md5 intro 27mar

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Dynamic customer engagement March 2013

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Page 1: Md5 intro 27mar

Dynamic customer engagement

March 2013

Page 2: Md5 intro 27mar

marketdeveloper.com

Contents

‣Product family

‣Screenshots

David Bristow Business Development

call: 01784 432 082email: [email protected]

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marketdeveloper.com

MarketDeveloper

Client examples

Customers Proposition

‣ Modern integrated configurable ‘app’

‣ ‘Unlocked’, User friendly

‣ Reducing your customer marketing costs

- More effective

- More connected

- More insight

- More controlled

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marketdeveloper.com

MD5 Product Family

MD5database

Web Conversation

manager

SalesContact

management & CRM

MarketingCampaigns

Multi-channel

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Product family

MarketDeveloper v5

CRMWEB

ConversationManager

ProductsDocument mgmt.

Transaction

Interaction

Contact points

MarketingCampaigns

Selections

Analysis

Multi-channel

Data Loade

r

ETL Templates

Reports

ResultsActivity

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Modules

Base platform:Users, teams and security

modulesFully cloud hostedMD5 Integrated database

CRMStore all you know about a

contact in one place:• Brand touch-points

• Social, home, work, email channels for each person

• Web analytics• All interactions and event

historyManages actions, tasks & call-

lists

Query manager:Data analysis, selection &

reporting for cross-selling

Contact management & CRM

Modules

Base platformUsers, teams and security

modulesFully cloud hostedMD5 Integrated databaseConnect to web sites & data

points

CRM HubAll you know about a contact in

one place:• Brand touch-points

• Social, home, work, email channels for each person

• Preferences• Web analytics

• Profile information• All interactions & contact

historyManage actions, tasks & events

Query managerIdentify new opportunities

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marketdeveloper.com

Modules

Base platformUsers, teams & securityFully cloud hostedMD5 Integrated databaseConnect to web sites &

data sources

Multi-channel Campaigns

A complete, scalable campaigning suite:

Web, mail, email, SMSMeasurement & reporting

Query manager:Identify new opportunities

Data Loader:Rules based tool for

populating your database

Marketing edition

CampaignsMulti-

channel

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marketdeveloper.com

Modules

Base platform:Users, teams and security

modulesFully cloud hosted

Conversation Manager:New ways to publish &

collect customer information

Create multiple online instances

1:1 dialogue

MD5 Integrated database:

Web data captureMulti point contact

structure

Query manager:Data analysis, selection &

reporting

Web edition: Conversation Manager

Loyalty

•Brand A•Brand B•Brand C

Brand D

•Warranty•Surveys•Transactions•Loyalty

Warranty•Brand B•Brand C

Surveys

•June•July•August

Transactions•Brand E•Brand F

Promotions•Brand A•Brand B

Conversation Manager

Web locations:

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marketdeveloper.com

Modules

Base platform:Users, teams and security

modulesFully cloud hosted

Conversation Manager:New ways to publish &

collect customer information

Create multiple online instances

1:1 dialogue

MD5 Integrated database:

Web data captureMulti point contact

structure

Query manager:Data analysis, selection &

reporting

Web edition: Conversation Manager

Conversation Manager

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marketdeveloper.com

Joined up world...

Customer engagement

Call centre

ContactClicks

Stock & Products

Web/sales/ service

Status

Leads

ESP

Broadcast

Websites Transactions Web Analytics Affiliates Legacy/purchased

Data sources

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Better marketing at lower cost

‣Multi-platform

‣Connects to all your touch-points

‣Cloud based

‣Monthly fee

‣Regular updates and upgrades

‣Pre-built, and highly configurable

‣Comprehensive applications suite

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SCREEN SHOTS

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Unlimited contact points & channels

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Event / contact

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Sales pipeline report

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Call lists

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Configurable profile info

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Sales activity report