navo eng 2011.ppt [tryb zgodno [ci]fmcg distribution. 1990 the trading company mister is established...
TRANSCRIPT
1990the trading company
Mister is established in Tychy
19921992we begin cooperation
with Procter&Gamble as one of 650 Polish wholesalers
199325 companies
become P&G regional distributors
19991999reduction in the number
of distributors to 10
2000consolidation
down to 4 regional distributors
Our Mission
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Our Mission"To be the favourite partner of producers and trade partners when it comes to product portfolio, quality of service and cost of service."
Our key competences
Wide-ranging experiencein trade on the Polish market
Perfect productswith strong marketing support
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in trade on the Polish market
Unique distribution modeland wide range of activity
High standard of trade and logistic services
Regular visitsfrom our sales representatives
DPSMV (distribution, price, shelf, merchandising, visibility)
Tailor-made new ideas and strategies according to the needs of our clients
Innovative motivational,loyalty and shopper-marketing programs
The sources of our competitive advantages
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The effectiveness of the Sales Department
The size and the effectiveness of our coverage based on an
attractive product portfolio
Innovative trade marketing
Perfect quality of logistic services
Over
200
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200well-trained sales representatives One of the biggest sales organizations on the Polish FMCG market
Market reach
Sales departmentSales department
Hyperm
arke
ts
Superm
arke
ts
Disco
unts
Cash&Carry
Chemica
l
Cosm
etic
stores
Food
Multi
Kiosks
Petro
lsta
tions
Internet
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Hyperm
arke
ts
Superm
arke
ts
Disco
unts
Cash&Carry
Chemica
l
Cosm
etic
stores
Food
Multi
Kiosks
statio
ns
Internet
We sell and deliver products to over 100 main retail chains and several thousand independent stores in Poland.
NAVO Sales Deparment provides:
Regular Wide distribution
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Regularsales visits
Active priceand shelf management
Merchandising
Wide distributionbuilding
Fast introducing of new products onto the market
Effective sales support tools
Trade Marketing Department
We offer full support for distributed products on the level of clients, distributional channels and the whole country
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distributional channels and the whole country
Market and consumer research
Preparation of new products
Marketing activity creation and strategy
Professional service by dedicated,experienced managers and specialists
Media campaigns
Organization of presentations, events and training
Active Public Relations
Trade Marketing NAVO
Models of cooperation with suppliers
Full service for specified product brands
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Full service for specified product brands
Perfect realization of producers’ initiatives
Preparation, implementation and controlling of activities realized apart from current cooperation in sales and distribution
Trade Marketing Department
We have practical experience in preparing, starting and running:
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in preparing, starting and running:
Motivational and loyalty programs
Shopper-marketing actions
Promotions for consumers
We care about loyalty and we deliver effective toolsfor business development
NAVO LOGISTICS provides essential support for the achievement of sales and distribution targets
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achievement of sales and distribution targets
High delivery effectivenessPerfect realization of orders Modern warehouse and transport baseEffective inventory managementFlexibility and experienceModern solutions
IT systems
Fast and effective client service
Advanced controllingsystems
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client service
Efficientmarket monitoring
Effective management
Proficient logisticsand stock management
GPS- the fleet optimisation
Effective recoveryand collection systems
NAVO Finance Department
Cooperation with the bestfinancial institutions in Poland
Receivables management processes
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financial institutions in Poland
Great experience and analytical base flexible approach in advanced controlling and auditing system
Effective recoveryand collection systems
Full service in controlling and accountancy
= EMPLOYEES
HRM
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HRMProfessional recruitmentContinued education and developmentReal integrationCompetent team
Solid Employer of the year 2009, Trustful Employer 2004, The Diploma ofVIIth Edition of Human Resourced Management Leader Awards Winner,Solid Company 2010
The foundations of our success
20 years of experience in the distributional market
Wide portfolio of productsEfficient trade marketing activities
Creative and innovative approach to consumer’s marketing
Effective distribution model
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Hundredsof effectively carried out projects
to consumer’s marketing
Professionalism in work
Highly developed relations with market partners
Up-to-date market activities
Open to change and market needs
THE JOY OF WORK
Benefits for our partners
We implement good ideas in business and we help our partners to build their
We provide wide distribution, fast and effective products introduction and a perfect quality realization of marketing activities
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we help our partners to build their competitive advantages
We tailor our models to the needs of our business partners
We provide the highest standard of service by our sales representatives and perfect orders realization
We bring ideas, know-how and tools to develop business together
realization of marketing activities
We prepare the programs of sales support which give the brands a competitive advantage
Models of cooperation
We are full service distributor and we provide sales and distribution for
Examples:
• Exclusive distribution in the traditional market
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provide sales and distribution for market leaders in whole Poland
The model of cooperation are created according to our business partners’ needs
• Exclusive distribution in the traditional market
• Non-exclusive distribution in the traditional market
• Exclusive distribion in the modern and traditional market with support of regional producer’s office
• Exclusive distribution in the modern and traditional market with support of producer’s foreign headquarters