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People’s Education Society and Trust’s

Belgaum Institute of Management Studies,

MBA, Belgaum.

(Approved by AICTE & Afliated to Karnatak University Dharwad)

Study On Unit-linked insurance plan

BAA A!!IA"# !I$E I"%UA"CE

A Report Submitted in Partial Fulfillment of

the Requirement for the Award of

MASTER’S DEGREE IN BUSINESS ADMINISTRATION

2004-2005

Submitted by

SOMANATH .S. MANE

Eam No. MBA0400!0"#

BELGAUM INSTITUTE OF MANAGEMENT STUDIES (MBA) BELGAUM 1

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Institute Guide: Company

Guide:

'rahl K Kavishwar 'r %hrishail *ire+ath

$a,lty ($inan,e) %ales tea+ +ana-er.E%T/s BI'%0 'BA0 BAA A!!IA"# !I$E I"%UA"CE C1!TD

Bel-a+ Belgaum.


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People’s Education Society and Trust’s

Bel-a+ Institte o2 'ana-e+ent %tdies0'BA

Adjacent to KUD PG Center, Bhutramanhatti, Belgaum.

(Recognized by AICTE, New Deli ! A"liated to #a$nata% &ni'e$sity

Da$wad)

This is to certify that M$. SOMANATH .S. MANE,

K.U.D. Examination No. MBA0400!0"# of MBA II

Semester has successfully completed his Summe$

In%lant T$aining !!"#!!$ for the said period of

months from %uly & to Au'ust (&) !!$.

&$o'e(t )uide *i$e(to$

*ate+


CERTI*ICAT E

CERTI*ICAT E

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ACKNOWLEDGEMENT

The completion and drafting is a solitary task but one which has been made smoother with the help of

many. Here I take this opportunity to thank those who have made a vital contribution in shaping this

study.

I would like to express my profound gratitude to Mr. Ravindra (Manager of Baa !lllian" life

insurance co.ltd# and Mr. Shrishail Hiremath($ales team manager# for giving me an opportunity to

take up my $ummer In%plant atBaa !llain" &ife Insurance 'o. &td. Belgaum.

!ny accomplishment reuires the efforts of many people. I am indebted to all the $taff members of

Baa !llian" &ife insurance 'o. &td.Belgaum who extended their help and cooperation in collecting

data for my proect.

)egardless of the source I wish to express my gratitude to those who have contributed to my proect*

even though anonymously.

I extend my thanks to our +irector* Dr. S. R. Bharamanaiker * and Mr. R. K. Kavishar (,inance

,aculty# for providing me an opportunity to work for Berger -aints India &imited* Hubli.

I would also like to thank my parent* my other family members* and friends for their infinite love*

valuable guidance* support and help during my proect. This proect wouldnt have seen the light of

the day* if it wasnt for the cooperation of all these people.


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DEC+ARATIN

I hereby declare that the project entitled

%tdy on Unit3!inked Insran,e .lan

submitted in partial fulllment of the requirement for the degree of

'aster o2 Bsiness Ad+inistration ('BA)

to Karnatak University0 Dharwad0

is my original work and is not submitted to any other degree,

diploma, fellowship or other similar title or prizes.

The project has been individually carried out as a part of ummer

Inplant Training and is meant for academic purpose only.

%1'A"AT* % 'A"E


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INDIEX

PARI!"#AR Page no.

!hapter$I

%& E'e(uti)e *ummar+ ,-

& Introdu(tion of life in*uran(e ,/

0& Introdu(tion of Ba1a1 Allian2 #ife In*uran(e %3

3& Statement of the problem 00

4& Purpo*e of the *tud+ 00

5& S(ope of the *tud+ 00

6& 7b1e(ti)e of Stud+ 03

!hapter 8II

%& 7rgani2ation Profile 05

& 7rgani2ation !hart 0/

0& 9ethodolog+ 3,

!hapter 8III

%& Anal+*i* and interpretation 3

& Finding 54

0& !on(lu*ion 55

3& Re(ommendation* 55


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!hapter$I:

%& Appendi'$

;ue*tionnaire 5-

& Bibliograph+ 6%


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E'e(uti)e *ummar+<

This pro!"# r!por# is o$ A%&r!$!ss o' $i# *i$+!, i$sr&$"! p*&$ i$ B!*-&./

I #hro-h $,!r#oo+ #h! pro!"# 0 #h! h!*p o' BAA ALLIAN Li'! i$sr&$"! *#,

s&*!s #!&. .&$&-!r Shrish&* ir!.h/

Bod+ of the Report<

ri.&r ,& %&s "o**!"#!, 0 &,.i$is#rio$ !s#io$$&ir! o' 1 "s#o.!rs/

Th! !s#io$$&ir! %&s sp!"i&** 'r&.!, #o .!!# #h! r!ir!.!$# o' #h! sr9! :#h!

'o**o%i$- ,!#&i*s/

Dir!"# "o$#&"# %&s .&,! %i#h #h! r!spo$,!$#s #hro-h r&$,o. s&.p*! #o

"o**!"# #h! $!!,'* i$'or.io$ %i#h r!'!r!$"! #o or o0!"#i9! &s p!r #o .!!# #h!

sr9! r!ir!.!$#/

Inter)iew te(hnique<

Dir!"# p!rso$&* i$#!r9i!% %&s "o$,"#!, #hro-ho# pro!"# si$- ,ir!"#

s#r"#r!, :s!*';&,.i$is#!r!, !s#io$$&ir!/

!on(lu*ion = Re(ommendation/

A$&*sis %&s 0&s!, o$ #h! r!s*#s o' #h! r!s!&r"h "o$,"#!, :#h!

r!"o..!$,io$s &r! 0&s!, o$ #h! &$&*sis.

#imitation<

Th! .&or *i.i#io$s i' #h! pro!"# %&s #h! #i.! 'r&.!/

BELGAUM INSTITUTE OF MANAGEMENT STUDIES (MBA) BELGAUM

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INR7D"!I7N 7F #IFE INS"RAN!E<

>i*tor+ of life in*uran(e in India<

Th! *i'! i$sr&$"! i$,s#r i$ I$,i& ,!s 0&"+ #o 1818 %h!$ #h! Ori!$#&*

Li'! I$sr&$"! =o.p&$ s!# p o''i"! i$ >o*+&/ I$ 1823 #h! Bo.0& Li'!

Assr&$"! =o.p&$ s#&r#!, op!rio$s i$ M.0&i I$,i&/ Th! ?I$,i&$ Li'!

Assr&$"! =o.p&$i!s A"#? %&s p&ss!, i$ 1

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i$,s#r *&"+!, s''i"i!$# '$,i$- &$, i$'r&s#r"#r!/ o%!9!r "h&$-!s i$ #h!

!"o$o. i$ #h! 1

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!&r;o*, .&*! s.o+!r/ Si.i*&r* & s+ ,i9! i$s#r"#or %o*, h&9! #o p& ."h hi-h!r

pr!.i.s 'or *i'! i$sr&$"! #h&$ %o*, & *i0r&ri&$/

Li'! i$sr&$"! is &9&i*&0*! i$ & $.0!r o' ,i''!r!$# 'or.s #o 'i# #h! #&s#!s o' #h!

propos!, i$sr!,/ So.! o' #h! #pi"&* 'or.s o' *i'! i$sr&$"! po*i"i!s i$"*,! %ho*!

*i'! 9&ri&0*! *i'! &$, #!r. *i'!/ T!r. *i'! i$sr&$"! po*i"i!s 0!-i$ %i#h *o% pr!.i.s

,ri$- #h! i$i#i&* s#&-!s o' #h! po*i" &$, #h!s! pr!.i.s i$"r!&s! s#!&,i* &s #h!

i$sr!, -ro%s o*,!r/ Th!r! is $o "&sh 0i*,;p i$ & #!r. po*i" &$, &""or,i$-* #h!

,!h 0!$!'i# %i** $o# i$"r!&s!/

i#h %ho*! *i'! &$, 9&ri&0*! *i'! i$sr&$"! & por#io$ o' !&"h pr!.i. p&s 'or #h!

i$sr&$"! &$, #h! r!.&i$,!r s!r9!s &s & #&;'r!! i$9!s#.!$#/ A %ho*! *i'! po*i"

s!#s & pr!.i. #h! 0!-i$$i$- o' #h! po*i" &$, #h pr!.i. ,o!s $o# "h&$-!

o9!r #h! *i'! o' #h! po*i"/ This 'or. o' i$sr&$"! &**o%s 'or & "&sh 0i*,;p

,ri$- #h! i$sr!,?s *i'!/ This "&sh 0i*,;p "&$ 0! s!, ,ri$- #h! "ors! o' #h!

po*i" or i# %i** si.p* s!r9! #o i$"r!&s! #h! ,!h 0!$!'i# i$ #h! !$,/

In a variable life product, the premium remains the same over the

life of the policy, and there should be a cash build!up as long as the

various mutual funds selected by the insured perform well.

?hat i* an in*uran(e premium<

A$ i$sr&$"! pr!.i. is #h! &"#&* &.o$# o' .o$! "h&r-!, 0 i$sr&$"!

"o.p&$i!s 'or &"#i9! "o9!r&-!/ A$ i$sr&$"! pr!.i. 'or #h! s&.! s!r9i"! "&$ 9&r

%i,!* &.o$- i$sr&$"! pro9i,!rs %hi"h is %h !p!r#s s#ro$-* r!"o..!$, -!##i$-

s!9!r&* o#!s 0!'or! "o..i##i$- #o &$ i$sr&$"! po*i"/ I$sr&$"! &-!$#s or 0ro+!rs

%i** #&+! or 0&si" i$'or.io$ &$, "&*"*! &$ i$sr&$"! pr!.i. !s#i.! 0&s!,

o$ or &$s%!rs &$, o#h!r '&"#ors/ Th! *o%!s# o#!, pri"! o$ &$ i$sr&$"! pr!.i.

.& 0! #h! 0!##!r 0&r-&i$ 0# #h! *!9!* o' "o9!r&-! .& &*so 0! *o%!r/


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Th! "os# o' &$ i$sr&$"! pr!.i. is *&r-!* 0&s!, o$ s#is#i"s $o# $!"!ss&ri* o$

i$,i9i,&* h&0i#s or his#or/ A 22;!&r;o*, .&*! s!!+i$- "&r i$sr&$"! 'or & spor#s "&r

"&$ o'#!$ &$#i"ip! & hi-h!r i$sr&$"! pr!.i. #h&$ & 45;!&r;o*, %o.&$ ,ri9i$- &

.i,;siC! s!,&$/ Bo#h .& h&9! !"!**!$# ,ri9i$- r!"or,s 0# #h! i$sr&$"! "o.p&$

"o$si,!rs & o$-!r ,ri9!r i$ & '&s#!r "&r #o 0! .or! ris+ 'or &""i,!$#s/ Th!r!'or!

#h! i$sr&$"! pr!.i. o#!s %i** 0! $o#i"!&0* ,i''!r!$#/ I$ -!$!r&* & .or!

!p!$si9! or '&s#!r "&r %i** "os# .or! #o i$sr! si.p* 0!"&s! o%$!rs o' #hos!

9!hi"*!s TEND #o ,ri9! '&s#!r/

Th! s&.! phi*osoph ho*,s #r! 'or .!,i"&* i$sr&$"! pr!.i. "os#s/ No$;

s.o+!rs s#is#i"&** *i9! h!&*#hi!r *i9!s #h&$ s.o+!rs 'or !&.p*!/ =o$s#r"#io$

%or+!rs .& h&9! .or! s!rios o$;#h!;o0 &""i,!$#s #h&$ &""o$#&$#s/ A 55;!&r;o*,

*.0!r&"+ %ho s.o+!s .& 0! "h&r-!, & hi-h!r h!&*#h i$sr&$"! pr!.i. #h&$ &

3;!&r;o*, $o$;s.o+!r %or+i$- i$ &$ o''i"!/ =o$9!rs!* &$ i$sr&$"! pr!.i. .&

0! r!,"!, i' #h! po*i"ho*,!r "h&$-!s his or h!r h&0i#s &$, *i'!s#*!/

A$ i$sr&$"! pr!.i. is -!$!r&** "o**!"#!, i$ .o$#h* or s!.i;!&r*

p&.!$#s/ I' #h! po*i"ho*,!r '&i*s #o .&+! & s"h!,*!, p&.!$# #h! i$sr&$"!

"o.p&$ "&$ "hoos! #o "&$"!* #h! po*i" !$#ir!*/ This is o'#!$ r!'!rr!, #o &s & ?*&ps!,

po*i"?/ Ei#h!r #h! "s#o.!r %i** p& #h! 0&*&$"! o' #h! i$sr&$"! pr!.i. &$,

0!"o.! r!i$s#!, or #h! po*i" %i** 0!"o.! $** &$, 9oi,/ B!"&s! #h! 0i**i$- ""*!

"&$ 0! *!$-#h i# is $o# $s&* 'or po*i"ho*,!rs #o 'or-!# #o .&+! & p&.!$# 0!'or!

#h! po*i" *&ps!s/

A$ i$sr&$"! pr!.i. is &*%&s i$ & s#! o' '*/ !s "&$ -o p or r!.&i$

s#&0*! 0!#%!!$ 0i**i$- ""*!s/ A$ &""i,!$# "*&i. "&$ ,r&.i"&** "h&$-! #h!

i$sr&$"! pr!.i. r! o' #h! "*&i.&$# !sp!"i&** i' #h! &""i,!$# r!por# sho%s #h!

po*i" ho*,!r %&s '&*#/ B!"&s! .os# s#!s $o% h&9! & .&$,or .i$i.&*


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i$sr&$"! "o9!r&-! *&% 'or ,ri9!rs #h!r! .& 0! $o o#h!r "hoi"! 0# #o p& #h!

i$"r!&s!, i$sr&$"! pr!.i. or 'i$, &$o#h!r "o.p&$ %i**i$- #o i$sr! & hi-h;ris+

,ri9!r/ I$sr&$"! &-!$"i!s &r! 'or;pro'i# 0si$!ss!s so #h! %i** .&+! !9!r !''or#

#o r!"op #h!ir *oss!s &'#!r & p&;o#/ &i$- &$ i$sr&$"! pr!.i. .& s!!. *i+! &

%&s#! o' .o$! 0# +$o%i$- or !p!$s!s %i** 0! .!# &'#!r &$ &""i,!$# "&$ 0ri$-

p!&"! o' .i$,/


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INR7D"!I7N 7F BAA A##IAN #IFE INS"RAN!E !79PANC #D.

Ba1a1 Allian2 #ife In*uran(e !ompan+ #imited

B&& A**i&$C Li'! I$sr&$"! =o/ L#,/ is & oi$# 9!$#r! 0!#%!!$ #%o *!&,i$-

"o$-*o.!r!s; B&& A#o o$! o' #h! 0i--!s# 2 &$, 3 %h!!*!r .&$'&"#r!rs i$ #h!

%or*, &$, A**i&$C AG o$! o' #h! %or*,?s *&r-!s# i$sr&$"! "o.p&$i!s/

B&& A**i&$C Li'! I$sr&$"!

• Is #h! '&s#!s# -ro%i$- pri9! *i'! i$sr&$"! "o.p&$ i$ I$,i&

• =rr!$#* h&s o9!r 3 sis'i!, "s#o.!rs

• ! h&9! "s#o.!r "&r! "!$#!rs i$ 155 "i#i!s %i#h 28 I$sr&$"! =o$s*#&$#

pro9i,i$- #h! 'i$!s# "s#o.!r s!r9i"!/

• O$! o' I$,i&?s *!&,i$- pri9! *i'! i$sr&$"! "o.p&$i!s

:i*ion

H To 0! #h! 'irs# "hoi"! i$sr!r 'or "s#o.!rs

H To 0! #h! pr!'!rr!, !.p*o!r 'or s#&'' i$ #h! i$sr&$"! i$,s#r/

H To 0! #h! $.0!r o$! i$sr!r 'or "r!i$- sh&r!ho*,!r 9&*!

9i**ion

As & r!spo$si0*! "s#o.!r 'o"s!, .&r+!# *!&,!r %! %i** s#ri9! #o $,!rs#&$, #h!


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i$sr&$"! $!!,s o' #h! "o$s.!rs &$, #r&$s*! i# i$#o &''or,&0*! pro,"#s #h

,!*i9!r 9&*! 'or .o$!/

Allian2 A erman+<

A**i&$C AG is i$ #h! 0si$!ss o' G!$!r&* (rop!r# : =&s&*#) I$sr&$"!@ Li'! :

h!&*#h i$sr&$"! &$, Ass!# M&$&-!.!$# &$, h&s 0!!$ i$ op!rio$ 'or o9!r 11

!&rs/ A**i&$C is o$! o' #h! *&r-!s# -*o0&* "o.posi#! i$sr!rs %i#h op!rio$s i$

o9!r 7 "o$#ri!s/ Fr#h!r #h! Grop pro9i,!s is+ M&$&-!.!$# &$, Loss

r!9!$#io$ S!r9i"!s/ A**i&$C h&s i$sr!, .os# o' #h! %or*,?s *&r-!s# i$'r&s#r"#r!

pro!"#s (i$"*,i$- o$-+o$- Airpor# &$, =h&$$!* T$$!* 0!#%!!$ U> &$,

Fr&$"!) 'r#h!r A**i&$C i$sr!s #h! .&ori# o' #h! 'or#$! 5 "o.p&$i!s 0!si,!s

0!i$- & *&r-! i$,s#ri&* i$sr!r A**i&$C h&s & s0s#&$#i&* por#'o*io i$ #h!

"o..!r"i&* &$, p!rso$&* *i$!s s!"#or si$- & %i,! 9&ri!# o' i$$o9i9!

,is#ri0#io$ "h&$$!*s

?h+ Ba1a1 Allian2 life in*uran(e<

Th! B&& A**i&$C Di''!r!$"!

H Bsi$!ss s#r!- &*i-$!, #o "*i!$#s? $!!,s &$, #r!$,s i$ I$,i&$ &$, -*o0&*

!"o$o. i$,s#r

H I$#!r$io$&** !p!ri!$"!, "or! #!&. .&ori# %i#h *o"&* 0&"+-ro$,

H F&s# ,!"!$#r&*iC!, ,!"isio$ .&+i$-

H Lo$-;#!r. "o..i#.!$# #o .&r+!# &$, "*i!$#s


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Shareholder* in Ba1a1 allian2 life in*uran(e !ompan+<

Baa !uto &imited

B&& A#o Li.i#!, is #h! *&r-!s# .&$'&"#r!r o' #%o &$, #hr!!;%h!!*!rs i$ I$,i& &$,

&*so o$! o' #h! *&r-!s# .&$'&"#r!rs i$ #h! %or*,/ B&& A#o h&s 0!!$ i$ op!rio$

'or o9!r 55 !&rs/ As & pro.o#!r o' B&& A**i&$C G!$!r&* I$sr&$"! =o.p&$ L#,/

B&& A#o h&s #h! 'o**o%i$- #o o''!r

H 9&s# ,is#ri0#io$ $!#%or+/

H >$o%*!,-! o' I$,i&$ "o$s.!rs/

H Fi$&$"i&* s#r!$-#h &$, s#&0i*i# #o sppor# #h! i$sr&$"! 0si$!ss/

"nit$#ined In*uran(e Plan* G"#IP&

M&$ i$9!s#ors #o,& &r! #ri$- #o i$9!s# &s i$,i9i,&*s/ I s!! &$, r!&, &0o#

#hos&$,s o' p!op*! %ho &r! ,oi$- o$*i$! ,& #r&,i$-/ This is & p!r'!"# !&.p*! o' &$

i$,i9i,&* #ri$- #o #r&,! &-&i$s# %!**;or-&$iC!, #!&.s/ Th is %h so '!% o' #h!.

s""!!, &s %!** &s %h .&$ *os! #h!ir .o$!/ I %&s #&-h# #h %h!$ i# "o.!s #o

i$9!s#i$- o sho*, i$9!s# &s & .!.0!r o' & #!&./ I' p!op*! %&$# #o 0!"o.!

sophis#i"!, i$9!s#ors &$, &0o9! #h! .s# i$9!s# &s & #!&./ E"!rp#s 'ro. JGi,!

#o I$9!s#i$-K 0 o0!r# T/ >ios&+iU$i# Li$+!, I$sr&$"! *&$s (ULI) & po*i"

%hi"h pro9i,!s 'or *i'! i$sr&$"! %h!r! #h! po*i" 9&*! &$ #i.! 9&ri!s &""or,i$-

#o #h! 9&*! o' #h! $,!r*i$- &ss!#s #h! #i.!/ ULI is *i'! i$sr&$"! so*#io$ #h

pro9i,!s 'or #h! 0!$!'i#s o' pro#!"#io$ &$, '*!i0i*i# i$ i$9!s#.!$#/ Th! i$9!s#.!$# is


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,!$o#!, &s $i#s &$, is r!pr!s!$#!, 0 #h! 9&*! #h i# h&s #&i$!, "&**!, &s N!# Ass!#

&*! (NA)/ ULI "&.! i$#o p*& i$ #h! 1

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Feature* of "#IP<

ULI ,is#i$-ish!s i#s!*' #hro-h #h! .*#ip*! 0!$!'i#s #h i# pro9i,!s #o #h!

"o$s.!r/ Th! p*&$ is & o$!;s#op so*#io$ pro9i,i$-

Li'! pro#!"#io$

I$9!s#.!$# &$, S&9i$-s

F*!i0i*i#

; A,s#&0*! Li'! =o9!r

; I$9!s#.!$# Op#io$s

Tr&$sp&r!$"

Op#io$s #o #&+! &,,i#io$&* "o9!r &-&i$s#

; D!h ,! #o &""i,!$#

; Dis&0i*i#

; =ri#i"&* I**$!ss

; Sr-!ri!s

Lii,i#

T& p*&$$i$-


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he unit$lined plan* wor a* under<

#h! pr!.i. p&i, 0 #h! "*i!$# *!ss &$ "h&r-!s #o 0! ,!,"#!, is s!, #o 0

$i#s i$ #h! '$, s!*!"#!, 0 #h! "*i!$# #h ,&?s $i# pri"!/ So .or! $i#s &r! &,,!,

#o #h! "*i!$#?s &""o$# !&"h #i.! h! p&s & pr!.i./ I' #h! $i# pri"! o$ #h ,& is

r!*i9!* hi-h #h! "*i!$# -!#s *!ss $.0!r o' $i#s &$, i' #h! $i# pri"! is r!*i9!*

*o% #h!$ h! -!#s .or! $.0!r o' $i#s/

I$ or,!r #o p& #h! r!-*&r .o$#h* "os#s &$ !i9&*!$# $.0!rs o' $i#s &r!

"&$"!**!, &$, &r! "o.p#!, &s "os# #o 0! ,!,"#!, ,i9i,!, 0 $i# pri"! o$ #h ,&/

#h! 9&*! o' #h! '$, ,!p!$,s o$ #h! $i# pri"! %hi"h i$ #r$ is ,!#!r.i$!, 'ro.

#h! .&r+!# 9&*! o' #h! $,!r*i$- &ss!#s &s s!!$ !&r*i!r/ Ths F$, &*! U$i#

ri"! N.0!r o' U$i#s/

Are "#IP* *imilar to mutual fund*@

I$ s#r"#r! !s@ i$ o0!"#i9! $o/ B!"&s! o' #h! hi-h 'irs#;!&r "h&r-!s .#&* '$,s

&r! & 0!##!r op#io$ i' o h&9! & 'i9!;!&r horiCo$

B# i' o h&9! & horiCo$ o' 1 !&rs or .or! #h!$ ULIs h&9! &$ !,-!/ To !p*&i$

#his 'r#h!r & ULI h&s hi-h 'irs#;!&r "h&r-!s #o%&r,s &"isi#io$ (i$"*,i$- &-!$#s

"o..issio$s)/

As & r!s*# #h! 'i$, i# ,i''i"*# #o o#p!r'or. .#&* '$,s i$ #h! 'irs# 'i9! !&rs/ B#

i$ #h! *o$-;#!r. ULI .&$&-!rs h&9! s!9!r&* &,9&$#&-!s o9!r .#&* '$, .&$&-!rs/

Si$"! po*i"ho*,!r pr!.i.s "o.! r!-*&r i$#!r9&*s i$9!s#.!$#s "&$ 0! p*&$$!,

o# .or! !9!$*/


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M#&* '$, .&$&-!rs "&$$o# #&+! & si.i*&r *o$-;#!r. 9i!% 0!"&s! #h! h&9! 0*+

i$9!s#ors %ho "&$ .o9! .o$! i$ &$, o# o' s"h!.!s shor# $o#i"!/

?hi(h i* better unit$lined or Hraditional plan@

Th! #%o s#ro$- &r-.!$#s i$ '&9or o' $i#;*i$+!, p*&$s &r! #h #h! i$9!s#or +$o%s

!&"#* %h is h&pp!$i$- #o his .o$! &$, #%o i# &**o%s #h! i$9!s#or #o "hoos! #h!

&ss!#s i$#o %hi"h h! %&$#s his '$,s i$9!s#!,/

A #r&,i#io$&* P%i#h pro'i#s o$ #h! o#h!r h&$, is & 0*&"+ 0o &$, & po*i"ho*,!r h&s

*i##*! +$o%*!,-! o' %h is h&pp!$i$-/ A$ i$9!s#or i$ & ULI +$o%s ho% ."h h! is

p&i$- #o%&r,s .or#&*i# .&$&-!.!$# &$, &,.i$is#rio$ "h&r-!s/

! &*so +$o%s %h!r! #h! i$sr&$"! "o.p&$ h&s i$9!s#!, #h! .o$!/ Th! i$9!s#or

-!#s !&"#* #h! s&.! r!#r$s #h #h! '$, !&r$s 0# h! &*so 0!&rs #h! i$9!s#.!$# ris+/

Th! #r&$sp&r!$" .&+!s #h! pro,"# .or! "o.p!#i#i9!/ So i' o &r! %i**i$- #o 0!&r

#h! i$9!s#.!$# ris+s i$ or,!r #o -!$!r! & hi-h!r r!#r$ o$ or r!#ir!.!$# '$,s

ULIs &r! 'or o/

Tr&,i#io$&* P%i#h pro'i#s po*i"i!s #oo i$9!s# i$ #h! .&r+!# &$, -!$!r! #h! s&.!

r!#r$s pr!9&i*i$- i$ #h! .&r+!#/ B# h!r! #h! i$sr&$"! "o.p&$ !9!$s o# r!#r$s #o

!$sr! #h po*i"ho*,!rs ,o $o# *os! .o$! i$ & 0&, !&r/ I$ #h s!$s! #h! &r! s&'!r/

ULIs &*so o''!r '*!i0i*i#/ For i$s#&$"! & po*i"ho*,!r "&$ &s+ #h! i$sr&$"!

"o.p&$ #o *ii,! $i#s i$ his &""o$# #o .!!# #h! .or#&*i# "h&r-!s i' h! is $&0*!

#o p& &$ pr!.i. i$s#&**.!$#/

This !s i$#o his s&9i$-s 0# !$sr!s #h #h! po*i" %i** "o$#i$! #o "o9!r his *i'!/


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?h+ do in*urer* prefer "#IP*@

I$sr!rs *o9! ULIs 'or s!9!r&* r!&so$s/ Mos# i.por#&$# o' &** i$sr!rs "&$ s!** #h!s!

po*i"i!s %i#h *!ss "&pi#&* o' #h!ir o%$ #h&$ %h %o*, 0! r!ir!, i' #h! so*,

#r&,i#io$&* po*i"i!s/

I$ #r&,i#io$&* P%i#h pro'i#s po*i"i!s #h! i$sr&$"! "o.p&$ 0!&rs #h! i$9!s#.!$# ris+

#o #h! !#!$# o' #h! &ssr!, &.o$#/ I$ ULIs #h! po*i"ho*,!r 0!&rs .os# o' #h!

i$9!s#.!$# ris+/

Si$"! ULIs &r! ,!9is!, #o .o0i*iC! s&9i$-s #h! -i9! i$sr&$"! "o.p&$i!s &$

oppor#$i# #o -!# & *&r-! "h$+ o' #h! &ss!# .&$&-!.!$# 0si$!ss %hi"h h&s 0!!$

#r&,i#io$&** ,o.i$!, 0 .#&* '$,s/

Are unit$lined in*uran(e plan* good@

Mos# i$sr!rs i$ #h! !&r 24 h&9! s#&r#!, o''!ri$- *!&s# & '!% $i#;*i$+!, p*&$s/

U$i#;*i$+!, *i'! i$sr&$"! pro,"#s &r! #hos! %h!r! #h! 0!$!'i#s &r! !pr!ss!, i$ #!r.s

o' $.0!r o' $i#s &$, $i# pri"!/ Th! "&$ 0! 9i!%!, &s & "o.0i$io$ o' i$sr&$"!

&$, .#&* '$,s/

Th! $.0!r o' $i#s #h & "s#o.!r %o*, -!# %o*, ,!p!$, o$ #h! $i# pri"!

%h!$ h! p&s his pr!.i./ Th! ,&i* $i# pri"! is 0&s!, o$ #h! .&r+!# 9&*! o' #h!

$,!r*i$- &ss!#s (!i#i!s 0o$,s -o9!r$.!$# s!"ri#i!s !# "!#!r&) &$, "o.p#!,

'ro. #h! $!# &ss!# 9&*!/

Th! &,9&$#&-! o' $i#;*i$+!, p*&$s is #h #h! &r! si.p*! "*!&r &$, !&s #o

$,!rs#&$,/ B!i$- #r&$sp&r!$# #h! po*i"ho*,!r -!#s #h! !$#ir! psi,! o$ #h!


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p!r'or.&$"! o' his '$,/ B!si,!s &** #h! &,9&$#&-!s #h! o''!r #o #h! "s#o.!rs $i#;

*i$+!, p*&$s &*so *!&, #o &$ !''i"i!$# #i*iCio$ o' "&pi#&*/

U$i#;*i$+!, pro,"#s &r! !!.p#!, 'ro. #& &$, #h! pro9i,! *i'! i$sr&$"!/

I$9!s#ors %!*"o.! #h!s! pro,"#s &s #h! pro9i,! "&pi#&* &ppr!"iio$ !9!$ &s #h!

i!*,s o$ -o9!r$.!$# s!"ri#i!s h&9! '&**!$ 0!*o% 6 p!r "!$# %hi"h h&s .&,! #h!

i$sr!rs s*&sh p&o#s/

A""or,i$- #o #h! IDA & "o.p&$ o''!ri$- $i#;*i$+!, p*&$s .s# -i9! #h!

i$9!s#or &$ op#io$ #o "hoos! &.o$- ,!0# 0&*&$"!, &$, !i# '$,s/ I' o op# 'or &

$i#;*i$+!, !$,o%.!$# po*i" o "&$ "hoos! #o i$9!s# or pr!.i.s i$ ,!0#

0&*&$"!, or !i# p*&$s/

I' o "hoos! & ,!0# p*&$ #h! .&ori# o' or pr!.i.s %i** -!# i$9!s#!, i$

,!0# s!"ri#i!s *i+! -i*#s &$, 0o$,s/ I' o "hoos! !i# #h!$ & .&or por#io$ o' or

pr!.i.s %i** 0! i$9!s#!, i$ #h! !i# .&r+!#/ Th! p*&$ o "hoos! %o*, ,!p!$,

o$ or ris+ pro'i*! &$, or i$9!s#.!$# $!!,/

Th! i,!&* #i.! #o 0 & $i#;*i$+!, p*&$ is %h!$ o$! "&$ !p!"# *o$-;#!r.

-ro%#h &h!&,/ This is !sp!"i&** so i' o$! &*so 0!*i!9!s #h "rr!$# .&r+!# 9&*!s

(s#o"+ 9&*io$s) &r! r!*i9!* *o%/

So i' o &r! op#i$- 'or & p*&$ #h i$9!s#s pri.&ri* i$ !i# #h! 0CCi$- .&r+!#

"o*, *!&, #o %i$,'&** r!#r$s/ o%!9!r sho*, #h! 0CC ,i! ,o%$ i$9!s#ors "o*, 0!

*!'# s#$-/

I' o$! i$9!s#s i$ & $i#;*i$+!, p!$sio$ p*&$ !&r* o$ s& %h!$ o$! is 25 o$!

"&$ &''or, #o #&+! #h! ris+ &sso"i!, %i#h !i#i!s *!&s# i$ #h! p*&$?s i$i#i&* s#&-!s/

o%!9!r &s o$! &ppro&"h!s r!#ir!.!$# #h! &$#. o' r!#r$s sho*, 0!


http://www.personalfn.com/insurance/productarena/endowmentplan.htmlhttp://www.personalfn.com/insurance/productarena/pensionplan.htmlhttp://www.personalfn.com/insurance/productarena/endowmentplan.htmlhttp://www.personalfn.com/insurance/productarena/pensionplan.html

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s0or,i$!, #o "&pi#&* pr!s!r9io$/ A# #his s#&-! i$9!s#i$- i$ & p*&$ #h h&s &$

!i# #i*# .& $o# 0! & -oo, i,!&/

=o$si,!ri$- #h $i#;*i$+!, p*&$s &r! r!*i9!* $!% *&$"h!s #h!ir shor#

his#or ,o!s $o# p!r.i# &$ &ss!ss.!$# o' ho% #h! %i** p!r'or. i$ ,i''!r!$# ph&s!s o'

#h! s#o"+ .&r+!#/ E9!$ i' o$! 9i!%s i$sr&$"! &s & *o$-;#!r. "o..i#.!$#

i$9!s#.!$#s 0&s!, o$ p!r'or.&$"! o9!r s"h & shor# #i.! sp&$ .& $o# 0!

&ppropri!/

Allian2 Ba1a1 laun(he* it* fir*t unit lined poli(+

!llian" Ba#a# $i%e &nsurance 'ompany has launched (nit )ain* the

company+s %irst unit linked policy. (nit )ain allos customers to com,ine the

,ene%its o% li%e insurance ith hi-her investment returns %rom euity and de,t

markets.

U$i# G&i$ %&s *&$"h!, %i#h & "hoi"! o' 'or '$,s #o #h! "s#o.!r !i#

,!0# 0&*&$"!, &$, "&sh '$,s/ Th! "&sh '$, "o.!s %i#h #h! -&r&$#!! #h #h! 9&*!

o' $i#s i$ #h! '$, %i** $o# -o ,o%$/

U$i# G&i$ is o$! o' #h! .os# '*!i0*! $i# *i$+!, p*&$s i$ #h! .&r+!# &$, &**o%s #h!

"s#o.!r #o "h&$-! #h! s. &ssr!, ,ri$- #h! #!r. o' #h! po*i" #o ."h #h!ir

"h&$-i$- *i'! i$sr&$"! r!ir!.!$#s/ A*so #h! p*&$ o''!rs & pr!.i. ho*i,& '!r!

%h!r! #h! po*i" is +!p# i$;'or"! !9!$ %h!$ pr!.i.s &r! $o# p&i, &s *o$- &s #h!r!

&r! !$o-h $i#s #o "o9!r "h&r-!s/

Th! po*i" pro9i,!s "s#o.!rs '*!i0i*i# i$ p&i$- &,,i#io$&* pr!.i. #hro-h si$-*!

pr!.i. #op;ps &s %!** &s i$ i$"r!&si$- #h! *!9!* o' r!-*&r pr!.i. i$ *!r !&rs

(&*o$- %i#h i$"r!&s! i$ i$"o.!)/ I$ &,,i#io$ #h! '&"i*i# o' "&sh %i#h,r&%&*s &**o%s

#h! B&& A**i&$C ULIKS pro,"#s/


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"&$"!**io$ o' $i#s/ Th! '$, &,.i$is#rio$ "h&r-! &$, '$, .&$&-!.!$#

"h&r-! &r! pri"!, i$ #h! $i# 9&*!/

Mi$i.. s. &ssr!, 5 #i.!s #h! &$$&* pr!.i.

M&i.. s. &ssr!, #i.!s #h! &$$&* pr!.i. %h!r! %i** 0!

&s p!r #h! 'o**o%i$- #&0*!

Age

roup

,$0, 0%$04 05$3, 3%$34 35$44 45$5,

C %4 %,4 64 44 0, ,

I.por#&$# ,!#&i*s o' K Ba1a1 allian2 unit gain RPJ p*&$

Mi$i.. &-! !$#r (ris+ "o..!$"!s &-! 7&$, "!&s!s &'#!r &-! 7)

M&i.. &-! !$#r 6

Th! .i$i.. &-! !$#r 'or &** &,,i#io$&* 0!$!'i#s is 18 !&rs

Th! .&i.. &-! !$#r 'or &** &,,i#io$&* 0!$!'i#s is 5 !&rs

A** &,,i#io$&* 0!$!'i#s &r! &9&i*&0*! &r! &9&i*&0*! #i** &-! 65/

& "nit* ain Single Premium<

Th! 0&& &**i&$C $i# -&i$ S "o.!s %i#h & hos# o' '!r!s #o &**o% o #o

h&9! #h! 0!s# o' &** %or*,s pro#!"#io$ &$, i$9!s#.!$# %i#h '*!i0i*i# *i+! $!9!r

0!'or!/

Some of the feature* of thi* plan are

=o$9!$i!$# si$-*! pr!.i. p&.!$# %i#h op#io$ #o p& #op;ps *!r/

1Q o' #h! si$-*! pr!.i. #op;ps &r! &**o"!,/

G&r&$#!!, ,!h 0!$!'i#


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=hoi"! o' 6 i$9!s#.!$# '$,s %i#h '*!i0*! i$9!s#.!$# .&$&-!.!$# o "&$ %i#h

0!#%!!$ '$,s &$ #i.!

A##r&"#i9! i$9!s#.!$# &*#!r$i9! #o 'i!, i$#!r!s# s!"ri#i!s

ro9isio$ 'or '**p&r#i&* %i#h,r&%&* &$ #i.! &'#!r #h! si$-*! pr!.i. is p&i,

U$."h!, '*!i0i*i#; #o ."h or "h&$-i$- $!!,s/

>ow doe* the plan wor@

1Q o' #h! si$-*! pr!.i. is i$9!s#!, i$ & '$, '$,s/ Th! 9&*! o' or

"hoi"!: $i#s &r! &**o"!, ,!p!$,i$- o$ #h! pri"! o' $i#s 'or #h! '$,'$,s/ #h!

9&*! o' or po*i" is #h! #o#&* 9&*! o' $i#s #h o ho*, i$ #h! '$,'$,s/ Th!

i$sr&$"! "o9!r "h&r-!s &r! ,!,"!, #hro-h .o$#h* "&$"!**io$ o' $i#s/ Th!

'$, &,.i$is#rio$ "h&r-! &$, '$, .&$&-!.!$# "h&r-! &r! pri!, i$ #h! $i#

9&*!/

• Mi$i.. s. &ssr!, 1/1 #i.!s #h! si$-*! pr!.i./

• M&i.. s. &ssr!, #i.!s #h! si$-*! pr!.i. %h!r! %i** 0! &s

p!r #h! 'o**o%i$- #&0*!/

Age

group

,$0, 0%$04 05$3, 3%$34 35$5, 5%$56

C 34 3, 4 %4 4 %.,%

Important detail* of the KBa1a1 allian2 unit gain SP Kplan

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0& "nit gain plu* Regular plan<

Th! 0&& &**i&$C $i# -&i$s p*s "o.!s %i#h & hos# o'

'!r!s #o &**o% o #o h&9! #h! 0!s# o' &** %or*,s pro#!"#io$ &$, i$9!s#.!$# %i#h

'*!i0i*i# *i+! $!9!r 0!'or!.

Some of the e+ feature* of thi* plan are

• G&r&$#!!, ,!h 0!$!'i#

• =hoi"! o' si i$9!s#.!$# '$,s %i#h '*!i0*! i$9!s#.!$# .&$&-!.!$# o

"&$ "h&$-! '$,s &$ #i.!/

• A##r&"#i9! i$9!s#.!$# &*#!r$i9! #o 'i!, i$#!r!s# s!"ri#i!s

• ro9isio$ 'or '**p&r#i&* %i#h,r&%&*s &$ #i.! &'#!r 3 '** !&rs pr!.i.

&r! p&i,/

• U$."h!, '*!i0i*i#;#o ."h or "h&$-i$- $!!,s/

>ow doe* the plan wor@

Th! pr!.i.s p&i, &r! i$9!s#!, i$ & '$, or '$,s o' or "hoi"!

(,!p!$,i$- o$ #h! &**o"io$ r!) &$, $i#s &r! &**o"!, ,!p!$,i$- o$ #h!

pri"! o' #h! $i#s 'or #h! '$, or '$,s/

Th! i$sr&$"! "o9!r &$, &,.i$is#rio$ "h&r-!s &r! ,!,"#!, #hro-h

"&$"!**io$ o' $i#s/ Th! '$, .&$&-!.!$# "h&r-! is pri"!, i$ #h! $i# 9&*!/


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• Mi$i.. s. &ssr!, 5 #i.!s #h! &$$&* pr!.i./

• M&i.. s. &ssr!, #i.!s #h! &$$&* pr!.i. %h!r! %i** 0!

&s p!r #h! 'o**o%i$- #&0*!/

Age

group

,$0, 0%$04 05$3, 3%$34 35$44 45$5,

C %4 /, 5, 3, , %4

Important details of the KBa1a1 Allian2 "nit gain Plu* RPJ plan*

• Mi$i.. &-! !$#r (is+ "o..!$"!s &-! 7 &$, =!&s!s &'#!r

&-! 7)/

• M&i.. &-! !$#r 6

• Mi$i.. &-! !$#r 'or &** &,,i#io$&* 0!$!'i# is 18 !&rs/

• Th! .&i.. &-! !$#r 'or &** &,,i#io$&* 0!$!'i# is 5 !&rs/

• A** &,,i#io$&* 0!$!'i#s &r! &9&i*&0*! #i** &-! 65/

3& "nit gain plu* Single Premium Plan<

Th! 0&& &**i&$C $i#s -&i$ p*s S "o.!s %i#h & hos# o' '!r!s #o &**o% o #o

h&9! #h! 0!s# o' &** %or*,s pro#!"#io$ &$, i$9!s#.!$# %i#h '*!i0i*i# *i+! $!9!r

0!'or!/

Some of the e+ feature* of thi* plan are

• =o$9!$i!$# si$-*! pr!.i. p&.!$# %i#h op#io$ #o p& #op;ps

*!r

•

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• =hoi"! o' 'i9! i$9!s#.!$# '$,s %i#h '*!i0*! i$9!s#.!$#

.&$&-!.!$# o "&$ "h&$-! '$,s &$ #i.!/

• A##r&"#i9! i$9!s#.!$# &*#!r$i9! #o 'i!, i$#!r!s# s!"ri#i!s/

• U$."h!, '*!i0i*i# #o ."h or "h&$-i$- $!!,s/

• ro9isio$ 'or '** or p&r#i&* %i#h,r&%&* &$ #i.! &'#!r #h! si$-*!

pr!.i. is p&i,/

>ow doe* the plan wor*@

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4& "nit$gain life pen*ion<

i#h B&& A**i&$C o "&$ #&+! "o$#ro* o' or '#r! &$, !$sr! & r!#ir!.!$#

o "&$ *oo+ 'or%&r, #o/ This p*&$ h&s 0!!$ ,!si-$!, #o #&+! o' or r!#ir!.!$# &$,

i$sr&$"! $!!,s #h!r!0 pro9i,i$- o %i#h & "o.pr!h!$si9! so*#io$ 'or *i'! #i.!/

Th!r! &r! #%o p&"+&-!s "hoos! 'ro.

• U$i# -&i$ *i'! p!$sio$ r!-*&r pr!.i.

•U$i# -&i$ *i'! p!$sio$ si$-*! pr!.i.

D!'!$,i$- o$ #h! &.o$# o' pr!.i. o %&$# #o p& o "&$ "hoos! s. &ssr!

&s p!r #h! "o$,i#io$ -i9!$ 0!*o%

• Mi$i.. s. &ssr!, 5 #i.!s &$$&*1/1 #i.!s si$-*! pr!.i./

• M&i.. s. &ssr!, #i.!s #h! &$$&* si$-*! pr!.i. %h!r!

%i** 0! &s p!r #h! 'o**o%i$- #&0*!

Age

group

%-$0, 0%$04 05$3, 3%$34 35$44 44$5, 5%$54

C for

regular

premiu

m

%4 /, 5, 3, , %4 %,

C for 34 04 , %, 4 4 %.4


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regular

premiu

m

>ow doe* the Ba1a1 Allian2 "nit gain life pen*ion plan wor@

Th! pr!.i.s p&i, &r! i$9!s#!, i$ '$, or '$,s o' or "hoi"! (,!p!$,i$- o$

#h! &**o"io$ r!) &$, $i#s &r! &**o"!, ,!p!$,i$- o$ #h! pri"! o' $i#s 'or #h!

'$, or '$,s/ Th! 9&*! o' or po*i" is #h! #o#&* 9&*! o' $i#s #h ho*, i$ #h!

'$, or '$,s/ Th! i$sr&$"! "o9!r &$, &,.i$is#rio$ "h&r-!s &r! ,!,"#!,

#hro-h "&$"!**io$ o' $i#s/

Th! '$, .&$&-!.!$# "h&r-! is pri"!, i$ #h! $i# 9&*!/

Important detail* of the Kba1a1 allian2 unit gain life pen*ionJ plan<

9inimum 9a'imum

Age at entr+ %- 54

Deferment period 4 3,

Age at )e*ting 34 6,

5& "nit gain ea*+ pen*ion Plan<

i#h 0&& &**i&$C o "&$ #&+! "o$#ro* o' or '#r! &$, !$sr! & r!#ir!.!$#

o "&$ *oo+ 'or %or, #o/ Th!r! &r! #%o p&"+&-!s #o "hoos! 'or.

• U$i# -&i$ !&s p!$sio$ r!-*&r pr!.i.

• U$i# -&i$ !&s p!$sio$ si$-*! pr!.i.


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>ow doe* the Ba1a1 allian2 "nit gain ea*+ pen*ion plan wor*@

Th! pr!.i.s p&i, &r! i$9!s#!, i$ & '$,'$,s o' o "hoi"! (,!p!$,i$- o$

#h! &**o"io$ r!) &$, $i#s &r! &**o"!, ,!p!$,i$- o$ #h! pri"! o' $i#s 'or

'$,'$,s/ Th! 9&*! o' or po*i" is #h! #o#&* 9&*! o' $i#s #h o ho*, i$ #h!

'$,'$,s/ Th! &,.i$is#rio$s &r! ,!,"#!, #hro-h "&$"!**io$ o' $i#s/ Th! '$,

.&$&-!.!$# is pri"!, i$ #h! $i#s 9&*!/

Important detail* of the Kba1a1 allian2 unit gain life pen*ionJ plan<

9inimum 9a'imum

Age at entr+ %- 54

Deferment period 4 3,

Age at )e*ting 34 6,


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SAE9EN 7F >E PR7B#E9

K !u*tomer awarene** le)el for ba1a1 allian2 unit$lined in*uran(e

produ(t*J

Th! .&i$ "or! pro0*!. i$ #h! pro!"# is #o +$o% %h!#h!r #h! p!op*! o'

0!*-&. "i# &r! '** &%&r! o' $i# *i$+!, i$sr&$"! p*&$/

P"RP7SE 7F >E S"DC <

Th! s#, %&s $,!r#&+!$ #o -h!r i$'or.io$ 'ro. #h! r!spo$,!$#s

r!-&r,i$- &%&r!$!ss ' $i# *i$+!, i$sr&$"! p*&$/ A$, #h! prpos! o' #h! s#, is #o

+$o% ho% .&$ p!op*! &r! &%&r! o' $i#;*i$+!, i$sr&$"! p*&$/

S!7PE 7F >E S"DC<

Th! r!s!&r"h %&s $,!r#&+!$ #o -h!r i$'or.io$ 'ro. #h! r!spo$,!$#s

#o +$o% !&"#* ho% .&$ p!op*! &r! &%&r! o' ULLIs i$ 0!*-&. "i# : #h! s#,

is r!s#ri"#!, %i#hi$ #h! "i#/

he rea*on for (onfining the *(ope of the re*ear(h in Belgaum were

1) O$! o' #h! '&s# -ro%i$- "i#i!s i$ >&r$&+& : r!pr!s!$#s h-! .&r+!# 'or

s"op! %i#h .or! #h&$ 5 *&+h p!op*!/

2) B!*-&. is o$! o' #h! "o..!r"i&* &r!&s/

3) I# is #h! p*&"! %h!r! #h! s.&** : *&r-! s"&*! i$,s#ri&* &r! *o"!,

i#h #h! .or! i$"r!&s! pop*io$ :#h!ir *i'! s#*! .or! p!op*! &r! "o$s"ios &0o#

#h! #h!ir *i9!s/


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7b1e(ti)e*

1) To s#, o'' A%&r!$!ss *!9!* o' B&& A**i&$C ULIS %i#h 9i!% #o

r!"o..!$, .!&sr! #o i.pro9! .&r+!# sh&r!/

2) #h! o0!"#i9!s o' #h! s#, is #o pro9i,! 0!##!r "s#o.!r A%&r!$!ss #hro-h

A,9!r#is!.!$# : pro.o#io$&* &"#i9i#i!s/


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A##IAN A$ #7BA# FINAN!IA# P7?ER>7"SE

2$, 0 Gross %ri##!$ pr!.i.s s/4 46654"r

3r, *&r-!s# Ass!#s U$,!r M&$&-!.!$# (AUM) &$, *&r-!s#

A.o$-s# I$sr&$"! =os/;AUM o' s/ 51

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BAA A##IAN 8 >E PRESEN

O9!r 68 sis'i!, "s#o.!rs/

No/2 pri9! s!"#or i$sr&$"! "o.p&$ i$ I$,i&/

O$! o' #h! '&s#!s# -ro%i$- pri9! s!"#or *i'! i$sr&$"! i$ I$,i&

Gross %ri##!$ pr!.i. s/ 1 "or!rs

&$ I$,i& $!#%or+

i,! r&$-! o' pro,"#s #o si# or $!!,s

D!"!$#r&*iC!, s#r"#r! 'or i$"r!&s!, r!spo$s! &$, s!r9i"!/

A** ===s $!#%or+!, %i#h s#! o' &r# IT ss#!.s/

i-h!s# s#&$,&r, o' "s#o.!rs s!r9i"! &$, si.p*i'i!, "*&i.s pro"!ss i$ #h! i$,s#r/


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7RANISAI7N !>AR


BAA A!!IA"# !I$E I"%UA"CE

!>ANNE# BANM !7RP7RAE

7NA# SENI7R 9ANAER

BRAN!>

SAE##IE BRAN!>

SA#ES EA9 9ANAER

INS"RAN!E !7NS"#AI:E

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9E>7D7#7C<

%& Re*ear(h De*ign<

Th! r!s!&r"h ,!si-$ "hos!$ %&s Ep*oror i$ $r! &s i# i$9o*9!,

!''!"#i9!s s#, #o ,!#!r.i$! #h! &%&r!$!ss o' ULLS : i#s pro,"#s si$"! #h!

pop*io$ i$ B!*-&. "i# is 9!r 9&s#/ I# is ,i''i"*# #o "&rr o# 1Qs#, %i#h i$ &

*i.i#!, #i.! p!rio,/ !$"! s&.p*! sr9! #!"h$i! %&s &,op#!, 'or #h! s#,/

Fi!*,%or+ %&s "&rri!, o# #o "o**!"# #h! $!"!ss&r ,& (#hro-h s"h!,*!

!s#io$sp!rso$&* i$#!r9i!%)

2) Sample e(hnique*<

S&.p*i$- %! &r! #&+!$ r&$,o. s&.p*!

S&.p*! siC! 1 "o$s.!rs

S&.p*! $i# "o**!"#io$ o' ,& %&s .&,! 'ro. "s#o.!r #h is r!spo$,!$#s/

0& Data !olle(tion 9ethod*<

a& Primar+ Data<

A s#r"#r&* i$#!r9i!% s"h!,*!!s#io$$&ir! %&s s!, &s & #oo* 'or pri.&r ,&

"o**!"#io$ 'ro. r!spo$,!$#s/

b& Se(ondar+ Data< Boo+s or$&*s .&-&Ci$!s &$, %!0si#!s/


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Anal+*i* and interpretation

Data (ode *heet

S/no Q1 Q2 Q4 Q5 Q6 Q7 Q8 Q9 Q10 Q11 Q13 Q14 Q15 Q16

1 1 1 2 1 1 1 1 2 2 1 3 5 1 1

2 1 1 2 1 1 2 2 4 2 1 3 5 1 1

3 1 1 4 1 1 3 2 1 2 1 1 3 1 1

4 1 1 2 1 1 1 2 2 2 1 1 5 1 3

5 1 1 4 3 1 1 2 3 2 5 3 5 2 2

6 1 1 2 4 1 1 2 2 2 1 1 5 1 2

7 2 2 3 3 2 2

8 1 1 2 2 1 1 2 2 2 1 1 5 1 1

9 1 1 2 2 1 2 2 3 2 1 3 3 2 210 1 1 1 1 1 1 1 4 2 5 1 3 1 1

11 1 1 2 1 1 1 2 2 3 3 2 2

12 1 1 2 3 1 2 2 2 1 2 3 2 3

13 1 1 2 3 1 2 2 2 1 2 3 2 2

14 1 1 2 1 1 3 2 2 1 2 3 2 3

15 1 1 2 1 1 1 2 2 2 3 2 2

16 1 1 2 3 1 2 2 2 1 1 3 2 3

17 1 1 2 2 1 1 2 2 1 3 3 2 3

18 1 1 2 1 1 1 2 4 2 5 3 3 2 3

19 1 5 5 1 1 4 2 4 2 5 3 3 2 2

20 1 1 2 4 1 1 2 2 1 3 3 2 221 1 1 2 2 1 1 2 2 1 1 3 3 3

22 1 1 4 1 1 2 2 4 1 2

23 1 1 4 1 1 3 2 1 3 2 1

24 1 1 2 2 1 1 2 1 3 1 1

25 1 1 2 3 1 1 2 1 3 2 1

26 1 1 2 2 1 1 2 2 1 2 3 2 3

27 1 1 2 1 1 2 2 1 3 3 3

28 1 1 1 1 1 1 1 1 1 5 2 3

29 1 1 2 3 1 1 2 2 1 2 3 2 2

30 1 1 2 2 1 2 2 2 1 3 3 131 1 1 2 1 1 1 1 1 2 1 2 5 1 1

32 1 1 2 1 1 1 2 4 2 1 3 5 1 1

33 1 1 2 2 1 1 2 1 1 5 1 3

34 1 1 4 1 1 2 2 2 5 3 5 1 2

35 1 1 3 1 1 2 2 5 1 2

36 1 1 2 1 1 2 2 2 4 1 5 1 2

37 1 1 2 2 1 3 2 2 1 3 3 2 2

38 2 2 3 3 1 2

39 1 4 2 1 1 2 2 1 1 3 1 1

40 1 1 2 2 1 1 2 2 5 3 3 1 1


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41 1 1 1 1 1 1 2 3 2 2

42 1 1 2 2 1 1 2 2 3 3 2 1

43 1 1 2 2 1 2 2 2 3 1 2 4

44 1 1 4 1 1 1 1 2 2 1 2 3 2 2

45 1 1 2 4 1 1 2 1 5 1 2

46 1 4 4 4 1 3 2 1 3 3 3 247 2 1 1 2 3 1 1 4

48 1 5 2 3 2 5 2 2 3 1 3 1 1

49 2 5 2 2 3 3 1 2

50 1 1 4 2 1 1 2 2 3 2 3

51 2 4 2 1 3 1 2

52 1 1 2 4 1 1 2 3 2 3

53 1 1 2 2 1 2 2 2 5 1 3

54 1 1 2 3 1 2 2 1 5 2 2

55 1 1 1 1 1 1 2 1 5 3 3

56 1 1 2 3 1 1 2 2 3 2 357 1 1 1 4 1 1 2 1 5 3 3

58 2 1 1 3 1

59 2 2 1 3 1

60 1 1 2 4 1 1 2 1 3 1 1

61 2 2 1 3 1 1

62 2 2 3 3 1 1

63 2 2 3 3 1 1

64 2 1 3 2 2 3 3 4

65 2 1 2 2 3 3 2 2

66 1 1 1 1 2 1 3 1 1 1

67 1 1 5 1 1 3 2 5 3 5 1 1

68 1 1 2 1 1 1 2 1 1 1 5 1 1

69 1 1 2 1 1 2 2 3 2 1 5 3 2

70 1 1 5 2 1 4 1 1 2 2 5 4 3

71 1 1 3 3 1 3 1 1 2 2 5 4 3

72 1 1 2 3 1 2 2 2 3 3 3

73 1 1 4 2 1 2 2 2 3 5 1 1

74 2 2 1 3 1 1

75 1 1 5 4 1 1 2 1 3 1 1

76 2 2 1 3 1 1

77 1 1 2 1 5 2 1 178 1 1 2 1 1 2 1 3 1 1 2 5 1 2

79 1 1 4 1 1 1 1 1 1 2 3 3 1 2

80 1 1 1 1 1 3 2 1 3 1 3 1 1

81 1 1 2 3 1 1 2 1 3 2 3

82 1 1 2 2 1 1 1 4 1 1 5 2 2

83 1 1 2 1 1 2 2 1 1 3 2 3

84 2 1 2 1 2 5 3 3

85 1 2 1 1 1 3 2 1 2 2 3 1 1

86 1 1 2 2 1 1 2 1 1 1 5 2 2

87 1 4 3 1 1 1 2 3 1 1 1 3 1 288 2 4 1 1 1 2 2 3 1 1

89 1 2 2 1 3 2 1 1 1 2

90 1 3 4 1 2 1 1 3 3 1


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91 1 1 2 2 1 1 1 1 1 5 2 3

92 1 1 4 2 1 2 2 1 2 2 1

93 1 1 1 4 1 1 1 1 2 3 1

94 2 1 4 1 2 4 4

95 2 2 1 3 1 1

96 2 2 2 5 2 197 2 2 1 3 2 1

98 2 2 1 2

99 1 4 2 1 1 4 1 2 2 2 3 1

100 1 1 2 1 1 3 2 2 3 2 1


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Q.No.1 Have you invested money in life insurance?

ANS:

79

21

0

20

40

0

!0

" u s t o m e r

r e s # o n s e

yes no

money invested in life insurance

yes

no

Interpretation<

Fro. #h! &0o9! -r&ph i# "*!&r #h 7

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;. No. In whi(h (ompan+ the+ are in)e*t their mone+@

ANS<

&oney invested in various com#anies

9

2 1 4 '

21

0

10

20

'0

40

(0

0

70!0

)*" +*,)A

S-N)*./

+AA

A))*AN

*"*"* %H/,S +)AN3

" u s t o m e r , e s # o n s e

Interpretation<


#I! 9BIR#A S"N#IFE 2BAA A##IAN 1

I!I!I 47>ERS '

B#ANM 21%otal 100

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Fro. #h! &0o9! #&0*! i# is "*!&r #h p!op*! &r! i$9!s#!, .o$! i$ LI= is 6

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;.N7.4 6at is te #remium you are #ayin #er annum?

ANS:

#remium #ayin9 #er annum

''

21

12 9

2(

0

10

20

'0

40

:remium

c u s t o m e r

r e s # o n s e

;(000

(000

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Interpretation<

Fro. #h! &0o9! -r&ph i# is "*!&r #h p!op*! &r! p&i$- pr!.i. p!r &$$. is 33Q

o' p!op*! p&i$- pr!.i. 0!*o% 5 21Q o' p!op*! p&i$- pr!.i. 0!#%!!$

5;1 12Q o' p!op*! p&i$- pr!.i. 0!#%!!$ 1;25

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Fro. &0o9! -r&ph i# is "*!&r #h p!op*! %i#h #h!ir po*i"i!s 76 Q &$, 1Q

p!op*! &r! $o# sis'i!, %i#h #h!ir po*i"i!s &$, 23Qo' #h! p!op*! &r! $o# r!spo$,!,/

;.N7.6 >ow mu(h *ati*fied with +our poli(ie*@

An*<

%,,$/, 41

-,$6, 215,$4, 113,$0, ',$%, 1Blan 2'

%otal 100

Ho6 muc satisfy 6it teir #olicy

4121

113

1 23

0 20 40 60

: e r c e n t a 9 e

"ustomer res#onse

5lan8

20. 8t

40

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r!spo$,!$#s &r! $o# sis'i!, %i#h #h!ir po*i" &$, 23 Q r!spo$,!$#s &r! $o#

r!spo$,!, %!**/

;.N7

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2'

7

10

20

40

60

80

c u s t o m e r r e s # o n s e

yes no blank

Ho6 many a6re of unit

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;.N7./ how do +ou (ome to now unit$lined in*uran(e plan@

ANS< $


riends 11

&aa>ine 10

Aents 7

ters 7

+lan8 (

%otal 100

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Ho6 #eo#le 8no6 t7e -))*:?s

11%

10%

7%

7%65%

!"en#s

$aa&"ne

aen's

o'(e!s

blank

Interpretation<

Th! &0o9! -r&ph sho%s #h 11Q o' r!spo$,!$#s +$o% #h! ULIs #hro-h

'ri!$,s &$, 1Q o' r!spo$,!$#s #hro-h .&-&Ci$!s &$, 7Q o' r!spo$,!$#s #hro-h

&-!$#s &$, &*so 7Q o' r!spo$,!$#s +$o% ULIs #hro-h o#h!rs &$, &** .os# 65 Q o'

r!spo$,!$#s &r! $o# r!spo$,!, %!**/

;.N7.%, Are +ou intere*ted in)e*ting mone+ in "nit$lined in*uran(e plan@

ANS<


$es 1!

No 4(

+lan8 '7

%otal 100

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*nvestin money in -nit

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:/:)/ @AN% % *N/S% %H/*, &N/$

'4B

!B

(0B

1B2B

(B

)*"

+AA

A))*AN:,-C/N%*A

)A*A )*./

*NS-,AN"/%H/,S

+)AN3

Interpretation<

A0o9! -r&ph sho%s 34Q o' r!spo$,!$#s i$9!s# #h!ir .o$! LI= 5Q i$ 0&&

&**i&$C 2Q i$ I=I=I pr,!$#i&* 1Q i$ A9i9& *i'! i$sr&$"!8Q i$ o#h!rs &$, 5Q o'

r!spo$,!$# &r! $o# r!spo$,!, %!**/

;.No.%0 If no wh+

ANS<


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#a( of

ad)erti*ement '(

Re(ent trend 20

7ther* 2

Blan 19

%otal

100

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6y #eo#le are not a6are of -))*:S

19262035

0

(

10

1(

20

2(

'0'(

40

lac8 of

advertisement

recent trend oters 5lan8

" u s t o m e r r e s # o n s e

Interpretation<

Fro. #h! &0o9! -r&ph i# is "*!&r #h 35Q o' r!spo$,!$# &r! ,o$# $i# *i$+!,

i$sr&$"! p*&$ 0!"&s! o' *&"+ o' &,9!r#is!.!$# 2Q o' r!spo$,!$# s&s i# is r!"!$#

#r!$,/26Q o' r!spo$,!$# s& o#h!rs &$, 1

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;. N7.%3 7((upation

ANS<

2 4

60

2

30

2

0

10

20

30

40

50

60

c u s t o m e r r e s # o n s e

""-:A%*N

,/%*,/C

+-S*N/SS&A

N

:,2./SS*2N

A)

AD,*"-)%-,

/

2%H/,S

+)AN3

Interpretation<


REIRED 2

B"SINESS9AN 4

PR7FESSI7NA# 0

ARI!"#"RE 2

7>ERS '0

B#ANM 2

%otal100

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Fro. #h! &0o9! -r&ph sho%s #h 2Q o' r!spo$,!$# &r! r!#ir!, 4Q o'

r!spo$,!$# &r! 0si$!ss.&$ 6Q o' r!spo$,!$# &r! pro'!ssio$&* 2Q o' r!spo$,!$#

&r! A-ri"*#r! 3Qo' r!spo$,!$# &r! o#h!rs &$, 2Q o' r!spo$,!$# &r! $o# r!spo$,!,

%!**/

;. N7.%4 what i* +our a)erage monthl+ in(ome @

ANS/


-,,, 30

-,,,$

%4,,, 06

%4,,,$

4,,, %

4,,, 0

Blan 4

%otal%,,

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;.No.%5 Age roup

ANS<

AD/ D,-

40

31

24

3 20

10

20

30

40

50

5elo6'0

years

'0

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FINDINS

hrough all thi* *ur)e+ and anal+2ing what we found i* that

As or r!s!&r"h %! 'o$, #h 23Q p!op*! &r! &%&r! o' ULI s &$, 76Q

r!spo$,!$#s &r! $o# &%&r! o' ULIs &$, o$* 1Q o' r!spo$,!$#s $o#

r!spo$,!, %!**/

Thro-h 'ri!$,s 11Q o' p!op*! &r! "o.! #o +$o% &0o# #h! ULIs #hro-h

.&-&Ci$!s 1Q o' p!op*! &r! "o.! #o +$o% &0o# #h! ULIs &$, #hro-h

&-!$#s &$, o#h!r 7Q o' r!spo$,!$#s &r! "o.! #o +$o%/ 65Q o' p!op*! &r! $o#

&%&r! o' ULIs/

18Q o' r!spo$,!$#s &r! i$#!r!s#!, #o i$9!s# .o$! i$ ULIs &$, 45Q o'

r!spo$,!$#s &r! $o# i$#!r!s#!, #o i$9!s# .o$! i$ ULIs &$, 37Q o'

r!spo$,!$#s &r! $o# r!spo$,!, %!**/

34Q !spo$,!$#s &r! %&$# #o i$9!s# .o$! i$ LI= 5Q i$ 0&& &**i&$C 2Q i$

I=I=I 1Q i$ A9i9& *i'! i$sr&$"! 8Q i$ o#h!rs &$, 5Q o' r!spo$,!$#s &r!

$o# r!spo$,!, %!**/

35Q o' p!op*! &r! ,o$# +$o% ULIS 0!"&s! o' *&"+ o' &,9!r#is!.!$#

2Qo' r!spo$,!$# s&i, i# is r!"!$# #r!$, 26Q o' r!spo$,!$# s&i, o#h!rs &$,

1< Q r!spo$,!$# &r! $o# r!spo$,!, &r! $o# r!spo$,!, %!**/


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;"ESI7NNAIRE


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BE#A"9 INSI"E 7F 9ANAE9EN S"DIES G9BA&

GA(ademi( pro1e(t for unit$lined in*uran(e plan&

Dear *irmadam

This sr9! is 0!i$- "o$,"#!, o$ 0!h&*' o' B&& A**i&$C *i'! i$sr&$"! "o/*#, "o**!-!

o&, B!*-&./ So p*!&s! "o;op!r! %i#h s/

1) &9! o i$9!s#!, .o$! i$ *i'! i$sr&$"!

&) !s 0) No (i' $o -o #o 8#h !s#io$)

2) I$ %hi"h "o.p&$ o h&9! i$9!s#!, or .o$!

&) LI= 0) Bir*& S$ *i'! ") B&&A**i&$C

,) I=I=I !) O#h!rs

3) hi"h po*i" o h&9! #&+!$

Sp!"i' $&.! o' #h! po*i"

4) h '&"#or "o$si,!r %hi*! .&+i$- #h! po*i"

&) F*!i0i*i# 0) s!"ri# ") '** %i#h,r&%&*

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