multicriteria model to improve the use of performance evaluation instruments with focus on...

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Proposal of use the Multicriteria Decision Aid for Improve the use of Assessment Tools with Focus on Performance Indicators Msc. Edilson Giffhorn, PMP, IPMA - Speaker PhD. Leonardo Ensslin PhD. Sandra Rolim Ensslin Msc. William Barbosa Vianna 24th European Conference on Operacional Research 11. – 14.7.2010, Lisboa - Portugal

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Proposal of use the Multicriteria Decision Aid for Improve the use of Assessment Tools with Focus

on Performance Indicators

Msc. Edilson Giffhorn, PMP, IPMA - Speaker

PhD. Leonardo Ensslin

PhD. Sandra Rolim Ensslin

Msc. William Barbosa Vianna

24th European Conference on Operacional Research11. – 14.7.2010, Lisboa - Portugal

Santa Catarina Federal University - Brazil

Multicriteria Decision Aid Laboratory

2

Production Engineering Department

Objective:

The aim of this paper is to present a process for improving the way to use the instruments of performance assessment on their way to identify, organize, measure and use the Performance Indicators.

3

4

1494

18th century

20th century – until 1950

20th century – after 1950

Tratactus de Computis et Scripturis - Summa de arithmetica, geometrica, proportioni et proportionalita(Brudan, 2009; Ensslin; Ensslin, 2009)

Industrial Revolution:Large corporations - production control(Leão, 1998)

Scientific Management:Evaluation of merit (people)(Guimarães et al. 1998)

Evaluate processes (Brandão, Guimarães, 2001)

The use of indicators as a management / control tool

Introduction

Instrument of Intervention

Evaluation Model

Conclusions

5

Until1960

1960 - 1995

After 1995

1st Generation Indicators

2nd Generation Indicators

3rd Generation Indicators

Performance Indicators

Neely et al. (2003)

Introduction

Instrument of Intervention

Evaluation Model

Conclusions

6

1st Generation Indicators

Neely (1999); Ensslin, Ensslin (2009); Oliveira et al (2009)

Emphasis

Control

Introduction

Instrument of Intervention

Evaluation Model

Conclusions

7

Bititci, Suwignjo, Carrie; (2001); Ensslin, Ensslin; (2009)

2nd Generation Indicators

Emphasis

Management

Introduction

Instrument of Intervention

Evaluation Model

Conclusions

8

Adaptation of Ensslin, Ensslin (2009)

Characteristics of instruments

New requirements of the context

Generic context Specific context

Generic decision makers Specific decision makers

Monitoring Continuous Improvement

Ordinal scales Ordinal and Cardinal scales

Does not compare performance indicators

Comparison of performance by integration

Available quantitative properties

Quali-quantitative properties

Introduction

Instrument of Intervention

Evaluation Model

Conclusions

9

Neely et al. (2003), Paranjape (2006)

3rd Generation Indicators

Emphasis

Improve specific contexts in a personalized way

Introduction

Instrument of Intervention

Evaluation Model

Conclusions

10

Adaptation of Ensslin, Ensslin (2009)

3rd Generation Indicators

Paradigm exchange

Isolated measures Integrated measures

Quantitative measures Quali-quantitative measures

Generic measures Specific measures for each context

Measures to control Measures to improve performance

Introduction

Instrument of Intervention

Evaluation Model

Conclusions

11

Traditional historical and

financial orientation

Neely, Powell (2004)

Focus on the measure,

misaligned with the goals

and unbalanced

Leandri (2001)

Generic or pre-existing

Denton (2005), Tangen (2003)

Even with the recognition of new requirements, many applications of performance measurement continue to use the

1st and 2nd generation.Introduction

Instrument of Intervention

Evaluation Model

Conclusions

12

Consequences

Schneiderman (1999), Neely (2000), Bourne et al. (2002)

Denton (2005)

Measures not aligned to strategy.

Performance Evaluations poorly developed, misaligned with the strategy and decision-makers do not understand the impacts of their decisions and actions.

Introduction

Instrument of Intervention

Evaluation Model

Conclusions

13

Research Theme

Explore ways of improving the identification / construction of the

Performance Indicators.

Provide greater chance of achievement the strategic objectives based on the tools

selected.

Introduction

Instrument of Intervention

Evaluation Model

Conclusions

Ensslin, Dutra, Ensslin (2000)

14

MCDA-C Phases

Instrument of Intervention

Introduction

Evaluation Model

Conclusions

15

Ensslin et al. (2010)

Identify the important aspects in accordance with the decision maker.

Expand the understanding of the context of the decision maker.

Allow to take into account the interests of the actors involved with the monitoring of

the decision maker.Allow the decision maker to revise his

views in the course of the construction of their knowledge.

Recognize the ordinal and cardinal properties of the indicators.

Ensure that the decision maker legitimize the process with tools scientifically valid.

MCDA-C selected due:

Instrument of Intervention

Introduction

Evaluation Model

Conclusions

16

Structuring Phase

Identification of the Actors Subsystem

Evaluation Model

Introduction

Instrument of Intervention

Conclusions

17

Label:

Build a model to evaluate Performance Indicators as their contribution to the process of performance

evaluation.

Structuring Phase

Evaluation Model

Introduction

Instrument of Intervention

Conclusions

18

Primary Assessment Elements (PAE):

Structuring PhaseEvaluation Model

Introduction

Instrument of Intervention

Conclusions

Goal clearly defined

Practicality

Key objectives

Mathematical operations

Precision

Total = 63

19

Best possible performance

Worst possible performance Scales admit only the statistical operations of mode,

counting and frequency.

Objective underlying the PAE : Capactity to perform mathematical operations between scales.

Scales admit all statistical operations.

PAE 61: mathematical operations

Intensity: Very Strong

Concept 61: Ensure that mathematical operations can be performed between the scales ... ignore this potentiality of the scales.

Structuring Phase

To Transform the PAEs in Concepts

Evaluation Model

Introduction

Instrument of Intervention

Conclusions

Structuring Phase

Evaluation Model

Introduction

Instrument of Intervention

Conclusions

Label

Areas of Concern

Concepts

Value Functions

Substitution Rates

Scales

Actions of improvement

Dissemination

Measurability

25. Ensure the use of processes for reviewing and updating the indicators ... indicators are static.

28. Ensure that the resources demanded for the use of the indicator meets the expectations of the maker ... stop using the indicators.

51. Ensure the operationalization of the indicators ... the set of measures would be implemented.

62. Ensure that different groups of stakeholders consider there to ease the adoption of the indicators ... no barriers to adoption.

73. Ensure that the different actors understand the importance of this package ... there questioning the necessity of the measures.

77. Decision maker considers acceptable estimate of time to make the measure ... time required to perform the measure exceeds the expected return for information.

Ensure the use of a management process for the set of measures ... use procedures not formalized.

Ensure that different actors have the same understanding of how to realize the extent ... way to measure have different interpretations.

Ensure that the different actors to recognize who is responsible for performing the steps .. there is a lack of commitment.

Operationality

24

Competitive

Excelence

Endanger

Identification and Construction

Mathematical Foundations

Build a model to evaluate Performance Indicators as their contribution to the

process of performance evaluation

PVF 6 – Ordinal Scales

PVF 7 – Cardinal Scales

PVF 3PVF 4 –

Value Function

PVF 5 – Substitution

RatesPVF 1 PVF 2

100

0

100

0

100

0

100

0

100

0

100

0

100

0

Good

Neutral

X% Z%

A% B% C% D% E% F% G%

Impact profile of Indicator1

Impact profile of Indicator2

Impact profile of Indicator3

Legend:

Global Evaluation

Indicator 1

Indicator 2

Indicator 3

72

68

40

Knowledge Increase

W%

Evaluation Model

Introduction

Instrument of Intervention

Conclusions

General view of the final model.

25

Conclusion

The model will serve as a support instrument to make Performance Evaluations, in order to have greater accuracy and alignment between the operational level, tactical and strategic organization.

The model will give ways for improving the identification / construction of the Performance Indicators.

Conclusions

Introduction

Instrument of Intervention

Evaluation Model

26

THANKS

END

Msc. Edilson Giffhorn, PMP, IPMA: [email protected]

PhD. Leonardo Ensslin: [email protected]

PhD. Sandra Rolim Ensslin: [email protected]

Msc. William Barbosa Vianna: [email protected]