max steel

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HELP! How do we get kids and their parents to interact with Max Steel? Solution: The Max Steel in - store rescue mission. “Help me! Help me! My best friend, Max, is in trouble! Evil Miles Dredd has captured him and is going to steal Max’s turbo power any minute now!...” At the gondola, Steel calls out to the child on screen, asking them to take part in the mission. The screen animation is triggered by sensors. Lights and sounds accompany Steel. The child accepts the mission and sets off around the store to find Max.

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HELP!

How do we get kids and their parents to interact with Max Steel?Solution: The Max Steel in - store rescue mission.

“Help me! Help me!My best friend, Max, is in trouble!Evil Miles Dredd has captured himand is going to steal Max’s turbopower any minute now!...”

At the gondola, Steel calls out to the child on screen, asking them to take partin the mission. The screen animation is triggered by sensors. Lights and sounds accompany Steel.

The child accepts the mission and sets off around the store to find Max.

Steel says the only way tosave Max is for the child tostep onto the gondola andto charge up their own turboenergy which will let themreach into lasers and havesuper strength to search thestore.

Instead of stepping ontoa platform, the childcould step on to glowingfloor lights.

Max is trapped withing the Max Steel toy shelving units. He is surrounded by lasersbut as the child has their turbo power they can reach in, save him and bring him back to Steel at the gondola.

When the child completes the mission, they are given their own Max SteelN-Tek card which is loaded up with points to promote their character onthe Max Steel games website. Every time they buy a new toy they canwin extra VIP points for the website.