mobile monday adcash

10
from web display to web mobile display advertising

Upload: mobilemonday-estonia

Post on 21-Jun-2015

1.757 views

Category:

Business


0 download

TRANSCRIPT

Page 1: Mobile monday adcash

from web display toweb mobile display advertising

Page 2: Mobile monday adcash

About usOperating in 249 countries, Adcash® is focused on delivering high-performing advertising solutions

to Web publishers and brand advertisers around the globe.

We provide our publishers a user friendly website monetization platform that allows them to generate recurring long-term ad revenues.

To advertisers, we o�er targeted user acquisition solutions that allow them to reach and engage with a quali�ed worldwide audience.

Headquartered in Tallinn and with branch o�ces in Bulgaria, Mexico and Israel, we have steadily expanded worldwide to become one of the topmost providers of monetization solutions in the

�eld of online entertainment.

Page 3: Mobile monday adcash

Web display advertising:

Mainly focused on the entertainment vertical, our platform combines premium advertising o�ers with a

sophisticated ad display optimization technology.

With close to 1,000 advertising programs available,we currently monetize more than70,000 international websites.

Page 4: Mobile monday adcash

Key numbers:

+ 4 billionad impressions per month

+ 2 millionquali�ed leads per month

+ 70 millionunique visitors per day

Page 5: Mobile monday adcash

Our partners:

Page 6: Mobile monday adcash

Web mobile display advertising

As online tra�c is increasingly shifting towards mobile devices, we realized that the websites registered on our platform also generated a decent amount of

mobile tra�c (5 – 50%) that was not monetized.

It was an opportunity to evolve our monetization o�er:Currently we are able to monetize mobile tra�c on all standard ad formats

(banners) as well more exclusive formats such as Site-Under.

Page 7: Mobile monday adcash

Key numbers:

+ 300 millionmobile impressions per month

on all ad formats.

= 20% increaseper month over the last 5 months.

Page 8: Mobile monday adcash

Top localization:

USAFrance

ItalyIndia

United KingdomGermany

Turkey Spain

Page 9: Mobile monday adcash

Campaigns:

Candy crush(Casual Game)

Forge(MMO)

Pockie saints(MMO)

Freelotto(Lottery)

IMVU

Wofteam(MMO)

Drakensang(MMO)

Travian(MMO)

Edates(Dating)

Page 10: Mobile monday adcash