mobile application development dos and don'ts
TRANSCRIPT
VajrakayaDesign | Develop | Brand
Mobile Application Development: Do’s
And Don’ts
VajrakayaDesign | Develop | Brand
Big ideas propelled the app industry to where it is today, but user
experience is the new key for success. What can you do to ensure your
app’s popularity?
VajrakayaDesign | Develop | Brand
Do: Keep Content Consistent
You need to constantly update and upgrade your mobile app to
add new features and fix bugs. Users will disengage with or even
delete your app if its content stays and one place and is dead.
Content should be renewed regularly, and your mobile app should
have notifications encouraging users to check out new features.
Whether it’s new offers, new abilities, or more traditional content
like image or video attachments, if you want to keep your audience
engaged, keep the content flowing.
Do: Cater To The Platform But Don’t
Forget Innovation
You shouldn’t create a mobile app just to ensure that it works on
all devices. However, it’s best to ensure your app is tailored for
different devices while keeping its crucial features consistent across
platforms. Basic app interactions, like access to the menu, must be
consistent.
If your app can snap pictures, or can otherwise take advantage of
the identical capabilities of a smartphone, users will find it more
desirable.
Do: Make Sure That Your App Works For
The Basic User
Young children, grandparents, and tech-savvy millennials all use
smartphones and tablets. If you want your app to be extensively
used and regularly purchased, you have to cater to the basic app
user. Mobile apps need to pass the “mom test”: the most basic
user should be able to open your app and use it for its first level
purpose.
VajrakayaDesign | Develop | Brand
Don’t: Push Too Much Content
That being said, too much unwanted content can harm your brand.
Although consistent updates keep users coming back for more, you
don’t want to bog them down with more than they can handle.
Keeping your app simple the first time out. A buggy app with too
many bells and whistles can frustrate users and perform poorly on its
initial try.
Don’t: Forget Design
Although user experience should be your mobile app’s top priority, Apps still
need great design. Basically, pretty apps bring in sales. You need great user
experiences to ensure regular app usage, but colorful screens, great sound
effects, and a popping design are what could get smartphone users tied to
your product in the first place.
Of course, you don’t want to overdo it: an app that’s making irritating noises
every thirty seconds is probably not one that will be topping sales charts any
time. Still, having a visually and orally engaging experience is critical, so try
your best to balance interesting quirks and economy of design.
Consistently putting out new content will keep users from deleting your app.
Apps should have the same basic functions across devices, but should
creatively fit the needs of different platforms. And, while apps need to be
complex enough to retain consumer interest, they need to be accessible to all
users at the same time.
VajrakayaDesign | Develop | Brand
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