mobile now publishing 20120604

The information contained herein is the property of Mobile Now International Inc. and

strictly confidential. It is intended for use only by the recipient then only to the extent

necessary to consider a business relationship and retention and/or licensing of services

with Mobile Now International Inc., and for no other purpose. The recipient is hereby

notified that any dissemination, distribution, reproduction or use of this Company

Presentation, in whole or in part, is strictly prohibited without the prior written consent

of Mobile Now International Inc. By reading beyond the first page of this document, the

reader agrees to be bound to these legal conditions and that any breach of would cause

Mobile Now International Inc. irreparable harm and monetary damage.

(c) 2012 Mobile Now Inc.

Publishing Introduction

Shanghai June 4 2012


With more than 650 000 apps across, the Apple App Store is a colossal

market, which generated 3,5 billion of dollar of turn over for 2011 alone.

The Apple App store is definitely the place to be but with so many

competitors and more than 1000 new apps everyday on Apple App Store

it is becoming really hard to get some visibility and to transform your

game as a “Killer App”

OUR MISSION : Help you app to succeed in it’s release on the app store.

OUR PROMISE : Generate mobile traffic, bring you visibility, an audience

and an optimal media coverage.

Market Situation


> Action adventure game designed to challenge balance and agility skills (Gyroscope Control).

> #1 downloaded game in China within 3 days! Top 20’s around many other countries.

> Available on iPhone and iPod Touch and iPad

Reached #1 iPhone Game rank in China

(Feb 2011)

Reached #1 iPad Game rank

in China (May 2011)

Super Ball Escape


UIWindow1024 x 768

Escape to Freedom from

crazy maze... beware of

the patrol robots...

become a rolling balance

master... unlock special

powers upgrades.

http://v.youku.com/v_show/id_XMjU0ODY5NDEy.html

Youtube http://www.youtube.com/playlithium#p/a/u/1/5BlYHF3k8G4

Youku

Super Ball Escape [Video]

http://v.youku.com/v_show/id_XMjYyNDc2NDQw.html





Puzzle Casual Game. Mass / Simple. For everyone!

Features: Unlock the next levels, in App Payment, Story Mode + Quick Play Mode.

Top 5 Game in 62 countries (Puzzle / Family Cat, May 2011.)

King of Frogs



Youtube http://www.youtube.com/playlithium#p/a/u/0/WYNVj3Fzr_k

Youku

UIWindow1024 x 768

King of Frogs [Video]






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Marketing Support

Activities

Creation ofMarketing Content

PressRelations

Our Expertise


Create the perfect content for you game is essential to grab media

attention but is also a crucial criteria for end users.

iTunes page and the hierarchy of decision criteria for users to download:

1) Screens shots

2) Text description

3) Rating with stars

4) Comments

(source: Appsteur survey)

Creation of Marketing Content


Japanese

French

English

Chinese

iTunes description


King of Frogs

Super Ball Escape

Screenshots (enhanced marketing visuals / not just screenshots)


Video trailers - Viral Videos(Teaser creates the hype / Trailer converts to downloads)


Press Relations

With more than 3,000 Games, IT and Mass Media

journalists contacts we cover all major relevant media in

Europe/North America and Asia.

Let Mobile Now inform the world how your latest app is a

must have!


Press release drafting and distribution


We cover major IT / games media worldwide


Managing professional reviewseffective e-PR and Q&A management!

Super Ball Escape


Marketing Support activities

Maximize visibility

Maximize downloads

Cross promotion with our games network

Get the best user ratings and reviews

Get accurate and useful user statistics

We help you to choose and implement the best marketing services dedicated to your app.

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We help you plan your game advertising on the most popular and effective advertising platforms.

We have direct relationships with the largest ad networks.

Bring visibility and drives to more downloads of your game through advertising in:

- other iOS applications/games

- multiple ad networks

- targeted to your audience

Advertising Network Partners


Ad banner sample

Video.Step1 Video.Step2

Interstitial

Mobile Advertising Examples


Using some of the best mobile services you can guaranty to maximize the

amount of downloads and get a large amount excellent user reviews + 5 stars

ratings.

Maximize downloads and user ratings


Next steps

> Roles Definition / engagement

> Budget confirmation (Assets / Media)

> PR / Marketing / Media Planning

> Prepare video teaser creation brief

> Start media planning groundwork

mobile now publishing 20120604

Career