mobile distillery professional services

mobile distillery - confidential

Mobile DistilleryProfessional Services

When Business Goes MobileWe Make It Happen

mobile distillery - confidential 2

Agenda• Business Profile• References• Our Value Proposition• Benefits of using Mobile Distillery• Effective Cross Platform Development• Rapid E-Form Development• Application Testing• Our Mobile Development Platform: Celsius 6• Use Cases and Success Stories


The Company

• Founded Feb 2005• 32 Employees• Marseille, Paris, San Francisco,

Toronto, Montreal, Singapore• VC : US $3M Viveris

• Awards: Tremplin Entrepreneur, TechTour, PACA Entrepreneur, Label WW Cluster SCS, UnderTheRadar, Innovation TIC-PACA 2008

• Customers- Business Apps, Consumer Apps, Mobile Marketing & Service Integration;

Mobile Games- 200+ customers, 10+ per month, worldwide basis


References• Success stories are global companies

– American Express– Johnson & Johnson– Sony- Erickson– …


• Business Design

• App Spec

• App Design

• App Development

• App Test

• Deployment

• Operation

• Healthcare

• Banking & Finance

• Retail

• Consumer Goods

• Telco

• Transport

• Parametric Dev

• X platform porting

• Device Database

• Bluetooth

• NFC (RFID)

• Secure Element

• Camera

• Geolocalization

• Customization

Our Value PropositionWe have the knowledge, the technology and the

services to help your clients go mobile.

Business Goes Mobile We Make It Happen Technology & Know-How


Our Value Proposition

Fast growing markets in need of mobile solutions…

As mobile strategy becomes a crucial factor in all industry verticals, more and more companies are in need of innovative mobile content and services to address the full potential of their mobile teams and mobile market.

We support corporations to face growing challenges: we deploy mobile applications across a wide range of back-end systems and a variety of handsets to reach their target users, while at the same time managing all the differences between each device.



… using innovative mobile technologies

Mobile Distillery’s solutions and services have been developed to overcome the complexity of mobile platform fragmentation.

By simplifying the different steps of mobile application production, we help our customers to access existing and emerging mobile technologies such as RFID, NFC, Http, Bluetooth, SMS, Rich Multimedia, Touch Screen, and many more.



• Best in class Security features on largest range of phone

• Security suited to the business ecosystem

• Single Source Code• Multiple Security architectures

– SIM– Secure SD– Internal Secure Element– Bluetooth connected Smart Token


Problems & opportunity : managing features

GPS

NFC / RFID

Bluetooth

SIM HD

QR code capture

http://

Access to PIM

SMS

Camera


CREATE

COMMUNICATE

CONSUME

CONTROL

New services & technologies emerging

Blogs

IM/Chat

SMS

Ringtones Music

Search

News

VideoTV

Web browsing

Games

Maps

HealthPayment CommerceBanking

Ticketing

Travel

Parking

Social Networks

Pictures

E-mail / MMS

PIM

P2P / Video

Voice

Transport

Alerts


Benefits to Going Mobile with Mobile Distillery

• Reduce production costs: We cut development schedules by up to 30 percent

• Increase end-user satisfaction with our 24/7 call centre support

• Reach every device on the market: 1561 devices - 770 JavaMe properties - 192 general properties

• Our highly innovative and patented Dynamic Version Reduction technology dramatically reduces the amount of binaries generated in the process.


Effective Cross Platform Development

We provide the Best User Interface Experience per platform, in native mode


Rapid E-Form Development

• Drag & Drop screen design• Screen design often 50% Mobile App effort• Accelerate create and update• Multiple Screen resolutions


• Physical Access to 1300+ phones

• Rigorous test plan development & execution

• Professional testers

Application Testing


Celsius V6

mobile distillery - confidential

Alembic Device

Database

Alembic Device

Database

16

Celsius Development

Single Source Code

Celsius Development Framework

Optimized Executable Code Per Handset


Celsius V6

• One source code -> Native applications– iPhone look and feel on iPhone– Android look and feel on Android

• Port to multiple security architectures• Rapid Application Development• + all the features of Celsius 6

– NFC, Bluetooth, Snapshot, 1300+ phones– Profiling, Parametric development– ECLIPSE and NetBeans support


Celsius V6: Making it Happen

Other

& new

• We support all existing operating systems that exist today.


Use Cases and Success Stories


Success Stories

• Banking Sector : – Delivered an unified mobile application development framework for a leader of the US

finance sector.– Close working with the customer to ensure the buy-in of all the actors.– The solution is now the official mobile development tool for the whole company.

• Telco Operator Sector :– Delivered go to market solution for a major South African mobile network– Up-to-date application created, reducing twice the cost of its maintenance– The Mobile phone operator is regularly updated by our backfilling solution allowing to stay

on the top of the new mobile phone• Health Sector:

– Delivered a Prototype health application for 80 major US phones to A US leader in Medical Diagnosis Service

– The Bluetooth solution was fully operational in few days. The source code and maintenance solution was delivered.

• Phone Manufacturer Sector:– Delivered for a major mobile phone manufacturer the integration of services with many

partners enriching the experience of the mobile consumers.

Delivering Value in Challenging Environment


Sports Retailer: Product Innovation

• Companion app to BT linked fitness product• Project start: Idea & business objective• Mobile Distillery provided

– Application design– Ergonomics coaching– Development training– Phone qualification


Shopping Mall: Promotion

• Project Start: iPhone prototype• Mobile Distillery provided

– Porting to 160 phones (+ future releases)

– Deployment on App Stores– Embedded usage recorder– Creation, installation of usage stat

server


Medical: Administrative Efficiency

• Project Start: Idea• Mobile Distillery provided

– Advice on NFC market & future trends– Application design and architecture– Development training– Phone qualification– Support


Adaptive Business ModelDESCRIPTION

PRODUCT CODE

RETAIL PRICE UNIT INTEGRATOR PRICE

Discount

Consulting / Design / Architecture MDCONS100 $2,200 per day 33.00% $1,474

Proof of concepts MDPROO100 $1,700 per day 33.00% $1,139

Prototype Creation MDPROT100 $1,700 per day 33.00% $1,139

Pilot Creation / Project Management MDPILOT100 $1,700 per day 33.00% $1,139

Training MDTRAIN100 $1,500 per day 20.00% $1,200

Software Development / Coding / Debug MDDEV100 $1,700 per day 33.00% $1,139

Application Testing / Qualification MDTEST100 $1,700 per day 20.00% $1,360

Roll-out MDROLL100 $200 per hour 20.00% $160

post sale support MDSUPP100 $200 per hour 20.00% $160

Integration of Specific phones MDPINT100 $1,500 per phone 33.00% $1,005

mobile distillery professional services

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