MediaShak

QRTVTraveltrain Onboard Advertising

Ontrack media

Ontrack mediaMediaShak

QRTV - Queensland Rail’s On Board Passenger Entertainment Television Channels

• ThechannelsareavailabletoallpassengerstravellingonallQRTraveltrainTiltTrainroutesthroughout Queensland.

• Allchannelsarefreeofchargetopassengers.

• Therearetenentertainmentchannelsmadeupoffiveaudiochannelsandfivevisionchannels.Theyfeatureabroadselectionofviewingincludingmoviesandchildren’sentertainmentalongwithabrandnewdailynews/sportandentertainmentchannel.

• Thenewdailynews/sportandentertainmentchannelissourcedandpackagedbyOntrackMediaforQRusingtheresourcesofNetworkTenAustraliaandisupdatedtwicedaily.

QRTV - What is it?

Ontrack mediaMediaShak

TotalQRTraveltrainpassengers:Approximately40,000permonthor1,300perday

Gender:

•Male 45%•Female 55%

Age:

•Under50 23%•Over50 77%

Purpose of Travel:

•Visitingfriendsandrelatives 45%•Holiday 30%•Appointments 25%

QRTV - Passenger Profile

Ontrack mediaMediaShak

• QRTVisadedicatedentertainmentnetworkdesignedtoentertainandinformQRpassengers.

• QRTVhasadedicateddailynews/sportandentertainmentchannelupdatedtwicedailyfromtheresourcesof NetworkTenAustralia.

• QRTVoffersadvertisersauniqueopportunitytodelivertheircommercialmessageintoafocussedenvironmentand tointeractwithanaudiencethatcanprovidedirectresponseresultsfromanonlineandmobileenvironmentoveran extendedperiodoftime.

• QRTVMonthlyAdvertiserEntitlements:

Integratedcommercialsacrossallentertainmentplatforms. 30seccommercialcontentpackage(atotalof160x30seccommercials minimumplayedoveraone(1)monthperiod). Sponsorshipofentirechannelorproductexclusivitypriceonapplication. Bonus5secondgeneratedvisualtagfor’calltoaction’uponrequest.

QRTV - Advertiser Package

Ontrack mediaMediaShak

The QRTV Network

Queensland Rail’s Destination Network links all aspectsof theStatemovinganaverageof40,000passengerspermonth.

As themost decentralised State in Australia, Queenslandoffers large and affluent markets that are active in theResource, Tourism, Agriculture and Commercial sectors.Accordingly, many of Queensland Rail’s passengers areregionalcommuterstravellingbetweenmajorcities.

This offers a great opportunity for the local marketing ofgoodsandservicesinallregionalareas.

Ontrack mediaMediaShak

• 30SecOneMonthDeal QRTV=$4,800+GSTpermonth

• 30SecThreeMonthDeal QRTV=$12,000+GSTor$4,000+GSTpermonth

• 30SecSixMonthDeal QRTV=$19,200+GSTor$3,200+GSTpermonth

QRTV - Advertising Costs