1 The Wall Street Journal 2,118,315 N/A2 USA Today 1,817,446 N/A3 The New York Times 1,586,757 2,003,247 4 Los Angeles Times 616,575 952,761 5 Daily News (New York, NY) 579,636 660,918 6 San Jose Mercury News 575,786 690,258 7 New York Post 555,327 434,392 8 The Washington Post 507,615 719,301 9 Chicago Sun-Times 422,335 434,861 10 Chicago Tribune 414,590 779,440 11 The Dallas Morning News 405,349 702,848 12 The Denver Post 401,120 595,363 13 Newsday (Long Island, NY) 397,973 495,416 14 Houston Chronicle 384,007 916,934 15 The Philadelphia Inquirer 325,291 517,310 16 The Arizona Republic (Phoenix, AZ) 321,600 538,579 17 Star Tribune (Minneapolis-St. Paul, MN) 300,330 544,186 18 St. Petersburg Times 299,497 432,202 19 The Plain Dealer (Cleveland, OH) 286,405 440,968 20 The Orange County (CA) Register 280,812 385,283 21 The Star-Ledger (Newark, NJ) 278,940 413,472 22 The Oregonian (Portland, OR) 247,833 306,712 23 The Seattle Times 236,929 346,589 24 Detroit Free Press 232,696 668,332 25 The San Diego Union-Tribune 230,742 364,454 26 San Francisco Chronicle 229,176 296,874 27 The Boston Globe 225,482 365,512 28 Las Vegas Review-Journal 220,619 205,931 29 Honolulu Star-Advertiser 209,915 164,316 30 Pioneer Press (St. Paul, MN) 205,171 270,811 31 Kansas City Star 200,365 310,487 32 The Sacramento Bee 196,667 271,610 33 Star-Telegram (Fort Worth, TX) 195,455 228,269 34 Pittsburgh Post-Gazette 188,545 318,962 35 Pittsburgh Tribune-Review 188,405 202,230 36 St. Louis Post-Dispatch 187,992 333,529 37 Milwaukee-Wisconsin Journal Sentinel 185,710 328,475 38 The Baltimore Sun 179,574 332,305 39 Arkansas Democrat-Gazette (Little Rock, AR) 179,258 267,730 40 The Atlanta Journal-Constitution 174,251 402,602 41 Orlando Sentinel 173,576 288,328 42 Sun-Sentinel (Ft. Lauderdale, FL) 165,974 245,869 43 The Indianapolis Star 164,640 304,112 44 The Miami Herald 160,988 212,541 45 Investors Business Daily (Los Angeles, CA) 156,269 N/A46 The Record (Hackensack, NJ) 155,236 178,446 47 The Courier-Journal (Louisville, KY) 154,033 254,685 48 The Buffalo News 147,085 233,069 49 Charlotte Observer 146,511 216,862 50 The Tampa Tribune 144,510 262,369

51 The Cincinnati Enquirer 144,165 278,607 52 The Virginian-Pilot 142,476 176,705 53 San Antonio Express-News 139,099 353,572 54 The Columbus (OH) Dispatch 136,023 264,802 55 Omaha World-Herald 135,223 168,403 56 The Times-Picayune (New Orleans, LA) 133,557 154,353 57 The Detroit News 133,508 – N/A58 The Hartford Courant 132,006 191,044 59 The Press-Enterprise (Riverside, CA) 131,872 156,545 60 The Oklahoman (Oklahoma City, OK) 130,177 187,240 61 News & Observer (Raleigh, NC) 129,698 196,219 62 Austin American-Statesman 125,305 183,717 63 The Commercial Appeal (Memphis, TN) 118,978 155,864 64 The Tennessean (Nashville, TN) 118,589 216,434 65 Grand Rapids Press 114,571 149,667 66 Democrat and Chronicle (Rochester, NY) 114,502 167,862 67 The Providence (RI) Journal 114,013 – 122,377 –68 The Salt Lake Tribune 110,546 140,628 69 The Palm Beach Post 110,373 139,221 70 Richmond Times-Dispatch 108,559 162,769 71 Boston Herald 108,548 81,925 72 The Fresno Bee 107,501 154,873 73 The Birmingham News 103,729 173,187 74 The Des Moines Register 101,915 211,762 75 The Morning Call (Allentown, PA) 100,196 125,549 76 Daily Herald (Arlington Heights, IL) 99,670 106,326 77 The Florida Times-Union (Jacksonville, FL) 98,580 157,559 78 Asbury Park Press 98,032 150,646 79 Tulsa World 97,725 140,242 80 Arizona Daily Star (Tucson, AZ) 96,682 154,715 81 La Opinión 95,148 38,304 82 The Blade (Toledo, OH) 94,215 127,953 83 Daily News (Los Angeles, CA) 94,016 97,606 84 Dayton Daily News 93,425 154,896 85 Lexington (KY) Herald Leader 89,735 115,737 86 The Akron Beacon Journal 88,040 122,598 87 The Post and Courier (Charleston, SC) 87,817 95,291 88 Northwest Indiana Times 85,692 93,019 89 Albuquerque Journal 84,826 109,516 90 Deseret News (Salt Lake City, UT) 83,719 – 160,617 –91 The News Journal (New Castle County, DE) 83,210 122,200 92 Wisconsin State Journal (Madison, WI) 83,083 116,329 93 Press-Telegram (Los Angeles County, CA) 82,556 68,020 94 Press-Register (Mobile, AL) 82,088 103,373 95 Knoxville News Sentinel 81,391 115,586 96 Sarasota Herald-Tribune 79,845 – 105,470 –97 Intelligencer Journal-Lancaster (PA) New Era 78,819 N/A98 The Roanoke Times (Roanoke, VA) 78,663 92,084 99 The Post-Standard (Syracuse, NY) 78,616 137,489 100 The News Tribune (Tacoma, WA) 78,453 105,207

No one knows the media like BurrellesLuce. Updated whenever significant, new information becomes available, “Top Media Outlets” shows the leading traditional and social media outlets in the United States based on circulation, visits, authority, or market share. This practical, at-a-glance reference can help you plan effective media relations campaigns by helping you target your audiences more precisely. BurrellesLuce offers a full range of media outreach, monitoring and reporting services for PR, communications, and marketing professionals. Call 866.626.8004 or visit www.BurrellesLuce.com/topmedia2012.

Top Media Outlets: Newspapers, Blogs, Consumer Magazines, Websites & Social Networks2012

Rank Newspaper Daily Sunday Rank Newspaper Daily Sunday

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Source: Audit Bureau of Circulations FAS-FAX Report for six-month period ending 03/31/12 an increase in circulation for the period 9/30/11 - 03/31/12 a decrease in circulation for the period 9/30/11 - 03/31/12 – did not appear on list of Top U.S. Daily Newspapers 09/30/11

May

1 AARP The Magazine 22,407,421 2 AARP Bulletin 22,171,632 3 Better Homes and Gardens 7,617,844 4 Game Informer 7,514,460 5 Reader's Digest 5,560,046 6 National Geographic 4,480,788 7 Good Housekeeping 4,341,426 8 Woman's Day 3,886,853 9 Family Circle 3,872,671 10 People 3,569,811 11 Time 3,298,390 12 Ladies' Home Journal 3,232,354 13 Taste of Home 3,230,514 14 Sports Illustrated 3,178,760 15 Cosmopolitan 3,040,013 16 Prevention 2,874,117 17 Southern Living 2,865,845 18 Maxim 2,507,318 19 AAA Living 2,471,160 20 O, The Oprah Magazine 2,380,782 21 Glamour 2,353,863 22 American Legion Magazine 2,303,613 23 Parenting 2,231,783 –24 Redbook 2,224,418 –25 Smithsonian 2,113,637 –

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Rank MagazineTotal Paid & Verified Circulation

Source: ABC figures for six-month period ending 12/31/11 an increase in circulation for the period 06/30/11 - 12/31/11 a decrease in circulation for the period 06/30/11 - 12/31/11 – did not appear on list of U.S. Consumer Magazines 06/30/11

1 Facebook facebook.com 62.72 2 YouTube youtube.com 20.29 /3 Twitter twitter.com 1.90 4 Yahoo! Answers answers.yahoo.com 0.95 5 Pinterest pinterest 0.84 6 Linkedin linkedin.com 0.78 7 Tagged tagged.com 0.76 8 Google+ plus.google.com 0.63 9 MySpace myspace.com 0.45 10 myYearbook myyearbook.com 0.37 –

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Rank Site Site Address Visits Share

Source: Hitwise ranking for the week ending 05/26/12 Note: Hitwise ranks only the Top 10 Social Networking Websites.

1 The Huffington Post huffingtonpost.com 936 2 BuzzFeed buzzfeed.com 866 3 The Daily Beast thedailybeast.com 865 4 Mashable mashable.com 864 5 TMZ tmz.com 860 6 The Verge theverge.com 859 7 Gizmodo gizmodo.com 859 8 Engadget engadget.com 848 9 Think Progress thinkprogress.org 835 10 TechCrunch techcrunch.com 835 11 Boing Boing boingboing.net 832 12 Gawker gawker.com 831 13 The Next Web thenextweb.com 831 14 Ars Technica arstechnica.com 825 15 Business Insider businessinsider.com 824 16 GigaOm gigaom.com 816 17 Kotaku kotaku.com 813 –18 The Blaze theblaze.com 811 –19 Hot Air hotair.com 808 20 Jezebel jezebel.com 808 21 LA Now latimesblogs.latimes.com/lanow 808 22 VentureBeat venturebeat.com 805 23 Deadspin deadspin.com 803 /24 Mediaite mediaite.com 802 –25 CNN Political Ticker politicalticker.blogs.cnn.com 801

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Rank Blog Blog AddressTechnorati Authority Figures on 05/24/12

Source: Technorati Authority for the Top 100 Blogs on 05/24/12 an increase in authority for 05/24/12 compared to 02/27/12 a decrease in authority for 05/24/12 compared to 02/27/12 / no change in authority for 05/24/12 compared to 02/27/12 – did not appear on list of Top English-Language Blogs 02/27/12

2012 Top Media Outlets

UPDATED MAy 2012

an increase in visits share for the week ending 05/26/12 compared to the week ending 02/25/12 a decrease in visits share for the week ending 05/26/12 compared to the week ending 02/25/12 / no change in visits share for the week ending 05/26/12 compared to the week ending 02/25/12– did not appear on list of Top 10 Social Media Networks 02/25/12

1 Bleeding Cool bleedingcool.com 736 2 Search Engine Land searchengineland.com 735 3 DeSmogBlog desmogblog.com 720 4 PSFK psfk.com 691 5 Entrepreneur entrepreneur.com 691 6 Copyranter copyranter.com 682 7 Social Media Today socialmediatoday.com 681 –8 Seth's Blog sethgodin.typepad.com 678 9 Copyblogger copyblogger.com 673 10 Trend Hunter trendhunter.com 666 11 Nonprofit Communications

Marketing Guidenonprofitmarketingguide.com/blog 644 –

12 ProBlogger Blog Tips problogger.net 635 13 Jay Mug - Trendspotting jaymug.com 634 14 Get Rich Slowly getrichslowly.org/blog 633 15 Freshness Magazine freshnessmag.com 633 16 Chitika Insights insights.chitika.com 619 –17 Search Engine Journal searchenginejournal.com 616 18 Quick Sprout quicksprout.com 615 –19 Marketing Charts marketingcharts.com 598 –20 The KISSmetrics Marketing Blog blog.kissmetrics.com 591 –21 Adrants adrants.com 590 22 Business 2 Community business2community.com 589 23 Brian Solis PR 2.0 briansolis.com 588 –24 mUmBRELLA mumbrella.com.au 588 25 BizReport bizreport.com 588

PR &

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Technorati Authority Figures on 02/27/12

Source: Ranking compiled from Technorati blog searches for “PR” and “Marketing “ and then sorted according to their Technorati Authority on 02/27/12 an increase in authority for 02/27/12 compared to 12/20/11 a decrease in authority for 02/27/12 compared to 12/20/11 – did not appear on list of Top PR & Marketing Blogs 12/20/11

2012 Top Media Outlets

1 Deadline deadline.com 921 2 Joystiq joystiq.com 886 3 The Huffington Post huffingtonpost.com 871 4 Bleeding Cool bleedingcool.com 870 5 Eurogamer eurogamer.net 865 6 HollywoodLife hollywoodlife.com 863 7 Show Tracker latimesblogs.latimes.com/showtracker 853 8 PlayStation.blog blog.us.playstation.com 844 9 Tor Tor.com 843 – 10 Gossip Cop gossipcop.com 840 – 11 PopSugar popsugar.com 824 12 Comic Book Movie comicbookmovie.com 814 – 13 Screen Rant screenrant.com 813 – 14 Flavorwire flavorwire.com 810 15 Cele|bitchy celebitchy.com 807 16 Media Bistro's GalleyCat mediabistro.com/galleycat 804 – 17 The Hollywood Gossip thehollywoodgossip.com 803 – 18 Rap-Up rap-up.com 796 19 MTV Movie Blogs moviesblog.mtv.com 795 20 GameLife wired.com/gamelife 794 – 21 The Marquee Blog marquee.blogs.cnn.com 793 –

22 Xbox Live's Major Nelson majornelson.com 792 – 23 Necole Bitchie necolebitchies.com 791 – 24 The Film Stage thefilmstage.com 789 – 25 Celebrity Scandals celebrity-gossip.net 789

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Rank Blog Blog AddressTechnorati Authority Figures on 05/24/12

Source: Technorati Authority for “Entertainment” blogs on 05/24/12 an increase in authority for 05/24/12 compared to 02/27/12 a decrease in authority for 05/24/12 compared to 02/27/12 – did not appear on list of Top Entertainment Blogs 02/27/12

UPDATED MAy 2012

1 * 1 * Google google.com 47.00 2 * 2 * Facebook facebook.com 45.70 3 * 3 * YouTube youtube.com 34.13 4 * 4 * Yahoo! yahoo.com 21.62 5 * 11 Amazon amazon.com 5.98 6 * 6 * Wikipedia wikipedia.org 13.79 7 * 21 Ebay ebay.com 2.95 8 * 8 Twitter twitter.com 9.04 9 * 46 * Craig's List craigslist.org 1.64 10 * 12 * Linkedin linkedin.com 3.96 11 * 10 Blog Spot blogspot.com 7.73 12 * 7 * Windows Live live.com 9.75 13 * 17 MSN msn.com 5.62 14 * 52 Go go.com 1.87 15 * 30 Bing bing.com 3.12 16 * 39 Pinterest pinterest.com 2.19 17 37 Tumblr tumblr.com 2.32 18 * 35 PayPal paypal.com 2.09 19 25 t.co t.co 4.00 20 66 AOL aol.com 1.18 21 71 ESPN espn.com 1.23 22 64 CNN Interactive cnn.com 1.51 23 18 * WordPress wordpress.com 4.51 24 101 Netflix netflix.com 1.19 25 95 The Huffington Post huffingtonpost.com 1.09

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U.S. Global Rank Rank Website Web Address

Alexa Global Reach on 05/24/12

Source: Alexa Top Sites in the United States on 05/24//12.

an increase for 05/24/12 compared to 02/26/12 a decrease for 05/24/12 compared to 02/26/12 * stayed the same for the period of 02/26/12 - 05/24/12

2012 Top Media Outlets

1 * The New York Times nytimes.com2 * The Wall Street Journal online.wsj.com3 * The Washington Post washingtonpost.com4 * USA Today usatoday.com5 * Los Angeles Times latimes.com6 * San Francisco Chronicle sfgate.com7 * New York Post nypost.com8 * Chicago Tribune chicagotribune.com9 * Christian Science Monitor csmonitor.com10 * Houston Chronicle chron.com11 Washington Times washingtontimes.com12 The Star-Ledger (Newark, NJ) nj.com13 Chicago Sun-Times suntimes.com14 The Atlanta Journal-Constitution ajc.com15 The Arizona Republic azcentral.com16 The Philadelphia Inquirer philly.com17 Boston Herald bostonherald.com18 San Jose Mercury News mercurynews.com19 The Denver Post denverpost.com20 * The Miami Herald miamiherald.com21 The Seattle Post-Intelligencer seattlepi.com22 Star Tribune (Minneapolis-St. Paul, MN) startribune.com23 * The Sacramento Bee sacbee.com24 Detroit Free Press freep.com25 St. Louis Post Dispatch stltoday.com

Popularity Website Address

Source: Alexa Top Sites by News Category accessed 05/24/12. an increase for 05/24/12 compared 02/27/12 a decrease for the 05/24/12 compared 02/27/12 * stayed the same for 05/24/12 compared 02/27/12 – did not appear on list of Alexa Top Sites by News Category on 02/27/12

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e 26 Orange County Register ocregister.com27 Sun-Sentinel (Ft. Lauderdale, FL) sun-sentinel.com28 The Baltimore Sun baltimoresun.com29 The Examiner (Washington, D.C.) washingtonexaminer.com30 Orlando Sentinel orlandosentinel.com31 The Dallas Morning News dallasnews.com32 Newsday (Long Island, NY) newsday.com33 Milwaukee-Journal Sentinel jsonline.com34 * Deseret News (Salt Lake City, UT) deseretnews.com35 Times Union (Albany, NY) timesunion.com36 The Detroit News detnews.com37 The Palm Beach Post palmbeachpost.com38 Kansas City Star kansascity.com39 The Salt Lake Tribune sltrib.com40 Tampa Bay Times tampabay.com41 The Indianapolis Star indystar.com42 – The Oklahoman Online newsok.com43 The Seattle Times nwsource.com44 * Las Vegas Review Journal lvrj.com45 News & Observer (Raleigh, NC) newsobserver.com46 Austin American-Statesman statesman.com47 * Las Vegas Sun lasvegassun.com48 – San Antonio Express-News mysanantonio.com49 * The Record (Hackensack, NJ) NorthJersey.com50 – Buffalo News buffalonews.com

Popularity Website Address

UPDATED MAy 2012