naftc - dutch potato cluster india
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please visit www.naftc-india.com and www.naftc.nl for more informationTRANSCRIPT
Dutch Potato ClusterNetherlands Agro, Food & Technology Centre (NAFTC) - India
Dutch Potato ClusterNetherlands Agro, Food & Technology Centre (NAFTC) - India
Broekema
Florigo International
Hak and Partners
HZPC
Kiremko B.V
Mooij
Oldenhius & Prinsen
Omnivent Techniek
Map of the Netherlands
Index
Introducing the Netherlands
Food
Welcome
Preface
From the President's desk
NAFTC
Company Profiles
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Dear friends,
Through a long history of hard work, experience and innovation the Netherlands have acquired its important role within the global potato sector. It was already in 1885 that famous Dutch painter Vincent van Gogh showcased the potato importance in our culture by painting the renowned 'Potato Eaters (De Aardappeleters)'.
And still today, a typical Dutch meal consists of vegetables, meat and (most of the times boiled) potatoes. Although often considered as a simple meal, just 'spiced' with some salt, this diet has proven to be very healthy and nutritious. Actually, some people believe that the high consumption of potatoes results in the fact that the Dutch are now the tallest people in the world. With my height of 1.90 meters and having grown up in The Netherlands, I would be a living example. Like any Dutch child, I ate potatoes on almost a daily basis.
Having a long successful track record, potato is now considered to be the food of the future.The high yield potential and nutritious value make the vegetable indispensable when it comes down to nourish the rapid growing global population. To utilise the beneficial characteristics of potatoes, enhancements are required along the whole food chain. In order to do so, we believe that there is no need to reinvent the wheel, since the Dutch are most willing to share the long term expertise with the world.
By the establishment of the Dutch Potato Centre in India, we hope thatalso the Indian potato industry will benefit from the available knowledge and expertise. By representing an entire potato value chain – from seed to fork/finger – the Dutch Potato Centre will be able to bridge the current Indo-Dutch knowledge and technology gap. By adapting their knowledge to the specific Indian context and showing commitment with a long term approach, the Dutch Potato Centre members intent to create in mutual beneficial 'win-win' situation.
We believe that concentrating on the improvement of only one aspect in the Indian potato food chain will not maximise overall success, but that an integrate chain approach is preferential. Or in other words: 'The chain is as strong as the weakest link', especially when it concerns food products!
The subsequent pages will give you more information about the various Dutch Potato Centre members. I hope it provides a sufficient introduction in the wonderful world of Dutch potatoes.
The Dutch Potato Centre is part of Netherlands Agro, Food & Technology Centre (NAFTC) – India. We are based in New Delhi and available if you have any request or inquiry.
Aloo! The king of vegetables!
With best regards,
Marijn LeijtenDirector
Welcome
From the past 400 years, the Dutch people have felt at home in India. The Dutch were among the first Europeans to reach India and establish trade and cultural relations with India.
Following the footsteps of our forefathers, the modern governments of the Netherlands and India have continued their relations in trade and commerce. More than 100 Dutch companies have established themselves in the Indian market and more than 170 Indian companies have expanded their business in the Netherlands. Netherlands is among the top five foreign investors in India.
These are encouraging numbers; however there is still a great scope of further enhancement of these ties. During these turbulent times it is even more important for these two great economies to maintain strong business relations.
Netherlands has always been one of the strongest economies in Europe with a great focus on agro-food sector. Agro-food sector is a priority sector in the Netherlands and this shows in the fact that the country is the second largest exporter of agricultural commodities in the world. The Dutch industry produces 80% of the world's capacity on poultry processing machinery and over 50% in potato processing machinery. Also, the Netherlands produces 85% of the seed potatoes needed to grow good quality potatoes.
India is aiming to double its food production in the next five years to feed its growing population and the rising middle class. The country also aims to increase the earnings of its farmers. All this requires a lot of innovation, knowledge and technology. To increase the food production one needs good seeds, modern machinery, storage facilities, logistics, marketing etc. It is very important to develop the whole chain rather than only focus on certain parts of the chain. The chain is as strong as the weakest link. The Dutch can definitely help in this.
Establishment of the Netherlands Agro, Food & Technology Centre (NAFTC)-India is one of the most significant steps taken by the two governments in order to enhance the bilateral trade in the agro-food-tech sector. NAFTC-India has taken several important steps to enhance the Indo-Dutch cooperation in the agro-food-tech sector. These steps include the establishment of the various clusters within the organization dedicated to specific agriculture sectors. The Dutch Potato Cluster (DPC) is one of the most important clusters within the NAFTC-India.
The Dutch Potato Cluster (DPC) represents the entire potato chain in the Netherlands. The cluster comprises of the companies ranging from seed potatoes to farm machination companies to storage specialists. The strength of the DPC lies in the collective chain approach.
The establishment of the various Centres of Excellence (CoEs) across the country is one such step. The CoEs will focus from farm to fork in various agricultural subsectors. The CoEs for Potato have been planned in the two most important potato growing states in India; Punjab and Gujarat.
I wish the Dutch Potato Cluster all the best for its future endeavours.
Preface
Leader in food processing technology
The Netherlands is one of the world's leading countries in food processing technology. This is the logical result of its position as a world player as second largest (68 billion Euro's) export of agriculture and horticulture products, including processed food. Some examples: Dutch industry produces 80% of the world's capacity of poultryprocessing machinery, 70% of cheese production machinery and over 50% of potato processing machinery.Other strong positions taken by Dutch manufacturers are in systems for bakery, vegetables, red meat and cacao. The total turnover of the Dutch agri-food processing and packaging systems industry is approximately 13.2 billion Euros (USD17.69billion).
NAFTC-India
NAFTC is the public private partnership foundation with worldwideoffices hence also in India. The aim of NAFTC is to promote and represent the Dutch companies in these countries as a group as well as individually to reap the benefits of the integrated chain approach, which has been the source of the success achieved by the Dutch agro food industry.
NAFTC India is established by the FME/GMV branch organisation which is the largest sector association in the agro food industry in the Netherlands partners like the Dutch Ministry of Economic Affairs. NAFTC – India's organisation consistsof a home office in New Delhi and is structured around special product chain centres (such as: Potato, Dairy, Fruit & Vegetables meat & Feed etc.)
NAFTC-India has grown leaps and bounds since its inception. It represents over 25 Dutch companies andvarious organisations (OAE) in India active in the agro food and related industries. The Dutch Potato cluster is one of the most important expertise clusters of NAFTC-India.
Cooperation
World class technology can only be maintained by continuous innovation and close cooperation of the food sector, the systems suppliers and the knowledge institutions for which the Netherlands are famous all over the world. We therefore cooperate closely with partners like the Netherlands Ministry of Economic Affairs, Wageningen University and Research Centre.
Dutch Potato Centre (DPC at NAFTC-India)
The DPC positions its members in India also as a group to assist the entire potato value chain in India to benefit from the Dutch “Potato” expertise. The DPC is the symbol of the long term interest, strategy and commitment of the Dutch potato sector in India started already with GMV's first “Potato-mission to India” in 1985 and the many subsequent valuable relationships developed. We hope that NAFTC-India DPC will be able to create a win winsituation in India for both “Potato” sides.
Thanks
Jan HakPresident
From the President’s desk
Introduction
NAFTC-India is a public private partnership representing Dutch Agriculture, Food & Agro/Food Technology enterprises in India. NAFTC-India is headquartered in New Delhi and strives to bridge the technical and the knowledge gap between the Indian and the Dutch agriculture sectors.
Partners
NAFTC-India represents its Dutch members in India. NAFTC-India is supported by the Netherlands Ministry of Economic Affairs and the technological-industrial sector association FME-CWM. The centre works very closely with the agriculture department of the Dutch embassy in New Delhi. Furthermore it also cooperates closely with various Indian state governments and relevant Indian agencies and associations. Goal
NAFTC-India is the central platform for developing cooperation in the Indo-Dutch agriculture and food sector. The goal of NAFTC-India is to promote and implement Indo-Dutch trade, cooperation and innovation in agriculture and food by providing Dutch expertise, products and technology relevant to the Indian requirements. This results in a win-win situation for both countries through the optimization and professionalization of the Indian agro-food sector.
Centres of Excellence
NAFTC-India is the implementing body for the Indo Dutch Joint Agriculture Work-plan signed between the Government of India and the Netherlands. Under this work-plan, Centres of Excellences (CoEs) for potato, dairy, horticulture and meat production are being established. The main aim of the CoEs is to assist India with the ambition to double the food production in the next five years and enable stakeholders from Indian agro-food sector to get familiarized with and adapt to the world class technologies and expertise offered by The Netherlands.
Integrated Chain Approach
Due to the collective business approach, NAFTC-India is able to focus on the whole food chain from 'farm to fork', offering an integrated approach for both Indian and Dutch businesses and covers all agro/food related sectors.
Branches & Clusters
NAFTC-India consist of various expertise clusters such as the Dutch Potato Centre (DPC), Dutch Dairy Centre (DDC) and aims to setup a several other expertize clusters in various agricultural subsectors Liquid foods, General Foods (i.e. meat, fish, vegetables and fruits), Bakery, Cold chain & logistics, Animal Feed and Packaging. It also acts as the local office of the Dutch Food Processing & Packaging Machinery Association (GMV) and the executing office for the Metropolitan Food Security Platform in India.
Netherlands Agro, Food &Technology Centre (NAFTC)
Broekema
Johan AdrichemSales Manager
BROEKEMA B.V. 9640 AB P.O. Box 70, 9641 KV De Zwaaikom 1,Veendam Holland
P: +31 (0) 598 696464E: [email protected]
www.broekema.nl
BROEKEMA is your professional partner of agricultural technology.
Broekema is a manufacturer of conveyor belts for agricultural machinery. Broekema, a leading pioneer of root crop harvesting belted chain since the late 1950's, has grown into an international supplier of the highest quality belted chain conveyor belting with matching drive components and support rollers. The Broekema products are offered to manufacturing companies of agricultural harvesting and handling equipment for use in root vegetable crops such as potatoes, sugar beets, carrots and flower bulbs. Other applications include tomatoes, onions and cucumbers with a multitude of uses in other varieties of vegetables, fruits and nuts. Broekema products can be found in conveyors, graders and sorters used in receiving and washing installations throughout the food processing and fishery industries.
With a wide range of applications Broekema's products can be found in use in over 40 countries around the world. Broekema's desire to continue its pioneering spirit has translated into newer and more innovative uses of Broekema's belted chain products. Through continued emphasis on quality, the use of newer materials and improvement to our manufacturing technology Broekema has insured continued support of future challenges faced by our ever growing customer base. Whatever is needed, Broekema will find a solution that offers high quality and reliability.
It supports North America through Broekema Beltway USA Inc., its 31,000 sq. foot manufacturing facility in Pine City, Minnesota. The company also has its sales office in France, under the name of BROEKEMA FRANCE.
Broekema has obtained an ISO 9001 certificate.
Florigo International
Wim van EijkOperations Director
Florigo InternationalDe Bleek 5, NL 3447 GV Woerden, The Netherlands
P: +31 348 435 435E: : [email protected]
www.florigo.com
Florigo International is the reliable and committed partner of renowned potato and vegetable processing companies in over 80 countries worldwide. Florigo International is widely recognised for its ability to support its customers in their ambition to boost capacity, improve quality, and increase output capacity and efficiency. Florigo International's equipment has been shown to provide consistently high-level performance under a wide variety of line speeds and product varieties, allowing Florigo International customers to achieve and maintain top-level productivity with an absolute minimum of labour.
The primary products of the company are French fries processing lines, potato speciality processing lines, potato chip processing lines, snack food processing lines and potato flakes and granules processing lines.
Florigo International's focus is always on its customers' ambition to create end products of the desired quality.
The "Florigo International Assistance" service goes far beyond mere spare parts supplies and system maintenance or overhauling. It also covers training for plant operators and maintenance staff, and support for process engineering problems, to mention but two examples. The company uses modern technology in order to enhance the efficiency of its customers' machinery and production plants. It goes without saying that the above services are available to the customers throughout the entire life cycle of all Florigo International-built machinery and plants around the globe! The company's global service network ensures that the right contact for the customer is never far away.
Hak and Partners
Jan HakCEO
Hak and PartnersWoudrichemseweg 38, 4286 LB Almkerk, The Netherlands
P: +31 183 403 399E: [email protected] [email protected]
www.hak-partners.nl
Hak & Partners is a one stop shop for various solutions for the food processing industry.
Hak & Partners develops and realises new engineering projects along the food processing chain. Besides that, Hak&Partners also offers services for existing production processes. For example by identifying and implementing improvements in quality, productivity and efficiency. Our projects vary in size and involve a large variety of products and processes. Recommendations maintain the highest standards of objectivity and protect its clients' interests with confidentiality.
Projects can be executed and managed turnkey and under the responsibility of Hak&Partners. The company's team includes specialized project managers, designers and coordinators with varied backgrounds, all dedicated to the food processing industry. The Hak&Partners services network includes associated firms and joint ventures all over the world. Hak&Partners builds on more than 40 years of experience of Mr. Jan Hak who established the company in 1992.
Hak & Partners has an office in the NCR region of New Delhi. This office serves as the first point of contact for the company's clients.
Satish GadekarIndia Representative
HZPC
Somshekhar R.S.Business Development Manager
HZPC Holland B.VEdisonweg 5, 8501 XG JOURE, P.O. Box 88, 8500 AB JOURE, The Netherlands
P: +31 610644231E: [email protected]
www.hzpc.nl
HZPC is the world leader is seed potato business. The company is distinct by its name which synonymous to the quality. HZPC's business is breeding, growing and marketing of seed potatoes. HZPC has 262 employees and has business locations in many countries in Europe and America's. Headquarters and R&D facility based in Netherlands. The company is doing seed potatoes business in more than 70 countries around the world.
Over 22.000 hectares are planted each year under contract or licence with HZPC Holland representing total sales of over 600.000 tons of certified seed potatoes, this volume comprises nearly 100 different potato varieties worldwide in more than 70 different countries. Around 50 per cent of the seed area is under contract by HZPC Holland, grown in the Netherlands, the motherland of healthy seed potato production.
Meeting customer needs in the different market sectors at present day is quite demanding, and to do so HZPC operates the most advanced breeding station in the potato world. In cooperation with 65 affiliated breeders, suitable varieties are developed for the specific market segments viz. Traditional, Retail Fresh, French Fries, Crisps and Peeled. The extensive breeding program combines quality, yield, disease resistances and sustainable characteristics and makes use of the most modern breeding techniques. Breeding is done in many different climatological areas and in more than 10 different countries.
HZPC offers a wide range of varieties for every market section, soil type and climate. Many of the 100 different HZPC varieties perform very well under winter crop conditions in subtropical and tropical areas. HZPC can meet the demands of both the fresh markets as well as the processing industry. Various varieties are multifunctional and can be used for different purposes, depending on the growing conditions.
Kiremko B.V
Ronald van MeerkerkArea Sales Manager (India)
KIREMKO B.VB-80, FF, Lajpath Nagar,Part-1, New Delhi,INDIA
P: +91 9810027091M: +91 9312096405E: [email protected] [email protected]
www.kiremko.com
Kiremko was founded in 1965. Kiremko is now an important worldwide player in the market for food processing equipment. Kiremko is a leading Dutch company in agro-food industry in worldwide, that since 48 years and above Kiremko is dedicated to the design, manufacture and installation of industrial potato processing equipment. Whereas the Netherlands as leading potato growing and processing country is still one of Kiremko's main market, nowadays over 85% of the company's products and services are exported worldwide, having the employees of over 100 and more at it's manufacturing facility with over 5000 square meters in Holland.
Kiremko's field of expertise is essentially concentrated on the following :- Complete process lines and plants for fresh, chilled and Frozen French Fries, process lines for(pre-fried),formed specialities(hash brown style and mash-based),process lines and plants for natural potato chips, process lines and plants for dehydrated potato products such as floor,flakes,and granules. potato mash processing lines,(fresh, pasteurized or frozen),batch type and continuous frying lines for savoury snack foods(tortilla chips, pellet snacks,nuts,Indian regional specialty snacks, such as moong dal fryer etc).Complete process lines for fresh and precooked potato products(potato,carrot,red beet, sweet potato),along with optical sorting systems and automation and controls.
Kiremko's processing technology includes designing, manufacturing and installing of machines for: destoning, washing, peeling, blanching, cooking, forming, cutting, drying, frying, pasteurising, sterilising, cooling, freezing, (optical) sorting, transport, distribution, weighing and packing. The individual machines form a chain in which every link is an example of inventiveness and reliability. Kiremko can deliver it all, from the in-feed of the product as raw material up to the out-feed as ready-made, packed final product in single line or as an individual item as per the request of the requirement.
Kiremko supplies a range of standard machines, but in most cases it manufactures machines or complete production lines, which are tailor made to the specification of the customer. This is the company's major strength; the more complicated the wishes of the customer, the more the manufacturer has to prove through know-how, engineering, quality, inventiveness and a good pre- and after-sales service.
Since 1978 Kiremko has had a partnership with its associate in the United Kingdom, Kiremko (U.K.) Ltd.In 1996 the company joined forces with Idaho Steel Products Inc., a well-known manufacturer of high quality food processing equipment in the United States, to cover the market of Americas. Kiremko enjoys the benefit of cooperation with several technological partners that are considered to be best in their particular fields, such as TolsmaThechniek Emmeloord b.v (Storage technology), Ferlo.S.A (Autoclaves).
Besides NAFTC-India, Kiremko is also a member of the following branch organisations: FME-CWM, GMV, Verum, Fenedex, EVO, ESA and SFA.
Bhavna VishwanathCountry Director
Mooij
Maarten Mooij
Hotraco GroupStationsstraat 142, 5963 AC Hegelsom, The Netherlands
P: +31 (0) 77 327 5020E: [email protected]
www.mooij-agro.nl
For more than 30 years, Mooij has aspired to the optimal storage of potatoes, onions and other crops through the design, production, delivery and installation of climate management systems. The company finds the best solution for the storage requirements in cooperation with its clients. For more than 10 years Mooij Agro is part of the Hotraco Group. Hotraco is a market leader in climate control systems for livestock farming, greenhouses and building automation. Hotraco's products fulfill the highest requirements and as a member, Mooij can benefit of this professional organization and it's Know How.
The fact that Mooij has been nominated for its innovations in the sector numerous times shows that Mooij sets the tone in its field. Sliding hatches, sound-proof hatches and forced suction ventilation, variable speed of the fans and the Bag-Rack system are some of the successful products of Mooij.
The Weight Watcher is one of the innovative products of Mooij to improve the motivation and the steep learning curve of the store manager.
Especially for the Indian market Mooij has developed the Bag-Pipe technology: storage valuable crop in healthy way in bags for the Indian customers!
The climate management solutions are installed by either Mooij's specialists or by the local expert. . The company guarantees storage support after scouring by means of an online connection through the modem and, if required, the company's experts can be 'on location' to assist its customers faster and more accurately.
During the entire course of installation, service and support Mooij assists its customers with its 'no-nonsense' approach.
The result of this approach is already a strong position on the markets in China, Russia, Kazakhstan, Japan, Bangladesh and of course our home area Europe.
Director
Oldenhius & Prinsen
Frank Prinsen
Oldenhius & PrinseTraktieweg 18, 8304 BA Emmeloord, Nederland
P: +31 (0) 527 61 16 48 E: [email protected]
www.oldenhuis-prinsen.com
Oldenhuis & Prinsen was founded in 1892 as a production company for agricultural machines. Nowadays Oldenhuis & Prinsen is an international leading company in agricultural handling equipment. Oldenhuis & Prinsen is still a family owned company.
Oldenhuis & Prinsen is located in the Netherlands, Germany and Canada. We work together with partnerships all over the world. Due to the fact we supply all over the world, our knowledge increases about handling in different countries. Our organization is divided into three main segments: Production, Service and Sales. Furthermore Oldenhuis & Prinsen deliver full service; sales, training, finance, maintenance and repair.
Oldenhuis & Prinsen has its own design department and manufactures various machines and process control systems for agriculture and industry under its own brand. Professional engineers are on hand to guide installation and after sales services.
The company philosophy is focused on customer requirements with complete or part solutions for specific areas.
Core Business
O & P is the supplier of good quality equipment for handling, grading, warehousing, sorting, weighing, packaging and palletizing. This can be provided for potatoes, onions, carrots or other bulk products.
Oldenhuis & Prinsen international
The Oldenhuis & Prinsen Company focuses in agricultural handling equipment. However the company can provide industry as well. Furthermore its makes customized installations and products. Oldenhuis & Prinsen is a leading international trade company also for second hand machines.
O & P can also deliver a wide range of second hand different types of agricultural machines. These machines can be complete rebuild in the company's high qualified technical shops.
O & P is active and has realized turn-key projects in Europe, North America, Canada, Ukraine, Russia, Kazakhstan, China and other countries of Asia.
A combination of knowledge and technical understanding is the basis for Oldenhuis & Prinsen to build reliable machines and complete projects for all over the world. The company relies on good relationships.
Export Manager
Omnivent Techniek
Errol (E.) Van Groenewoud
Omnivent TechniekMorseweg 1, 3899 BP Zeewolde
P: +31(0) 365 222 177
www.omnivent.nl
Omnivent is the international storage specialist, specialised in storage solutions for potatoes, onions, garlic and carrots. Omnivent is active in more than 45 countries and develops storage facilities forsmall to large enterprises.Omnivent is specialist in the consulting, development, manufacturing and installation of modern ventilation and climate technology.
In the last 60 years, Omnivent has developed itself from a local Dutch storage supplier to a worldwide partner in business, to improve product quality through high efficient systems and custom made storage management support.
From its head office in the Netherlands, Omnivent develops, supplies, commissions and supports 150 new storage facilities every year. Through its other two offices in The Netherlands, two in Poland, China, India, Latin America and Canada and an extensive dealer network, Omnivent services and supports all storage facilities, worldwide. In close cooperation with the processing industry future developments are assured through the company's own Research & Development department. Therefore Omnivent is the market leader in providing state of the art storage solutions.
The requirements of the customers are translated by Omnivent's experts into technical solutions. The main focus of the solution are; logistical situation, requirements of the end productand local climate conditions. This results in a well thought through storage facility where product quality and return on investment are keys!
Chief Commercial Officer
Ko Luijkx
Rohit Bhandari
Areas Sales Manager
India Representative
