFER APPLICANTSTransfer In:Mitra Derakhshan, Ellicott City, MD, Transfer from SAOJeffrey H. Godel, Voorhees, NJ, Transfer from SAOBrian J. Leung, Old Bridge, NJ, Transfer from SAOPadma Mukherjee, Newark, NJ, Transfer from NESOShaghayegh Rajaei, Germantown, MD, Transfer from SAOAnthea S. Resnick, Hamilton, NJ, Transfer from NESOTransfer Out:Genevieve Abi-Nahed, Unionville, ON, Transfer to GLAOMarvin Baptiste, Brooklyn, NY, Transfer to NESOMichael J. Cestone, Pittsfield, MA, Transfer to NESOMark Nalbandian, North York, ON, Transfer to GLAOAkash Pandya, Leesburg, VA, Transfer to SAOLisa Russell, Hannibal, MO, Transfer to MSOStaci Bockstein Frankowitz, Teaneck, NJ, Transfer to NESOConstance Lee Sedon, Tripler AMC, HI, Transfer to PCSOGregory Stock, Fayetteville, NY, Transfer to NESOKristi Wagner, Santa Rosa, CA, Transfer to PCSOBo Yun, Little Neck, NY, Transfer to NESO

DECEASED Arnie Rozental, Toms River, NJ, August 11, 2011Todd M. Angelo, Lake Ariel, PA November 25, 2011

MEMBERSHIP COMMITTEE REPORTDr. Chris Liang [email protected]


MASO BUSINESS

One of the most important functions of MASO’s Delegation is to serve as your direct representa-tive to the AAO House of Delegates (HOD). Over many years, MASO’s Delegation has enjoyed a solid presence and significant success in shaping the activities of the AAO HOD. This has been

the result of teamwork involving not only the Delegates and Alter-nate Delegates themselves, but more importantly, the forwarding of comments and suggestions by our members. The presence of both clinicians and academicians within the MASO Delegation helps us attend to your concerns effectively.

This year you will find a few new faces in the Delegation, including MASO President Dr. Steven Siegel (MD) who will be serving as a Delegate; and Drs. Robert Williams (MD) and Jean Asmar (DC) who will be serving as Alternate Delegates. In addition, Drs. Max-ine Clark (MD) and Larry Siegel (NJ) who previously served as Alternate Delegates will now move up to Delegate status. Of course our team includes Drs. Mark Rarrick (PA), Robert Scott (MD),

and George Scott (NJ). Dr. Jaime “Jimmy” De Jesus-Viñas (PR) remains as Delegation Chair in what will be his final year in this ca-pacity. Due to the higher than normal cost associated with an overseas meeting in Hawaii, an executive decision was made to maintain the Delegation at seven Delegates and utilize only two Alternates for this year. Regrettably, Dr. Tanya Stavisky (NJ) has resigned due to per-sonal reasons. Also on a sad note, our good friend and mentor Dr. Da-vid Paolini (PA) has decided to retire after serving many years on the delegation. The delegation continues to benefit from the wisdom of our Trustee, Dr. Nahid Maleki, and our always efficient Executive Direc-tor, Ms. Anita Field, who keeps the delegation working smoothly.

As in past years there will be several key issues under consideration, but there are three that every MASO member should be particularly aware of: the Consumer Awareness Program (keeping the focus on differentiating the qualifications of an orthodontist); the formation of an AAO Credit Union; and the HOD Task Force which is review-ing the AAO’s governance model to insure that the structure is cur-rent and responsive to the membership.

I encourage every member to contact me, or any Delegation mem-ber if they have any concerns or comments.

MASO Delegation to the AAO House of Delegates ReportDr. Jamie De Jesus-Vinas, Delegation Chair [email protected]

1. Article I: B. Recognizes that MASO is now incorporated in Ohio. C. Recognizes that the US Virgin Islands are a separate geographic area from Puerto Rico.2. Article II: Substitutes the Mission Statement developed by the Board in June 2011 for the older “Purposes” section. 3. Article III: C, 3 Clarifies the process for levying assessments. D,1. Reaffirms that the general membership is the policymaking body of MASO. F,3. Clarifies the number of members required for a Quorum.4. Article IV: Provides for the recognition of a US Virgin Islands component.5. Article V: A. Changes the name of the Executive Board to Board of Directors

B, b. States that two of the Directors will serve as Secretary and Treasurer. c. Eliminates the Historian position. f. Clarifies that the Executive Director is an ex officio member of the Board. D. Changes the term of office for a Director to two three-year terms. E. States the conditions for a Director to be elected Secretary or Treasurer. G. Clarifies the line of succession. H. Eliminates the Executive Committee.6. Article VII: E. Limits the number of terms a member may serve as an Alternate Delegate.7. Article IX: G, 2. Clarifies the status of the Director who will be President in the year of the Annual Session for the site being considered.8. Article XI: Combines the first and second general member ship meetings at the Annual Session.

SUMMARY OF THE 2012 PROPOSED CHANGES TO THE MASO BYLAWSThe following is a synopsis of the major changes that are being proposed by the Bylaws Committee.

Several wordsmithing/ housekeeping changes are not highlighted here but may be reviewed in the document as a whole.A draft of the entire document can be found at: wwwMASO.org. Enter 2012 Bylaws draft in the Search box.


MASO BUSINESS COMPONENT NEWSTREASURER’S REPORTDr. Jean Edouard Asmar [email protected]

INCOME Year-End 2011 2012 Budget Dues-Active / Reinstatement 130,589.09 126,080.00Newsletter Advertising 5,500.00 5,500.00CE Course 16,175.00 16,175.00Annual Session (’11 PA) (’12 MD) 61,172.90 180,000.00OTHER INCOME Interest/Dividends 6,312.70 5,000.00Gain/Loss (353.83) 0.00 TOTAL INCOME 219,395.86 332,755.00 EXPENSES Year-End 2011 2012 Budget

OPERATING EXPENSES AAO Dues Billing Fee 969.50 970.00President Honorarium 500.00 500.00Management Fee 93,389.00 90,000.00Office Supplies 1,200.00 1,200.00Accounting (includes tax preparation) 550.00 1,500.00Stationary & Envelopes 0.00 500.00Copying 284.79 235.00Postage/Mailing House 204.38 150.00Telephone/Fax 797.70 660.00Liability Insurance (AAO to provide) 0.00 0.00Office/File Storage 300.00 300.00Journal Editor - Honorarium 500.00 500.00Journal Publication/Mailing 14,348.99 14,350.00Web Site Hosting (AAO) 665.00 665.00BOD Travel, (Mar Bd. Mtg./Caucus) 4,055.52 1,600.00BOD Meals/Room/AV (Mar) 8,357.13 2,215.00BOD AS Bus Mtgs (Sept) 0.00 300.00BOD Conference Calls 0.00 100.00CE COURSE 15,749.25 15,750.00NATIONAL ANNUAL MEETINGS Leadership ’11/Gov.Affairs Conf ’12 4,335.53 0.00AAO-Caucus Mtg Meals 3,767.90 3,770.00AAO-Del(7) Alt (3)Honorarium 14,770.29 16,000.00AAO-Delegates/Alt Airfare 3,372.30 10,000.00AAO-Exc Dir Attendance 2,231.94 3,000.00AAOF Contribution (bal $1,475 – 25K pledge) 1,475.00 1,475.00AAOF 50K Pledge to begin 1/20/13 – 5K per yr GORP Program 1,200.00 3,000.00OTHER EXPENSES Credit Card Fee 1,229.30 700.00Bank Service Charges 58.32 100.00Prior Year Expense 50.00 0.00Miscellaneous 161.28 200.00Audit 2011 5,212.50 0.00Taxes 0.00 0.00Annual Session 2011 (Pitts w/ GLAO) 21,321.12 0.00Annual Session 2012 (Baltimore) 0.00 150,000.00Annual Session 2013 (PR w/ NESO) 0.00 0.00Annual Session 2014 (Williamsburg, VA) 0.00 0.00Annual Session 2015 (Wilmington, DE) 0.00 0.00National Dental Museum 0 1,000.00 TOTAL EXPENSES 201,056.74 320,740.00 NET INCOME 18,339.12 12,015.00

Congratulations to Dr. Steven Siegel, one of our own, on becoming MASO President. We are very proud of him, and grateful for his dedication to our organizations. Thank you also to our immedi-

ate past president, Dr. Ramesh Sardana, and our vice-president, Dr. Byron Bonebreak, who were instrumental in re-incorporating the Society and insuring our compliance with the AAO Affiliation Agreements.

On December 2nd, we had our annual fall meeting. An all day lec-ture was presented by Dr. Roger Wise, an orthodontist and perio-dontist from Swampscott, MA. Dr. Wise discussed practical orth-odontic treatment for the periodontally compromised patient, and the treatment of impacted canines and dental trauma. Additionally, a motion was passed that would eliminate sending out our announce-ments via U.S. mail. So to all of our members, PLEASE update your email addresses with the AAO because that is the official list we will use to communicate with you.

Maryland State Society of OrthodontistsDr. Chris Liang • [email protected]

2012Spring CE EventPlan to Attend!

MASO Continuing Education

SeminarMarch 9, 2012

Philadelphia Renaissance Airport Hotel

8:00 AM – 4:30 PM

Speaker:Dr. Frank Celenza

“Seeking Interdisciplinary Excellence”Dr. Celenza is a dual-trained Orthodontist

and Periodontist, and the 2010 Isador Hirschfeld Memorial Award Recipient.

CURRENT ASSETS AS OF DECEMBER 31, 2011

Savings/Cash $453,892.47 Reserve Account $184,608.66

TOTAL ASSETS $638,501.13


Delaware State Society of Orthodontists Dr. Robert Penna • [email protected]

Puerto RicoSociety of OrthodontistsDr. Carlos Busquets • [email protected]

The Delaware State Society of Orthodontists held their fall meeting this past October with over one-half of our total members present. Dr. Stephanie Steckel, who is serving as Secretary of the 2012

MASO Board, presented information from the Annual Meeting in Pittsburgh. Highlights included approval of a three hundred dollar travel grant to residents who attend the annual meeting, contin-ued efforts to improve the MASO website, and preparation for the implementation of the Avectra netForumPro database syncing the AAO with the constituent societies. Other topics that were discussed included the AAO’s use of funds from dues to promote Adult Ortho-dontics and Early Treatment, as well as the importance for members to attend and purchase vendor products at the MASO Annual meet-ings. Dr. Stephanie Steckel and DSSO Treasurer, Dr. Mark Fiss, represented the Society at the AAO Professional Advocacy Confer-ence in Washington DC in January.

The Society will hold its next meeting during MASO’s Annual Session in Baltimore in Sep-tember. Since a complete reorganization of the Society is necessary if it is to continue to exist,

it is critical that all members practicing in DC attend. Officers will be elected and arrangements for the drafting of incorporation docu-ments and completion of the Affiliation Agreement with MASO and the AAO will be instituted. We are facing dissolution of the Society if these actions are not undertaken. Let’s take this opportunity to rebuild the strength of our organization!

District of ColumbiaSociety of OrthodontistsDr. Ashur Chavoor • [email protected]

The PRAO presented its annual award to the most outstanding orthodontic resident, Dr. Rhi-na Márquez, in honor of Dr. Jaime de Jesús Abreu in June.

In August, our orthodontic residents presented a well attended con-tinuing education course to our orthodontic assistants, with the pro-ceeds donated to the UPR orthodontic department.

During MASO’s annual meeting in September, we were honored by having Dr. Luis Toro Loveras selected as MASO’s President-Elect and by Dr. Mario Polo who was recognized for receiving the pres-tigious Devlin Award.

Pennsylvania Association of OrthodontistsDr. Mark Rarrick • [email protected]

The Pennsylvania Association of Orthodontists Annual Meeting will be held at the Hyatt Regen-cy Chesapeake Golf Resort, in Cambridge, Mary-land, June 15-16. If you’ve ever been to the Hyatt

on the Chesapeake I’m sure you know why this is going to be a great meeting. If you haven’t, then please do yourself, and your family, a favor and look at their website www.hyattregencychesapeakebay.com. I promise you won’t regret it. The PAO Annual Meeting is the favorite of many MASO members, and the number of repeat at-tendees confirms this.

Dr. Antonino Secchi, from the University of Pennsylvania, will be presenting the scientific lecture. Dr. Secchi’s research interests include self-ligating appliances, friction, treatment mechanics, and functional occlusion. He has published in several dental and orth-odontic journals, and his passion for clinical orthodontics and his commitment to education have made him a sought-after lecturer on both the national and international level. He also maintains an active practice at the Dental Care Center of the University of Pennsylva-nia. Even the most seasoned orthodontist will be impressed with the quality of Dr. Secchi’s finished cases.

Roger Hill of the Blair, Hill, and McGill Group will speak about practice transitions and partnerships, an important topic in these dif-ficult economic times. In addition, the meeting will allow plenty of time for jet skiing, crabbing, golfing, swimming, dining, boating, etc. with your family.

With such a close proximity to most MASO members, and in com-bination with lectures and facilities of the highest caliber, this will be a truly great meeting. For more information visit the Pennsylva-nia Association of Orthodontists website: www.pao-ortho.org. We hope to see you there!

In October, The PRAO also escaped to the neighboring Spanish Virgin Island of Culebra, where we had lots of fun and enjoyed its warm, pris-tine, turquoise tropical ocean waters. An evening Tropical Beach Par-ty was held under the stars, with dancing to the local Calypso music, and we were proud to sponsor our annual Junior Golf Tournament.

The Puerto Rico Association of Orthodontists, held its annual meet-ing this past November at the Embassy Suites Hotel in the beautiful coastal town of Dorado, with almost 100% of our members attend-ing. We enjoyed an excellent program by Dr. Larry White from Dallas Texas, whose presentation was “Stealing Ideas Shamelessly” (Orthodontic Pearls).

Our next meeting will be held during Memorial Day weekend in Ponce, where we will be celebrating the University of Puerto Rico School of Dentistry’s Orthodontic Program’s fifteenth anniversary.

COMPONENT NEWS


COMPONENT NEWS

New JerseyAssociation of OrthodontistsDr. Rene Johe • [email protected]

The New Jersey Association of Ortho-dontists is proud to present “The Future of Orthodontics, the Next Ten Years & How You Can Survive and Thrive” by Dr.

Terry Selke at our next CE event and Annual Session on Wednesday, April 18th, 2012 in East Windsor, New Jersey from 9am to 4pm. The 2011 speakers included Dr. Antonio Secchi presenting “Complete Clinical Orthodontics... Part Art. Part Science. All Education” and Dr. Ronald Roncone presenting “Lingual Orthodontics.” We thank them both for their most informative and cogent presentations. Further information on all NJAO CE events can be found online at www.NJBraces.org. The NJAO offers up to three CE ses-sions a year worth 6 CE credits each at a discounted rate for NJAO members. Non-NJAO members are welcome to attend these events as well. Our organization members are continuing to lead by example by actively participating in the AAO affiliated New Jersey Donated Orthodontic Servic-es (NJ DOS) Program. Ninety-six practitioners have volun-teered to donate their services to patients in need, and there are currently 58 patients undergoing treatment. The NJAO wishes to thank all the volunteers participating in this pro-gram, and the NJAO wishes to especially thank Dr. Barry Raphael, the DOS program chair, for all his tireless efforts. For further information regarding the NJ DOS program, or to volunteer for this program, please contact Dr. Raphael at [email protected].

Our organization once again participated in the Give Kids a Smile (GKAS) campaign under the direction of the New Jersey Dental Association on Friday, February 3rd, 2012. GKAS offers delivery of dental services to thousands of un-derprivileged children who otherwise might not be able to afford or access care. Services rendered include oral hygiene instruction, screenings, cleanings, x-rays, fillings, extrac-tions, fluoride treatments, stainless steel crowns, and thanks to our NJAO members, orthodontic screenings and referrals to the NJ DOS program. Further information on the GKAS program can be found online at www.njda.org/gkas/.

The New Jersey Association of Orthodontists wishes to sin-cerely thank Dr. Eric Wittlinger for his leadership, dedi-cation and service for the last two years. Dr. Wittlinger was pivotal in many NJAO projects, including sponsoring an orthodontic speaker for the 2013 NJDA Annual Session which we hope our members will be able to attend. Fur-ther information about this meeting can be found online at www.NJDA.org.

Temple Orthodontics is profoundly saddened by the passing away of Dr. G. Robert Van Sciver who has been battling cancer for a number of years. In the midst of his extensive therapy, he still came to teach and influence the residents with

his ever-present passion and enthusiasm. He has shown us what it means to be a professional, the meaning of values, and how to sup-port education. He was a most generous man, and we miss him.

We were also saddened by Dr. Mark Mele’s request to take a break from teaching to spend more time with his children and family. He is special, in that he was the first part-time faculty member recruited to start rebuilding the orthodontic program.

On a more cheerful note, Dr. Jeff Godel has been working long and hard from the day he joined us to rearrange the curriculum and clini-cal activities. Our operation is now much more streamlined and in-corporates the technology of the future. He is making a difference.

Our faculty continues to be active in our profession. Dr. Robert Bray, after serving as AAO President, is now heavily involved in the AAOF. Dr. Natalie Parisi who just finished her term as MASO President recently organized the educators’ conference in Pitts-burgh.

Our entering class is exceptionally well qualified, with all ranking in the top 10% of their dental school classes. In addition, our resi-dents also regularly travel to Orametrix in Texas to receive SureS-mile software training. This has been made possible by Dr. Rohit Sachdeva, whose seminars are most riveting and serve to open the minds of our residents to a world that is genuinely three-dimension-al. Understanding tooth movements and positions in 3D for the first time is a revelation.

Last September one of our faculty, Dr. Jim Sciote, gave a special talk at the 47th Congress of the French Society of Stomatology and Maxillofacial Surgery in Versailles, France. He also received a plaque of appreciation from the residents who graduated in Septem-ber, and was further honored by receipt of the Dean’s Faculty Award of Excellence.

The newest addition to our part-time faculty is Dr. Bryon Viech-nicki. His expertise in 3D imaging will play a significant role in the clinic and allow him to build a course beneficial to both our residents and alumni.

Last August we hosted a resident from Hebrew University Hadassah Faculty of Dental Medicine, Dr. Amit Shipperman, and in Decem-ber Dr. Trista Felty spent a month in Jerusalem. The collaboration between our two academic units has the potential to strengthen both programs, and we have large plans and hopes for the future. It’s fun to be at Temple.

TEMPLE UNIVERSITYDr. Orhan Tuncay • [email protected]

GRADUATE PROGRAM REPORTS



RESIDENT ACTIVITIESThe current third year residents, Drs. Paul Fox, Alicia Stoutland and Sean Willcutts are active-ly engaged in research projects and will present their findings to the faculty in the spring. The top-ics of their research are:

• Drs. Fox and Willcutts: In-vivo Comparison of External Whit-ening and MI Paste Plus® for the Management of White Spot Lesions after Orthodontic Treatment. (Mentored by Dr. Mar-tin Weinstein.)

• Dr. Alicia Stoutland: A New Rating Method for the Assess-ment of Nasolabial Esthetics in the Cleft Lip and Palate Patient. (Mentored by Dr. Ross Long, Jr.)

ALUMNI ACCOMPLISHMENTS We are very pleased that three graduates of our program recent-ly completed the Oral and Case Presentation Examination of the American Board of Orthodontics (ABO) and are now Diplomates of The ABO. They are Dr. Charles Gemmi III, Class of 2000 and Drs. Spencer Boley and Andrew Hockley, Class of 2010.

ALBERT EINSTEIN MEDICAL CENTERDr. Alan Borislow • [email protected]

Pictured at the dedication reception are: (l. to r.) Dr. Frederic Barnett, Interim Chairman of Einstein’s Maxwell S. Fogel Department of Dental Medicine; Dr. Alan J. Borislow, honoree; and Susan Bernini, Chief Operating Officer, Ein-stein Healthcare Network.

Dr. Alan J. Borislow Honored for Years of Service at

Einstein Medical Center Philadelphia

Einstein Healthcare Network and the organization’s De-partment of Dental Medicine recently honored Dr. Alan J. Borislow, for more than 30 years of dedication to the orga-nization, to dental education, and to patients whose care he supervised. Einstein Medical Center Philadelphia has estab-lished the Alan J. Borislow Division of Orthodontics in rec-ognition of his 30 years of service as Chairman of the Max-well S. Fogel Department of Dental Medicine. Dr. Borislow stepped down as Dental Department Chairman in 2010, but he continues as Orthodontic Chairman and Residency Pro-gram Director, a position he has held for over 33 years. In attendance at the dedication were Dr. Borislow’s family and friends, current department faculty, residents, staff, alumni and Einstein’s senior administrative and medical leadership.

Dr. Borislow has a special bond with Einstein Medical Cen-ter, having graduated from the first class of Einstein’s Orth-odontic Residency Program (1967) where he was a recipi-ent of the Louis B. Schatz Award as an outstanding Medical Center Resident. In 2001 he was a special honoree of the organization’s Maimonides Society, the first dentist to re-ceive this award. He was the recipient of the Albert Einstein Society Physician Leadership Award in 2002, and is only the second dentist to receive this honor in the 30-year history of the Society.

Over the course of his career Dr. Borislow is credited with many accomplishments, including organizing a successful capital campaign which led, in 1985, to the department’s modernization, expansion and relocation from a 2,000 square foot dental clinic to an 8,000 square foot modern facility housing departmental offices and a clinical Dental Center. Dr. Borislow has also chaired or coordinated com-mittees to establish four endowed academic continuing edu-cation programs through the support of principal benefactors and other donors. Most recently, he lead alumni fundraising efforts in raising $1.2 million to renovate and modernize all three dental clinical divisions: General Practice, Orthodon-tics, and Endodontics.

Dr. Borislow is a Diplomate of the American Board of Or-thodontics and has been honored through Fellowships in the American College of Dentists, the International College of Dentists and the American Association of Hospital Dentists. In 2010, he was the recipient of the American Board of Or-thodontics O.B. Vaughan Special Recognition Award given to individuals who have significantly contributed to orth-odontic education and furthered the ideals of The American Board of Orthodontics. He is also a Past President of the Greater Philadelphia Society of Orthodontists.



The New Jersey Dental School Department of Or-thodontics has seen several changes over the past year, and with change comes opportunity to re-flect, rejuvenate, and progress. We have had several

changes in faculty. After years of service, Dr. Robert Binder has relin-quished his full-time position and retired as interim department chair. He continues to play an important role as a part-time faculty member. Dr. Rene Johe, our former post graduate program director has also stepped down due to other professional commitments, but he continues to be an active educator and mentor to our students. Dr. Anil Ardeshna has assumed the position of Interim Chair, Program Director, and Di-rector of Research.

Since the beginning of the academic year there have been several addi-tions to our faculty and staff. All are Diplomates of the American Board of Orthodontics and members of MASO. Dr. Padma Mukherjee has joined the full-time faculty as undergraduate program director. She is a graduate of the University of Connecticut, where she was also the under-graduate Program Director. Two part-time members have also joined us; Dr. Richa Dutta received her training from Boston Univer-sity, and Dr. Jean McGill received her training from The University of Michigan.

We have also added two new administrative staff members, Mr. Chris-tian Cardenas, senior management assistant and Ms. Tanya Arroyo, both who have already made our lives easier.

The start and the end of each academic year always brings transition, with students graduating and new students enrolling. In May, four stu-dents received certificates of proficiency in orthodontics at the UMDNJ graduation: Drs. Rachel Bellan, Svetlana Lekht, Jennifer Morrison, and Lori Watkins. Both Drs. Bellan and Lekht also received Master of Science in Oral Biology degrees from the Graduate School of Bio-medical Sciences. In addition, Dr. Ameeta Sachdev completed the first year of her fellowship.

Our current first year class has five students and one fellow. All of these individuals were at the top of their respective classes and are now deep-ly involved in didactic and clinical activities. They are: Dr. Abraham Ganz from UMDNJ, Dr. Shane Hoelz from SUNY @ Buffalo, Dr. Gauri Paralkar from Columbia, Dr. Robert Peterman from U. Penn and Dr. Leon Su from NYU. Our international fellow is Dr. Lorenza Tomasi from the University of Florence. The class entering in July of 2012 is exceptional group of individuals. They are: Dr. Rayanne Lee from Harvard School of Dental Medicine, Dr. Richard Lee from UM-DNJ, Dr. Tram-Anh Nguyen from University of Montreal, Dr. Ludmila Normatova from Columbia and Dr. Hannah Zelman from U. Penn.

The department has had to relocate our clinic as renovations are carried out at the dental school, and efforts are underway to raise money for a new clinical facility through contributions to the emBRACE the Future Fund.

With our new students, faculty, and staff, the NJDS Department of Or-thodontics is looking forward to another great year and a great future!

UNIVERSITY OF MEDICINE AND DENTISTRY NEW JERSEYDr. Anil Ardeshna • [email protected]

UNIVERSITY OF MARYLANDDr. Frederick Preis • [email protected] Chair

Last April 1st I assumed the role of Interim Chair in the Department of Orthodontics. At the same time, a search committee was

formed to find a permanent replacement for Dr. Stuart Josell who left Maryland to head the pre-doctoral departments of orthodontics and pediatric dentistry at the new East Carolina University in Greenville, North Carolina. While I was not a member of the search committee, I did have an opportunity to meet with each of the applicants being interviewed. After the interviews were completed, the committee forwarded three names, in alphabetical order and without comment, to the Dean. The Dean reviewed the credentials and then asked the committee which of the three they favored. The Committee’s top candidate turned out to be his choice as well. Even though an offer was tendered and accepted, the University is required to perform a vetting of individuals for positions at the Chair level and we are now awaiting final approval. Now you know why it takes so long to fill these positions.

As of August 15, 2011, we had received 166 applications for our four resident positions in orthodontics. Each application was read and evaluated, and from that number we chose 101 individuals who we thought were the most promising. A sec-ond review of their credentials resulted in offers to 35 candi-dates to appear for an interview. One individual withdrew dur-ing the final week of interviews so an equally qualified 36th candidate was asked if he could undergo an interview with three days notice. He came, we saw, he conquered, and as fate would have it he will be one of our residents next year.

We are pleased to report that Dr.Thomas Chae and Dr. Rob-ert Geiman; both from Columbia University, Dr. Yvette Bat-tle, formerly from Howard University and now in the U.S. Air Force, and Dr. Jun Hyuk Hwang from Boston University will be our new residents. This group tilts our gender scale to 7 men/5 women from our present 8 women/4 men ratio. In June we will graduate our first all female class, and they have been exceptional.

Early this past fall, the Baltimore College of Dental Surgery, Dental School, University of Maryland changed its name to conform to the other schools on the Medical Campus. We are now The University of Maryland School of Dentistry. At a recent school retreat a revision of the pre-doctoral curriculum, which will help develop interdisciplinary skills and allow the budding dentists to integrate orthodontics into their treatment planning, was discussed.

The Department of Orthodontics wishes all of our colleagues in the Middle Atlantic Society, and elsewhere, the blessings of the season and for the New Year!



Our comprehensive clinic and didactic Orientation Program be-gan on July 11, and we welcomed our incoming Class of 2013: Dr. Molly Gareh, Dr. Wei-Hsin Hong, Dr. Peter Jackson, Dr. Jennifer Smith, and Dr. Sarah Yoon; the Masters in Oral Biol-ogy Class of 2014, Dr. Noora Elyas and Dr. Hyeran Jeon; and our combined program in Perio-Ortho second year resident Dr. Avijit Goel.

In September, we welcomed Dr. Yun Ding to our department as a guest for one month from Peking University, China. We also wel-comed two Orthodontic residents Hye-young Choi and Yoon-hee Choi from Yonsei University, South Korea for two weeks.

On Friday, October 21, we held our 58th Annual Alumni Meeting at the University of Pennsylvania Museum of Archaeology and An-thropology. The meeting was dedicated to honor the memory of Dr. J. Henry O’Hern who passed away on May 6, 2011 after a long illness. He was a member of the Orthodontic faculty for over fifty years, and was the founder of the Penn Orthodontic Alumni Soci-ety. This year’s J. Henry O’Hern Alumni Day lecture was entitled “Straightening Teeth and Faces: Practical Lessons Learned during the First Forty Years” presented by Dr. James McNamara. One of the department’s new initiatives was the establishment of the J. Henry O’Hern, Jr. Resident Education and Travel Fund. This fund will accumulate alumni and friends contributions to offset expenses incurred by our residents while attending off-campus courses that enrich their academic experience. We feel this effort will be consis-tent with Dr. O’Hern’s dedication to the department and to teaching. Anyone wishing to support this fund may contact Mrs. Barbara Del Regino at 215-898-5910. We had the privilege of welcoming a number of guest lecturers this semester:

8/12 Dr. Will Arnett – “Update in Orthognathic Surgery”9/12 Dr. Ray White – “Third molar management and available data”10/3 Dr. Yun Ding – “Lingual Orthodontics”10/25 Dr. Art Wool –“The use of dual dimension wire” 10/25 Dr. Gerald Nelson – “Reflections of five years of CBCT in the UCSF Ortho Clinic” As always, we would be privileged to have you visit with us at PENN!

It has been a very busy year at Penn with many highlights, including visiting lecturers and con-tinuing education courses. Our residents again participated in GORP, and the Tweed and An-drews Courses.

Dr. Chun-Hsi Chung, Director of the Postdoctoral Orthodontic Program, was appointed Chair of the Department of Orthodontics as of July 1, 2011. We thank Dr. Robert Vanarsdall for his contri-butions as Department Chair for the past 27 years. In addition, we welcomed Drs. Daniel Bills, Kimberly Forwood-Christie, Rita Chuang, Marianna Evans, Eric Howard, Sam Kadan, Joseph Persichetti, Shalin Shah, Fran Short, and Sennay Stefanos to join our Department as clinical faculty.

Congratulations to our Class of 2011. Dr. Rita Chuang, Dr. Lind-sey Helgen, Dr. Rebecca Radfar, Dr. Tejjy Thomas, and Dr. So-phia Usmani participated in the orthodontic graduation ceremony held on June 10. Also receiving their Orthodontic certificates and Masters in Oral Biology diplomas were Dr. Julia Garcia-Baeza and Dr. Ji Young Kim. The titles of their theses are as follows:

Dr. Rita Chuang – “Are Cone Beam Computerized Tomography Systems As Anatomically True As Claimed? Comparing the Accu-racy in Six Major CBCT Systems”

Dr. Lindsey Helgen – “The Relationship Between Vertical Facial Pattern And Nasal Airway Volume In Children: A Cone Beam CT Study”

Dr. Rebecca Radfar – “The Relationship Between the Maxillary Transverse Dimension and Palatally Displaced Canines – Deter-mined by Cone-Beam Computed Tomography”

Dr. Tejjy Thomas – “Resistance to Sliding of Active and Passive Self- Ligating Brackets After 6-18 Weeks of Leveling and Align-ment”

Dr. Sophia Usmani – “Relationship Between Vertical Facial Pat-tern and Thickness of Incisal Alveolar and Symphysial Bone”

Dr. Julia Garcia-Baeza – “Resistance to Sliding Fixed Attach-ments/Archwire Couples at Different Angulations”

Dr. Ji Young Kim – “The Effects of Excess Growth Hormone on the Craniofacial Complex of Transgenic GRF Mice”

UNIVERSITY OF PENNSYLVANIADr. Chun-Hsi Chung • [email protected]

Typical Orthodontic Patient: http://www.youtube.com/watch?v=XuPQu7vnwxY&feature=relatedThe Retainer Liar: http://www.youtube.com/watch?v=jz6330Ht5Bg&feature=relatedScheduling Ortho Appointment: http://www.youtube.com/watch?v=x__XJBCI04Y&feature=relatedThe Late Patient: http://www.youtube.com/watch?v=GTMcxIdRQbQ&feature=related

If you’re having a slow (or a bad) day, you may want to give these a look:



Looking back at last year’s achievements, we are proud to announce that Dr. Rhina Márquez and Dr. Alejandra Fernández completed their certificates in Orthodontics and Masters de-grees. Dr. Márquez’s research project was:

“The efficacy of a highlyfilled resin based fluoride releasing seal-ant in the control of enamel demineralization around brackets: a randomized clinical trial.” The abstract was accepted and the study will be presented at the American Association of Dental Research Meeting in Tampa, Florida. Dr. Fernández’s research project titled “Craniosynostosis patients surgically treated at the University Pe-diatric Hospital 2002-2009” was accepted as a poster presentation at the UPR Medical Sciences Campus Research Forum. The final manuscript is in the process of being submitted for publication to the PR Health Sciences Journal. One of our junior Faculty members, Dr. Jose Javier Santiago, submitted his research project titled: “Evaluation of Treatment Outcomes using American Board of Or-thodontics (ABO) Objective Grading System (OGS): University of Puerto Rico Graduate Orthodontic Program Clinic, 2007- 2008” to the PR Health Sciences Journal. We are pleased to announce that it was accepted for publication. Our congratulations to all of them!

During this academic year we have faced many organizational challenges including the retirement of our long time secretary, and several changes of supporting staff members, which had a direct impact on our program. I would also like to share with you that the UPR School of Dental Medicine has an important project underway. New facilities for a Faculty Clinic, including an exclusive area for orthodontic treatment, is preliminarily scheduled to begin offering services to the general public in August of 2012.

Our first year residents, Dr. Giancarlo Tassara and Dr. Karla Alvarado are working at a great pace, keeping up with the intense, demanding rhythm of our post-doctoral program in orthodontics. Second and third year residents are kept busy with their clinic and academic responsibilities as well as their research projects. Based on their efforts, we expect great things from them as future practic-ing professionals in our specialty.

For the first time, Dr. Sebastián Rodríguez and Dr. Rudolph Wag-ner, our second year residents, will be taking the ABO written ex-amination along with Dr. Milton Matos and Dr. Janisse Llop, our chief resident. All faculty members wish them the best.

Also, I’d like to announce that the continuing education course for dental assistants offered by the residents in August, was a complete success with over one hundred attendees. Many thanks to the Puerto Rico Society of Orthodontists and 3M Unitek for their valuable sup-port of this activity.

To continue fostering the skills of our residents as future educators, they have prepared another continuing education course for general dentists and specialists. It is titled: “Complexities of Orthodontic Treatment in the Adult Patient: A Multidisciplinary, Comprehensive Review.” This CE course was coordinated through the Continuing Education and Professional Studies Division of the School of Den-tal Medicine and took place in December. The lecture was well at-tended and the residents did an exceptionally fine job.

Our residents attended MASO’s 2011 Annual Session in Pittsburgh, and we are grateful to the Middle Atlantic Society of Orthodontists for their significant financial support. It was an outstanding educa-tional opportunity for our residents and faculty. Congratulations to Dr. Natalie Parisi, Past President; Ms. Anita Field, MASO Execu-tive Director; and the AS Planning Committee for a very successful meeting!

We are looking forward to the upcoming AAO meeting in Hawaii, where our residents will present six e-posters and one table clinic, in addition to the Orthodontic Graduate Program’s annual ABO resi-dent case display.

Looking forward to the next academic year, two excellent candi-dates, Dr. Luis Decleres and Dr. Laura Rivera were accepted as first year residents. Once again, there were a large number of appli-cations from PR, mainland USA and other parts of the world making the acceptance process a challenging one.

Last, but most importantly, I would like to acknowledge our dedi-cated staff and faculty members that as a team strengthen our Gradu-ate Program. Without their support, this year’s achievements would not have been possible.

UNIVERSITY OF PUERTO RICODr. Jazmin Oliva • [email protected]

On Jan. 3, the American Dental Association was alerted that many dentists across the country had recently received a fraudulent membership renewal communication via fax to their dental offices indicating that payment should sent to a post office (P.O.) box in Brockton, MA. This prompted the ADA to distribute an alert that afternoon about the fraudulent invoices to member and nonmember dentists who had an email address in the ADA database, lead-ership and staff at state and local dental societies, recognized specialty organizations, and other organizations and individuals within the dental community. Since that initial communication, the ADA has continued to work closely with U.S. Postal Service authorities.

If you sent a check in response to the fraudulent invoice, the ADA encourages you to “stop payment” on the check and contact the ADA Member Service Center at 800.621.8099. ADA staff is assembling a list of dentists known to have sent checks so they can communicate and reconcile records with the U.S. Postal Service. You will be asked to complete a release form that will allow us to verify if the P.O. Box has received a check from you. Additionally, we are told the U.S. Postal Service may communicate directly with individuals who have sent mail to the P.O. Box.

Fraudulent Fax

UPDATETypical Orthodontic Patient: http://www.youtube.com/watch?v=XuPQu7vnwxY&feature=relatedThe Retainer Liar: http://www.youtube.com/watch?v=jz6330Ht5Bg&feature=relatedScheduling Ortho Appointment: http://www.youtube.com/watch?v=x__XJBCI04Y&feature=relatedThe Late Patient: http://www.youtube.com/watch?v=GTMcxIdRQbQ&feature=related

Dr. Robert E. Williams, EditorMs. Anita Field, MASO Executive Director17 South High St. – Suite 200Columbus, OH 43215ConstituentAmerican Association ofOrthodontists

October 17 – 20, 2014MASO Annual Session

COLONIAL WILLIAMSBURGWILLIAMSBURG, VIRGINIA

March 9, 2012SPRING MASO CE Event

PHILADELPHIA RENAISSANCE AIRPORT HOTELPHILADELPHIA, PENNSYLVANIA

May 4 – 8, 20122012 AAO Annual Session

HONOLULU, HAWAII

September 20 – 23, 2012MASO Annual Session

HILTON BALTIMOREBALTIMORE, MARYLAND

November 14 – 17, 2013MASO/NESO Joint Annual Session

WYNDHAM RIO MARPUERTO RICO

UPCOMING EVENTS

October 16 – 19, 2015MASO Annual Session

HOTEL DUPONTWILMINGTON, DELAWARE

Join the Middle Atlantic Society of Orthodontists on Thanks to Rudy Wagner! [email protected]