member & unit services division presidents’ conference call6.8.2015 presidents’ conference...

Member & Unit Services Division

Presidents’ Conference Call6.8.2015

Presidents’ Conference Call- 6.8.15

Agenda Welcome Update from Marcie Natan, National President Marketing & Communications Update: Intranet/My Hadassah –

Barbara Spack, Yoram Ezra Know Your Worth - Kacy Spivack Membership Update - Carol Rosenthal PRAZE Update: Day in the District Initiative - Gillian Sescoe Development Q &A - Karen Everett, David Pasternack Sharing Time - Lynn Furness, Luisa Ellenbogen Private Time With Fredi and Ann


New National Hadassah PO Box Addresses

MembershipHadassah Membership40 Wall StreetPO Box 1101New York, NY 10268-1101

FundraisingHadassah 40 Wall StreetPO Box 1100New York, NY 10268-1100


Hadassah General MailHadassah 40 Wall Street- 8th FloorNew York, NY 10005-1387

Update from the National President


Marcie NatanNational President

[email protected]

Marketing & Communications Update: Intranet/My Hadassah


Barbara SpackMarketing and Communications

Department [email protected]

Yoram EzraDirector, Web [email protected]

Marketing and CommunicationsWhat to expect from myHadassah

Presidents’ Call: myHadassahJune 8, 2015

myHadassahNEW features on myHadassah:

Single log-in from hadassah.org home page accesses all leadership tools: Resources, Directories, Catalog (current)

Reports may require a second log-in for security (TBD)but we are still exploring ability to have same log-in

Resource section is cleaned up, organized in a more intuitive manner

e-commerce capabilities for the Catalog – Phase 2

Access to new Professional Directory (M&US project) – Phase 2

for Reports vs. another log-in


myHadassahNEW “customer” records integration features:

1. User log-in from hadassah.org top nav bar2. Log-in differentiates between “Leader” and “Member”3. Both leader and member can access up-to-date personal donor info., including cumulative giving for current year (YTD), past year’s giving, and print tax letters (instead of contacting DPC)4. Leader can update PIFs at any time5. All users can update email preferences at any time (more user-friendly categories)6. All users will be able to update their contact information

ALL OF THE ABOVE REQUIRES ACCURATE, SECURE “CUSTOMER” RECORDS SYNCRONIZATION BETWEEN CLEARVIEW, SOFTREK, LUMINATE


Know Your Worth


Kacy SpivackLeadership Department Chair

[email protected]

Know Your Worth: A New Program for Your Units


• A program designed to help women in transition understand how to achieve long-term financial security• Includes new member and fundraising (soft sell)

components• We will work with you and your team directly to help

guide you through the process • Rollout to the country in the Fall; watch

for your invitation in your Presidents Packet

Membership Gifting Campaign Update


Carol RosenthalMembership Department [email protected]



Give us a year...Experience the New Hadassah

FREE Annual Membership

Life Members or Associates can give the gift of membership

Launch date JULY 1, 2015



• Guests at events • Friends and family • Prominent women in your community

Membership is not a giveaway,but a priceless gift!



INTRANET>RESOURCES>MEMBER AND UNIT SERVICES>MEMBERSHIP>GIFTING CAMPAIGN JULY 1 KICKOFF



ENGAGEMENT…THE NEXT STEP

National/Region/Chapter Partnership

Leadership Opportunities


Upcoming opportunities to talk and share Membership!Please promote to your Region and Chapter Membership VPs/Chairs!

Membership Hotline:Tuesday, June 23rd from 8 - 9 pm EDT

Membership Matters:Tuesday, July 28th at 8 pm EDT

or Wednesday, July 29th at 1 pm EDT

Information and registration links in Leaders' Digest!

PRAZE Update: Day in the District Initiative


Gillian SescoeWashington Representative

[email protected]



Scheduling Day in the DistrictStart planning a Day in the District event during the summer Congressional recess:

August 10 – September 4, 2015.



Day in the District Intranet Resources:Resources>PRAZE>Advocacy • Day in the District Unit Coordinators Guide• Day in the District Quick Start Guide• Advocacy Training PowerPoint• Women’s Health Fact Sheet• #Research4All Act Social Media Kit• Hadassah Expertise: HMO & Women-Focused Care• Women's Health Advocacy Speech

Development Division


Karen EverettMajor Donor Co-Chair

[email protected]

David PasternackChief Development Officer

[email protected]


Summary of Development Tower Cash Campaign 2015- $3.7 Million Plan

Current Within 90 Days (July 15) July-December TOTAL

Overall Tower Cash $2.9 Million(as of June 2) Received:• $1.449M payment

received• $87K from Red

Envelopes for Tower (approx. $391K total from mailing )

• $1.3M in Tower payments

Expected:• $500K committed for July

1from 2 MGOs• $500K in payments from a

combination of the 60 people with open Tower balances/100 unsigned Tower pledges/gifts from the open $14M in Tower arrears from 37 people

• $200K in gifts from major donors with zero balances, of which there are 2,400

• $400L from Q2 statements to be mailed on June 8

$3 Million Potential

$2.6 Million Cash Payments• 250K from 25% of $1M Blitz • $500K second payments from a

combination of 60 people with open Tower balances/100 unsigned Tower pledges/pledges/gifts from the open $14M in Tower arrears from 37 people

• $500K from 3 Doctor Visits• $200K from National Business

Meeting• $500K from Hadassah Int’l• $750K from Grassroots incl. Red

Envelopes$3.45 Million Potential

Cash raised as of June 2: $2.9MRemaining cash to be raised in first 90 days: $800K


National Blitz


National Blitz ResultsOur Past National Presidents along with some Divisional leaders are blanketing the country bringing our mission and message to top donors and prospective donors

Where Who Results

Florida Nancy Falchuk & Debbie Regent

$1M pledged; $250,000 cash expected to be paid July 1

California David Pasternack & Harriett Zeitlin

$600,000 in pledges$200,000 cash by August

Boston Frieda RosenbergJaime Seltzer

$10,000 cash accelerated payment$100,000 pledge; $50,000 to be paid July 1

RESULTS as of 6/2


Red Envelope ResultsRed Envelopes were sent to each unit asking them to empty their treasuries and send the funds raised in the first quarter to National• Mailed to 600 Units• Mailing was completed on May 1• 146 chapters remitted chapter checks; 611 individual entries

(this could be that the chapter sent in individual donor checks or chapter check with donor information

• Received to date: $391,154; • Approximately $87,000 of it for Tower


Brainstorm

1. Seeing the success of the National blitz, are there any additional areas that could set up high level appointments with a National leader

2. What would you like to see from National to help bring in more revenue?

Presidents Sharing Time


Lynn FurnessHadassah Northern Seaboard President

Presidents Sharing Time


Luisa EllenbogenHadassah Chicago-North Shore President

Hadassah Chicago-North Shore Leadership Development


Desired Outcomes: • Board has a clear understanding and a framework

within which to complete its roles individually and cooperatively so we are developing a cohesive board• Everyone is fully clear from the outset what goals are• Ability to evaluate the effectiveness of our work

Leadership Development Goals


• Increase Executive Board Members’ understanding of their role in developing and implementing the annual plan• Align the Executive Board Members’ activities with the

annual plan goals• Increase the cooperation between portfolios to develop

events that serve multiple purposes of the annual plan goals• Evaluate the chapter activities to determine to what extent

they are meeting annual plan goals• Modify chapter activities to further align them with annual

plan goals

Steps to Achieve Goals


• Review 2015 Annual Plan with Executive Board Members • Develop Executive Board Job Descriptions• Align Job Descriptions with Annual Plan Activities• Evaluate Executive Board Members’ Role in Annual Plan

Activities• Develop Annual Plan for 2016 that aligns Executive Board

Members’ activities with the Annual Plan

Board Retreat Results


• Board working more cooperatively• Board talking about evaluating programs (enabled us to

make changes)• Changing format of board meetings (Executive and

General)

Private Time with the Presidents


Ann Eisenberg Fredi Brown

Presidential Development Co-Chairs

member & unit services division presidents’ conference call6.8.2015 presidents’ conference...

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single log

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