2020Media Kit

2020

MEDIA KIT

Carlos Cezanne Founder and Director—

In 2020, we celebrated our 17th anniversary and, with every passing day, we feel more confident about the path we have taken over this already considerable journey, continuing to battle for a singular identity that defines us so well. Without succumbing to fads, or being preoccupied with following trends, and defining our positioning with headings associated with lifestyles we genuinely identify with. Ours is an ATTITUDE with personality and soul, that seeks to be faithful to itself.

What interests us is the exaltation of individuality as a way of being, in detriment to the uniform nature of contents repeatedly shared in an era that is unabashedly dominated by social networks and the internet. We seek to affirm our convictions, believing that it is possible to co-exist in the same publishing universe, albeit opting for a distinct register and direction.

Our desire is to speak directly to our readers, engaging them in our stories, conveying our experiences and emotions, seeking to stamp our own personal and intimate hallmark on the contents we publish.

We are determined to maintain a printed piece that will retain validity in the future and not just the present moment, a vehicle for content that will be relevant not merely today, but also tomorrow. We seek to be discerning and coherent in our presentation, in our dissemination and through our selection of the projects and protagonists that best ‘illustrate’ the theme we chose for every edition we deliver.

MEDIA KIT

ATTITUDE 2020

About us

Based in Oporto, Attitude Interior Design Magazine is a bimonthly magazine focussing on Interiors, Architecture, Design, Art and Lifestyle, that is distributed internationally. We develop our own productions inspired by the themes of each edition, making use of different qualities of paper and textures, bringing new experiences to our printed edition and inviting our readers to savour and feel them in a unique manner. Our graphic language is also a distinguishing element in our identity and one that we tirelessly innovating on and perfecting.

Our strong online presence is based on platforms such as our blog www.attitude-mag.com/EN/blog/all/, and our pages on Instagram and Facebook, with the latter having notched up 450.000 followers in 2018, naturally functioning as an important medium for the communication and reinforcement of all our printed content.

Being an ‘independent’ publication, Attitude Interior Design Magazine has established its status as a reference publication that is respected and admired both in Portugal and abroad.

www.attitude-mag.com

MEDIA KIT Sections

Themes & Contents

“Journal”

Art, Architecture, Design, Interiors, Lifestyle, Travel, Fashion, Music, Literature.

A selection of projects, spaces, brands and products that impact on current developments in the world of architecture, art, design and interiors. Brief reports on a vast range of themes with a national and international scope. An emphasis on appealing graphics, chromatic composition and a harmonious relationship between the different contents.

Global Report Wishlist

Confidential

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ARCHITECTS

Interviews with renowned architects and/or up-and-coming names on the national and international panorama.

Sections

“with Attitude”

ARTISTS

Interviews with artists, collectors, art critics, curators and gallerists, seeking out different conceptions and opinions from experts connected to the world of Art in Portugal and abroad.

DESIGNERS

Interviews with established designers and/or emerging talents on the national and international horizon, who stand out through their thinking and approach to design.

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Under the heading ‘People, Places, Products’, we take our readers to meet new talents, to unique locations around the world that we consider worth discovering, such as hotels, restaurants, stores, galleries, museums, spas and so on, and an exceptional products selection.

Lifestyle

People Places Products

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A unique perspective on the interior projects that most appeal to us, the ambiences that inspire us and the lifestyles of their owners. Exclusivity in the publication of these contents.

“Interiors”

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DIGITAL SUBSCRIPTIONwww.attitude-mag.com/pt/subscribe

Attitude is now, in full, on the digital version for IOS (iPad and iPhone)and Android. You can enjoy all the contents of the print edition for only 2,99€.

This new app has news functionalities such as:– Zoom in– Adaptable side switch layout - Vertical single pageview– Horizontal spread view– Page thumbnail navigation– Personal bookmarks– Search functionThe digital versions remain available for download indefinitely.

Available in App Store and Google Play.

Digital Versions

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* Dados referentes a Setembro 2017

Profile & Circulation

READER PROFILE

Readership per issue85 to 95.000

Female55%

Male45%

Ages 24/64 anos

SegmentA/B (medium/high)

JobsLiberal professions

(Architects, Designers and Decorators)

Subscribers 520 Portugal

270 Rest of the World

Visitors35.000/month

(55% new visitors)

Newsletter4500

(+46/month)

Female 45%

Male 55%

Ages 18-50 years

(35% 25-34 years)

Main Countries Portugal: 60% – USA: 8% – Brazil: 10% –

Italy: 3%

Subscribers1.300

Downloads5.000

Female55%

Male45%

Ages25/60 years

print web: attitude-mag.com app storeattitude-mag.com/iPad

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* Data from September 2018

Profile & Circulation

SOCIAL NETWORK

Likes450.000

(+4.000/week)

Female58%

Male42%

Ages24-40 years

(30% 25-34 years)

Main CountriesPortugal: 50% – Brazil: 10%

USA: 8% – Italy: 7%

Followers13.9k

Female57%

Male43%

Ages25-44 years

(38% 25-34 years)

Main CountriesPortugal: 45%

Restof the World: 55%(USA, Brazil, Spain)

facebookfb.com/AttitudeInteriorDesign

instagraminstagram.com/AttitudeInteriorDesign

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CirculationPortugal7.500Europe and Rest of the World: 4.500

Australia Austria Belgium Brazil Canada Denmark Finland France Germany Greece MoroccoItaly Mexico

Holland Poland Singapur South AfricaSouth Korea Spain Sweden Taiwan Thailand PeruU.K. U.S.A.

Profile & Circulation

Specifications

Size: 21,5 x 27,8 cm

Bilingual (Portuguese + English)

Periodicity: Bi-monthly (Jan. Mar. May Jul. Sep. Nov.)

Cover: Creator Gloss 300g. Inside: Creator Gloss 130g and Print Speed 100g

Cover Price: 7,50€ (PT) 10,00€ to 19,00€(Rest of the World)

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2020Attitude 91 - January/February On sale: 02.01.2020 Theme: ‘EARTH’Advertising delivery deadline: 06. 12. 2019

Attitude 92 - March/AprilOn sale: 02.03.2020 Theme: ‘WORK’Advertising delivery deadline: 08.02.2020

Attitude 93 - May/JuneOn sale: 02.05.2020 Theme: ‘SMOOTH’ / ‘SLOW’Advertising delivery deadline: 08.04.2020

Attitude 94 - July/AugustOn sale: 02.07.2020 Theme: ‘BOHEMIA’Advertising delivery deadline: 08.06.2020

Attitude 95 - September/OctoberOn sale: 02.09.2020 Theme: ‘MANIFESTO-ROOTS’Advertising delivery deadline: 07.08.2020

Attitude 96 - November/DecemberOn sale: 02.11.2020 Theme: ‘ART REPORT II’Advertising delivery deadline: 08.10.2020

—Attitude 97 - January/February (2021)On sale: 02.01.2021 Theme: ‘TIMELESS’Advertising delivery deadline: 07.12.2020

EDITIONS PLAN

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PrintLeft Page: 215×278mm 1/2 Vertical Page: 106,25×278mm

Right Page: 215×278mm 1/2 Horizontal Page: 215×143mm

Spread: 430×278mm 1/4 Page Vert.: 106,25×143mm

A

B

C C

D

E

F

FORMATS

· Ref: A/B Left/Right Page

215×278mm (crop) + 3mm (bleed)

· Ref: C Spread

430×278mm (crop) + 3mm (bleed) +6mm (central bleed)

· Ref: D 1/2 Page Vertical

106,25×278mm (crop) + 3mm (bleed)

· Ref: E 1/2 Page Horizontal

215×143mm (crop) + 3mm (bleed)

· Ref: F 1/4 Page

106,25×143mm (crop) + 3mm (bleed)

· For iPad version: Ref. A ou Ref. C

A - Files in PDF, EPS, TIF or JPG format with a high resolution of 400 dPis (minimum 300dPis) in four colour (CMYK).

B - Texts should be converted into curves (non-editable) and cannot be positioned less than 10mm from the cut or fold.

C - Any alterations required after delivery of the advertising material is of the sole responsi-bility of the advertiser. The latter is also responsible for the timely communication of alterations and the alteration and delivery of files which this may lead to.

D - Always edit your pages with 3mm bleed.

E - Double pages (spread) should have a compensation in the central area of 6mm (3mm to the right side of the left page and 3mm to the left side of the right page), in order to assure rigorous placement. This is mandatory for spreads that are placed on the back cover with the first page especially.

F - To better guidance in printing, all files should be sent along with colour proof (preferentially, Cromalin or similar).

G - All materials should be deliv-ered in advance of the deadline as defined in the plan and/or general conditions of the contract.

H - to avoid colour maladjust-ments, all information that is

placed exclusively in 100k – with exceptions for headlines and titles – should only be in the black plate and open in white (paper) for the remaining plates. In case you need a richer black, please add to the 100k, 50% more of Cyan to get dipper blacks.

I - Attitude does not accept responsibility for any printing flaws and/or defects when the materials delivered externally do not meet the specifications defined in the points described above.

All files can be sent through e-mail or standard mail (properly packaged) to:

attitude@attitude-mag.com or advertising@attitude-mag.comATTITUDE Interior DesignCNB - Centro de Negócios do BonfimRua Monte do Bonfim, 120, Sala 232 4300-350 Porto Portugal –

Any additional questions do not hesitate to contact us for: attitude@attitude-mag.com or for technical issues: advertising@attitude-mag.com

Terms and conditions on delivering advertising materials:

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Web

1. *.PNG or *. JPG or *.GIF (if animated) formats with 72dpi resolution in RGB

2. Any alterations required after delivery of the advertising material is of the sole responsibility of the advertiser. The latter is also responsible for the timely communication of alterations and the alteration and delivery of files which this may lead to.

3. The banners are shared by several advertisers. Exclusivity will have to be negotiated separately. All files can be sent through e-mail (properly packaged) to: advertising@attitude-mag.com

Format A – banner in parallax effect, this banner is in the Homepage grid, Print, Journal, Info. The advert changes with every page visit.

Format B – banner in parallax effect, this banner is in the Homepage grid, Print, Journal, Info. The advert changes with every page visit.

Format C – a pop-up banner. The advertising appears or changes with every session. This banner is present in the Print, Journal and Article grid sections.

FORMATS

Terms and conditions on delivering advertising materials:

A - Horizontal Banner Parallax effect: 1440*×460pxB - Horizontal Banner Parallax effect: 1440*×860px

Exemplo: Exemplo:

C - Pop-up: 650×480px

MENU

Thumbnail

Thumbnail Thumbnail

Thumbnail

C

*The banner adjusts Full Width.

MENU

Thumbnail Thumbnail

Slider

New Edição

A: Paralllax overture 460px height, for 460px banner heightB: Paralllax overture 460px height, for 860px banner height

Thumbnail

A

BThumbnail

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× 1 Insertion

Price for monthly insertion:· A: Banner 1440×460px: 450 €· B: Banner 1440×860px: 550 €· C: Pop-up 650×480px: 600 €

× 1 InsertionThrough each number.Price per insertion:· Advertising supplement of the printed version: 50€ · Insertion only on the digital version: 350€

Conditions and Location– In the case of advertising in the Print + Digital, the location is the same as the printed version.– In the case of advertising only on the Digital, the location will be on the first pages of this version.–These values come into effect beginning on the 85th edition January - February 2019.

× 1 Insertion

Price per insertion:· Right page: 3.500€ · Left page: 3.200€ · Spread: 4.200€· 1/4 Page: 950€· 1/2 Page: 1.800€· Back cover: 6.500€ · Inside back cover: 4.000€ · Opening Spread: 5.500€ · Registrations**: 4.500€

Special ReportsPrice per Insertion: · 1 Page: 3000€· 2 Pages: 4000€· 4 Pages: 5500€* Adverts on the inside cover requires a double page spread.

** Minimum of four pages with smaller format than the attitude format.

Print iPad Online

PRICES

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Technical detailsAttitude Interior DesignCNB - Centro de Negócios do BonfimRua Monte do Bonfim, 120, Sala 232 4300-350 Porto Portugal

attitude@attitude-mag.com www.attitude-mag.com

EditorTVF II, COMUNICAÇÃO E EDITORES, UNIP. Lda. Passeio das Virtudes, 284050-629 Porto PORTUGAL

NIF: 507 975 391

NIB: 001800080195524302011 (BANCO SANTANDER)

SWIFT/BIC: TOTAPTPLIBAN: PT50 001800080195524302011

TeamDirector: Carlos Cezanne Editor in Chief: Joana Jervell Production Manager: Ana Lapão Art Direction & Design: Daniela Vilas-BoasOnline Editor: Inês GraçaArt Editors: Verónica de Mello, Alda Galsterer.Contributing Writers: Francisco Ferrão, Inês Graça,Patrícia Ramos, Mariana Ribeiro, Renata Branco.

Advertising technical supportadvertising@attitude-mag.com

ADVERTISING CONTACTSPortugal:Carlos Cezanne: carlos@attitude-mag.com advertising@attitude-mag.com T: +351 963 042 453

José Luís Trêpa: jtrepa@gmail.com T: +351 911 093 554

Miguel Sá da Bandeira: miguel@sadabandeira.pt / miguelsadabandeira@attitude-mag.comT: +351 963 787 520

Italy:Fiorucci InternationalCarlo Fiorucci: carlo@fiorucci-international.com Cesare Fiorucci : cesare@fiorucci-international.com T: +39 0362 1446000E-mail: media@ fiorucci-international.com

DISTRIBUTIONPortugal:VASP - Sociedade de Transportes e Distribuição, Lda MLP: Media Logistics ParkQuinta do Grajal - Venda Seca2739-511 Agualva CacémT: +351 214 337 000 / F: +351 214 326 009E-mail: geral@vasp.pt

Rest of the World:Presstalis – Export Press2 éme étage, 30, Rue Raoul Waldenberg75019 Paris, FranceT: +33 1 40291451 / F: +33 1 42720743 www.exportpress.com

Publishing since 2004.

www.attitude-mag.com