mobile monday adcash
TRANSCRIPT
from web display toweb mobile display advertising
About usOperating in 249 countries, Adcash® is focused on delivering high-performing advertising solutions
to Web publishers and brand advertisers around the globe.
We provide our publishers a user friendly website monetization platform that allows them to generate recurring long-term ad revenues.
To advertisers, we o�er targeted user acquisition solutions that allow them to reach and engage with a quali�ed worldwide audience.
Headquartered in Tallinn and with branch o�ces in Bulgaria, Mexico and Israel, we have steadily expanded worldwide to become one of the topmost providers of monetization solutions in the
�eld of online entertainment.
Web display advertising:
Mainly focused on the entertainment vertical, our platform combines premium advertising o�ers with a
sophisticated ad display optimization technology.
With close to 1,000 advertising programs available,we currently monetize more than70,000 international websites.
Key numbers:
+ 4 billionad impressions per month
+ 2 millionquali�ed leads per month
+ 70 millionunique visitors per day
Our partners:
Web mobile display advertising
As online tra�c is increasingly shifting towards mobile devices, we realized that the websites registered on our platform also generated a decent amount of
mobile tra�c (5 – 50%) that was not monetized.
It was an opportunity to evolve our monetization o�er:Currently we are able to monetize mobile tra�c on all standard ad formats
(banners) as well more exclusive formats such as Site-Under.
Key numbers:
+ 300 millionmobile impressions per month
on all ad formats.
= 20% increaseper month over the last 5 months.
Top localization:
USAFrance
ItalyIndia
United KingdomGermany
Turkey Spain
Campaigns:
Candy crush(Casual Game)
Forge(MMO)
Pockie saints(MMO)
Freelotto(Lottery)
IMVU
Wofteam(MMO)
Drakensang(MMO)
Travian(MMO)
Edates(Dating)