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Máté János Lőrincz PhD Researcher, Keele University

The relationship between personal values and energy efficiency

A case study from Keele University

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Keele University: Facts and Figures

Source: Keele University

UK’s largest and most attractive university campus, with 617 acres of landscaped parkland, fields, woodlands and lakes.

Although Keele is one of the largest and most attractive university campus in the UK, it is one of the smallest universities in terms of student numbers, with a genuine, friendly student and staff community.

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Strategy

Strategic Objectives

• To demonstrate environmental sustainability through innovation, good practice and ethical choices in all our activities

• To unlock the potential of the University Estate so that it underpins the attainment of our vision

• To share and provide the University’s expertise in environment and sustainability to local, regional, national and international communities and partners

Keele University’s Strategic Aim: To develop an environmentally aware and sustainable

outward-facing campus community

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Green buildings arenot-so-green because of people!

20122011

“One reason that some green

buildings are not achieving their

environmental performance is

because employees, tenants and

visitors are not doing their part to

leverage green building

technology, or to help the building

with its conservation goals

(William Grayson, 2011).”

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One powerful way to build awareness of resource use is to context employees actions in environmental and economical terms.

Source: Darby, 2006

Awarness

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AutomationTechnology

Motion Sensors FailureSome automated

controls remove

too much control

from occupant.

There is a need to identify how to design control systems that meets end users requirements while minimising energy use.

Source: Bordass et al., 1993

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Energy Saving Competition Green Week

(11th of February-17th of February )

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Student Accommodations Gas Consumption

1st of February- 28th of February

Average Highest Temperature: 6 °CAverage Lowest Temperature: 2 °C

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Behaviour and Energy Use

“The relationship between a dwelling and its occupants is highly complex and varies over time. Together a building and its occupants form an integrated system in which people live their lives and emit carbon

(Bell et al., 2010).”

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Heating devices

Source: Stephenson et. al, 2010

Social aspirations

Expected comfort level

Environmental concern

Respect for tradition

Insulations House characteristics

Energy characteristics

Number of rooms heated

Heat settings

Hours of heating

Maintenance of technologies

Material culture

Energy practices

Cognitive norms

The Energy Cultures Framework

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1

020406080

100120140160

Consumption

C Block MeterB Block Meter A Block MeterkW

h

Green Week

1 week before Green Week

Barness Hall Accommodations

Electricity Consumption28th of January - 24th of February

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1

Mon 28/0

1/2013

Thu 31/02/2

013

Sun 3/0

2/2013

Wed 6/0

2/2013

Sat 9

/02/2

013

Tue 12/02/2

013

Fri 15/0

2/2013

Mon 18/0

2/2023

Thu 21/02/2

013

Sun 24/0

2/2013

0

5

10

15

20

25

30

Cost

C Block MeterB Block Meter A Block Meter

Poun

ds

Green Week

1 week before Green Week

Barness Hall Accommodations

Electricity Consumption Cost28th of January - 24th of February

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Electronic Thermostatic Radiator Valve

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Showerguard Shower Timers

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Key Card Energy Management System

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Poster Presentation

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AKNOWLEDGEMENTS

I would like to thank my supervisors

Dr Sharon George, Dr Joanna Wright

and

Dr Zoe Robinson

for academic guidance, scientific and technical support.

My gratitude to

Mr. Huw Evans and Mr. Martyn Wilde

for their support in the preliminary phase of the project.

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If you don’t do anything else…

Your ‘aha’ moment

1. BIG energy saving starts with understanding energy consumption behaviour.

2. System Approach analyses energy efficiency.