2015 IBM Corporation1

Leveraging Big Data with Meaningful Analytics

Michigan Digital Government Summit

2015 IBM Corporation2

Leveraging Big Data with Meaningful Analytics

1. Robert Dolan, Jr., IBM

2. Kirk Ocke, Xerox

3. Paul Groll, State of Michigan

2015 IBM Corporation

Michigan Digital Government Summit Creative Analytics for Government

Robert Dolan, Jr.Global Public Sector Analytics Marketing Leader, IBM AnalyticsSeptember 29, 2015

2015 IBM Corporation4

In Smarter Communities

Social Services organizations anticipate needs and ensure beneficiaries receive aid when they need it.

Infrastructure such as bridges, tunnels, water pipes, and public transportation tell us when they need maintenance.

Police and other public safety officials can prevent crime before it happens to ensure citizens remain safe.

Governments and educators train workers for the future to ensure citizens are employed.

2015 IBM Corporation5

Social mediaCitizen information data

Program dataBudget and finance data

HR dataResearch information data

Real-time dataCyber dataSensor data

CitizensLegislators

Policy MakersExecutives

FinanceIT

Major and minorStrategic and tactical

Routine and exceptionsManual and automated

Past (historical, aggregated)Present (real-time)Future (predictive)

Creative analytics expands the knowledge base of government, leading to better decision-making

2015 IBM Corporation6

The face of analytics is evolving

Information LayerHow is data managed and

used?

Descriptive LayerWhat is happening or what

has happened?

Predictive LayerWhat could happen?

Prescriptive LayerHow can we achieve the

best outcomes?

Cognitive LayerTell me the best course of

action

Data Models Data ManagementData

Governance

Business Intelligence

Citizen Portals

Social Media

Dashboards

Predictive Analytics

Reporting

Data Capabilities

Financial Planning

Decision Management

Predictive Analytics

Compliance/Risk

Statistics

Personalized Services

Content Management

2015 IBM Corporation7

To achieve a full and complete view of the citizen

We align information from many different data sources to obtain a complete view of the citizen.

We look at each citizen as an individual and deliver services to that citizen based on their needs.

We can predict and target the needs of citizens more accurately and then modify the services delivered.

We can match programs and resources to meet highest-priority citizen needs, ensuring that no citizen is left behind.

We can position resources to focus on high-priority service areas to ensure that those citizens most at risk are served.

We can lower the costs of delivering services without compromising the efficient delivery of citizen services.

2015 IBM Corporation8

To achieve a full and complete view of all programs, functions and operations

We can gain a strategic view of all programs and budgets at all levels of government.

We can align program goals and results with program budgets for a true measure of performance and results.

We can eliminate silo views of programs and initiatives

We can achieve critical insights on programs, leading to better decision making and the improved outcomes.

We can see what future program needs may be and adapt policies and programs for the changing demands.

We can facilitate improved performance in financial and operational governance.

We can reduce risk and comply with intergovernmental reporting requirements.

2015 IBM Corporation9

By applying creative analytics across the government enterprise

Citizen services are delivered efficiently and at lower costs. The future needs of citizens are anticipated and planned. Programs and resources are matched to the highest-priority citizens. Resources are focused on high-priority service areas.

Budgets are prepared and executed against program goals. Taxes and other revenue is collected and fraud is reduced. Top performers are retained and salaries and benefits competitive. Outages in key public services are prevented and operational costs are lowered.

Crimes are pre-empted with more effective deployment of law enforcement resources Cases are solved more quickly with information shared across agencies Operations are costs are reduced by more effective deployment

2015 IBM Corporation10

Smarter governments lead to Smarter Communities

What if

2015 IBM Corporation11

The City of MinneapolisImproves citizen services, doing more with less by knocking down interagency silos

95% improvementin police investigation times, reducing the process from four hours to just minutes

Reduces conflictsin city operations by coordinating scheduled events, road construction and more

Boosts satisfactionamong citizens by enabling more responsive municipal services

The transformation: The City of Minneapolis needed to support collaboration and coordination and provide the shared data they need to do their jobs. A First-of-a-Kind central planning tool bridges the gaps between police, regulatory services and public works departments by combining their data. The solution provides analytical models and geospatial mapping capabilities to support integrated planning, helping the city predict the location and timing of criminal activity, traffic jams and other disruptive events while forecasting the impact of special events, construction, road closures and weather conditions.

This system is a teacher. The city is gaining all kinds of insights about day-to-day operations and emergency situations that were never before possiblesimply because the data is now available.

Otto Doll, chief information officer (CIO)

Solution components IBM Intelligent City Planning

and Operations IBM Research IBM Business Partner Environmental

Systems Research Institute, Inc. (Esri

2015 IBM Corporation12

The Florida Department of Juvenile JusticeUses predictive analytics to put delinquents on a path to prosperity

13 fewer arrestsper 1,000 juveniles for delinquency in the first two years

26% decreasein the number of juveniles referred to secure facilities

15% lower rateof referral to juvenile probation programs

The transformation: With limited time and money to spend on each child, the Florida Department of Juvenile Justice (FDJJ) sought a way to optimize each childs chances without slowing the process. The FDJJ is using analytics to tap in to years of data about the relative success of different interventions with different kinds of offenders. Decision makers can now use the insight provided by predictive models and statistical analysis to quickly and accurately determine the strategy that will work best for each young person who enters the system.

With powerful predictive analytics technology, we can gain the deep insight we need to increase the chance of a successful outcome for each and every child.

Mark Greenwald, chief of research and planning

Solution components IBM SPSS Modeler IBM SPSS Statistics IBM Cognos Business Intelligence

V10

2015 IBM Corporation13

Dallas Area Rapid Transit Uses analytics to improve financial planning and fiscal reporting compliance

Reduces preparationrequired to produce reports, enabling more cost-effective and efficient planning

Frees employeesfrom labor-intensive manual spreadsheet work to pursue higher-value activities

Deepens insightsinto the relationships among ridership metrics, service levels, and costs and budgeting

The transformation: State and federal regulations mandate that Dallas Area Rapid Transit (DART) meet fiscal reporting requirements with detailed monthly, quarterly and annual reports that support agency accountability. But DART struggled to derive useful insight from an intricate web of reporting systems across the organization, especially from its five transit-specific ERP systems. DART uses advanced analytics to derive both real-time and predictive insights into the financial impacts of key operational decisions. Using the solution, the organization can foresee the operational and financial effects of route and schedule changes, maintenance and operational schedules, and capital and infrastructure investments.

Solution components IBM Cognos Business Intelligence

V10 IBM Advanced Business Partner

Cresco International, LLC

2015 IBM Corporation14

Miami-Dade County Uses analytics to give citizens greater access to information on public services

24/7 accessto analytics for key public services such as courts, jails and the fire department.

3 million citizenshave insight into the countys finances, helping them keep track of public spending.

Faster accessTo information on a variety of county services available

The transformation: Miami-Dade County saw an opportunity to open up government with a large-scale analytics platform that would allow both internal users and citizens to access a wealth of public information via the web. The county deployed IBM Analytics, allowing county employees and citizens can access reports using a standard web browser.

Solution components IBM System z10 Business Class IBM Cognos Business Intelligence

10 IBM WebSphere Application Server

2015 IBM Corporation15

How do you begin this journey?

Start with outcomes,

not with data

Align and govern

data from all sources

Focus on highest value

initiatives

Embed insights to

drive decisions

Measure and report

on progress

Have a plan for

the future

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4 5 6

2015 IBM Corporation16

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Leveraging Big Data with Meaningful Analytics Leveraging Big Data with Meaningful Analytics Michigan Digital Government Summit Creative Analytics for GovernmentIn Smarter CommunitiesCreative analytics expands the knowledge base of government, leading to better decision-makingThe face of analytics is evolvingTo achieve a full and complete view of the citizenTo achieve a full and complete view of all programs, functions and operationsBy applying creative analytics across the government enterpriseSmarter governments lead to Smarter CommunitiesWhat ifThe City of MinneapolisImproves citizen services, doing more with less by knocking down interagency silos The Florida Department of Juvenile JusticeUses predictive analytics to put delinquents on a path to prosperityDallas Area Rapid Transit Uses analytics to improve financial planning and fiscal reporting complianceMiami-Dade County Uses analytics to give citizens greater access to information on public servicesHow do you begin this journey?Join the conversation