mckinseyppttemplate

CONFIDENTIAL

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2X2 TOWERUnit of measure


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5PS MARKETING

Place PriceProduct Package Positioning promotion

Product offering

Unit of measure


4

Strategy Skills

SystemsStaff

Shared values

Structure

Style

7SUnit of measure


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ARROW 3DUnit of measure


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CUBES1 3DUnit of measure


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CUTOUT 3DUnit of measure


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New entrant

Suppliers Industrycompetitors Buyers

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FORCES AT WORKUnit of measure


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JOINTUnit of measure


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LEVEL SEPARATE 4Unit of measure


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PlanImplement

Support

LINKS 3Unit of measure


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PERSPECTIVE 3DUnit of measure


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PROPELLER 3DUnit of measure


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RINGS 3DUnit of measure


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SCALE

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SCALESUnit of measure


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SIZES INUnit of measure


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SPIRAL1 3DUnit of measure


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Spiral

Brakes

Tube in tube

SPIRAL2 3DUnit of measure


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SPOTLIGHTUnit of measure


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STAIRCASEUnit of measure


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STARS 3DUnit of measure


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WIRE CUBESUnit of measure


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ARROWSUnit of measure


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LEVEL 1

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BLADES Text

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BOX

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BOX

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CYCLE 1

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CYCLE 8

Text

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TextText

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66

Text

INCOMING

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TextText

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67

RIBBON

Text

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68

RING

Text Text

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TextText

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69

UPON 2

Text

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70

CONTINUOUS

Text

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TextText

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71

CUTOUT

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LINEAR A

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LINEAR B

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LINEAR E

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LINEAR G

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LINEAR J

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LINEAR K

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LINEAR N

Text Text Text Text

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LINEAR P

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LINEAR Q

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86

PROPELLERUnit of measure


87

STEP 5

Text

Text

TextText

Text

Unit of measure


88

Text

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Text

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2 ON 1Unit of measure


89

Text

Text

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AGAINSTUnit of measure


90

Text

Text Text Text

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AT WORKUnit of measure


91

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COUPLED HORIZUnit of measure


92

Text

Text

COUPLED VERTUnit of measure


93

Text Text

Text Text

FOCUSEDUnit of measure


94

New entrant

Suppliers Industry competitors Buyers

Substitutes



95

Text

Text

Text

PARALLELUnit of measure


96

Text

Text

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SPLITUnit of measure


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SURROUNDUnit of measure


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TWISTEDUnit of measure


99

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UP & AWAYUnit of measure


100

Text

Text

UP & DOWNUnit of measure


101

The way managerscollectively behave with respect to useof time, attention,and symbolic actions

The people in the organization, consideredin terms of corporate demographics, not individual personalities

The organization chart and accompanying baggage that show who reports to whom and how tasks are both divided up and integrated

Those ideas of what is right and desirable (in corporate and/or individual behavior) which are typical of the organization and common to most of its members

The processes and procedures through which things get donefrom day to day A coherent set

of actions aimedat gaining asustainableadvantage over competition Capabilities

possessed bythe organizationas a whole asdistinct from theindividuals. Some companies perform extraordinaryfeats withordinary people

Staff

Systems Style

SharedValuesStructure

SkillsStrategy

2S-5SUnit of measure


102

Customer

Clients

Distributors

Competitors

Suppliers

3CS TRIANGLEUnit of measure


103

SkillsSharedvalues

Strategy

Staff

Structure

Systems

Style

A coherent set ofactions aimed at gaining a sustainable advantageover competition

The organization chart andaccompanying baggage that showwho reports to whom and how tasks are both divided up and integrated

The people in the organization,considered interms of corporatedemographics, notindividual personalities

The way managers collectively behave with respect to use of time, attention and symbolic actions

The processes and proceduresthrough which things get donefrom day-to-day

Those ideas of what is rightand desirable (in corporateand/or individual behavior)which are typical of theorganization and commonto most of its members

Capabilitiespossessed bythe organizationas a whole asdistinct fromthe individuals.Some companiesperform extraordinaryfeats with ordinary people

3S-4SUnit of measure


104

Style

Structure

Staff

Strategy

Systems

Skills

Shared values

The way managers collectively behave with respect to use of time,attention and symbolic actions

Capabilities possessed by the organization as a whole as distinct from the individuals. Some companies perform extraordinary feats with ordinary people

Those ideas of what is right and desirable (in corporate and/or individual behavior)which are typical of theorganization and commonto most of its members

The processes and and procedures through which things get donefrom day-to-dayThe organization chart

and accompanying baggage that showwho reports to whom and how tasks are both divided up and integrated

The people in theorganization, considered in terms of corporate demographics, notindividual personalities

A coherent set of actions aimed at gaining a sustainable advantage over competition

7SUnit of measure


105

C

om

petitive position

Low

M

edium

H

igh

Product/market attractiveness

Low Medium High

BUSS PORTFOLIOUnit of measure


106

Change vision

Chief Executive

Leadership groups

Down the line

External constitution

Commitment

Conviction Courage

Capability

Individual activity

Enabling devices

CHANGE BOARDUnit of measure


107

Delta PDelta PVision andLeadership

OrganizationalInfrastructure

PerformanceMeasurement

PeopleDevelopment

Communications

Problem SolvingProcess • Client managers

(particularly middle management) haveskill to lead programimplementation

• Change in actual behavior

• Action plans sufficient to achieve goals

• Agreement on objectives by line management

• Management of high-involvement process

• Implementation ornear implementationof required structureand systems

• Flow of 2-way communications• People’s understanding, belief

and contribution to act on vision and action plans

• Accurate measurementof action and results

• Clear accountabilities• Early wins

Visible demonstrationof new vision andvalues by clientleadership

DELTA PUnit of measure


108

N

atural

ow

ner

R

elative ability to extract value

Low Medium

Value-creation potential in business unit

High

• Corporatecenter skills

• Business unit linkages

• Taxation/valuationdifferences

• Industry attractiveness• Competitive position• Restructuring/rationalization opportunities“O

ne of the

pack”

Retain andgive toppriority

Retain andgive priority

Retain andmanage forcode orliquidate

Probablydivest

Divest Divest orliquidate

MACSUnit of measure


109

Business Strategy

Manufacturing Strategy

ConfigurationSystems

ResearchFocus

LaborPolicy

ProductDesign

Makevs.Buy

Organization

ProcessDesign

MANUFACTURING STRATEGYUnit of measure


110

Restructuring framework

1

5

4 3

2

PENTAGONUnit of measure


111

Benefit

Price

Competitivedisadvantage

Competitiveadvantage

PRICE BENEFITUnit of measure


112

Appraise performanceand prospects

Developstrategy

Redesignpivotal jobs

Design the skillbuilding process

Assess changereadiness

Top downaction programs

Bottom up action programs

1

2

4

5

6

7

8

3

SMILE CHARTUnit of measure


113

3.Create and

pursue a uniqueadvantage 2.

Resegment the market to create a

niche

4.Exploit unique

advantageindustrywide1.

Do more andbetter of the

same

When tocompete

STRAT GAMEBOARDUnit of measure


114

Stage 1 Stage 2

Stage 3

Stage 4

Value system

Strategic manage-ment

Externally orientated planning

Forecast based planning

Budget planning

Meet budget and schedule

Predict the future

Think strategically

Create the future

STRAT MANAGEUnit of measure


115

Selling margin ContributionSales

Selling rateSalesAvailable selling time

EffectivenessContribution Available selling time

Productivity ContributionTotal selling costs

EfficiencyAvailable selling timeTotal selling costs

UtilizationAvailable selling timeTotal sales time

Support intensitySupport costsTotal selling costs

Support leverageTotal sales timeSupport costs

TREE PRODUCTIVITYUnit of measure


116

Maximizeshareholder

value

Growthroughculturalinitiative

Redeployassets

Improve corebusiness

performance

Grow throughacquisition

and/or merger

Adopt soundfinancingapproach

VALUE CREATIONUnit of measure


117

Real

Perceived

Client’s relative ability to extract value

Corporate center skills

Linkages between business units

Financial ownership fit

Industry restructure

Internal controller

Shared resources

Transfer of capability

Vertical integration

Differences in tax position

Existence of non-cases objectives

Inefficiencies in financial markets

Difference in valuation technique

VALUE SOURCESUnit of measure


118

GANTT10

<##><##> <##> <##> <##> <##> <##> <##> <##> <##> <##>Header

Text

Unit of measure


119

GANTT15

HeaderText

## ## ## ## ########################

Unit of measure


120

Text Text

VENN 2Unit of measure


121

Text Text

Text

VENN 3Unit of measure


CONFIDENTIAL


Data Driven

Template June 2002

This report is solely for the use of client personnel. No part of it may be circulated, quoted, or reproduced for distribution outside the client organization without prior written approval from McKinsey & Company. This material was used by McKinsey & Company during an oral presentation; it is not a complete record of the discussion.

123

0

50

100

150

200

250

300

350

1996 1997 1998 1999 2000 2001

Label 1

Label 2

Label 3

AREAUnit of measure


124

50

40

30

20

10

Label 1

Label 2

Label 3

Label 4

Label 5

BARUnit of measure


125

50

40

30

20

10

50

40

30

20

10

Label 1

Label 2

Label 3

Label 4

Label 5

Label 1

Label 2

Label 3

Label 4

Label 5

TitleUnit of measure


BAR 2Unit of measure


126

40

30

20

10

5

50

40

30

25

15

55

50

45

30

25

Label 1

Label 2

Label 3

Label 4

Label 5

BAR BUTTEDUnit of measure


127

50

40

30

20

10

23

25

45

65

96

43

23

23

23

23

Label 1

Label 2

Label 3

Label 4

Label 5

000

000

000

000

000

Series Series

BAR STACKED

Series

Unit of measure


128

50

40

30

20

45

50

60

70

80

90

10

20

30

40

50Label 1

Label 2

Label 3

Label 4

Label 5

000

000

000

000

000

100%=Series Series

BAR STACKED 100%

Series

Unit of measure


129

0

100

200

300

400

500

600

700

0 50 100 150 200 250



Label 1

Label 2

Label 3

Label 4

Label 5

Label 6

BUBBLEUnit of measure


130

20

30

40

50

60

Label 1 Label 2 Label 3 Label 4 Label 5

COLUMNUnit of measure


131

20

30

45

67

76

20

30

45

67

76

Label 1 Label 2 Label 3 Label 4 Label 5 Label 1 Label 2 Label 3 Label 4 Label 5



COLUMN 2Unit of measure


132

20

30

40

50

60

40

50

60

70

40

50

60

70

80

30


COLUMN BUTTEDUnit of measure


133

20 30 40 50 6020

2020

20

2020

30

40

50

2020

20

25

30

20


Series

Series

Series

Series

000000

000

000

000

COLUMN STACKEDUnit of measure


134

30 35 4050

60

3035

40 20

202015

1020

1020 15 10 10 10


Series

Series

Series

Series

100%= 000 000 000 000 000

COLUMN STACKED 100%Unit of measure


135

20

15

10

10

45

20

20

30

30


Label 1

Label 2

Label 3

Label 4

Label 5

TitleUnit of measure100% = 000

Series

Series

Series

Series

Label 1

COMBO PIE SEGMENT COLUMNUnit of measure


136

0

50

100

150

200

250

300

0 50 100 150 200



Label 1Label 2

Label 3

Label 4

Label 5

COST CURVEUnit of measure


137

10

3045

7085

100

150

176

0

20

40

60

80

100

120

140

160

180

200

1990 1991 1992 1993 1994 1995 1996 19970

100

200

300

400

500

600

700

800

900

1,000



DUAL COLUMN LINEUnit of measure


138

0

20

40

60

80

100

120

140

160

180

200

1990 1991 1992 1993 1994 1995 1996 19970

100

200

300

400

500

600

700

800

900

1,000



DUAL LINEUnit of measure


139

0

100

200

300

400

500

600

1990 1991 1992 1993 1994 1995 1996 1997

Label 1

Label 2

Label 3Label 4

LINEUnit of measure


140

45

20

15

10

10

Label 1

Label 2

Label 3

Label 4

Label 5

PIEUnit of measure


141

45

20

15

10

10

45

20

15

10

10


Label 1

Label 2

Label 3

Label 4

Label 5


Label 1

Label 2

Label 3

Label 4

Label 5

PIE 2Unit of measure


142

0

50

100

150

200

250

1990 1991 1992 1993 1994 1995 1996 1997

RANGE HIGH LOWUnit of measure


143

0

50

100

150

200

250

300

0 50 100 150 200

SCATTER X & YUnit of measure


144

WATERFALL BAR

25

45

65

50

185

Label 1

Label 2

Label 3

Label 4

Label 5

Unit of measure


145

WATERFALL COLUMN

20

20

20

80

20


Unit of measure


CONFIDENTIAL


Named Objects

Template June 2002


147

ARROWSUnit of measure


148

DISCLAIMERS CLIENT

This report is solely for the use of client personnel. No part of it may be circulated, quoted, or reproduced for distribution outside the client organization without prior written approval from McKinsey & Company.

Unit of measure


149

DISCLAIMERS INTERNAL

This report contains information that is confidential and proprietary to McKinsey & Company and is solely for the use of McKinsey & Company personnel. No part of it may be used, circulated, quoted, or reproduced for distribution outside McKinsey & Company. If you are not the intended recipient of this report, you are hereby notified that the use, circulation, quoting, or reproducing of this report is strictly prohibited and may be unlawful.

Unit of measure


150

DISCLAIMERS PRESENTATION


Unit of measure


151

LEGENDS LegendLegendLegend

Unit of measure


152

MCKINSEY LOGOUnit of measure


153

MISC

–

Unit of measure


154

MOONS LegendLegendLegend

LowMediumHigh

LowMediumHigh

Unit of measure


155

STICKER

ILLUSTRATIVE

CONFIDENTIAL

ESTIMATE

EXAMPLE

FOR DISCUSSION ONLY

FOR DISCUSSION

PRELIMINARY

DRAFT

STICKERUnit of measure


156

STICKER OTHER

CONFIDENTIALDISCUSSION DRAFT

DISGUISED CLIENT EXAMPLE

PRELIMINARY DRAFT

PRELIMINARY ESTIMATE

DISCUSSION DRAFT

DISGUISED

DRAFT FOR DISCUSSION

SAMPLE

BACKUP

HYPOTHESIS

STRAW MAN

TO BE COMPLETED

PROPOSED

REVISED

ROUGH ESTIMATE

CONCEPTUAL

Unit of measure


157

WORLD MAPUnit of measure


CONFIDENTIAL


Text

Template June 2002


159

PPT TABLE 2

Heading Heading

Text Text

Unit of measure


160

PPT TABLE 3

Heading Heading Heading

Text Text Text

Unit of measure


161

PPT TABLE 4

Heading Heading Heading Heading

Text Text Text Text

Unit of measure


162

PPT TABLE 5

Heading Heading Heading Heading Heading

Text Text Text Text Text

Unit of measure


163

PPT TABLE 6

Heading Heading Heading Heading Heading Heading

Text Text Text Text Text Text

Unit of measure


CONFIDENTIAL


SEO VA

Template June 2002


165

Unit of measure


Text

• Text

Text

• Text

Text

• Text

166

Unit of measure


Title

• Text

Title

• Text

167

Unit of measure


Title

• Text

Title

• Text

Text

168

EXHIBIT TITLE


Title

•Text

•Text

•Text

Text

169

EXHIBIT TITLE


Title

•Text

•Text

•Text

170

EXHIBIT TITLE


Text

Text

Text

Title

•

•

•

Title

•

•

•

171

EXHIBIT TITLE


Text

Text

Text

Title

•

•

•

Title

•

•

•

Title

•

•

•

172

2 COLUMN


Title Title

• Text • Text

173

3 COLUMN


Title

• Text

Title

• Text

Title

• Text

174

4 COLUMN


Title

• Text

Title

• Text

Title

• Text

Title

• Text

175

5 COLUMN


Title

• Text

Title

• Text

Title

• Text

Title

• Text

Title

• Text

176

6 COLUMN


Title

• Text

Title

• Text

Title

• Text

Title

• Text

Title

• Text

Title

• Text

177

7 COLUMN


Title

• Text

Title

• Text

Title

• Text

Title

• Text

Title

• Text

Title

• Text

Title

• Text

Title Title

178

8 COLUMN


Text

Text

Text

Text

Text

Text

Text

Text

Text

Text

Text

Text

Text

Text

Text

Text

179

3-STEP

Text

• Text

Text

• Text

Text

• Text

Text

180

4-STEP

Text

• TextText

Text

• Text

Text

• Text

Text

• Text

181

5-STEP

Text

Text

• Text

Text

• Text

Text

• Text

Text

• Text

Text

• Text

182

3 HORIZONTAL Unit of measure


• Text

• Text

• Text

• Text • Text • Text

Text

Text

Text

183

4 HORIZONTALUnit of measure


• Text

• Text

• Text

• Text

• Text • Text • Text • Text

Text

Text

Text

Text

184

5 HORIZONTALUnit of measure



• Text• Text

• Text• Text

• Text

• Text

TextText

TextText

Text

185

4-STEP Unit of measure


• Text

• Text

• Text

• Text

Text

Text

Text

Text

186

FLOW 2

• Text

Header Header

• Text

Unit of measure


187

FLOW 2 TITLEUnit of measure


• Text

Header Header

• TextText

188

FLOW 3

• Text

Header Header

• Text

Header

• Text

Unit of measure


189



• Text

Header Header

• Text

Header

• TextText

190

FLOW 4

• Text

Header Header

• Text

Header Header

• Text • Text

Unit of measure


191



• Text

Header Header

• Text

Header Header

• Text • TextText

192

FLOW 5

• Text

Header Header

• Text



Unit of measure


193



• Text

Header Header

• Text


• Text • Text • TextText

194

HORIZONTAL FLOW 3Unit of measure


• Text

• Text

• Text

Title

Text

Text

Text

195



Title

• Text

• Text

• Text

Text

Text

Text

• TextText

196



Text

Text

Text

Text

Text

Title

• Text

• Text

• Text

• Text

• Text

Title

• Text

• Text

• Text

• Text

• Text

197



Title Title

Text

Text

Text

Text

Text

• Text

• Text

• Text

• Text

• Text

• Text

• Text

• Text

• Text

• Text

Text• Text • Text

198



Title Title

Text

Text

Text

Text

Text

• Text

• Text

• Text

• Text

• Text

• Text

• Text

• Text

• Text

• Text



199

FLOW WITH SHOCK 1

• Text

Header Header

• Text

Header

• Text

Unit of measure


• Text

Title

200

FLOW WITH SHOCK 2Unit of measure


Header Header Header Title

• Text• Text • Text • TextText

• Text• Text • Text • TextText

201

FLOW WITH 3 COLUMN


Text

Text

Text

Text

Text

• Text

• Text

• Text

• Text

• Text

Text

• Text

• Text

• Text

• Text

• TextText

Text

• Text

• Text

• Text

• Text

• Text

202

FLOW WITH 2 COLUMN


Text

Text

Text

Text

Text Text

• Text • Text

• Text • Text

• Text • Text

• Text • Text

• Text • TextText

Text

203

SQUARE FLOW Unit of measure


Text• Text

Text• Text

Text• TextText

• Text

204

FRAMEWORK Unit of measure


Text• Text

Text• Text

Text• Text

Text• Text

205

Unit of measure


Title Title

• Text • Text

206

Unit of measure


Title

• Text

Title

• Text

207

Unit of measure


Title

• Text

Title

• Text

Title

• Text

Title

• Text

208

xxxxx

Title

• Text

Title

• Text

Title

• Text

Title

• Text

209

Unit of measure


•

Title

•

Title

•

Title

210

Unit of measure


Title

• Text

Title

• Text

Title

211

Unit of measure


Text

Text Text

• Text

• Text• Text

Text

212

Unit of measure


TextText

TextText

Text

• Text

Text

• Text

• Text• Text

• Text

213

SCP


• xxx • xxxx • xxxx• xxxx

erformancetructure onductExternal shock S C P

214

Unit of measure


Text Text Text Text

• Text • Text • Text • TextText


215

Unit of measure


Text Text Text Text



Text

216

Unit of measure


Text

Text

Text

Text

• Text

• Text

Text

• Text

• Text

Text

• Text

• Text

Text

• Text

• Text

Text

• Text

• Text

Text

• Text

• Text

217

Unit of measure


Text

Title

• Text

Title

• Text

Title

• Text

Title

• Text

Title

• Text

Text

218

Unit of measure


Text

Text

TextTextTextText

TextTextTextText

TextTextTextText

Text

TextTextTextText

TextTextTextText

TextTextTextText

219

Unit of measure


Text

Text

Text

Text

Text

Text

Text

Text

Text

Title

•

•

•

•

•

•

220* Footnote

Source: Source

Title Title Title Title

Text

• Text • Text

Text

• Text • Text

Text

• Text • Text

Text

221

TEAM STRUCTURE


Title

Title

•

Client McKinsey

• •

Expert group

•

•

222

Unit of measure


Text

Text

223

Unit of measure


Text

Text

Text

Text

Text

224

Title • Text

Title • Text

Title • Text

Unit of measure


Title

Title

Title

225

Unit of measure


Title

Title • Text

Title • Text

Title • Text

Title • Text

Title

Title

226

Title • Text

Title • Text

Title • Text

Title

Title

227

Unit of measure


Text• Text

Text• Text

228

Sub title Sub title

Risk management

Title

•••

•••

229

Unit of measure


• Text • Text • Text • Text • Text • Text

Text Text

230

CYCLE 2

Text Text

Unit of measure


• Text • Text

231

CYCLE 2

Text Text

Unit of measure


• Text • Text

232

CYCLE 3

Text

TextText

Unit of measure


• Text

• Text

• Text

233

CYCLE 3

Text

TextText

Unit of measure


• Text

• Text

• Text

234

CYCLE 4

TextText

Text

Text

Unit of measure


• Text• Text

• Text• Text

235

CYCLE 4

TextText

Text

Text

Unit of measure


• Text• Text

• Text• Text

236

CYCLE 5

Text

TextText

Text

Text

Unit of measure


• Text• Text

• Text

• Text

• Text

237

CYCLE 5

Text

TextText

Text

Text

Unit of measure


• Text• Text

• Text

• Text

• Text

238

CYCLE 6

Text

TextText

Text

TextText

Unit of measure


• Text• Text

• Text

• Text

• Text

• Text

239

CYCLE 6

Text

TextText

Text

TextText

Unit of measure


• Text• Text

• Text

• Text

• Text

• Text

240



Text• Text

Text• Text

Text• Text

Text• Text

Text• Text

241

2 BY 2 MATRIXUnit of measure


High

LowHigh Low

Text

Text

• Text • Text

• Text • Text

242

Text

Low Medium High

Text

Low

H

igh





243

Text

Low

M

edium

H

igh

Text

Low Medium High






244



Text

Low

M

edium

H

igh

Text

1 2 3 4




245



Text

1 2 3 4

Text

234 • Text • Text • Text • Text


• Text • Text • Text • Text1 • Text • Text • Text • Text

246

STUDY OBJECTIVEUnit of measure


Text


247

Text

Text

LEVEL 03Unit of measure


• Text

• Text

Text

• Text

248

Text

Text

Text



Text

• Text

• Text

• Text

• Text

249

Text

Text

Text

Text

Text

Text

Text

Text

Text



• Text

• Text

• Text

• Text

• Text

• Text

• Text

• Text

• Text

250

STICKER AND OTHERS EXAMPLE

ESTIMATE

PROPOSED

CONCEPTUAL

PRELIMINARY

ROUGH ESTIMATE

TO BE COMPLETED

ONLY FOR DISCUSSION

WORK IN PROGRESS

BACK UP REVISED

TENTATIVE

HYPOTHESIS

ILLUSTRATIVE

CONFIDENTIAL

VERY PRELIMINARY

STICKER AUTOMAKER

EXAMPLE

ESTIMATE

PROPOSED CONCEPTUAL

PRELIMINARY

ROUGH ESTIMATE

TO BE COMPLETED

ONLY FOR DISCUSSION

WORK IN PROGRESS

BACK UP REVISED

TENTATIVE HYPOTHESIS

ILLUSTRATIVE

CONFIDENTIAL

VERY PRELIMINARY

251

HighMediumLow

252

STICKER AND OTHERS

Text Text

Text

253

MAPS

mckinseyppttemplate

Business

prior written

measure title

individual

flow 4unit

cycle 4unit

cycle 6unit

flow 5unit

flow 3unit