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Motivating Innovation Gustavo Manso * November 17, 2005 *** JOB MARKET PAPER *** Abstract Motivating innovation is an important concern in many incentive prob- lems. For example, managers often claim that it is difficult to motivate their employees to devise innovative ways of doing things. The difficulty arises because innovation is the result of the exploration of untested ap- proaches that are likely to fail, and failure is usually associated with low wages and termination. This paper shows that incentive schemes that induce exploration are fundamentally different from standard pay–for– performance incentive schemes used to induce effort. The optimal com- pensation scheme that induces exploration exhibits substantial tolerance (or even reward) for failure and reward for long–term success. Moreover, even though the principal can terminate the agent, inefficient continua- tion may be optimal to induce exploration since the threat of termination may prevent the agent from exploring new untested approaches. Finally, commitment to a long–term compensation plan and timely feedback on performance are essential ingredients to induce exploration. The institu- tion of tenure, debtor–friendly bankruptcy laws, and golden parachutes are examples of schemes that protect the agent when failure occurs and thereby encourage exploration. * Stanford Graduate School of Business, 518 Memorial Way, Stanford, CA 94305-5015 (e- mail: [email protected], url: www.stanford.edu/manso/). I thank John Roberts, Anat Admati, Darrell Duffie, and Ed Lazear for valuable discussions and suggestions. I also thank David Ahn, Snehal Banerjee, Peter DeMarzo, Jerker Denrell, Willie Fuchs, Thomas Hellman, Ayca Kaya, Ilan Kremer, Jim March, Pedro Miranda, Paul Pfleiderer, Leonardo Rezende, Tomasz Sadzik, Maria Salgado, Yuliy Sannikov, Kathryn Shaw, Andy Skrzypacz, Ilya Strebu- laev, Alexei Tchistyi, Bob Wilson, and Jeff Zwiebel for helpful comments. Financial support from a Stanford Institute for Policy Research (SIEPR) Fellowship is gratefully acknowledged.

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Page 1: Motivating Innovation - Fundação Getúlio Vargas

Motivating Innovation

Gustavo Manso∗

November 17, 2005

*** JOB MARKET PAPER ***

Abstract

Motivating innovation is an important concern in many incentive prob-lems. For example, managers often claim that it is difficult to motivatetheir employees to devise innovative ways of doing things. The difficultyarises because innovation is the result of the exploration of untested ap-proaches that are likely to fail, and failure is usually associated with lowwages and termination. This paper shows that incentive schemes thatinduce exploration are fundamentally different from standard pay–for–performance incentive schemes used to induce effort. The optimal com-pensation scheme that induces exploration exhibits substantial tolerance(or even reward) for failure and reward for long–term success. Moreover,even though the principal can terminate the agent, inefficient continua-tion may be optimal to induce exploration since the threat of terminationmay prevent the agent from exploring new untested approaches. Finally,commitment to a long–term compensation plan and timely feedback onperformance are essential ingredients to induce exploration. The institu-tion of tenure, debtor–friendly bankruptcy laws, and golden parachutesare examples of schemes that protect the agent when failure occurs andthereby encourage exploration.

∗Stanford Graduate School of Business, 518 Memorial Way, Stanford, CA 94305-5015 (e-mail: [email protected], url: www.stanford.edu/∼manso/). I thank John Roberts, AnatAdmati, Darrell Duffie, and Ed Lazear for valuable discussions and suggestions. I also thankDavid Ahn, Snehal Banerjee, Peter DeMarzo, Jerker Denrell, Willie Fuchs, Thomas Hellman,Ayca Kaya, Ilan Kremer, Jim March, Pedro Miranda, Paul Pfleiderer, Leonardo Rezende,Tomasz Sadzik, Maria Salgado, Yuliy Sannikov, Kathryn Shaw, Andy Skrzypacz, Ilya Strebu-laev, Alexei Tchistyi, Bob Wilson, and Jeff Zwiebel for helpful comments. Financial supportfrom a Stanford Institute for Policy Research (SIEPR) Fellowship is gratefully acknowledged.

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Results? Why, man, I have gotten lots of results! I know severalthousands of things that won’t work. Thomas Edison

1 Introduction

Innovation is vital for the long–term growth and performance of organizations.Top executives in business organizations are aware of that. In a recent survey,1

approximately 78 percent of the 540 CEOs interviewed said that “stimulatinginnovation, creativity, and enabling entrepreneurship” is a top priority of theirorganizations. Motivating innovation remains, however, a challenge for mostorganizations. The difficulty arises because innovation results from the explo-ration of new untested approaches that are likely to fail. Thus, standard pay–for–performance schemes that punish failures with low wages and terminationmay have adverse effects on innovation.

The key contribution of this paper is to show that the incentive schemesthat motivate innovation are fundamentally different from standard pay–for–performance schemes. The optimal compensation scheme that motivates inno-vation exhibits substantial tolerance (or even reward) for failure and rewardfor long–term success. Moreover, even though the principal can terminate theagent, inefficient continuation may be optimal to motivate innovation since thethreat of termination may prevent the agent from exploring new untested ap-proaches. Finally, commitment to a long–term compensation plan and timelyfeedback on performance are also essential ingredients to motivate innovation.

Principal–agent models in which the principal must motivate the agent to ex-ert effort, such as Harris and Raviv (1978) and Holmstrom (1979), form the basisof the intuition most economists have about incentives. These models predictthat pay–for–performance motivates the agent to exert more effort, improvingperformance. Empirical studies that support the predictions of the standardprincipal–agent models usually deal with simple routine tasks, in which effortis the main input of the worker. For example, Lazear (2000) finds that the pro-ductivity of windshield installers in Safelite Glass Corporation increases whentheir compensation method changes from hourly wages to piece–rate pay. Incontrast, a substantial body of experimental and field research in psychologyprovides evidence that, in tasks that require exploration and creativity, pay–for–performance may actually undermine performance. McGraw (1978), Mc-Cullers (1978), Kohn (1993) and Amabile (1996) survey this line of researchand conclude that pay–for–performance encourages the repetition of what hasworked in the past, but not the exploration of new untested approaches.

Some incentive schemes protect or even reward the agent when failure occurs.For example, innovative corporations such as 3M and IBM are known for havingcorporate cultures that tolerate failure. Research departments in business andacademic organizations grant researchers tenure, securing them a job even iftheir subsequent productivity is low. Executive compensation packages include

1“CEO Challenge 2004: Perspectives and Analysis,” The Conference Board, Report 1353.

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golden parachutes and option repricing, rewarding executives after poor perfor-mance. An entrenched manager may keep his job even if it is ex–post efficientfor the firm to fire him. Debtor–friendly bankruptcy laws allow entrepreneurs afresh start after failure. These incentive schemes are often criticized because, byprotecting or rewarding the agent after poor performance, they undermine theincentives for the agent to exert effort. This paper shows that these incentiveschemes may arise as part of an optimal contract that motivates exploration.Restricting their use may thus have adverse effects on innovation.

To model the process of innovation, I use a class of Bayesian decision modelsknown as bandit problems. In bandit problems, the agent does not know thedistribution of payoffs of the available actions. Innovation in this setting is thediscovery, through experimentation and learning, of actions that are superior topreviously known actions. I focus on the central concern that arises in banditproblems: the tension between the exploration of new untested actions and theexploitation of well–known actions. Exploration of new untested actions revealsinformation about potentially superior actions, but is also likely to waste timewith inferior actions. Exploitation of well–known actions ensures reasonablepayoffs, but may prevent the discovery of superior actions.

To study the incentives for exploration and exploitation, I embed a ban-dit problem into a principal–agent framework. The model has two importantspecial cases. On one hand, if exploration and exploitation are costless to theagent, then there is no conflict of interest between the principal and the agent.The model reduces to the two–armed bandit problem that captures the ten-sion between exploration and exploitation. On the other hand, if explorationis extremely costly to the agent, then the agent chooses between exploitationor shirking. The model reduces to a standard principal-agent model where theprincipal must motivate the agent to exert effort. Therefore, the model devel-oped here incorporates the tension between exploration and exploitation presentin bandit problems, as well as the tension between working and shirking presentin standard principal–agent models.

The optimal contract that motivates exploitation is fundamentally differ-ent from the optimal contract that motivates exploration. Since exploitation isjust the repetition of well–known actions, the optimal contract that motivatesexploitation is similar to standard pay–for–performance contracts used to moti-vate repeated effort. On the other hand, since exploration is likely to waste timewith inferior actions, the optimal contract that motivates exploration exhibitssubstantial tolerance (or even reward) for failures. Moreover, since explorationreveals information that is useful for future decisions, the optimal contract thatmotivates exploration relies on long–term incentives.

The ability of the principal to commit to a long–term contract has differenteffects on the incentives for exploitation and exploration. Since the optimalcontract that motivates exploitation relies on short–term incentives, the abilityto commit to a long–term contract is irrelevant to motivate exploitation. Incontrast, the optimal contract that motivates exploration relies on long–termincentives. Not only are short–term contracts strictly dominated by long–termcontracts, but also exploration may not be implementable with a sequence of

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short–term contracts. The ability to commit to a long–term contract is thusessential to motivate exploration.

I study the effects of termination after poor performance on the incentives forexploration and exploitation. Since the threat of termination helps to preventthe agent from shirking or exploring new actions, termination facilitates theprovision of incentives for exploitation. The principal may thus use inefficienttermination to motivate exploitation. In contrast, the effects of terminationon the incentives for exploration are ambiguous. On one hand, the threat oftermination prevents the agent from shirking. On the other hand, the threat oftermination encourages the agent to exploit well–known actions. Depending onwhich of these two effects is predominant, termination may either facilitate orhinder the provision of incentives for exploration. The principal may thus useinefficient termination or inefficient continuation to motivate exploration.

Finally, I study the role of feedback on performance when the principal isbetter able than the agent to evaluate performance. If the principal does notprovide feedback on performance to the agent, then the agent cannot adjusthis action according to performance. There are thus fewer deviations that theagent can attempt. Therefore, it is cheaper to motivate exploitation if theprincipal does not provide feedback on performance to the agent. In contrast,since exploration requires the agent to adjust his action after poor performance,feedback on performance is essential to motivate exploration.

The model of the innovation process adopted here follows a long traditionin the study of innovation. Schumpeter (1934) argues that innovation resultsfrom the experimentation with “new combinations” of existing resources. Ar-row (1969) associates innovation with the production of knowledge and proposesthe use of Bayesian decision models to study innovation. Bandit problems areBayesian decision models that allow for knowledge acquisition through experi-mentation. March (1991) coined the terms exploration and exploitation to de-scribe the fundamental tension that arises in learning through experimentation.Endogenous growth theory stresses the relation between innovation, growth andthe production of knowledge. Romer (1986) is an early contribution to this liter-ature. More recent papers, such as Jovanovic and Nyarko (1996), develop quiteexplicit models of innovation as the result of learning from the exploration ofnew technologies. Bolton and Harris (1999) study strategic experimentation ina setting where multiple players face the same experimentation problem. Eachagent learns from the experimentation of the other players. Since information isa public good, there is free riding and under–experimentation in equilibrium. Incontrast to these papers, which take the payoffs of the players as given, I studythe optimal compensation schemes that motivate exploration and exploitation.

Other papers have studied principal–agent models in which the choice of theagent is not limited to the level of effort. Lambert (1986) analyzes the provi-sion of incentives when the agent selects among risky projects. Holmstrom andMilgrom (1991) develop a multi–task principal–agent model in which the agentallocates effort among multiple tasks and the principal observes a performancemeasure for each of these tasks. Dewatripont and Maskin (1995) and Von Thad-den (1995) analyze incentives for the agent to select between short–term and

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long–term investments. In these models, the distribution of payoffs is known.Moreover, the agent takes an action in the first period and cannot change itlater. Therefore, these models do not incorporate experimentation, learning,and adaptation, important features of innovation.

Some papers study the incentives for innovation. Holmstrom (1989) assumesthat performance measures for innovative activities are noisier, and therefore tomotivate innovation the principal should use compensation schemes that areless sensitive to performance. In an incomplete contracting framework, Aghionand Tirole (1994) derive the optimal allocation of control rights that motivatesinnovation. In contrast to these papers, I model innovation as the result oflearning through experimentation and study the central trade–off that arises inthis setting, the trade–off between exploration and exploitation.

The results obtained here may help us understand issues in the managementof creative workers. Business consultants usually say that to motivate innovationit is essential to have a corporate culture that tolerates failure, allow freedomto experiment, and rewards successful innovations in the long–run. Promisesmade in the form of a corporate culture can be enforced through reputation.In addition to a corporate culture that supports innovation, organizations mayalso use explicit contracts to encourage exploration. For example, businessand academic organizations often protect researchers against failure by grantingthem tenure. Knowing they will not lose their jobs, these researchers are willingto take risks on research directions that are likely to fail, but may lead tobreakthroughs.

This paper also sheds light on issues in executive compensation and corpo-rate governance. Due to the recent scandals in the American corporate sector,executive compensation has been criticized as excessive and not related to per-formance. These attacks generate pressure for regulatory changes that limit theuse of stock options, option repricing, golden parachutes, and entrenchment.However, this paper shows that the optimal contract that motivates explorationcan be implemented through combinations of stock options, option repricing,golden parachutes, and entrenchment. Protecting the manager against failure isimportant to encourage exploration of new business models and organizationalstructures. Attempts to restrict the use of these instruments may thus haveadverse effects on innovation, harming the long–term growth and performanceof corporations and of the whole economy.

Finally, this paper helps us understanding the relationship between bankruptcylaws and entrepreneurship. To motivate entrepreneurship and reduce the pro-ductivity gap with the United States, the European Union is attempting tomake the bankruptcy laws of its member countries less severe towards insolventdebtors. In contrast, after seeing a dramatic increase in the number of per-sonal bankruptcies, the U.S. Congress recently passed a new creditor–friendlybankruptcy law. Debtor–friendly bankruptcy laws are optimal to implement ex-ploration, because they protect entrepreneurs in case of failure, while creditor–friendly bankruptcy laws are optimal to implement exploitation, because theypunish the entrepreneur in case of failure. One natural question to ask is whygovernments do not offer a menu of bankruptcy laws so that, upon contract-

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ing, creditors and debtors can choose the bankruptcy law that best fit theirneeds. Due to knowledge spillovers and imperfect intellectual–property–rights(IPR) protection, however, individuals pursuing exploratory activities cannotfully appropriate the economic value generated by the knowledge they create.This leads to underinvestment in exploration. By imposing debtor–friendlybankruptcy laws instead of offering a menu of bankruptcy laws, governmentsmay alleviate the problem of underinvestment in exploration.

The paper is organized as follows. Section 2 discusses the tension betweenexploration and exploitaton in a single–agent decision problem. Section 3 intro-duces the tension between exploration and exploitation into a principal–agentmodel. Section 4 derives incentives for exploration and exploitation. Section5 studies the situation in which the principal cannot commit to a long-termcontract. Section 6 studies what happens if the principal can terminate theagent after bad performance. Section 7 examines the optimal provision of feed-back when the principal is better able than the agent to evaluate performance.Section 8 discusses applications of the model. Section 9 contains additionaldiscussion and Section 10 concludes. All proofs are in the Appendix.

2 The Single–Agent Decision Problem

In this section, I review the classical two–armed bandit problem with one knownarm. This model illustrates the tension between exploration and exploitation ina single–agent decision problem.

The agent lives for two periods. In each period, the agent takes an actioni ∈ I, producing output S (“success”) with probability pi or output F (“failure”)with probability 1−pi. The probability pi of success when the agent takes actioni ∈ I may be unknown. To obtain information about pi, the agent needs toengage in experimentation. I let E[pi] denote the unconditional expectation ofpi, E[pi|S, j] denote the conditional expectation of pi given a success on action j,and E[pi|F, j] denote the conditional expectation of pi given a failure on actionj. When the agent takes action i ∈ I, he only learns about the probability pi,so that

E[pj ] = E[pj |S, i] = E[pj |F, i] for j 6= i.

The central concern that arises when the agent learns through experimen-tation is the tension between exploration of new actions and exploitation ofwell–known actions. To focus on the tension between exploration and exploita-tion, I assume that in each period the agent chooses between two actions. Action1, the conventional work method, has a known probability p1 of success, suchthat

p1 = E[p1] = E[p1|S, 1] = E[p1|F, 1].

Action 2, the new work method, has an unknown probability p2 of success suchthat

E[p2|F, 2] < E[p2] < E[p2|S, 2].

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I assume that the new work method is of exploratory nature. This meansthat when the agent experiments with the new work method, he is initiallynot as likely to succeed as when he conforms to the conventional work method.However, if the agent observes a success with the new work method, then theagent updates his beliefs about the probability p2 of success with the new workmethod, so that the new work method becomes perceived as better than theconventional work method. This is captured by:

E[p2] < p1 < E[p2|S, 2]. (1)

The agent is risk–neutral and has a discount factor normalized to one. Theagent thus chooses an action plan 〈i

jk〉 to maximize his total expected payoff

R(〈ijk〉) = {E[pi]S + (1 − E[pi])F}

+ E[pi] {E[pj |S, i]S + (1 − E[pj |S, i])F}

+ (1 − E[pi]) {E[pk|F, i]S + (1 − E[pk|F, i])F} , (2)

where i ∈ I is the first–period action, j ∈ I is the second–period action in caseof success in the first period, and k ∈ I is the second–period action in case offailure in the first period.

Two action plans need to be considered. Action plan 〈1 1

1〉, which I call

exploitation, is just the repetition of the conventional work method. Actionplan 〈2 2

1〉, which I call exploration, is to initially try the new work method, stick

to the new work method in case of success in the first period, and revert tothe conventional work method in case of failure in the first period. The totalpayoff R(〈2 2

1〉) from exploration is higher than the total payoff R(〈1 1

1〉) from

exploitation if and only if

E[p2] ≥ p1 −p1(E[p2|S, 2] − p1)

1 + (E[p2|S, 2] − p1). (3)

If the agent tries the new work method, he obtains information about p2.This information is useful for the agent’s decision in the second period, sincethe agent can switch to the conventional work method in case he learns thatthe new work method is not worth pursuing. The agent may thus be willing totry the new work method even though the initial expected probability E[p2] ofsuccess with the new work method is lower than the probability p1 of successwith the conventional work method. The second term on the right–hand sideof equation (3) represents the premium in terms of first–period payoff that theagent is willing to pay to obtain information about p2.

The agent is willing to sacrifice more in the first period if he lives for multipleperiods. With multiple periods, the benefits of experimenting with the newwork method are higher, since the agent can use the information he learns fromexperimentation for a longer period of time. The same is true if the problem isto maximize the output of a team. In a team, the optimal action plan involvesmore sacrificing of first period output for at least one of the agents. In case theagent discovers that the new work method is better than the conventional workmethod, the whole team benefits from his discovery.

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3 The Principal–Agent Problem

In this section, I introduce incentive problems into the classical two–armedbandit problem with one known arm reviewed in the previous section.

The principal hires an agent to perform the task described in the previoussection. The principal does not observe the actions taken by the agent. In eachperiod, the agent incurs private costs c1 ≥ 0 if he takes action 1, the conventionalwork method, private costs c2 ≥ 0 if he takes action 2, the new work method,but can avoid these private costs by taking action 0, shirking. Shirking has alower probability of success than any of the two work methods, so that

p0 < E[pi] for i = 1, 2. (4)

Before the agent starts working, the principal offers the agent a contract~w = {wF , wS , wSF , wSS , wFF , wFS} that specifies the agent’s wages contingenton future performance. The agent has limited liability, meaning that his wagescannot be negative.

Both the principal and the agent are risk–neutral and have a discount factornormalized to 1. When the principal offers the agent a contract ~w and the agenttakes action plan 〈i

jk〉, the total expected payments from the principal to the

agent are given by

W (~w, 〈ijk〉) = {E[pi]wS + (1 − E[pi])wF }

+ E[pi] {E[pj |S, i]wSS + (1 − E[pj |S, i])wSF }

+ (1 − E[pi]) {E[pk|F, i]wFS + (1 − E[pk|F, i])wFF }

When the agent takes action plan 〈ijk〉, the total expected costs incured by the

agent are given by

C(〈ijk〉) = ci + E[pi]cj + (1 − E[pi])ck.

I say that ~w is an optimal contract that implements action plan 〈ijk〉 if it

minimizes the total expected payments from the principal to the agent,

W (~w, 〈ijk〉)

subject to to the incentive compatibility constraints,2

W (~w, 〈ijk〉) − C(〈i

jk〉) ≥ W (~w, 〈l

mn〉) − C(〈l

mn〉). (IC〈l

mn〉)

This is a linear program with 6 unknowns and 27 constraints. When there ismore than one contract that solves this program, I restrict attention to thecontract that pays the agent earlier.3

2For simplicity, I assume that the agent has zero reservation utility. The participationconstraints is thus not binding, since the agent has limited liability.

3The other contracts that solve the above program are similar to the contract analyzedhere except that the principal acts as a bank, keeping the wages of the agent to be paid laterwithout obtaining any additional benefits from this.

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The principal’s total expected revenue when the agent uses action plan 〈ijk〉

is given by

R(〈ijk〉) = {E[pi]S + (1 − E[pi])F}

+ γSE[pi] {E[pj |S, i]S + (1 − E[pj |S, i])F}

+ γF (1 − E[pi]) {E[pk|F, i]S + (1 − E[pk|F, i])F} , (5)

where γS ≥ 1, and γF ≤ 1. The coefficients γS and γF allow for situations inwhich the principal changes the scale of production according to first–periodperformance, or in which the principal learns about the agent’s productivity.

The principal’s expected profit Π(〈ijk〉) from implementing action plan 〈i

jk〉

is given byΠ(〈i

jk〉) = R(〈i

jk〉) − W (~w(〈i

jk〉), 〈i

jk〉). (6)

where ~w(〈ijk〉) is the optimal contract that implements action plan 〈i

jk〉. The

principal thus chooses the action plan 〈ijk〉 that maximizes Π(〈i

jk〉).

Both the classical two–armed bandit problem and the standard work–shirkprincipal–agent model are special cases of this model. On one hand, whenc1 = c2 = 0, there is no conflict of interest between the principal and the agent.Therefore, the principal does not need to provide incentives to the agent, andthe principal just solves the two–armed bandit problem described in Section 2.On the other hand, when c2 = ∞, it is too costly for the agent to employ thenew work method. The agent either shirks or employs the conventional workmethod. The principal’s problem is thus just to prevent the agent from shirking,as in standard principal–agent models.

4 Incentives for Exploration and Exploitation

In this section I study the optimal contracts that implement exploration andexploitation. Since my focus is on comparing the optimal contracts that im-plement exploration and exploitation, I do not study whether it is explorationor exploitation that yields a higher total expected profits for the principal. Itis easy though to find situations in which exploration is optimal and in whichexploitation is optimal. For example, if the principal can expand production sothat γS is sufficiently high, then exploration is optimal.

The relative costs c2/c1 between the new and the conventional work methodswill be important in determining which incentive compatibility constraints arebinding, and consequently the form of the optimal contract. When c2/c1 is high,the agent is more inclined to conform to the conventional work method than toexperiment with the new work method. This could be due to the extra effortincured by the agent when searching and implementing a new work method.When c2/c1 is low, the agent is more inclined to experiment with the new workmethod than to conform to the conventional work method. This could be dueto private benefits of learning a new work method.

For clarity of exposition, I will restrict attention to

c2/c1 ≥ (E[p2] − p0)/(p1 − p0). (7)

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Since the right–hand side of equation (7) is lower than 1, restricting attention to(7) rules out situations in which the cost of employing the new work method ismuch lower than the cost of employing the conventional work method. Similarresults hold without this restriction. However, the analysis is more complicatedand does not add new insights.

4.1 Incentives for Exploitation

Proposition 1 derives the optimal contract that implements exploitation. Thefollowing definitions are useful in stating Proposition 1:

α1 =c1

p1 − p0

β1 =(E[p2] − p0) + E[p2](E[p2|S, 2] − p0)

(p1 − p0) + E[p2](p1 − p0)

Proposition 1 The optimal contract ~w1 that implements exploitation is suchthat

wF = wSF = wFF = 0,

wSS = wFS = α1,

wS = α1 +c1

(p1 − p0)(p1 − E[p2])

(

β1 −c2

c1

)+

,

where (x)+ = max(x, 0).

The formal proofs of all the propositions are in the Appendix. Here is themain intuition behind Proposition 1. To implement exploitation, the principalmust prevent the agent from shirking and from exploring. The principal doesnot make payments to the agent after failures, since this only gives incentivesfor the agent to shirk or explore. Although there are 27 incentive compatibilityconstraints, it is easy to see that only a few may bind. The relevant incentivecompatibility constraints are

(p1 − p0)wSS ≥ c1 (IC〈1 0

1〉)

(p1 − p0)wFS ≥ c1 (IC〈1 1

0〉)

(p1 − p0)wS + (p21 − p0p1)wSS − (p2

1 − p0p1)wFS ≥ c1 (IC〈0 1

1〉)

(p1 − E[p2])wS + (p21 − E[p2]E[p2|S, 2])wSS − (p2

1 − E[p2]p1)wFS ≥

c1 − c2 + E[p2](c1 − c2) (IC〈2 2

1〉)

The first three incentive compatibility constraints are associated with shirking.The last incentive compatibility constraint is associated with exploration.

If c2/c1 ≥ β1, then exploration is too costly for the agent. Only the incentivecompatibility constraints associated with shirking are binding. The optimal

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contract that implements exploitation is identical to the optimal contract usedto induce repeated effort in a standard work–shirk principal–agent model, sothat wS = wSS = wFS = α1.

If c2/c1 < β1, exploration is not too costly for the agent. Instead of theincentive compatility constraint associated with shirking in the first period,it is the incentive compatibility constraint associated with exploration that isbinding. Since the initial expected probability E[p2] of success with the newwork method is lower than the probability p1 of success with the conventionalwork method, the principal must pay the agent an extra premium for a successin the first period to prevent exploration. Therefore, wS > wSS = wFS = α1.

Figure 1 shows the optimal contract ~w1 that implements exploitation fordifferent values of c2/c1 under the base case parameters.4 The optimal contractthat implements exploitation is similar to the optimal contract used to inducethe agent to exert effort in a standard word–shirk principal–agent model, exceptthat, if c2/c1 is low, the principal pays the agent an extra premium in caseof success in the first period to prevent exploration. This extra premium isdecreasing in c2/c1, since as c2/c1 increases the agent becomes less inclined toexplore.

4.2 Incentives for Exploration

The form of the optimal contract that implements exploration will depend onwhether exploration is moderate or extreme.

Definition 1 Exploration is extreme if

1 − E[p2]

1 − p1≥

E[p2]E[p2|S, 2]

p21

,

and moderate otherwise.

Exploration is extreme if the likelihood ratio between exploration and exploita-tion of a failure in the first period is greater than the likelihood ratio betweenexploration and exploitation of two consecutive successes. I call this explo-ration extreme because it has a high expected probability of failure in the firstperiod. Figure 2 illustrates the regions of moderate and extreme explorationwhen p1 = 1/2.

Proposition 2 derives the optimal contract that implements exploration. Thefollowing definitions will be useful in stating Proposition 2:

α2 = max̃∈{0,1}

(1 + E[p2])c2 − p0c̃

E[p2]E[p2|S, 2] − p0E[p̃]+

(E[p2] − p0)p0α1

E[p2]E[p2|S, 2] − p0E[p̃].

β2 =(E[p2]E[p2|S, 2] − p0p1) + E[p2](p1E[p2|S, 2] − p0p1)

(p21 − p0) + E[p2](p2

1 − p0)

4The base case parameters used in all the figures are p0 = 0.25, E[p2] = 0.3, p1 = 0.5,E[p2|S, 2] = 0.7, and c1 = 1.

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wS

0

5

10

0.5 1 1.5

c2/c1

wSS

0

5

10

0.5 1 1.5

c2/c1

wSF = 0

wF = 0

wFS

0

5

10

0.5 1 1.5

c2/c1

wFF = 0

Figure 1: The optimal contract that implements exploitation under the base case parameters.

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E[p2|S, 2] − p1

p1 − E[p2]

0

0.25

0.5

0 0.25 0.5

ExtremeExploration

ModerateExploration

Figure 2: Moderate exploration (plain region) versus extreme exploration(shaded region) when p1 = 1/2.

Proposition 2 The optimal contract ~w2 that implements exploration is suchthat

wFS = α1, and wS = wSF = wFF = 0.

If exploration is moderate, then wF = 0, and

wSS = α2 +p1 − p0

E[p2]E[p2|S, 2] − p0p1

p1(1 + E[p2])c1

E[p2]E[p2|S, 2] − p21

(

c2

c1− β2

)+

.

If exploration is extreme, then

wF =p1(1 + E[p2])c1

E[p2]E[p2|S, 2] − p1E[p2]

(

c2

c1− β2

)+

,

and

wSS = α2 +E[p2] − p0

E[p2]E[p2|S, 2] − p0p1

p1(1 + E[p2])c1

E[p2]E[p2|S, 2] − p1E[p2]

(

c2

c1− β2

)+

.

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To implement exploration, the principal must prevent the agent from shirk-ing or exploiting. The principal does not make payments to the agent after afailure in the second period, since this only gives incentives for the agent to shirk.Moreover, the principal does not make payments to the agent after a successin the first period for two reasons. First, rewarding first-period success givesthe agent incentives to employ the conventional work method in the first period,since the initial expected probability E[p2] of success with the new work methodis lower than the probability p1 of success with the conventional work method.Second, in case of a success in the first period, additional information aboutthe first-period action is provided by the second-period performance, since theexpected probability of success with the new work method in the second perioddepends on the action taken by the agent in the first period. Delaying com-pensation to obtain this additional information is thus optimal. Although thereare 27 incentive compatibility constraints, it is easy to see that only a few maybind. The relevant incentive compatibility constraints are

(p1 − p0)wFS ≥ c1 (IC〈2 2

0〉)

(E[p2]E[p2|S, 2] − p20)wSS − (E[p2] − p0)wF − (E[p2] − p0)p1wFS

≥ c2 + E[p2](c2 − c1) + p0c1 (IC〈0 0

1〉)

(E[p2]E[p2|S, 2] − p0p1)wSS − (E[p2] − p0)wF − (E[p2] − p0)p1wFS

≥ c2 + E[p2](c2 − c1) (IC〈0 1

1〉)

(E[p2]E[p2|S, 2] − p21)wSS + (p1 − E[p2])wF + (p1 − E[p2])p1wFS

≥ (1 + E[p2])(c2 − c1) (IC〈1 1

1〉)

The first three incentive compatibility constraints are associated with shirking.The last incentive compatibility constraint is associated with exploitation. Oneimportant thing to note is that wF enters with a positive sign on the left handside of the incentive compatibility constraint associated with exploitation. Re-warding the agent for first–period failures may be useful to prevent the agentfrom exploiting, since the initial expected probability (1−E[p2]) of failure whenthe agent employs the new work method is higher than the probability (1− p1)of failure when the agent employs the conventional work method.

The first incentive compatibility constraint is always binding. To preventthe agent from shirking in the second period after a failure in the first period,the principal pays wFS = α1 to the agent just as in standard principal–agentmodels. It remains to discuss how the principal uses wSS and wF to induce theagent to experiment with the new work method.

If c2/c1 < β2, then exploitation is too costly for the agent. Only incentivecompatibility constraints associated with shirking are binding. To prevent the

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agent from shirking in the first period and in the second period after a successin the first period, the principal pays wSS = α2 to the agent.

If c2/c1 ≥ β2, then exploitation is not too costly for the agent. The incentivecompatibility constraint associated with exploitation is binding. To preventexploitation, the principal can either reward the agent for failure in the firstperiod or reward the agent for two consecutive successes. The principal’s choicebetween these two instruments depends on whether exploration is moderate orextreme. With moderate exploration, it is cheaper for the principal to provideincentives through wSS , since two consecutive success are a stronger signal thatthe agent explored and not exploited than a failure in the first period. Withextreme exploration, it is cheaper for the principal to provide incentives throughwF , since a failure in the first period is a stronger signal that the agent exploredand not exploited than two consecutive successes. Rewarding the agent forfailure, however, induces the agent to shirk in the first period. To preventshirking, delayed compensation wSS must also be used.

Figure 3 shows the optimal contract that implements exploration for differentvalues of c2/c1 under the base case parameters. The optimal contract thatimplements exploration rewards long–term success, but not short–term success.On the contrary, it may even reward short–term failure. This safety-net isprovided even though the agent is risk-neutral. The intuition is that if theagent is not protected against failures, then the agent may prefer to exploit inorder to avoid failures.

An alternative way to interpret the optimal contract that implements ex-ploration is to look at how it compensates different performance paths. Thetotal compensation wF + wFS when performance is FS is higher than the to-tal compensation wS + wSF when performance is SF . An agent who recoversfrom failure has a higher compensation than an agent who obtains short-livedsuccess. Rewards are thus contingent on the performance path, and not onlyon the number of successes or failures obtained by the agent. If wF > 0, thenthe total compensation wF + wFF when performance is FF is higher than thetotal compensation wS + wSF when performance is SF . Even an agent thatfails twice may have a higher compensation than an agent that obtains short–lived success. Because of the risky nature of exploration, failing twice may be astronger signal for the principal that the agent explored and not exploited thanobtaining a short–lived success.

5 Commitment

In contrast to the previous sections, I now assume that the principal cannotcommit to a long–term contract. In each period, the principal can only offerthe agent a short–term contract specifying the agent’s wages contingent on thecurrent period performance. The problem is similar to the one proposed inSection 3, except that there are additional constraints to guarantee that theprincipal is willing to keep the promised wages in the second period.

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wS = 0

wSS

0

15

30

0.5 1 1.5

c2/c1

wSF = 0

wF

0

15

30

0.5 1 1.5

c2/c1

wFS

0

15

30

0.5 1 1.5

c2/c1

wFF = 0

Figure 3: The optimal contract that implements exploration under the base parameters.

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Fudenberg, Holmstrom, and Milgrom (1990) provide conditions under whicha sequence of short–term contracts perform just as well as the optimal long–term contract. The model proposed here violates two of these conditions. First,there may not be common knowledge of technology. With learning throughexperimentation, the agent may be better informed than the principal aboutthe technology in the second period, since first-period actions affect second-period expected probability of success. Second, the utility frontier may not bedownward sloping, since the agent has limited liability.

Proposition 3 The optimal contract that implements exploitation, derived inProposition 1, can be realized through a sequence of short–term contracts.

To implement exploitation, a sequence of short–term contracts performs justas well as the optimal long–term contract, because the optimal long-term con-tract that implements exploitation derived in Proposition 1 relies only on short–term incentives. Commitment is thus irrelevant to implement exploitation.

I show that to implement exploration not only are short–term contractsstrictly dominated by long–term contracts, but also exploration may not beimplementable with a sequence of short–term contracts. The following definitionwill be useful in stating Proposition 4:

β4 =(E[p2] − p0)(1 + p1)

(p1 − p0)(

1 + p1E[p2]−p0

E[p2|S,2]−p0

)

Proposition 4 The optimal contract that implements exploration, derived inProposition 2, cannot be replicated by a sequence of short–term contracts. More-over, if

• c2/c1 ≥ β4, then exploration is not implementable via short–term con-tracts.

• c2/c1 < β4, then the optimal sequence of short–term contracts that imple-ments exploration is such that

wS =c2

E[p2] − p0− p0wSS + p0wFS ,

wF = wSF = wFF = 0,

wSS =c2

E[p2|S, 2] − p0,

wFS =c1

p1 − p0.

Without commitment, the principal can only use short–term incentives toimplement exploration. When c2/c1 ≥ β4, short–term incentives are not enoughto induce exploration. If the principal rewards the agent for success in thefirst period, then the agent employs the conventional work method, which isrelatively cheaper and yields a higher probability of success than the new work

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method. If, on the contrary, the principal rewards the agent for failure in the firstperiod, then the agent shirks, which is cheaper and yields a higher probability offailure than the new work method. Therefore, if c2/c1 ≥ β4, exploration cannotbe implemented with a sequence of short–term contracts.5 When c2/c1 < β4,short–term incentives may be enough to implement exploration. If the principalrewards the agent for success in the first period, it is too costly for the agent toemploy the conventional work method. Exploration may be implementable witha sequence of short–term contracts, but at a higher cost than when the optimallong–term contract is used. When a long–term contract is used, the principalcan wait until the second period to pay the agent, gathering more informationabout the agent’s first period action.

Figure 4 compares the optimal contracts when the principal can and cannotcommit to a long–term contract for different values of c2/c1 under the basecase parameters. Under the base case parameters, exploration is implementablevia a sequence of short–term contracts only if c2/c1 is very low. In this case,the optimal sequence of short–term contracts relies on short–term incentivesto implement exploration, while the optimal long–term contract relies on long–term incentives to implement exploration. If c2/c1 is high, it is not possibleto implement exploration with a sequence of short–term contracts. Figure 5shows that even if exploration is implementable via a sequence of short–termcontracts, the cost of implementing exploration with short–term contracts canbe significantly higher than the cost of implementing exploration with a long–term contract.

6 Termination

In this section, I allow the principal to terminate the agent after a failure in thefirst period. The principal may use termination as a screening device, firing theagent if it is not worth to keep him in the second period. In addition to that,the principal may use termination as a disciplinary device to induce the agentto take the appropriate action in the first period.

I derive the optimal contracts that implement exploitation with terminationand exploration with termination. I then study when it is optimal for theprincipal to implement exploitation with termination instead of exploitation,and exploration with termination instead of exploration. Exploitation withtermination is represented by action plan 〈1 1

t〉, and exploration with termination

is represented by action plan 〈2 2

t〉, where t means that the principal terminates

the agent after a failure in the first period. For simplicity, the agent’s outsidewages after termination are zero.

Proposition 5 derives the optimal contract that implements exploitation withtermination.

5Hermalin and Katz (1991) show that an action is implementable if there does not exist arandomization over actions that induces the same density over outcome and costs less to theagent. When c2/c1 ≥ β4, a randomization over actions 0 and 1 induces the same density overfirst-period outcome as action 2 and costs less to the agent.

17

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wS

0

15

30

0.5 1 1.5

c2/c1

wSS

0

15

30

0.5 1 1.5

c2/c1

wSF = 0

wF

0

15

30

0.5 1 1.5

c2/c1

wFS

0

15

30

0.5 1 1.5

c2/c1

wFF = 0

Figure 4: The optimal contract that implements exploration with (solid line) and without (dashed line) commitment underthe base parameters.

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0.5 1 1.50

5

10

15

ImplementationCost

c2/c1

Figure 5: Cost of implementing exploration when the principal can (solid line)and cannot (dashed line) commit to a long–term contract under the base pa-rameters.

Proposition 5 The optimal contract ~w5 that implements exploitation with ter-mination is such that

wF = wSF = 0,

wSS = α1,

and

wS = (1 − p0)α1 +c1

(p1 − p0)(p1 − E[p2])

(

β1 −c2

c1

)+

The agent is more likely to fail in the first period if he shirks or employs thenew work method than if he employs the conventional work method. To avoidfailure, and consequently termination, the agent has more incentives to employthe conventional work method in the first period. Therefore, the principal needsto pay the agent lower first–period wages to implement exploitation with ter-mination than to implement exploitation. This result is similar to Stiglitz andWeiss (1983), where the principal uses termination to help inducing the agentto exert effort. Figure 6 compares the optimal contracts that implement ex-ploitation and exploitation with termination for different values of c2/c1 underthe base case parameters.

I now compare the total expected profits of the principal when he implementsexploitation with the total expected profits of the principal when he implementsexploitation with termination. It is optimal for the principal to implement

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wS

0

5

10

0.5 1 1.5

c2/c1

wSS

0

5

10

0.5 1 1.5

c2/c1

wSF = 0

wF = 0

Figure 6: The optimal contracts that implement exploitation (solid line) and exploitation with termination (dashed line) underthe base parameters.

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exploitation with termination instead of exploitation if

R(〈1 1

1〉) − R(〈1 1

t〉) < W (~w1, 〈1 1

1〉) − W (~w5, 〈1 1

t〉). (8)

To prevent the agent from shirking in the second period after a failure in thefirst period, the expected payments from the principal to the agent are equal to(1−p1)p1α1. It is thus ex–post efficient for the principal to terminate the agentafter a failure in the first period if

R(〈1 1

1〉) − R(〈1 1

t〉) < (1 − p1)p1α1. (9)

When (9) holds, the benefits from keeping the agent after a failure in the firstperiod are lower than the expected payments that the principal must make tothe agent after a failure in the first period.

Definition 2 There is inefficient termination with exploitation if

W (~w1, 〈1 1

1〉) − W (~w5, 〈1 1

t〉) > (1 − p1)p1α1.

and there is inefficient continuation with exploitation if

W (~w1, 〈1 1

1〉) − W (~w5, 〈1 1

t〉) < (1 − p1)p1α1.

There is inefficient termination with exploitation if the actual threshold fortermination is higher than the efficient threshold for termination. There isinefficient continuation with exploitation if the actual threshold for terminationis lower than the efficient threshold for termination. Inefficient continuation ortermination may arise because the termination policy affects the incentives forthe agent’s first–period action.

Corollary 1 There is inefficient termination with exploitation.

As shown in Proposition 5, termination acts as a disciplinary device so thatto implement exploitation with termination the principal needs to pay the agentlower first–period wages than to implement exploitation. There is inefficienttermination with exploitation because the lower wages paid to the agent offsetthe losses from inefficient termination.

Proposition 6 derives the optimal contract that implements exploration withtermination. The following definitions will be useful in stating Proposition 6:

α6 = max̃∈{0,1}

(1 + E[p2])c2 − p0c̃

E[p2]E[p2|S, 2] − p0E[p̃]

β6 =(E[p2]E[p2|S, 2] − p0p1) + E[p2](p1E[p2|S, 2] − p0E[p2|S, 2])

(p21 − p0) + E[p2](p2

1 − p0)

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Proposition 6 The optimal contract ~w6 that implements exploration with ter-mination is such that

wS = wSF = 0.

If exploration is moderate, then wF = 0, and

wSS = α6 +p1 − p0

E[p2]E[p2|S, 2] − p0p1

p1(1 + E[p2])c1

E[p2]E[p2|S, 2] − p21

(

c2

c1− β6

)+

.

If exploration is extreme, then

wF =p1(1 + E[p2])c1

E[p2]E[p2|S, 2] − p1E[p2]

(

c2

c1− β6

)+

and

wSS = α6 +E[p2] − p0

E[p2]E[p2|S, 2] − p0p1

p1(1 + E[p2])c1

E[p2]E[p2|S, 2] − p1E[p2]

(

c2

c1− β6

)+

The effects of termination on the incentives for the agent to employ the newwork method in the first period will depend on the relative costs c2/c1 of thenew and conventional work methods. If c2/c1 ≥ β6, then the incentive com-patibility constraint associated with exploitation with termination is binding.Termination makes it harder to provide incentives for the agent to employ thenew work method in the first period, since to avoid failure and termination theagent has more incentives to employ the conventional work method in the firstperiod. If c2/c1 < β6, then the incentive compatibility constraint associatedwith shirking is binding. Termination makes it easier to provide incentives forthe agent to employ the new work method in the first period, since to avoidfailure and termination the agent has less incentives to shirk in the first period.

Figure 7 compares the optimal contracts that implement exploration andexploration with termination for different values of c2/c1 under the base caseparameters. If c2/c1 is high, the principal pays higher wages wF to implementexploration with termination than to implement exploration. If c2/c1 is low,the principal pays lower wages wSS to implement exploration with terminationthan to implement exploration.

I now compare the total expected profits of the principal when he implementsexploration with the total expected profits of the principal when he implementsexploration with termination. It is optimal for the principal to implement ex-ploration with termination instead of exploration if

R(〈2 2

1〉) − R(〈2 2

t〉) < W (~w2, 〈2 2

1〉) − W (~w6, 〈2 2

t〉)

To prevent the agent from shirking in the second period after a failure in thefirst period, the expected payments from the principal to the agent are equal to(1−p1)p1α1. It is thus ex–post efficient for the principal to terminate the agentafter a failure in the first period if

R(〈2 2

1〉) − R(〈2 2

t〉) < (1 − E[p2])p1α1. (10)

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wS = 0

wSS

0

15

30

0.5 1 1.5

c2/c1

wSF = 0

wF

0

15

30

0.5 1 1.5

c2/c1

Figure 7: The optimal contract that implements exploration (solid line) and exploration with termination (dashed line) underthe base parameters.

23

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When (10) holds, the benefits from keeping the agent after a failure in the firstperiod are lower than the expected payments that the principal must make tothe agent after a failure in the first period.

Definition 3 There is inefficient termination with exploration if

W (~w2, 〈2 2

1〉) − W (~w6, 〈2 2

t〉) > (1 − E[p2])p1α1.

and there is inefficient continuation with exploration if

W (~w2, 〈2 2

1〉) − W (~w6, 〈2 2

t〉) < (1 − E[p2])p1α1.

There is inefficient termination with exploration if the actual threshold fortermination is higher than the efficient threshold for termination. There isinefficient continuation with exploration if the actual threshold for terminationis lower than the efficient threshold for termination. Inefficient continuation ortermination may arise because the termination policy affects the incentives forthe agent’s first–period action.

Corollary 2 investigates the conditions under which there is inefficient ter-mination with exploration or inefficient continuation with exploration. Thefollowing definitions will be useful in stating Corollary 2:

κm ≡(p1 − E[p2])(E[p2]E[p2|S, 2] − p1p0)

(p1 − E[p2])(E[p2]E[p2|S, 2] − p1p0) + (E[p2] − p0)(E[p2]E[p2|S, 2] − p21)

,

κe ≡(1 − E[p2])(E[p2]E[p2|S, 2] − p0p1)

(1 − E[p2])(E[p2]E[p2|S, 2] − p0p1) + E[p2]E[p2|S, 2](E[p2] − p0).

Corollary 2 If c2/c1 < max(κm, κe)β2 + (1 − max(κm, κe))β6, then there isinefficient termination with exploration. If c2/c1 > max(κm, κe)β2 + (1 −max(κm, κe))β6, then there is inefficient continuation with exploration.

As shown in Proposition 6, the effects of termination on the incentives forthe agent to employ the new work method in the first period depend on c2/c1.For low values of c2/c1, the agent is inclined to shirk. The threat of terminationallows the principal to pay the agent lower wages to prevent shirking, offsettingthe losses from inefficient termination. For high values of c2/c1, the agent isinclined to exploit. Inefficient continuation allows the principal to pay the agentlower wages in the first period, offsetting the losses from inefficient continuation.

As shown in Corollary 2, there is inefficient continuation with explorationeven if exploration is moderate. This is in contrast to the results in Proposition2 which say that there is reward for failure only if exploration is extreme. Withmoderate exploration, the principal does not reward the agent for failure be-cause it is cheaper to use rewards for long–term success to induce exploration.However, the surplus the agent obtains in the second period after a failure inthe first period still provides incentives for the agent to explore when c2 is highrelative to c1.

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7 Feedback

In this section, I study what happens if the principal is better able than the agentto evaluate performance. This is likely to be the case if there is a significantsubjective component in the evaluation of performance or if the agent has littleexperience with the task. The focus of the section is on whether the principalshould provide feedback on performance to the agent.

Feedback, or interim performance evaluation, has received little attention inthe economics literature. In a setting where the principal’s problem is to inducethe agent to exert effort, Lizzeri, Meyer, and Persico (2002) and Fuchs (2004)find that it is optimal for the principal not to reveal information about perfor-mance to the agent. Outside a principal-agent setting, Ray (2004) develops amodel in which interim performance evaluation serves the purpose of screeningbad projects. Here, the optimal provision of feedback will depend on whetherthe principal wants to implement exploration or exploitation.

I assume that the principal privately observes interim performance at theend of the first period, yet the performance path is publicly observable at theend of the second period. If the principal does not reveal interim performancerealizations, then only incentive compatibility constraints IC〈i

jk〉 where j = k

need to be satisfied, since without feedback the agent cannot adjust his actionaccording to the realization of first-period performance. However, for the samereason, only action plans 〈i

jk〉 with j = k can be implemented without feedback.

Therefore, if the action plan to be implemented involves repetitive actions, thenit is optimal for the principal not to provide feedback on performance. On theother hand, if the action plan to be implemented requires adjustments in actiondepending on the realized interim performance, then feedback on performancemust be provided.

The following definitions will be useful in stating Proposition 7:

α7 =2c1

p21 − p2

0

,

β7 =E[p2]E[p2|S, 2] − p2

0

p21 − p2

0

.

Proposition 7 To implement exploitation, it is optimal for the principal notto provide feedback on performance to the agent. The optimal contract thatimplements exploitation without feedback is such that

wS = wF = wFF = 0,

wSF = wFS =(p1 + p0)c1

p0(p1 − E[p2]) + E[p2](E[p2|S, 2] − p1)

(

β7 −c2

c1

)+

,

and

wSS = α7 −2(1 − p1 − p0)c1

p0(p1 − E[p2]) + E[p2](E[p2|S, 2] − p1)

(

β7 −c2

c1

)+

.

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If the principal does not provide feedback, then incentive compatibility con-straints associated with exploration, shirking in the second period in case of asuccess in the first period, and shirking in the second period in case of failurein the first period, which are binding when interim performance is publicly ob-servable, can be ignored. Therefore, it is less costly to implement exploitationif information about interim performance is not revealed to the agent. Therelevant incentive compatibility constraints are:

(p21 − p2

0)wSS + (p1(1 − p1) − p0(1 − p0))wSF

+ ((1 − p1)p1 + (1 − p0)p0)wFS ≥ 2c1 (IC〈0 0

0〉)

(p21 − E[p2]E[p2|S, 2])wSS + (p1(1 − p1) − E[p2](1 − E[p2|S, 2]))wSF

+ ((1 − p1)p1 + (1 − E[p2])E[p2|F, 2])wFS ≥ 2(c1 − c2) (IC〈2 2

2〉)

The optimal contract that implements exploitation without feedback haswSS ≥ wSF = wFS ≥ wFF = 0. If c2/c1 > β7, then IC〈0 0

0〉 is binding, and

incentives are provided through wSS only. If c2/c1 < β7, then IC〈2 2

2〉 is binding

and wSS > wSF = wFS > 0, since providing incentives only through wSS couldinduce the agent to try the new work method. Figures 8 and 9 compare theoptimal contracts and the costs to implement exploitation with and withoutfeedback under the base case parameters.

Proposition 8 To implement exploration, the principal must provide feedbackto the agent. The optimal contract ~w8 that implements exploration when theprincipal is better able than the agent to evaluate performance is the same asthe optimal contract ~w2 that implements exploration derived in Proposition 2.

To implement exploration, timely feedback is optimal, since it allows forrapid and efficient experimentation. The function of feedback here is to provideinformation that improves the agent’s future performance. No punishment isassociated with feedback. On the contrary, for some parameters the agent iseven rewarded in case of failure. If the agent is not protected against failures,then the agent may just employ the conventional work method to avoid failures.

8 Applications

8.1 Experimental Evidence in Psychology

A central tenet of economics is that pay–for–performance motivates the agentto exert more effort, and consequently improves performance. Some empiricalstudies investigate the effect of pay–for–performance on effort provision. Ina study with agricultural workers in the Philippines, Foster and Rosenzweig(1994) show that conditional on calories intake, workers on piece–rates lose moreweight than workers on fixed salaries. Other empirical studies investigate the

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wS

0

5

10

15

0.5 1 1.5

c2/c1

wSS

0

5

10

15

0.5 1 1.5

c2/c1

wSF

0

5

10

15

0.5 1 1.5

c2/c1

wF = 0

wFS

0

5

10

15

0.5 1 1.5

c2/c1

wFF = 0

Figure 8: The optimal contract that implements exploration with (solid line) and without (dashed line) feedback under thebase parameters.

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0.5 1 1.50

2

4

6

ImplementationCost

c2/c1

Figure 9: Cost of implementing exploitation with (solid line) and without(dashed line) feedback under the base parameters.

effect of pay–for–performance on performance. Lazear (2000) shows that theproductivity of windshield installers of a large auto-glass company increasedwhen their compensation structure changed from fixed–wage to piece–rates.Paarsch and Shearer (1999) find similar results for Canadian tree planters andEhrenberg and Bognanno (1990) find similar results for professional golf players.There is thus empirical evidence that pay–for–performance motivates the agentto exert effort, and consequently improves performance. The available evidence,however, is mainly for simple routine tasks, in which effort is the key input ofthe worker and there is not much room for exploration.

In the psychology literature, the effects of pay–for–performance on perfor-mance are the subject of controversy. In line with economics, the behavioristapproach of Skinner (1938) defends the idea that pay–for–performance makepeople deliver better performance. In the last decades, however, researchersstarted to challenge this view, providing experimental evidence that pay–for–performance may actually undermine performance. For example, Glucksberg(1962) asked subjects to mount a candle on a vertical screen, using only thescreen, the candle, a book of matches, and a box of thumbtacks. To solve theproblem, subjects must have figured out that they could use the box of thumb-tacks not only as a container but also as a platform for the candle. Subjectswho were offered no reward solved the problem significantly faster than subjectswho were offered rewards. McCullers (1978), McGraw (1978), Kohn (1993) andAmabile (1996) survey the subsequent research, which replicated the findings ofGlucksberg (1962) with different tasks. The main conclusion of this line of re-search is that pay–for–performance improves performance in tasks that require

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simple, routine, unchanging responses, but can undermine performance in tasksthat require flexibility, conceptual and perceptual openness, and creativity. Inother words, rewards encourage responses that have worked in the past, butinhibits the exploration of new responses.

To explain these findings, the psychology literature relies on the concepts ofintrinsic and extrinsic motivation. Psychologists say that the agent is intrin-sically motivated in tasks that involve learning and creativity. Therefore, theagent does not need extrinsic rewards to exert effort in these tasks. In fact,psychologists say that extrinsic rewards may even lead to a decrease in perfor-mance in tasks in which the agent is intrinsically motivated, because extrinsicrewards may inhibit intrinsic motivation.

The model presented here may help us understand the concepts of intrin-sic and extrinsic motivation and how they affect performance in creative androutine tasks. When the task involves creativity and learning, the agent is in-trinsically motivated to explore new ways to perform the task, because learningnew ways to perform the task may be useful for the agent in the future. Theseprivate benefits associated with learning new ways to perform the task can beinterpreted in our model as having a very low (or even zero) cost c2. Paying theagent in terms of current performance, may make the agent inclined to exploit,because the likelihood of success with a conventional work method is higherthan the likelihood of success with a new work method. If the task requiresexploration, as the task in Glucksberg’s experiment, then pay–for–performancemay undermine performance, because pay–for–performance induces the agentto exploit and not to explore.

Previous research has also investigated the effect of feedback on creativity.The results are mixed. In line with the prediction of Proposition 8, Anderson,Manoogian, and Reznick (1976) show that children in a group without feedbackhad the lowest level of intrinsic motivation. On the other hand, Amabile (1979)find that feedback has a negative effect on creativity. Deci and Ryan (1985)and Amabile (1996) argue that some experiments obtain negative effects offeedback on creativity because feedback in those experiments is threateningand highly critical. They conclude that in experiments in which feedback ispurely informational, as in the model formulated here, the effects of feedbackon creativity are usually positive.

The model developed here can potentially explain the findings in the psychol-ogy literature that pay–for–performance may undermine performance in tasksthat require exploration and creativity. Pay–for–performance induces the agentto stick to conventional work methods, since conventional work methods aremore likely to succeed than new untested work methods. Therefore, pay–for–performance may undermine performance in experiments that require explo-ration. Future research may try to replicate these experiments with differentcompensation and feedback structures. It would be interesting to see the ef-fects of rewards for failure, long–term incentives, feedback and termination oncreativity and performance in these experiments.

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8.2 Management of Creative Workers

From the beginning of the twentieth century until the last few decades, sci-entific management (also known as “Taylorism”) was the dominant model ofmanagement. Scientific management emphasizes centralized authority and exante optimization. The central authority plans and control every detail of theproduction process. Because of this hierarchic form of planning and control,there is little scope for the worker to experiment with new work methods.

The last few decades, however, have seen a shift from scientific managementtowards more flexible forms of management. The new forms of managementintroduce a substantial degree of decentralization. Instead of ex ante optimiza-tion, the new forms of management rely on a continuous improvement approachin which workers are responsible for discovering new and better ways to do theirjobs. According to Milgrom and Roberts (1995), this shift is the result of thecomplementarity between technological change, higher skill level of the work-force, and decentralization. Caroli and Van Reenen (2001) study these newforms of management using a panel of British and French establishments. Aprincipal–agent model that allows the agent to explore new work methods isimportant to understand incentives under these more flexible forms of manage-ment.

As shown in Proposition 4, the ability to commit to a long–term contractis essential to encourage exploration. Modern corporations rely on corporatecultures and explicit contracts to overcome the commitment problem and en-courage exploration. Promises made in the form of a corporate culture areenforced through reputation. From Propositions 2 and 6, and Corollary 2, acorporate culture that tolerates failure and rewards long–term success is opti-mal to motivate exploration.

Farson and Keyes (2002) and Sutton (2002) are among the several businessbooks that defend the importance of a corporate culture that tolerates (or evenrewards) failures and rewards long–term success to motivate innovation. Thesebooks provide extensive anecdotal evidence on how innovative corporations mo-tivate innovation.

Considered to be one of the most innovative corporations, 3M is well-knownfor having a corporate culture that provides freedom to experiment, tolerancefor failures, and rewards for successful innovations. William L. McKnight, whojoined 3M in 1907 as an assistant bookkeeper and served as a chairman of theboard from 1949 to 1966, crafted the management principles that are still inplace. His basic rule of management was that:6

Mistakes will be made. But if a person is essentially right, themistakes he or she makes are not as serious in the long run as themistakes management will make if it undertakes to tell those in au-thority exactly how they must do their jobs. Management that isdestructively critical when mistakes are made kills initiative. And

6http://solutions.3m.com/wps/portal/_l/en_US/_s.155/123521/_s.155/123521

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it’s essential that we have many people with initiative if we are tocontinue to grow.

In addition to providing freedom to experiment and tolerance for failures, 3Mbuilds its reputation by celebrating its successful innovators. The invention ofPost-it-Notes by Art Fry, a 3M employee, is one of its most famous stories. Itwas only twelve years after Fry conceived the idea that Post-it-Notes proved tobe a huge success. Fry was then named a corporate scientist, the highest rungon the technical side of 3M, and became a legend in the corporation.

Another corporation that has relied on its culture to implement exploration isIBM. Bennis and Nanus (1997) discuss a well–known tale among IBM employees.According to the tale, Thomas Watson, the founder of IBM, was once discussinga ten million dollar mistake one of his executives just made. “I guess you wantmy resignation” said the executive. Watson replied, “You can’t be serious. Wehave just spent ten million dollars educating you.”

Innovative organizations also rely on explicit contracts to induce exploration.For example, research departments in business or academic organizations oftengrant tenure to their researchers. Knowing that they will not lose their jobs,these researchers are wiling to take risks on new research directions that arelikely to fail, but may lead to breakthroughs. Explicit contracts may also pro-duce the long–term incentives that are needed to induce exploration. One way toprovide long–term incentives through explicit contracts is to promise employeeswho develop successful new products a percentage of the resulting sales rev-enues. For example, in 1989, Applied Materials Inc. paid to the physicist wholed the team that developed a specially successful product more than $800, 000.This physicist ended up earning more than the corporation’s chief executiveofficer.7

Sometimes a corporation designates a few of their units for exploration.Thomke (2002) discusses the case of Bank of America, who assigned 25 of itsbranches to being used as real–life laboratories where new products and serviceconcepts are tested. Consistent with the predictions of the model developedhere, the incentive scheme of the exploration team responsible for these branchesis very different from the incentive schemes of the rest of workers in Bank ofAmerica. Initially, the exploration team was assigned a target failure rate of30%. In the first year of operation the team had only 10% failure. As theleader of the exploration team explained, “We are trying to sell ourselves to thebank. If we have too many failures, we just won’t be accepted.” To make itclearer that failures are welcome, the top executives of Bank of America wereconsidering an increase in the target failure rate from 30% to 40%.

Proposition 8 claims that to implement exploration the principal must pro-vide feedback on performance to the agent. One example of feedback on per-formance is that corporations spend money hiring consumers to try their newproducts to make sure that the scientists who are developing the new products

7This example is discussed by Milgrom and Roberts (1992, pp. 399–400). The primarysource is Valerie Rice, “Tying Pay to Sales Puts Inventor at the Top,” San Jose Mercury News(July 16, 1990), D–1.

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get frequent feedback from consumers. Feedback helps the scientist to adaptthe product to the consumer tastes, or even abandon the product in case it isnot worth pursuing it.

To sum up, this paper provides a potential explanation for the widespreadwisdom among business consultants that tolerance for failure is important tomotivate innovation. Tolerance (or even reward) for failures encourages theexploration of new approaches that are likely to fail, but may lead to innovation.The paper also helps us understanding why feedback is more prevalent wheninnovation is important.

8.3 Executive Compensation and Corporate Governance

Due to the recent scandals in the American corporate sector, executive com-pensation has been criticized as excessive and not related to performance. Thispublic outcry creates pressure for regulations that limit the use of stock options,golden parachutes, entrenchment, and option repricing.8

In an article on the state of U.S. corporate governance, Holmstrom andKaplan (2003) alert for the risk of a regulatory overreaction by saying that

. . . an effort to regulate the system so that such outrage will neveragain occur would be overly costly and counterproductive. It wouldlead to inflexibility and fear of experimentation. In today’s uncer-tain climate, we probably need more organizational experimenta-tion than ever. The New Economy is moving forward and, in orderto exploit the potential efficiencies inherent in the new informationtechnologies, new business models and new organizational structuresare likely to be desirable and valuable. Enron was an experimentthat failed. We should take advantage of its lessons not by with-drawing into a shell, but rather by improving control structures andcorporate governance so that other promising experiments can beundertaken.

In fact, from Propositions 2 and 6 one can see that the optimal contracts thatprovide incentives for exploration or exploration with termination can be imple-mented by combinations of stock options, option repricing, golden parachutes,and entrenchment. The optimal contract ~w6 that implements exploration withtermination can be implemented by a combination of stock options maturing inthe second period and golden parachutes to be paid upon termination. The roleof golden parachutes is to protect the agent against failure in the first period.The optimal contract ~w2 that implements exploration can be implemented bygranting the agent a stock option maturing in the second period and repricingthe option in case of failure in the first period. The role of repricing is notjust to induce the agent to work in the second period after a failure in the firstperiod, but also to induce the agent to employ the new work method in the first

8See, for example, Bebchuk and Fried (2004) and “Rewards for Failure,” British DTI

consultation, June 2003.

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period by protecting the agent against failures. Finally, as shown in Corollary2, inefficient continuation with exploration is sometimes optimal. I interpretthis as entrenchment, since the manager may keep his job even though it is ex–post efficient for the firm to terminate the manager. An entrenched manager isprotected against failures and is more likely to explore new business strategies.These results suggest that regulations that limit the use of stock options, optionrepricing, golden parachutes, and entrenchment may just make it more difficultto motivate exploration, and can potentially have negative effects on innovation,and long–term growth.

Previous studies developed principal–agent models to analyze how to pro-vide incentives for managers to undertake risky investments. Lambert (1986),Feltham and Wu (2001), Lambert and Larcker (2004) find that the optimal con-tract that encourages risk–taking is convex, resembling a stock option. Sincethese studies are based on static models, they are not able to address goldenparachutes, option repricing, and entrenchment, the other incentive instrumentsthat are part of the optimal contracts that implement exploration and explo-ration with termination.

Some papers derived optimal contracts that, for different reasons than theone proposed here, involve golden parachutes, entrenchment, or option repric-ing. In a setting in which the manager observes a private signal about the futureprospects of the firm, Inderst and Mueller (2005) show that stock options andgolden parachutes may be optimal to induce the manager to reveal informationto the board after bad outcomes. In an incomplete contracting framework, Al-mazan and Suarez (2003) show that a contract consisting of bonus and severancepay may be optimal to induce the incumbent manager to invest in firm–specifichuman capital when there is the threat that a better rival manager becomesavailable. In a setting where the only instruments available to the principalare at–the–money call options, Acharya, John, and Sundaram (2000) show thatoption repricing may be optimal because it motivates the agent to exert effortafter poor performance.

The model presented here gives rise to cross–sectional predictions aboutmanagerial compensation. For example, firms operating in industries withhigher innovation rates should use more stock options, option repricing, goldenparachutes, and entrenchment, since they are more likely to be pursuing explo-ration. There is indeed empirical evidence that high technology firms use morestock options and option repricing than traditional firms. Ittner, Lambert, andLarcker (2003) find that the media CEO in high technology “new economyfirms” receives 86.9% of compensation from stock options and restricted stock,versus only 19.3% in large “old economy firms.” Guay (1999) shows that firmswith greater growth opportunities provide more option–like incentives in theform of convex compensation. Carter and Lynch (2001) and Ittner, Lambert,and Larcker (2003) find that option repricing is substantially more common inhigh technology “new economy firms” than in large “old economy” firms.

Executive compensation has been under criticism in the recent years. Themain criticisms are that compensation is too high and is not related to per-formance. These attacks create pressure for regulations that limit the use of

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golden parachutes, option repricing and entrenchment. In this paper, I showthat combinations of stock options, option repricing, golden parachutes, andentrenchment are optimal to implement exploration. Limiting the use of theseinstruments may thus have adverse effects on innovation.

8.4 Bankruptcy Laws and Entrepreneurship

Early bankruptcy laws dictated a severe treatment towards insolvent debtors.9

For example, the ancient Roman law determined that insolvent debtors be-came slaves of the creditor, who could either sell or kill them. Britain’s firstbankruptcy laws, passed in 1542 and 1570, determined that insolvent debtorscould go to prison, or have an ear cut off while attached to a pillory in a publicplace. Given the dangers of going bankrupt in these societies, it is unlikely thatentrepreneurs borrowed money to pursue exploratory activities.

Nowadays, the treatment towards insolvent debtors is less severe. However,bankruptcy laws are still the subject of controversy. A recent debate involvesbankruptcy laws in Europe and in the United States. The European Union hasseen its productivity gap with the United States increase. Since entrepreneur-ship is a major driver of innovation, competitiveness, and growth, the EuropeanUnion is investigating, through surveys, the reasons why it is failing to take fulladvantage of its entrepreneurial potential. In a recent survey,10 Europeans andAmericans were asked if they agree with the statement “one should not starta business if there is a risk it might fail.” While 50% of the Europeans agreedwith the statement, only 33% of the Americans agreed with the statement. Tobetter understand the reasons for this difference, the survey investigates themost feared risks by Europeans and Americans when starting a new business.The main concerns Europeans have when they start their own business are therisk of losing their property and the possibility of going bankrupt. In contrast,Americans’ main concern is the uncertainty of their income. These differencesare not surprising since European bankruptcy laws are tougher towards debtorsthan American bankruptcy laws. In 2000, for example, the average length oftime for insolvent debtors to fully discharge their debt was 1 year in the UnitedStates and 8.5 years in Europe.11

To encourage entrepreneurial activity in Europe, the European Council is-sued in June of 2000 the “European Charter for Small Enterprises,”which statesthat

. . . failure is concomitant with responsible initiative and risk-taking and must be mainly envisage as a learning opportunity.

The Charter declares that bankruptcy law reforms should become a clear pri-ority for the Member States and that new bankruptcy laws should determine aless severe treatment towards insolvent debtors.

9Levinthal (1917–1918) and Tabb (1995) discuss early bankruptcy laws.10Flash Eurobarometer 160: “Entrepreneurship”, European Commission, June 2004.11“Stimulating Creativity and Innovation in Europe”, The UNICE Benchmarking Report,

2000.

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For the past two centuries, American bankruptcy laws have been known fortheir tolerance with insolvent debtors.12 However, after eight years of discussion,the U.S. Congress passed in April of 2005 a new creditor-friendly bankruptcylaw, the “Bankruptcy Abuse and Consumer Protection Act.” The new lawmakes it more difficult for insolvent debtors to obtain exemptions and dischargeof obligations. The main objective was to hold Americans more responsible forpaying off their personal debt. Since many entrepreneurs finance their star-tups with personal debt, the new law may have unintended consequences forentrepreneurship.

The model developed in this paper provides a framework to analyze theincentive effects of different bankruptcy laws. If the entrepreneur borrows moneyto undertake some project and the project fails, then the entrepreneur will nothave the funds to pay his debts and will be insolvent. From Propositions 1and 2, the optimal contracts that motivate exploration and exploitation arequite different in the way they treat insolvent debtors. The optimal contractthat motivates exploration rewards the agent after failure. I interpret this asa bankruptcy law based on the principle of a fresh start. The bankruptcy lawbased on the principle of fresh start provides the entrepreneur with generousexemptions and an immediate full discharge of debt, so that the entrepreneurkeeps some surplus after failure. By protecting the entrepreneur against failure,these bankruptcy laws make the entrepreneur more inclined to explore. Onthe other hand, the optimal contract that implements exploitation does notreward the agent after failure. I interpret this as a bankruptcy law based onthe principle of absolute priority. The creditor seizes the goods owned by theentrepreneur and discharge takes several years. The creditor may allow theentrepreneur to keep working after default if it is still profitable to do so, butthe entrepreneur earns just enough money so that he does not shirk. To sumup, a bankruptcy law that is based on the principle of fresh start is optimal tomotivate exploration, while a bankruptcy law that is based on the principle ofabsolute priority is optimal to motivate exploitation.

A natural question to ask is why governments impose a single mandatorybankruptcy law. By considering the incentives for exploration, this paper pro-vides a potential explanation for this question. Due to knowledge spillovers andimperfect intellectual–property–rights (IPR) protection, individuals involved inexploratory activities cannot fully appropriate the economic value generated bythe knowledge they produce. As argued by Nelson (1959), this leads to under–exploration when compared to the socially efficient level of exploration. Toalleviate the under–exploration problem, governments must impose a debtor–friendly bankruptcy laws instead of a menu of bankruptcy laws. Debtor–friendlybankruptcy laws protect the agent against failure and therefore induce explo-ration.

There is a large literature on the design of bankruptcy laws. Based on stan-dard models of incentives Jensen (1991) and Aghion, Hart, and Moore (1992)are strong proponents of bankruptcy laws that respect the absolute priority of

12See Balleisen (2001) and Tabb (1995).

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claims. Other papers have found beneficial effects of deviations from absolutepriority. For example, Bebchuk and Picker (1993), and Berkovitch, Israel, andZender (1997, 1998) show that deviations of absolute priority may encourage in-vestments in firm–specific versus general human capital. Baird (1991), Heinkeland Zechner (1993), Povel (1999), and Berkovitch and Israel (1998, 1999) showthat deviations of absolute priority induce the entrepreneur to reveal privateinformation to creditors when bad outcomes occur.13

This paper focuses on the effects of bankruptcy laws on entrepreneurship,innovation, and growth. I show that social gains can be made from a bankruptcylaw based on the principle of fresh start. By protecting entrepreneurs againstfailures, a bankruptcy law based on the principle of a fresh start encouragesexploration, generating knowledge that may benefit society. Since entrepreneur-ship, innovation, and growth are major concerns for most countries, they shouldplay an important role in the design of bankruptcy laws.

9 Additional discussions

I assumed throughout the paper that the agent is risk–neutral and has limitedliability. Results similar to the ones obtained here hold if the agent is risk–averse.The critical elements influencing the optimal contracts are the likelihood ratiosbetween the different action plans, and not the agent’s preferences. If the agentis risk–neutral, then the problem of finding the optimal contract that implementsa given action plan simplifies to a linear programming problem. This allows meto focus on incentive issues rather than on risk sharing issues.

For tractability, I restricted the analysis to a model with two periods andtwo possible outcomes in each period. Having more periods can strengthen theresults obtained here. As discussed in Section 2, if the agent lives for multipleperiods, the agent is willing to sacrifice even more output in the fist periodby employing the new work method, since the information learned in the firstperiod can be used for a longer period of time. On the other hand, havingmultiple possible outcomes in each period may change some of the results. Forexample, if the new work method can produce a big success in the first period,then it is possible that the optimal contract that implements exploration rewardsthe big success in the first–period. Two considerations justify the restriction totwo possible outcomes. First, most of the studies on innovation point to thehigh rate of failure in innovative projects as the fundamental difference betweeninnovative and traditional projects. If this is indeed the case, even with multiplepossible outcomes in each period, the principal will still rely on reward for earlyfailures, as it is the cheapest way to distinguish exploration from exploitation.Second, if the agent is risk–averse, then both rewards for failure and rewardsfor big successes will be used. Since the probability of a big success in the first

13Landier (2002) develops a model with multiple equilibria in which the stigma of failuremay prevent entrepreneurs from abandoning bad projects. Gromb and Scharfstein (2003)and Hellman (2003) study regulatory and labor markets conditions under which innovation isdeveloped inside or outside the firm.

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period when the agent employs the new work method is usually very low, wewill often see more often in practice rewards for failure than rewards for bigsuccesses.

I assumed throughout the paper that the agent could choose between theconventional work method, with known probability of success, and the newwork method, with unknown probability of success. The results in this paperstill hold if the agent can choose between a less innovative work method or amore innovative work method, as long as the agent does not learn too muchwhen he employs the less innovative work method.

Lazear (1986) makes the distinction between input–based pay, where theprincipal compensates the agent based on the action taken by the agent, andoutput–based pay, where the principal compensates the agent based on theoutput produced by the agent. I assumed in this paper that the principalonly observes the output produced by the agent, and consequently, can onlyuse output–based pay. In many situations, however, a noisy signal about theaction taken by the agent is publicly observable. One can show that if theprincipal observes a noisy signal about the agent’s action, then the principaluses both input–based pay and output–based pay to compensate the agent.As the signal about the actions taken by the agent becomes more precise, theprincipal relies more on input–based pay, but still relies on output–based payin the form studied in this paper. It is only in the extreme case in which theprincipal perfectly observes the actions taken by the agent that the principaldoes not rely on output–based pay.

I also assumed that the reservation utility of the agent is zero. It is possible,however, to imagine situations in which after a success with a new work methodthe worker has the option to leave the organization for a higher wage. Throughdeferred compensation, the optimal contract that implements exploration re-duces the incentives for the agent leave the organization.

Studies on bounded rationality emphasize learning through trial–and–erroras an important strategy for boundedly rational agents to deal with complexproblems. Alchian (1950), Simon (1955), and Nelson and Winter (1982) pro-pose models in which the agent uses trial–and–error procedures to determinewhich actions to take. Another interpretation of the model developed here isthat it studies incentives for boundedly rational agents. The results imply thatwith boundedly rational agents, the optimal contract may exhibit tolerance forfailure, to allow the agents to develop skills by learning through trial–and–error.

10 Conclusion

This paper proposes a framework to study the incentives for innovation. Inthis framework, innovation is the result of learning through the exploration ofuntested approaches that are likely to fail. Because of that, the optimal in-centive scheme that motivates exploration is fundamentally different from stan-dard pay–for–performance schemes used to motivate effort. Tolerance (or evenreward) for failure, reward for long–term success, inefficient continuation, com-

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mitment to a long–term incentive plan, and timely feedback on performance areall important ingredients to motivate exploration.

Practices such as the institution of tenure, golden parachutes, option repric-ing, entrenchment and debtor–friendly bankruptcy laws protect or even rewardthe agent when failure occurs. These practices are often criticized, because byprotecting or rewarding the agent after poor performance, they undermine theincentive for the agent to exert effort. This paper shows that these practicesmay arise as part of an optimal incentive scheme that motivates exploration.Therefore, limiting their use may have adverse effects on innovation.

There are several potentially interesting extensions of the theoretical modelproposed here. For example, if the agent has superior information about his owntype, then contracts may be used to sort agents. This raises a new issue: whatis the optimal menu of contracts that separates creative workers from shirkersand conventional workers? An additional extension to consider is the case ofmultiple agents. This raises another issue: what is the optimal balance betweenindividual and team incentives to motivate exploration? I leave these issues forfuture research.

The ideas presented here can also be tested empirically. One natural placeto start is the experimental evidence in psychology on the detrimental effectsof reward on performance. Replicating these experiments with different rewardstructures seems to be a promising direction of research. It would be interest-ing to see the effects of reward for failure, long–term incentives, feedback andtermination on creativity and performance in these experiments.

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11 Appendix

The following definitions will be useful in stating the incentive compatibilityconstraints:

VS(~w, 〈ijk〉) = wS + E[pj |S, i]wSS + (1 − E[pj |S, i])wSF ,

VF (~w, 〈ijk〉) = wF + E[pk|F, i]wFS + (1 − E[pk|F, i])wFF .

Proof of Proposition 1: The optimal contract ~w that implements action plan〈1 1

1〉 satisfies the following incentive compatibility constraints:

(p1 − E[pi])(VS(~w, 〈1 1

1〉) − VF (~w, 〈1 1

1〉))

+ E[pi](p1 − E[pj |S, i])(wSS − wSF )

+ (1 − E[pi])(p1 − E[pk|F, i])(wFS − wFF ) ≥

(c1 + p1c1 + (1 − p1)c1) − (ci + E[pi]cj + (1 − E[pi])ck). (IC〈ijk〉)

First, I show that wF = wFF = wSF = 0. Suppose wF > 0 or wFF > 0.A contract ~w′ that is the same as ~w but has w′

F = 0 and w′FF = 0 satisfies all

IC〈ijk〉 and has C(~w′, 〈1 1

1〉) < C(~w, 〈1 1

1〉). Suppose now that wSF > 0. Let the

contract ~w′ be the same as ~w except that w′SF = 0, w′

SS = wSS − wSF andw′

S = wS + wSF . The contract ~w′ satisfies all IC〈ijk〉, C(~w′, 〈1 1

1〉) = C(~w, 〈1 1

1〉),

but ~w′ pays the agent earlier than ~w.I now argue that some incentive compatibility constraints are redundant. If

(i, j) 6= (1, 1), then it follows from IC〈1 1

0〉 and IC〈i

j1〉 that IC〈i

j0〉 are redundant.

If (i, k) 6= (1, 1), then it follows from IC〈1 0

1〉 and IC〈i

1

k〉 that IC〈i

0

k〉 are redun-

dant. If 〈ijk〉 6= 〈2 2

1〉 and either i = 2, j = 2, or k = 2, then it follows from

c2/c1 ≥ (E[p2]−p0)/(p1−p0) that IC〈ijk〉 is redundant. Rewriting the incentive

compatibility constraints that are not redundant:

(p1 − p0)wSS ≥ c1 (IC〈1 0

1〉)

(p1 − p0)wFS ≥ c1 (IC〈1 1

0〉)

(p1 − p0)wS + (p21 − p0p1)wSS − (p2

1 − p0p1)wFS ≥ c1 (IC〈0 1

1〉)

(p1 − E[p2])wS + (p21 − E[p2]E[p2|S, 2])wSS − (p2

1 − E[p2]p1)wFS ≥

c1 − c2 + E[p2](c1 − c2) (IC〈2 2

1〉)

I now show that IC〈1 0

1〉 and IC〈1 1

0〉 are binding. If that is not the case, then

either∆1 ≡ wSS −

c1

p1 − p0> 0

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or∆2 ≡ wSF −

c1

p1 − p0> 0

Let ~w′ be the same as ~w except that w′SS = wSS − ∆1, w′

S = wS + p1∆1,w′

FS = wFS − ∆2, and w′F = wF + p1∆2. The contract ~w′ satisfies the above

constraints, C(~w′, 〈1 1

1〉) = C(~w, 〈1 1

1〉), and ~w′ pays the agent earlier than ~w. The

incentive compatibility constraints IC〈2 2

1〉 and IC〈0 1

1〉 become

(p1 − p0)wS ≥ c1 (IC〈0 1

1〉)

(p1 − E[p2])wS + E[p2](E[p2|S, 2] − p1)c1

p1 − p0

≥ c1 − c2 + E[p2](c1 − c2) (IC〈2 2

1〉)

If c2/c1 ≥ β1 then IC〈0 1

1〉 is binding. Otherwise, IC〈2 2

1〉 is binding.

Proof of Proposition 2: The optimal contract ~w that implements action plan〈1 1

1〉 satisfies the following incentive compatibility constraints:

(E[p2] − E[pi])(VS(~w, 〈2 2

1〉) − VF (~w, 〈2 2

1〉))

+ E[pi](E[p2|S, 2] − E[pj |S, i])(wSS − wSF )

+ (1 − E[pi])(p1 − E[pk|F, i])(wFS − wFF ) ≥

(c2 + E[p2]c2 + (1 − E[p2])c1) − (ci + E[pi]cj + (1 − E[pi])ck). (IC〈ijk〉)

First, I show that wS = wSF = wFF = 0. Suppose wS > 0. Let ~w′ be thesame as ~w except that w′

S = 0, w′SS = wSS + wS

E[p2|S,2] − ε. There exists an ε > 0

such that the contract ~w′ satisfies all IC〈ijk〉 and C(~w′, 〈1 1

1〉) < C(~w, 〈1 1

1〉). Now

suppose wSF > 0. Let the contract ~w′ be the same as ~w except that w′SF = 0

and w′SS = wSS + 1−E[p2|S,2]

E[p2|S,2] wSF − ε. There exists an ε > 0 such that the

contract ~w′ satisfies all IC〈ijk〉 and C(~w′, 〈2 2

0〉) < C(~w, 〈2 2

0〉). Finally, suppose

wFF > 0. If the contract ~w′ is the same as ~w, except that w′FF = 0, and w′

F =wF + (1 − p1)wFF , then all IC〈i

jk〉 are still satisfied, C(~w′, 〈2 2

0〉) = C(~w, 〈2 2

0〉),

and the contract ~w′ pays the agent earlier than ~w.If follows from IC〈2 2

0〉 and IC〈i

j1〉 that IC〈i

j0〉 and IC〈i

j2〉 are redundant.

From IC〈2 2

0〉, we have that wFS ≥ c1

p1−p0

and IC〈ij1〉 implies IC〈i

j0〉. Since

c2 ≥ E[p2]−p0

p1−p0

c1, IC〈ij1〉 implies IC〈i

j2〉.

Rewriting the incentive compatibility constraints that are not redundant:

(p1 − p0)(wFS − wFF ) ≥ c1 (IC〈2 2

0〉)

(E[p2]E[p2|S, 2] − p1E[pj ])wSS + (p1 − E[p2])wF

+ ((1 − E[p2])p1 − (1 − p1)p0)wFS

≥ (c2 + E[p2]c2 + (1 − E[p2])c1) − (c1 + p1cj) (IC〈1 j1〉)

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(E[p2]E[p2|S, 2] − p0E[pj ])wSS − (E[p2] − p0)wF

+ ((1 − E[p2])p1 − (1 − p0)p0)wFS

≥ (c2 + E[p2]c2 + (1 − E[p2])c1) − p0cj (IC〈0 j1〉)

(E[p2|S, 2] − E[pj ])wSS ≥ c2 − cj . (IC〈2 j1〉)

The incentive compatibility constraint IC〈2 2

0〉 is binding and wFS = c1

p1−p0

.

Suppose wFS > c1

p1−p0

. If the contract ~w′ is the same as ~w, except that w′FS =

c1

p1−p0

, and w′F = wF + (1 − p1)(wFS − w′

FS), then all IC〈ij1〉 are still satisfied,

C(~w′, 〈2 2

1〉) = C(~w, 〈2 2

1〉), and the contract ~w′ pays the agent earlier than ~w. On

the other hand, the incentive compatibility constraints IC〈1 2

1〉, IC〈1 0

1〉, IC〈2 1

1〉,

and IC〈2 0

1〉 are redundant. If c2 ≥ c1, IC〈1 1

1〉 implies IC〈1 2

1〉, and if c2 < c1,

IC〈1 2

1〉 is trivially satisfied. Also, IC〈0 1

1〉 and IC〈0 1

2〉 imply IC〈1 0

1〉. Moreover,

IC〈0 2

1〉 implies IC〈2 0

1〉. Finally, IC〈1 1

1〉 + p1−E[p2]

E[p2]−p0

IC〈0 1

1〉 implies IC〈2 1

1〉.

If c2/c1 ≥ β2, then one can show that wSS ≥ c1

p1−p0

≥ c1−c2

p1−E[p2] . Therefore,

IC〈0 1

1〉 implies IC〈0 0

1〉 and IC〈0 2

1〉. Either wF > 0, and IC〈1 1

1〉 and IC〈0 1

1〉 are

binding or wF = 0 and IC〈1 1

1〉 is binding. When IC〈1 1

1〉 and IC〈0 1

1〉 are binding,

the contract is always feasible. Comparing the promised wages in each of thetwo possible contracts one can show that when

1 − E[p2]

1 − p1≥

E[p2]E[p2|S, 2]

p21

,

the former contract is less costly for the principal than the latter contract.Otherwise, the latter contract is less costly.

If c2/c1 < β2, then the candidate for the optimal contract is such that IC〈0 j1〉

and IC〈2 2

0〉 are binding, wSS = w0j1

SS , and wF = 0, where

j ∈ arg max̃∈{0,1}

w0̃1SS ≡

(1 + E[p2])c2 − p0c̃

(E[p2]E[p2|S, 2] − p0E[p̃])

+(E[p2] − p0)p0

c1

p1−p0

(E[p2]E[p2|S, 2] − p0E[p̃])

I first prove that the candidate contract is feasible. For that it suffices to showthat IC〈1 1

1〉 is satisfied. If E[p2]E[p2|S, 2] ≥ p2

1, then IC〈0 1

1〉 implies IC〈1 1

1〉. If

E[p2]E[p2|S, 2] < p21,

w0j1SS <

(1 + E[p2])β2c1 − p0c1

(E[p2]E[p2|S, 2] − p0p1)+

(E[p2] − p0)p0c1

p1−p0

(E[p2]E[p2|S, 2] − p0p1)

=(1 + E[p2])β2c1 − (1 + p1)c1

(E[p2]E[p2|S, 2] − p21)

−(p1 − E[p2])p0

c1

p1−p0

(E[p2]E[p2|S, 2] − p0p1)

<(1 + E[p2])c2 − (1 + p1)c1

(E[p2]E[p2|S, 2] − p21)

−(p1 − E[p2])p0

c1

p1−p0

(E[p2]E[p2|S, 2] − p0p1)

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In addition to that, IC〈0 j1〉 is not satisfied for any wSS < w0j1

SS . Therefore, it is

impossible to improve on the candidate contract.

Proof of Proposition 3: Follows from the fact that IC〈1 0

1〉 and IC〈1 1

0〉 are

binding under the optimal long–term contract.

Proof of Proposition 4: In order to implement 〈2 2

1〉, the following incentive

compatibility constraints must be satisfied:

(E[p2]−E[pi])(VS(~w, 〈2 2

1〉)−VF (~w, 〈2 2

1〉))+E[pi](E[p2|S, 2]−E[pj|S, i])(wSS−wSF )

+ (1 − E[pi])(p1 − E[pk|F, i])(wFS − wFF ) ≥

(c2 + E[p2]c2 + (1 − E[p2])c1) − (ci + E[pi]cj + (1 − E[pi])ck). (IC〈ijk〉)

Moreover, for the contract to be renegotiation-proof, we must have j, k ∈ I suchthat IC〈2 j

1〉 and IC〈2 2

k〉 bind.

If c2 ≥ E[p2|S,2]−p0

p1−p0

c1, from IC〈2 1

1〉 we have that

wSS =c2 − c1

E[p2|S, 2] − p1

wSF = 0.

This contradicts IC〈1 1

1〉 + p1−E[p2]

E[p2]−p0

IC〈0 1

1〉. Therefore, 〈2 2

1〉 is not implementable

with a sequence of short–term contracts if c2 ≥ E[p2|S,2]−p0

p1−p0

c1. If c2 < E[p2|S,2]−p0

p1−p0

c1,from IC〈2 0

1〉 we have that

wSS =c2

E[p2|S, 2] − p0

wSF = 0.

From IC〈2 2

k〉, k ∈ {0, 2} we have that

wFS =c1

p1 − p0

wFF = 0

Using the above equations we can rewrite the following incentive compati-bility constraints:

wS ≥c2(1 − p0)

E[p2] − p0+ p0

c1

p1 − p0(IC〈0 2

1〉)

wS ≥c2(E[p2|S, 2] − p0(1 − (p1 − E[p2])))

(E[p2|S, 2] − p0)(E[p2] − p0)

−c1p0(E[p2|S, 2] − p0)

(E[p2|S, 2] − p0)(E[p2] − p0)+ p0

c1

p1 − p0(IC〈0 1

1〉)

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wS ≥c2(E[p2|S, 2] − p0(1 + E[p2]) + p2

0)

(E[p2|S, 2] − p0)(E[p2] − p0)+ p0

c1

p1 − p0(IC〈0 0

k〉)

It is easy to show that, given c2 < E[p2|S,2]−p0

p1−p0

c1, IC〈0 0

1〉 implies IC〈0 1

1〉 and

IC〈0 2

1〉. Therefore, from IC〈0 0

1〉, our candidate for wS is

wS =c2

E[p2] − p0−

p0c2

E[p2|S, 2] − p0+ p0

c1

p1 − p0

It can be shown that the candidate contract satisfies all other incentive com-patibility constraints if and only if

c2 <(E[p2|S, 2] − p0)(1 + p1)

(p1 − p0)(E[p2|S,2]−p0

E[p2]−p0

+ p1)c1

In this case, the sequence of short–term contracts derived above is the optimalsequence of short–term contracts.

Proof of Proposition 5: Similar to the proof of Proposition 1.

Proof of Corollary 1: Comparing the costs of implementing exploitation andexploitation with termination from the contracts derived in Propositions 1 and 5,one obtains that: W (~w1, 〈1 1

1〉)−W (~w5, 〈1 1

t〉) = (1−p1+p0)p1α1 > (1−p1)p1α1.

There is inefficient termination with exploitation.

Proof of Proposition 6: Similar to the proof of Proposition 2.

Proof of Corollary 2: Follows from comparing the costs of implementingexploration and exploration with termination from the contracts derived inPropositions 2 and 6. If c2/c1 > max(κm, κe)β2 + (1 − max(κm, κe))β6, thenW (~w2, 〈1 1

1〉) − W (~w6, 〈1 1

t〉) > (1 − E[p2])p1α2 and there is inefficient continua-

tion with exploration. If c2/c1 < max(κm, κe)β2 + (1 − max(κm, κe))β6, thenW (~w2, 〈1 1

1〉)−W (~w6, 〈1 1

t〉) < (1−E[p2])p1α2 and there is inefficient termination

with exploration.

Proof of Proposition 7: For the no feedback policy to have any effect theprincipal must set wS = wF , or otherwise the agent can infer the output in thefirst period from the first period wages. Therefore, the optimal contract ~w thatimplements action plan 〈1 1

1〉 without feedback must have wS = wF and satisfy

the following incentive compatibility constraints:

(p1 − E[pi])(VS(~w, 〈1 1

1〉) − VF (~w, 〈1 1

1〉))

+ E[pi](p1 − E[pj |S, i])(wSS − wSF )

+ (1 − E[pi])(p1 − E[pk|F, i])(wFS − wFF ) ≥

(c1 + p1c1 + (1 − p1)c1) − (ci + E[pi]cj + (1 − E[pi])ck) (IC〈ijk〉)

for all 〈ijk〉 6= 〈1 1

1〉 with j = k.

43

Page 45: Motivating Innovation - Fundação Getúlio Vargas

First, I show that wS = wF = 0. Suppose wS = wF > 0. A contract ~w′

that is the same as ~w but has wS = wF = 0 satisfies all the above constraintsand has C(~w′, 〈1 1

1〉) < C(~w, 〈1 1

1〉). Next, I show that wFF = 0. Suppose that

wFF > 0. A contract ~w′ that is the same as ~w but has wFF = 0 satisfies all theabove constraints and has C(~w′, 〈1 1

1〉) < C(~w, 〈1 1

1〉).

Since c2/c1 ≥ (E[p2]−p0)/(p1−p0), IC〈0 1

1〉 and IC〈0 0

0〉 imply IC〈0 2

2〉. Similar

arguments can be used to show that IC〈2 1

1〉, IC〈1 2

2〉 and IC〈2 0

0〉 are redundant.

The remaining incentive compatibility constraints can be written as

(p21 − p2

0)wSS + (p1(1 − p1) − p0(1 − p0))wSF

+ (p1(1 − p1) − p0(1 − p0))wFS ≥ 2c1 (IC〈0 0

0〉)

(p21 − E[p2]E[p2|S, 2])wSS + (p1(1 − p1) − E[p2](1 − E[p2|S, 2]))wSF

+ (p1(1 − p1) − (1 − E[p2])E[p2|F, 2])wFS ≥ 2(c1 − c2) (IC〈2 2

2〉)

(p21 − p0p1)wSS + (1 − p1)(p1 − p0)wSF − p1(p1 − p0)wFS ≥ c1 (IC〈0 1

1〉)

(p21 − p0p1)wSS − p1(p1 − p0)wSF + (1 − p1)(p1 − p0)wFS ≥ c1 (IC〈1 0

0〉)

Using Bayes’ rule the incentive compatibility constraint IC〈2 2

2〉 can be written

as

(p21 − E[p2]E[p2|S, 2])wSS + (p1(1 − p1) − E[p2](1 − E[p2|S, 2]))wSF

+ (p1(1 − p1) − E[p2](1 − E[p2|S, 2]))wFS ≥ 2(c1 − c2) (IC〈2 2

2〉)

I now show that we can restrict attention to contracts that have wSF = wFS .Suppose wSF 6= wFS . Therefore, a contract ~w′ that has w′

SF = w′FS = (wSF +

wFS)/2 satisfies all of the above incentive compatibility constraints and hasC(~w, 〈1 1

1〉) = C(~w′, 〈1 1

1〉).

The candidate for the optimal contract is the one in the statement of Propo-sition 7. If c2/c1 ≥ β7 then only IC〈0 0

0〉 is binding. If c2/c1 < β7, then both

IC〈0 0

0〉 and IC〈2 2

2〉 are binding. One can check that IC〈1 0

0〉 and IC〈0 1

1〉 are satisfied

under the optimal contract.

Proof of Proposition 8: Action plan 〈2 2

1〉 can only be implemented if the

principal provides feedback on performance to the agent.

44

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