nd annual taste of greenmarketmichael anthony gramercy tavern dan barber blue hill, blue hill at...

Taste ofGreenmarket

Sponsored by:

Sponsorship Opportunities

2nd Annual

Wednesday, October 28, 2009New York City

Join us for an extraordinary evening as New York’s renowned chefs

gather to celebrate harvest season at the Greenmarket.

“What is a Taste of the Greenmarket? It’s tasting food grown for this locality and picked at the perfect moment. It’s tasting a community which cares about food and the people behind it. It’s tasting a collaboration between cooks and farmers that’s been going on for three decades. In other words, it’s tasting food with a story.” Dan BarBer, executive chef

Blue Hill at Stone BarnS and Blue Hill, new York CitY

2006, JameS Beard award winner for BeSt CHef

2009 JameS Beard award winner for outStanding CHef

time magazine’S 100 moSt influential people in 2009

highlightsTargets affluent, environmentally aware tastemakers with a passion for local foods •

Features 25 of New York City’s highly acclaimed chefs presenting tastings of •Greenmarket-inspired signature dishes

Fantastic sponsorship opportunities with extensive media promotion, event and •at-market signage, silent auction and gift-bag inclusion

Builds on 2008’s successful sold-out event •

50% of 2008 ticket sales were sold at VIP level•

Over 60 sponsors, event partners and auction donors•

Green event using compostable plates, recycling, pedi-cabs and more•

Proceeds benefit Greenmarket’s Youth Education Project, which enables 5,000 NYC •children each year to experience first-hand the value of regional farming and eating fresh, local, seasonal foods

Taste of Greenmarket

Michael AnthonyGramercy Tavern

Dan BarberBlue Hill, Blue Hill at Stone Barns

Marco CanoraHearth, Insieme, Terroir

Mary CleaverThe Green Table, The Cleaver Company

Alex GuarnaschelliButter

Kurt GutenbrunnerWallsé, Cafe Sabarsky, Blaue Gans

Peter HoffmanSavoy, Back Forty

Tom ColicchioCraft and Craftbar

participating chefs include:

Jean François BruelDaniel

Patti JacksonCentovini, I Trulli

Gabriel KreutherThe Modern

Marco A. MoreiraTocqueville

Aarón SanchezCentrico, Paladar

Bill TelepanTelepan

David WaltuckChanterelle

Galen ZamarraMas (Farmhouse)

Marcus SamuelssonAquavit

Marc MeyerCookshop, Five Points,Hundred Acres

proceeds from 2009’s taste of greenmarket to benefit greenmarket’s youth education projectGreenmarket’s Youth Education Project connects city children in grades K-12 with farmers to help them gain an understanding of local agriculture and the importance of eating fresh, seasonal foods—for their bodies, their environment and their communities. Through fun, interactive experiences such as Greenmarket School Tours, Meet Your Farmer, Seed-to-Plate Cooking Classes and On the Farm visits, we enable children to experience food as a joyful journey that starts with a seed and ends on their plate.

Educational • School Tours at Greenmarkets to 3,500 children each year

Interactive • Meet Your Farmer classroom visits with over 50 participating farmers reaching 2,000 children annually

Seed-to-Plate Cooking Classes • with professional chefs and culinary educators for public school students

On the Farm • visits so city kids can learn first-hand how food is grown and how animals are raised

Educational resources and standards-based curriculum •materials developed with Columbia Teachers College

“Who would have ever guessed… that America’s chefs would be leading a movement to save small farmers and reform America’s food system?” Michael Pollan, the oMnivore’s DileMMa

Patron: $5,000

5 Friends of Greenmarket VIP tickets •

Acknowledgement on 2,500 print invites•

Gift Bag inclusion•

Saveur email blast promotion (audience > 15K)•

Branding in Recognition Journal•

Branding on CENYC/Greenmarket website•

Branding in CENYC e-blasts (audience > 5K) •

Supporter: $2,000


Acknowledgement in Recognition Journal•

Acknowledgement on 2,500 print invites•


Acknowledgement on CENYC/Greenmarket website•

Friends of Greenmarket VIP Ticket: $300 each

Join us at 6:00pm for a first taste and the opportunity •to meet and mingle with chefs and other special guests

sponsorship levels

Underwriter: $20,000


Event publicity as a Title Sponsor•

Promotion at Manager Stands in 48 Greenmarkets •in all five boroughs

Acknowledgement during live event announcements•

Prominent placement on 2,500 print invites•

Saveur email blast promotion (audience > 15K) •

Full page ad and prominent branding in •Recognition Journal


Raffle/Silent Auction branding•

Link in CENYC e-blasts (audience > 5K)•

Link on CENYC/Greenmarket website•

Benefactor: $10,000


Acknowledgement during live event announcements•

Prominent placement on 2,500 print invites•

Saveur email blast promotion (audience > 15K) •

Full page ad and prominent branding in •Recognition Journal


Raffle/Silent Auction branding•

Link in CENYC e-blasts (audience > 5K)•

Link on CENYC/Greenmarket website•

greenmarketSince 1976, Greenmarket staff, volunteers and farmers have worked together to promote regional agriculture and ensure a continuing supply of fresh, local produce for all New Yorkers. Shopping at Greenmarket is not only good for you, it’s good for regional economies, helps to preserves farmland, supports clean water and soil, encourages food security and diversity, and contributes to neighborhood revitalization by providing a safe and fun community gathering place. Greenmarket is a program of the Council on the Environment of New York City, a 501(c)(3) nonprofit which improves NYC’s quality of life through environmental programs that transform communities block by block and empowers all New Yorkers to secure a clean and healthy environment for future generations.

Greenmarket is one of the largest farmers market •networks in the country, with 50 farmers markets in all five boroughs

Our support of nearly 200 small, regional family •farmers helps preserve over 30,000 acres of farmland

80% of our farmers say they would be out of business if •it wasn’t for Greenmarket

We operate the largest farmers market food stamp/•EBT program in the country with EBT available at 24 Greenmarkets in 2009

We partner with city and food justice organizations •dedicated to improving access to nutritious, locally-grown food for all New Yorkers

Over 500,000 lbs of produce and baked goods were •donated to food rescue organizations in 2008 by Greenmarket farmers

We are dedicated to providing educational programs •for all ages that enhance awareness and support for regional, sustainable agriculture

Taste of Greenmarket 2009 an evening when nyc’s best chefs celebrate harvest season to benefit greenmarket’s youth education project ___ Underwriter: $20,000 ___ Patron: $5,000

___ Benefactor: $10,000 ___ Supporter: $2,000

___ Friends of Greenmarket VIP tickets: $300 each

___ Regular tickets $150 ($175 at the door)

___ i am unable to attend but please accept my contribution in the amount of $__________ in honor of ___________________

name: _____________________________________________________________________________

Affiliation/Organization: ________________________________________________________________

address: ___________________________________________________________________________

City: _____________________ State:____________________ zip:_______________

email: ____________________ phone:___________________ fax:_______________

Marketing materials include print advertising, event invitation, e-mail blasts, and event program. Greenmarket must receive sponsor’s logo by 9/15/09 for inclusion in the recognition Journal.

Please enter information as you wish it to appear in event materials.

Listing: ___________________________________________________________________________

Payment: Make checks payable to “Council on the Environment, Inc.” or pay by Credit Card

m amex m Visa m masterCard

Card Number: _____________________________________________________exp _____/_____

Signature _______________________________________________________________________

To secure your sponsorship, please complete this form and mail with preferred method of payment to:

Greenmarket, Council on the Environment of NYC 51 Chambers Street, Room 228 New York, NY 10007

GrEENMArkEt IS A PrOGrAM Of thE COuNCIL ON thE ENvIrONMENt Of NYC, A 501(C)(3) NOt-fOr-PrOfIt OrGANIzAtION.

YOur SuPPOrt dIrECtLY bENEfItS GrEENMArkEt’S YOuth EduCAtION PrOjECt. ALL CONtrIbutIONS ArE tAx-dEduCtIbLE

tO thE ExtENt ALLOwEd bY LAw.

for furtHer information, pleaSe ContaCt:

pleaSe ContaCt SaBine HreCHdakian, SpeCial proJeCtS and puBliCitY manager

At 212-341-2258 Or fAx-212-571-0778, EMAIL At: [email protected]

Healthy • Fresh • Local

Taste ofGreenmarket

Sponsored by:

Silent Auction/Gift Bag Donation Form

2nd Annual

Wednesday, October 28, 2009New York City

Join us for an extraordinary evening as New York’s renowned chefs

gather to celebrate harvest season at the Greenmarket.

Taste of Greenmarket 2009an evening when nyc’s best chefs celebrate harvest season to benefit greenmarket’s youth education project Silent Auction/ Gift Bag Donation Agreement

donor name/Company name (as it should appear in auction materials):

_________________________________________________________________________________

address: ___________________________________________________________________________

City: _____________________ State:____________________ zip:_______________

email: ____________________ phone:___________________ fax:_______________

donor website: _________________________________________________________

Contact person for prize fulfillment or questions: ______________________________________________

items description: _____________________________________________________________________

__________________________________________________________________________________

retail value $ _____________________

Specific instructions (i.e. restrictions, dates valid, black-out periods, beverage, tax and gratuities included/not included):

__________________________________________________________________________________

__________________________________________________________________________________

Donor’s signature _____________________________________________ Date:___________________ Submission Deadline: Thursday, October 1st, 2009

Please return this agreement via mail or fax to Sabine Hrechdakian at the address below by October 1st to be listed in our event program. FOR GIFT BAG DONATIONS, A TOTAL OF 300 ITEMS ARE NEEDED. PLEASE SEND SAMPLE ITEM AT YOUR

EARLIEST CONVENIENCE TO THE ADDRESS BELOW.

Please deliver items, along with any photos/supporting materials which can be emailed for display to:

Sabine Hrechdakian Special Projects and Publicity Manager Greenmarket, Council on the Environment of NYC 51 Chambers Street, Room 1231 New York, NY 10007

GREENMARkET IS A PROGRAM OF THE COUNCIL ON THE ENVIRONMENT OF NYC, A 501(C)(3) NOT-FOR-PROFIT ORGANIzATION.

YOUR SUPPORT DIRECTLY BENEFITS GREENMARkET’S YOUTH EDUCATION PROjECT. ALL CONTRIBUTIONS ARE TAx-DEDUCTIBLE

TO THE ExTENT ALLOWED BY LAW.

if You require aSSiStanCe arranging for piCkup or deliverY of Your item,

pleaSe ContaCt SaBine HreCHdakian, SpeCial proJeCtS and puBliCitY manager

AT 212-341-2258 OR FAx-212-571-0778, EMAIL AT: [email protected]

Healthy • Fresh • Local

nd annual taste of greenmarketmichael anthony gramercy tavern dan barber blue hill, blue hill at...

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