SUBMITTED BY : HODGES DIGITAL STRATEGIESDATE : AUGUST 1ST, 2013

Hilldrup Moving & StorageMovePro (for iPhone and iPad)

INTERACTIVE

SOCIAL

MOBILE

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Moving utility app.PROJECT

One of the largest United Van lines operatoron the east coast with a 100 year history.

CLIENT

OBJECTIVE

To radically re-think a stressful user experience in an old fashioned industry, by empowering the customer with more resources & tools.

PROJECT SCOPE

Conceptualization, User Interface design, Visual design and App Development.

HILLDRUP MOVE PRO

How do you build a mobile app with a long shelf-lifefor a one-time event? Hilldrup MovePro is a platformthat helps people manage all aspects of their moveand provides tools to help them get situated in theirnew home after the heavy lifting is finished.

HILLDRUP MOVE PRO

DASHBOARD VIEW The status of the current move and related aspects can be

viewed in the dashboard view. Time-sensitive checklists help

users action pre-move tasks, assign them to a friend or add to

their calendar. Move counselor can be contacted by emailing

or calling without exiting the app.

Contact Counsellor without exiting app

Actionize or assign to a friend current and

overdue tasks from the time-sensitive checklist

View local time at destination (especially

important for international moves)

Highlights

HILLDRUP MOVE PRO

MY BOXES A key insight while building the app was that most people do

not unpack all of their belongings after a move. My Boxes

helps users keep track of their belongings in the weeks

following the move while they sort out all of the boxes.

Create boxes by room and document contents

by selecting from a relevant list.

Select items from a pre-ordered list or use device

camera to take pictures

Highlights

HILLDRUP MOVE PRO

Create a QR code for each box that can be printed and pasted

on the box. The QR code is readable only on the device that

created it (for security purposes).

Label high value items and immediately identify

the box they are in.

When you need to find a particular item, just scan the QR label to figure out which

box it is in.

Highlights

QR LABEL

HILLDRUP MOVE PRO

MovePro is filled with micro-features that increase the

relevance of the app beyond the move event. Included are

specific ones for international moves - a key growth area

for Hilldrup.

Time and currency convertor

"We've moved" notifications to contacts

Highlights

MICRO UTILITIES

Links to set up utilities in your new home and other

new move related activities

HILLDRUP MOVE PRO

Shipment tracking for peace of mind

Packing videos and other How-tos.

Highlights

MICRO UTILITIES (CONTD.)