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Mobivox 2.0:

the mobile services platform transition

Q4 2008

About Mobivox Inc.

Founded in 2005 by a developer with a deep history in voice-controlled communications, Mobivox Inc. provides partners, consumers and business users with simple access to a host of voice-activated VoIP services and applications – including voice-activated Mobile VoIP, group communication and voice-to-text services – all without the added complexity of software downloads. The company is privately held and backed by a combination of leading U.S. and Canadian-based Venture Capital partners.

Market Problems….Market Problems….

What Mobivox offers…What Mobivox offers…

4Company FocusLiving Lab

Voice Activated Mobile Services Platform

MOBIVOX|PL is a Voice Activated Mobile Services Platform developed by Mobivox Inc., that enables

service providers and communities to rapidly deploy advanced person-to-person and person-to-group

communications services that generate incremental revenues, while enhancing customer relationship

management processes.

About MOBIVOXAbout MOBIVOX||PLPL

MOBIVOXMOBIVOX||PLPL at a Glance at a Glance

Mobile

Landline

IM Client

MobivoxTermination

or

PartnerTermination

or

Mixed

Mobile or

Landline

(all models)

HostedAddress Book

Multilingual

VUI

Value Added Services

From Any Device

Over Any Network

To Any Device

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Multilingual Voice Activated User Interface

(VUI)

Hosted Contact Storage & Management

Network Agnostic Infrastructure/

Back-end Services

MOBIVOX|PL

Voice-Activated Mobile

Services Platform

Partners

Voice Service Providers and

Communities

End Users

Consumers and Mobile

Professionals

MNO, MVNE, MVNO, VoIP and

Calling Card Providers

Users of any communications

device

MOBIVOXMOBIVOX||PLPL Value Chain Value Chain

VAS Delivered from the CloudVAS Delivered from the Cloud

Voice User Interface

|PL Infrastructure

ASRTTS

Switching, SIP/PSTN Networks

Billing, Web,

Fraud, API

Voice Dialing

Mobile VoIP

Voice toText

Inbound Comm.

Group Comm.

Value Added Services

AddressBook

Management

UserProfiles/

CRM Tool

3rd PartyApps

3rd PartyApps

3rd PartyApps

Platform MonetizationPlatform Monetization

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Offering

Base: Voice Assistant, VoiceCRM, Network Address book & Back end

Value Added Services

Family Group Communications (international)*

Mobile Pro Group Communications (international)*

Mobile to IM Calling

Voice to Text (SMS and Email)

Inbound Communications (local/global)

3rd Party Applications

Network

Termination bundles & subscriptions (minute packaging)

* Under development

Platform – Sample Bundling for PartnersPlatform – Sample Bundling for Partners

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Offering Consumer Prosumer Mobile Professional

Base: Voice Assistant, VoiceCRM, Network Address book & Back end

✓ ✓ ✓

VAS

Group and Conferencing ✓ (Family)

Mobile to IM Calling ✓

Voice to Text (SMS and Email)

Inbound Communications (global) ✓

3rd Party Applications

Network

Termination bundles ✓

Go-to-Market PartneringGo-to-Market Partnering

Full Services (white label) PlatformProfile

• End-user audience (telecom/other users)• No telecom platform/network• Handles customer acquisition, CRM• Customer service, Fraud, Billing optional

Profile• End-user audience of telecom users• Possess some elements of telecom value chain • Owns end-user billing/CS relationship

Drivers• Exploit strong market demand for MVoIP • Provide web, platform and network services with address book/VUI packaging• Offer easy-to-package service to expand margin opportunities

Drivers• Leverage strong customer relationship to penetrate with next gen services• Deploy branded platform services as complimentary add-ons• Exploit address book (online visits) and VAS to reduce churn or extend network to mobile

Segments• Address Book Providers• SB solution providers, Resellers• Niche Social networks, Other Communities• Developers

Segments• Mobiles (MVNO, MVNE, Tier 2, Niche plays)• VoIP/Cable SP’s • Calling Card ecosystem

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Recent Partnership Announcements

(Mobivox VAS and Network services)

– UNYK is a online smart address book that acts as an in the cloud central repository for user’s contacts. Unyk users benefit from auto-updates of those in their contact book – which also drive viral growth of the user base. By deploying Mobivox|PL, Unyk users will be able to access their contacts from any phone through voice activation and benefit from a range of Mobile VoIP services.

(White label of Platform; Jajah termination)– JAJAH.Concierge will offer Jajah users voice activated access to

the Jajah network and a variety of other premium services. The offerings enables Jajah to generate higher volumes of mobile initiated calls over their network..

The “Smart Address Book”

Leading Managed IP Services Provider

Competitive Positioning:Competitive Positioning:Voice Activated Value Added ServicesVoice Activated Value Added Services

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MOBIVOX|PL differentiationIndirect

VoiceOnTheGoJottReqallHeyCosmoCommunikate

MOBIVOX|PL differentiation

Direct

Dial DirectionsVlingoTellmeDial2DoNuance

Platform Differentiation…Platform Differentiation…The Sum of its PartsThe Sum of its Parts

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Voice-Activated Mobile Services PlatformFor International Deployments

• Dynamic performance improvement

• Multiple languages; more on demand

• Mobile Friendly• Enabled CRM over the

phone

• In-the-cloud • Tightly integrated with VUI

• Import from various sources

• Serves as back-up utility

• • Network agnostic• Rapid integration

• Voice services from any device, over any network

• Leverages rich user profiles

Contact usContact us

MOBIVOX Montréal651 Notre-Dame West

Suite 550Montréal, QuébecH3C 1H9 Canada

www.mobivox.comblog.mobivoxpl.com

(514) 667-0849

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Peter Diedrich has over 20 years of operations experience in technology and telecommunications, management consulting and venture capital. Peter has played key leadership roles at a number of notable firms, including Bell-Northern Research, Nortel Networks, McKinsey & Company, Bell Canada Enterprises, RBC Royal Bank Financial Group, and Skypoint Capital. From 2006 to 2008, Peter was President and CEO of TBayTel, the largest independently owned full service telecommunications carrier in Canada, where he developed a new strategic growth blueprint and led financial and operational performance turnarounds.

Peter Diedrich | CEO