mid century modernism design

Mid-Century Modernism Design An architectural, interior, product and graphic design that generally describes mid-20th century developments in modern design, architecture and urban development from roughly 1933-1965 -- Mid- Century Modern. The term, employed as a style descriptor as early as the mid-1950s, was reaffirmed in 1983 by Cara Greenberg in the title of her book (Mid-Century Modern: Furniture of the 1950's). Architecture Many consider Frank Lloyd Wright's principal movement of organic architecture combined with Arts and Crafts as an American jumping-off point for the aesthetic of Mid-Century Modern. However, the interior design of Wright's house is only the International and Bauhaus Movements. American component was slightly more organic in form and less formal than the International style. During this time, the architects of Brazil and Scandinavia were influential with a style characterized by clean simplicity and integration with nature. Mid-Century architecture was frequently employed in residential structures with the goal of bringing modernism into America's post-war suburbs. Create structures with ample windows and open floor plans with the intention of opening up interior spaces and bringing the outdoors in is emphasized by Mid-Century Style. Function is also important as form in this style of design. Industrial Design With a style characterized by simplicity, democratic design and natural shapes, Scandinavian design was very influential during that time. Some of the genres for the products created were glassware (Littala-Finland), ceramics (Arabia- Finland), tableware (Georg Jensen- Denmark), lighting (Poul Henningsen-Denmark) and furniture (Danish modern). Edith Heath was an industrial designer and the founder of Heath Ceramics (well-known for its Mid-Century modern ceramics dish-ware and architectural tiles). Graphic Design From 1930's-1950's, printed ephemera documenting the mid-century transformations in urban development, architecture and design. They consisted primarily of national view-cards of North American cities, towns, buildings, monuments and civil and military infrastructure. Mid-century Linen Type postcards came about through innovations pioneered through the use of offset lithography. The cards were produced on paper with a high rag content (gave postcard a fabric type look and feel) and also a cheap process. Linen Type cards allowed for very vibrant ink color with advances in printing technology.

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Mid-Century Modernism Design An architectural, interior, product and graphic design that generally

describes mid-20th century developments in modern design,

architecture and urban development from roughly 1933-1965 -- Mid-

Century Modern. The term, employed as a style descriptor as early

as the mid-1950s, was reaffirmed in 1983 by Cara Greenberg in the

title of her book (Mid-Century Modern: Furniture of the 1950's).

Architecture

Many consider Frank Lloyd Wright's principal movement of organic

architecture combined with Arts and Crafts as an American jumping-off

point for the aesthetic of Mid-Century Modern. However, the interior

design of Wright's house is only the International and Bauhaus

Movements. American component was slightly more organic in form and

less formal than the International style. During this time, the architects of

Brazil and Scandinavia were influential with a style characterized by clean simplicity and

integration with nature. Mid-Century architecture was frequently

employed in residential structures with the goal of bringing modernism into

America's post-war suburbs. Create structures with ample windows and open

floor plans with the intention of opening up interior spaces and bringing the

outdoors in is emphasized by Mid-Century Style. Function is also important as

form in this style of design.

Industrial Design

With a style characterized by simplicity,

democratic design and natural shapes,

Scandinavian design was very influential

during that time. Some of the genres for

the products created were glassware

(Littala-Finland), ceramics (Arabia-

Finland), tableware (Georg Jensen- Denmark), lighting (Poul

Henningsen-Denmark) and furniture (Danish modern). Edith Heath was an industrial designer and the

founder of Heath Ceramics (well-known for its Mid-Century modern ceramics dish-ware and architectural

tiles).

Graphic Design

From 1930's-1950's, printed ephemera documenting the mid-century transformations in

urban development, architecture and design. They consisted primarily

of national view-cards of North American cities, towns, buildings,

monuments and civil and military infrastructure. Mid-century Linen

Type postcards came about through innovations pioneered through the

use of offset lithography. The cards

were produced on paper with a high

rag content (gave postcard a fabric

type look and feel) and also a cheap

process. Linen Type cards allowed for very vibrant

ink color with advances in printing technology.

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