nasscom innovation awards 2007, santosh kumar, general manager,mistral software
DESCRIPTION
NASSCOM Innovation Awards 2007, Santosh Kumar, General Manager,Mistral Software, NASSCOM Events, India leadership Forum 2008TRANSCRIPT
Weather
Communications in Emerging Markets
Growth Drivers
New Subscribers and Upgrades
Affordability
Ease of use
Industry Trends
Affordability for high growth markets
Compelling feature-rich solutions
Robust Infrastructure to support
More affordable is not low on featuresSource: Strategy Analytics, April 2007
Penetration of Total Handsets Sold
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
2004 2005 2006 2007 2008 2009 2010 2011
% o
f G
lob
al H
and
set
Sal
es,
all
tech
no
log
ies
Mobile TV
FM Radio
Streaming Video
Music
Camera
Feature Penetration in China
FM Radio
Music
Bluetooth®
Color Screen
Video
0
20
40
60
80
100
2006 2007 2008 2009 2010 2011
Source: iSuppli, 3Q07
%Camera
0
20
40
60
80
100
2005 2006 2007 2008 2009 2010
Feature Penetration in India
Color Screen
FM Radio
MusicBluetooth®
Source: iSuppli, February 2007
Camera
It’s a connected world- Wired & Wireless
DTV
NFCFM Radio
aGPS
Wi-Fi® Bluetooth®
GSM/GPRS/EDGE
UMTS/HSxPAIP Net Camera
IP Video
Phone
Software Defined
Radio
WiMAX/Wireless
Infrastructure
Video/Communications
Infrastructure
Media Gateway/
Triple Play
TI Works on System Solutions
Silicon / Software & Integration Drive communications in the connected world
ProgrammableProgrammableGeneralPurpose
Processors
SpecialPurpose
Processors
Low PowerLow Power
ApplicationsCommuni-
cations
Power Management
DifferentiationDifferentiation
SeamlessSeamless
IntegrationIntegration
ScalabilityScalability
90nm
90nm
65nm
65nm
45nm
Texas Instruments – An OverviewTexas Instruments IncThen Founded 1930 - Geophysical Services Inc. Jack Kilby invented world’s first integrated circuit in
1958, 2000 Nobel PrizeNow World Leader in DSP & Analog 31,000 employees worldwide $13.83B 2007 revenue, $2.2B annual R&D
TI India- 22 Years of innovation from India
Then Started in 1985: TI begins the IT revolution in IndiaNow 1350 employees. R&D Operations in Bangalore & Chennai, Sales locations in
Delhi, Pune, Hyderabad, Chennai Adjudged Most Innovative Company in India by Dataquest
in 2005 Has the highest number of US Patents from India- 485 1000+ papers in international conferences
1985
2007
6-8 million new users each month (Source: COAI)
India government targets for 500M subscribers by 2010
TI’s LoCosto enables to
“connect the unconnected”
LoCosto Single Chip Phone
Additional space for Features like GPS, WLAN, Bluetooth, FM radio
(Source: iSuppli)
0
100
200
300
400
500
600
700
800
900
1,000
2004 2005 2006 2007 2008 2009
Han
dsets
(M
)
2
3
4
5
6
7
8
9
10
Perc
en
t Sh
are
Global Handset Shipments
India's Share in Global Shipments
Camera
TV
Music
Video
Media Convergence by OMAP3
Camera
Music
TV
Video
InternetInternet GamingGaming
Industry’s highest performing/lowest power processor
Outstanding gaming capabilities
S-video TV output for video/image display
1st applications processor in 65nm
Supports 12 Mega Pixel Camera, < 1 Sec shot-shot delay
First HD Quality camcorder on phone
High-level OS support – Linux®, Symbian OS™, Windows® Mobile
Seamless connectivity to hard-disk drive devices
Infrastructure: Base Station/Media Gateway
C64x+ Architecture enables Voice/Audio/Video
Himalaya- Revolutionary “Soft” Baseband solution – World’s fastest
Programmable DSP 1.2GHz
Tomahawk- Media Gateway 6 x 500 MHz C64x+ Cores
allow performance at lower voltage
Lower Power => Lower Cooling Costs
3X Channel DensityIP VideoPhone
IP Netwo
rk
IP Netwo
rk
PSTNPSTN
Media Gateway
Voice
FAX
Voice (VoIP)
Voice, DataMultimedia
Base Station
802.20802.20
Core Network
Recognitions 1999 - EDN Asia Component Design Award for “Ankoor” 1999 - EDN Innovation of the Year Award “ xStream DSP” 1999 - EDN Top 100 Product of the Year Award “THS1206 ADC” 1999 - EDN Innovation of the Year Award “eXpress DSP” 2000 - EDN Asia Component Design Award “TLFD600” 2001 - EDN Asia Innovator of the Year Award 2002 - EDN Asia Innovation of the Year Award “Malhar” 2003 - MAIT Award for Excellence in Innovation 2003 - #1 Company to Work for in India – Business World 2004 - #2 Company to Work for in India (Behind FedEx), Business World 2004 - STPI Award for Exports 2005 - Dataquest Award for most Innovative Company 2005 - EE Times Annual Creativity in Engineering (ACE) Award: "LoCosto" Single Chip
Cell Phone Processor 2006 - Semiconductor INSIGHT Award: "LoCosto" single-chip mobile phone platform -
Most Innovative Baseband and/or Applications Processor 2006 - EDN Top Programmable Embedded Processor of the Year Award for Antara 2006 - PC Magazine's annual Technology Breakthroughs! TI OMAP3430 2007: STPI Award for #1 in Semiconductor Exports
Innovation: Our attempt to make it a culture
TI has a strong technical ladder & TI India engineers get peer elected to key rungs of TI Tech Ladder:– Member, Senior, Distinguished, Fellow, Senior
Fellow, and Principal Fellow Very close interaction with customers and
customer’s customers Connecting Product and End use of products to
every engineer Small Teams- Small Dreams Multiple small
companies inside TI Systems company: leverage Analog, Digital,
Hardware, Firmware, Software competencies to provide customer delight!
TI makes the world smarter, healthier, safer and more fun…