new high score: top 50 us companies in germany

commerce germanyO F F I C I A L P U B L I C A T I O N O F T H E A M E R I C A N C H A M B E R O F C O M M E R C E I N G E R M A N YS e p t e m b e r 2 0 1 1 · V O L 9 · I S S U E 4 1 7 , 7 0

New High Score:

Top 50 US Companies in Germany

Investment Region North-Rhine Westphalia:

Germany’s Economic Powerhouse

Homegrown talent:

Ripe for the New Labor Market

Verantwortung verbindet.Nachhaltigkeit ist für uns als Familienunternehmen Teil unserer Kultur. Bis 2040 wird unsere Produktion weltweit CO2 neutral sein. Wir setzen uns für nachhaltigen Fischfang und biologische Vielfalt ein. Außerdem engagieren wir uns seit vielen Jahren für nachhaltigen Kakaoanbau. Bis 2020 werden wir deshalb weltweit alle Schokoladenprodukte mit Kakao aus zertifiziertem, nachhal-tigem Anbau herstellen. Mars übernimmt Verantwortung für Umwelt, Mitarbeiter und Gesellschaft. Mehr Informationen finden Sie unter www.mars.de

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September 2011 commerce germany 3

a m c h a m v i e w p o i n t

After the steep slump in the winter of 2008/09, the German economy developed a powerfuldynamic. Although global risks are now on the horizon and economic growth is slowing, the positive trend in Germany is continuing in 2011, and the country remains an attractive locationfor foreign investors.

Never before have so many people in Germany been employed. The International MonetaryFund was not alone in its eagerness to find out what was behind Germany’s “employment mir-acle.” Most important here has been policymakers joining hands with strong social partners to

proceed along a path of internal transitionto flexible employment.

Even before the crisis, collective- bargaining agreements had allowed forcertain departures from established weeklyworking hours during periods of falteringeconomic activity. Company-specific, in-house solutions

then facilitated the implementation of flexible adjustment processes during the crisis. And government assistancefor short-time work measures helped firms retain their employees and valuable know-how.

We are sharing the lessons of this experience within the framework of an international dialogue. Like theUnited States, Germany aims to engage in a lively exchange of insights and information. Both countries supportthe establishment of a working group on employment within the G20.

In Germany, we now have to find a way to fill the many vacancies that require skilled and specialized workers.Our needs are only going to increase as more and more people retire from the workforce. And because of the lowbirth rate over the past 20 years, fewer younger people will be stepping in to fill the vacancies.

The German government has therefore come up with a strategy for ensuring the supply of skilled labor. Withinthis context, creating greater efficiency in the labor market means, in particular, tapping the huge potential offeredby older people and women by providing supplemental training to older employees, better measures for reconcil-ing work and family and faster job placement.

In addition, Germany is seeking to attract the bright and talented individuals found on the world labor mar-ket. We want to lower existing hurdles and develop the kind of welcoming environment that has long prevailedin the United States.

Americans’ enterprising spirit and hands-on attitude can help the economy regain its strength

Dr. Ursula von der LeyenGerman Federal Minister of Labor and Social Affairs

Filling Holes in the Labor Market

Manpower GmbH & Co. KGPersonaldienstleistungenDüsseldorfer Straße 9D-65760 Eschbornwww.manpower.de

© 2011 ManpowerGroup. All rights reserved.

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from amcham germany membersexecutive member spotlight: Innovative and Reliable Solutions for Customer Communications

member point of view: New Ways of Recruiting

member know-how: Branding to Recruit and Retain Talent; Education Attracts International Expertise


cover story Ripe for the Picking

top 50 us companies in germany

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amcham germany eventssummer celebrations 2011

event report

amcham germany member supporttop-level meetings

policy issues: AmCham Germany committees work to influence important political decisions

investment region: North-Rhine Westphalia - High Tech, Low Stress

chamber news2011 US-German Internship program concludes with Düsseldorf visit

amcham germany in the press

Quinkert honored with Silver Award

new members

announcements

chamber calendar

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6 commerce germany September 2011

c o v e r s t o r y

As employers struggle to reconcile shrinking talent pools with increasingly specialized job

descriptions, human resources has become one of the most important functions within a

company. By working with this department to implement effective recruitment and training

programs and sharpen technical savvy, businesses can gain access to the cream of the crop.

The management and technology consul-tancy BearingPoint is a learning organi-zation that promotes ongoing develop-ment as a fundamental principle of its

culture. To intellectually develop its people – acompany’s most important asset – and to meetclients’ expectations, BearingPoint offers all of itsemployees a range of trainings on a regularbasis.

Global leadership development

One training program focused on leadershipskills is being carried out in cooperation with theYale School of Management. Available five timesa year to the three top levels of the firm’s man-agement, more than 200 managers and seniormanagers have benefited from the one-weekcourse over the past two years. The collaboration

Academic Partnerships Groom Talent from WithinRetaining the best employees ensures customer satisfaction, product sales and knowledge about the organization.

This is especially true in today’s fast-growing economy, where problems are often large and complex and time is

usually short. As a result, solving business-critical problems is a task that demands solid knowledge and skills that

draw from many different disciplines.

Employee development requires continuous work

Michael Donat, HR Director, BearingPoint, www.bearingpoint.com

Smart personnelpolicies yield atalented harvest.

for theRipe

Picking


Years ago, business networking toolswere mainly used by freelancers looking for assignments or people fromthe IT sector or other tech-related

branches. But now they are a standard feature in professional personnel recruitment. Thisapplies primarily to mid-level professionals. Buteven in the case of C-level executives, a Twitteraccount has become as much a part of everydaylife as maintaining one’s profile in a businessnetwork.

The internet age gap

And yet we still see marked differences in theactive participation in these networks. Whereas30- to 40-year-olds are passionate and efficientabout keeping their profiles up to date, distin-guishing themselves in groups, and have noqualms about transparency, the older age groupsare more passive, even negligent in theirapproach. Quite often, more mature managers

are offended when approachedabout details in their profilebecause they have simply forgot-ten what they stated in their onlineprofile. The long-term significanceof these networks has simply notyet caught on among the oldergeneration of managers. An onlineprofile is not a gimmick but anauthorized business card – and, as such, it formsthe basis for determining a potential pool of candidates.

Constructing the digital CV

As yet, there are no binding standardsregarding presentation and handling of informa-tion within social networks. What details do I dis-close to which selected target audience? How doI set myself apart from keyword spammers whooverload their profiles and communicate withunbridled abandon in order to be found by a per-

sonnel recruiter? And where is the fine line thatseparates an urgent need for communicationfrom a targeted dissemination of information?How do I remain visible and active without com-ing across as obtrusive, pushy and overly loquacious?

Sifting out the best, leaving the rest

This is precisely where potential candidatesand personnel consultants should learn to definetheir standards and their interaction. For person-

nel consultants, this means acquiring new skillsin deciphering network profiles. The challenge isto learn how to separate the wheat from thechaff with utmost precision. This is a verydemanding process given that the variety ofways potential contenders present themselves onsuch websites makes comparisons extremely dif-ficult and does not guarantee true quality.

Real quality and a high degree of suitabilityare ultimately revealed – and this will not bechanged by the Web and its various networkingplatforms – by talking with someone in person.A tremendously comforting thought. �

Recruiting and Social NetworksLet’s not kid ourselves. The age of the social and professional Web-based

networks has long since turned the systematics of human-resources

consulting upside down. Whether it is Xing, LinkedIn, Facebook or Twitter –

these marketplaces of modern communication have long since earned their

place as an indispensable and incontrovertible part of the recruitment

process. And the trend is rising.

An online profile is not a gimmick – it is an authorized business card

Hagen Schweinitz, Partner, Korn/Ferry International, www.kornferry.com

results from efforts to strengthen companywidecareer and leadership development and create aglobal platform that offers employees the oppor-tunity to participate in a team training experi-ence. Starting in October 2011, partners will alsobe able to take part in a new specialized training.

Tailored skills to meet the firm’s needs

The courses at Yale provide information thatcan be easily applied to daily work. Program par-ticipants are taught by Yale professors and learnmanagement techniques through classroom lec-tures and case studies. The courses are notdesigned to superficially cover as many topics aspossible; rather, the training method makes itpossible to delve deeply into a few select topics.As guest speakers for the program, BearingPoint

managers speak about their own experiences atthe firm to demonstrate the link between theoryand practice.

Participants work on such topics as decisionmaking, leadership styles, corporate finance andclient value creation. Their capabilitiesand knowledge are developed inorder to understand and fulfill theclient’s as well as the firm’s needs.They learn how to develop andmanage teams and how touse their individual skill sets.Later, participants also havethe opportunity to connectwith their peers and areencouraged to share knowl-edge and best practices acrossborders.

What employees learn in the trainings isessential for their personal development and, asa result, for the firm’s well-being. From Bearing-Point’s perspective, this is an investment worthpursuing. �

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AmericanAirlines and AA.com are marks of American Airlines, Inc. oneworld is a mark of the oneworld Alliance, LLC. © 2011 American Airlines, Inc. All rights reserved.

Strengthening Diversity to Drive BusinessDiversity management in a company includes addressing all the differences

that define a person as a unique individual. The basis of diversity

management is formed by accepting, respecting and valuing differences

and regarding them as an enrichment to the organization.

At Ford, diversity man-agement is not regardedas a support programfor minority groups,

rather it is viewed as an opportu-nity that is open to everyone andincludes everyone. Diversity man-agement aims to create a workingenvironment that � generates an inclusive culture

in which everyone can contribute to the suc-cess of the company,

� values the differences and abilities of allemployees and

� leverages the advantages of a diverse work-force.

In Germany, Ford-Werke GmbH has activelyengaged in diversity management since 1996.Support for these efforts flows from the top ofthe company in the form of the European Boardof Directors as well as from the base of the com-pany, including a range of employee resourcegroups and national and functional diversitycouncils.

Women empowering girls

Several women’s networks are in place at thecompany, including the Women’s EngineeringPanel. This group takes a very active role in pro-moting technical professions to young girls as sofew women pursue engineering or technicaldegrees. Acting as ambassadors for their profes-sion, female employees from the companyreach out to school-age girls and demon-strate the variety of possibilitiesoffered through a technicalworking environment by giving presentations inschools and by support-ing internships for girls.

Focusing on the Turkish community

With more than 50 nationalities representedat Ford-Werke GmbH, the company offers a trulymultinational working environment. One net-work has emerged that focuses on a specific cultural group: the Turkish Resource Group(TRG). Focusing on the Turkish community in Ger-many, their work includes explaining the impor-tance of education, promoting the Ford brandand supporting Ford’s image as an employer ofchoice.

TRG, for instance, helped promote the FordTransit on the wholesale market in Cologneamong Turkish greengrocers by translating all ofthe sales material into Turkish. A Turkish-speak-ing sales staff was also available. In the end, Fordmanaged to achieve a 5% sales increase for thiscategory of vehicle.

On the whole, we might say: diversity evensells cars! �

Diversity management is open to everyone

Brigitte Kasztan, Diversity Manager, Ford of Europe and Ford of Germany, www.ford.com


e x e c u t i v e m e m b e r s p o t l i g h t

The company has gone from a manufac-turer of individual tools for mail process-ing to a complete solutions provider forall aspects of customer communications.

Today, Pitney Bowes is perhaps the only com-pany that can cover the full range of companycommunications – from design, printing, insert-ing and franking to aid with sorting systems, let-ter openers and archiving solutions for incoming

mail. This kind of prod-uct integration will playan increasing role inthe future, but PitneyBowes can already pro-vide this thanks to itscomprehensive consult-ing know-how. Witharound 30,000 employ-ees, Pitney Bowes gen-erates annual revenueof roughly $5.4 billion.This makes it one of thelargest corporations inthe customer-commu-nications managementindustry.

Solution portfolio

Pitney Bowes is focused on developing inno-vative solutions for companies of all sizes and inall industrial sectors. The primary goal is to assistcustomers with managing the entire flow of theirbusiness-related communications, whether withsoftware or hardware.

High-volume mail processing

Pitney Bowes offers inserting, sorting, print-ing and franking systems as well as off-line mailing solutions for managing physical and digital documents and mail for enterprises andservice providers with a high volume of mail or documents.

Software

The company also delivers software solutionsfor output, workflow and document manage-ment as well as addressing, digital documentdistribution, geocoding systems, invoicing andmuch more.

In addition, Pitney Bowes is also the world’sleading provider of location intelligence solu-tions. By integrating software, data and services,the corporation creates added value from loca-tion information. This, in turn, makes it possible

for companies and public agencies around theworld to make better decisions on the basis ofeasily acquired information related to their location.

Financial services

With financial services tailored to the needsof its customers, Pitney Bowes offers flexibleoptions for renting and leasing contracts, partialand full amortization, rental-purchase solutionsand trade-ins for used machines. �

Innovative and Reliable Solutions for Customer CommunicationsPitney Bowes is a leader in the field of mail and document processing, supporting more than 2 million

customers in 130 countries in optimizing their communications and business relationships. With more than

3,000 patents around the world, the company is one of the largest patent holders in the United States.

� PITNEY BOWES DEUTSCHLAND GMBH

Pitney Bowes has been active in Germany since 1961 and has nearly 600 employeesin the company’s business units Mail Processing, High-Performance Mail Processing,Outsourcing and Software. Its German headquarters are in Heppenheim, and thecompany has other German locations in Viernheim, Munich and Frankfurt/M. Pitney Bowes controls activities for Austria and Switzerland from Heppenheim, also supporting its nearly 53,000 customers in German-speaking regions.

Wilhelm KanzlerGeneral Manager DMT NEPitney Bowes Deutschland GmbHTiergartenstr. 764646 HeppenheimT +49 6252 70800E [email protected] www.pitneybowes.de

Dr. Philipp Rösler, German Federal Minister of Economics and Technology, met with a delegation of AmCham Germany members inBerlin on Aug. 2, 2011, to discuss current developments in German energy and healthcare policies. Participants also discussed thestate of transatlantic economic relations, highlighting the continued importance of cooperation through such forums as the Trans -atlantic Economic Council. Pictured here are (from left): Julia Pollok, Dr. Dierk Müller, Ralf Brinkmann, Fred B. Irwin, Rösler, Ernst- Wilhelm Frings, Georg Knoth, Hanspeter Quodt and Dr. Lutz Raettig.

Top-Executive Exchange with Federal Minister of Economics

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t o p - l e v e l m e e t i n g s

On June 8, 2011, in Berlin, AmCham Germany members met with Hubertus Heil and Joachim Poß, both Deputy Chairmen of the SPDParliamentary Group, to discuss such topics as skilled-labor shortage, the need for new energy policies to provide investment security,planning security in healthcare and the effects of new tax regulations on businesses. Pictured here are (from left): Sven Jansen, GünterFortmann, Elisabeth Niedermeyr, Dr. Ingrid Herzog, Ulrich Schmitz, Poß, Wolfgang Niedermark, Rainer Wunderlin, Fred B. Irwin, VolkerSach, Heil, David Knower, Matthias Borst, Frank Riemensperger, Werner L. Kanthak, Dr. Gerd Kräh, Sabine Skwara and Steffen Wurm.

Investment Conditions Reviewed with Members of Parliament

CDU Secretary General Hermann Gröhe, MdB, welcomed a group of AmCham Germany members to Berlin on July 12, 2011, to discusscurrent conditions for doing business in Germany from the perspective of US investors. One issue discussed at the meeting was Ger-man energy policy, including framework conditions for energy-intensive industries, smart grids and the consequences of Germany’snuclear phaseout. Pictured here are (from left): Dr. Dierk Müller, Günter Fortmann, Steffen Wurm, Sven Jansen, Michael Freiherr vonKetteler, Ursula Menhart, Dr. Ingrid Herzog, Fred B. Irwin, Günter Gressler, Dr. Wolfgang Dierker, Gröhe, Rügen Leicht, Felix Hierstetter,Uwe Detering, Anne Jost, Julia Pollok and Dr. Nikolaus Lindner.

CDU Secretary General Meets with AmCham Germany


p o l i c y i s s u e s

AmCham Germany member companies have come out in favor of the German

government’s decision to end nuclear powerdependency and advance alternative energysources. In addition, member companies have offered their international experience and expertise in the areas of innovation andtechnical solutions to support an efficient, successful transformation. AmCham Germanyalso supports capitalizing on the world’s leading research institutions in the US and Germany in order to support a transatlanticapproach to integrating new systems andtechnologies.

� For the complete paper, please visitour website, www.amcham.de

Policy Breakfast with US Official

Members of Amcham Germany met withPaul Dacher, Director for Western and

Northern Europe at the US Department of Com-merce, at AmCham Germany’s Berlin office onJune 15. At the meeting, members expressed their need for uniform regulations across suchindustries as pharmaceuticals, automaking andrenewable energy. Pictured here is Hans-PeterTeufers, Chairman of the AmCham GovernmentRelations Committee, with Dacher.

Sustainability Committee Discusses Innovation and Current Challenges

On June 23, 2011, Dr. Dan Arvizu, Director and Chief Executive of the US

Department of Energy’s National RenewableEnergy Laboratory, met with AmCham Germanymembers and guests at the US Embassy inBerlin to discuss innovation and current condi-tions in the field of renewable energy. Topicsdiscussed included the current production ofrenewable energy as well as recent innovationand advances in the United States, challengesthe industry faces today and how those chal-lenges can be overcome.

The AmCham Germany Business of Health-care Committee has released a position

paper in response to the draft law of the CareStructures Act (GKV-Versorgungsstrukturgesetz).The committee welcomes the goals set out inthe draft law to ensure the availability of qualitylocal treatment to all patients and to securequick access to innovations. The committee nev-ertheless stresses the necessity of makingadjustments to the draft law, especially withregard to the provisions concerning the FederalJoint Committee (G-BA).

� The complete position paper is available on the AmCham Germanywebsite, www.amcham.de

Statement on Phasing Out Nuclear Power

Position Statement onCare Structures Act

www.transatlantic-marketplace.com

Fifth Annual Transatlantic Business Conference

The Transatlantic Marketplace: Challenges and Opportunities Beyond 2011

Nov. 8-9, 2011Commerzbank Tower, Frankfurt/MMarriott Hotel, Frankfurt/M

www.marvell.com

Seamless continuity across all the connected devices in our

lives–from mobile phones and tablets to information appliances

and even smart furnishings. That is Marvell’s vision of the mobile

lifestyle: anywhere, any time, any screen.

life is mobile.™

Using the top 50 ranking, AmCham Ger-many also determines the top USemployers in Germany. Together, thelargest 21 US employers provided jobs

to almost 300,000 workers in 2010. This reflectsan overall increase in hiring – a positive trendthat further underscores the improved businessclimate in Germany.

Keeping power on and costs low

In addition to the rankings, AmCham Germany also asked top executives of membercompanies with at least 50% American capital to

respond to a number of key questions on thetopic of energy. This survey sought to determinethe prevailing opinions about renewable energyas well as the security and reliability of energysupplies. As touched on at the Sept. 13 pressconference where the top 50 ranking was madepublic, the supply and price of energy are coreconcerns for companies, especially in terms ofbusiness planning. Two-thirds of survey respon-dents indicate that high energy prices pose a sig-nificant threat to their planning.

In a related survey result, more than 80% of companies have already invested in energy-efficient technologies within the past two years and 68% are doing so now. Eighty-five percent of companies indicate that suchinvestments are primarily intended to combat rising energy prices, although 73% of respon-

dents say that environmental reasons also playan important role.

Energy supply and the future

Moving forward, companies say it’s especiallyimportant that the energy supply in Germanyremain reliable and affordable, with 78% ofrespondents citing this as the highest priority. Aproactive approach coupled with effective plan-ning is needed to help ensure that energy needsare met over the long term. Companies areunanimous in their opinion that demand forproducts “made in Germany” will continue toincrease. This offers Germany the unique oppor-tunity to assume a leadership role in the devel-opment of sustainable, affordable and environ-mentally friendly energy technologies. �


t o p 5 0 u s c o m p a n i e s i n g e r m a n y

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TOP US EMPLOYERS IN GERMANY

Company No. of employees

1. McDonald’s Deutschland Inc. 62,0001

2. Ford-Werke GmbH 24,2901

3. Adam Opel 23,200

4. Burger King GmbH 23,0001,2

5. IBM Gruppe 22,0002

6. ManpowerGroup 22,000

7. Procter & Gamble Germany 14,000

8. United Parcel Service Deutschland Inc. & Co. OHG 14,000

9. TRW Automotive Deutsche Gruppe 10,800

10. Coca-Cola Deutschland 10,000

11. Johnson Controls Automotive Experience 10,0002

12. Hewlett-Packard GmbH 9,3603

13. Goodyear Dunlop Tires Germany GmbH 7,300

14. GE Deutschland 7,0002

15. Deere & Company – European Office 6,000

16. Dow Gruppe Deutschland 5,780

17. Honeywell Deutschland 5,572

18. Lear Corporation GmbH 5,459

19. Abbott GmbH & Co. KG 5,000

20. Delphi Deutschland GmbH 5,0002

21. TE Connectivity Tyco Electronics AMP 5,0002

1. Including franchises 2. Estimate 3. Employee data through Oct. 10, 2010

As this year’s AmCham Germany top 50 ranking shows, 2010 saw

stronger results than 2009 for US companies in Germany. Although rela-

tively few of these companies changed places in the ranking, most posted

significant growth in sales. For the fourth consecutive year, Ford-Werke

ranks at the top of the list with total sales in 2010 of slightly over

118 billion. Fellow automaker Adam Opel AG took second place, having

earned 111 billion in sales. ExxonMobil Central Holding rounds out the

top 3 with revenues of 110.8 billion last year.

� For more information about the AmCham Germany ranking of Top 50 US Companies in Germany or to learn more about the survey on energy, visit the AmCham Germany website at www.amcham.de or contact Patricia Limburg at [email protected]

US Companies in Germany Hit the Top

t o p 5 0 u s c o m p a n i e s i n g e r m a n y

Company Top executive(s)2 Address Sales in 2010 (1 ) Employees US parent company Branch/industry

1. Ford-Werke GmbH Dr. Hermann H. Hollmann Henry-Ford-Str. 1 18,185,000,000 24,291 Ford Motor Company Automotivewww.ford.com Bernhard Mattes 50725 Cologne Dearborn, MI

2. Adam Opel1 Karl-Friedrich Stracke Friedrich-Lutzmann-Ring 1 11,000,000,000 23,200 General Motors Corporation Automotivewww.opel.de 65423 Rüsselsheim Detroit, MI

3. ExxonMobil Central Europe Dr. Manfred G. Bullinger Caffamacherreihe 5 10,800,000,000 3,208 Exxon Mobil Corporation Oil and gas (up-Holding GmbH Hans Herbert Krebühl 20355 Hamburg incl. petroleum tax Irving, TX stream and down-www.exxonmobil.de stream), chemicals

4. Conoco Phillips Germany1 Barry Quinn Caffamacherreihe 1 10,700,000,000 250 ConocoPhillips Energywww.jet-tankstellen.de 20355 Hamburg incl. petroleum tax estimate Houston, TX

estimate

5. GE Deutschland1 Georg Knoth Leopoldstr. 8 9,500,000,000 7,000 GE Equipment Services Technology, service,www.ge.com/de 80802 Munich estimate estimate Stamford, CT financial services

6. IBM Gruppe1 Rügen Leicht IBM-Allee 1 9,400,000,000 22,000 IBM Corporation ITwww.ibm.de 71139 Ehningen estimate estimate Armonk, NY

7. Philip Morris1 Werner Barth Fallstr. 40 6,048,000,000 2,400 Philip Morris International Tobaccowww.pmi.com Ralf-Wolfgang Lothert 81369 Munich incl. tobacco tax New York, NY

8. Hewlett-Packard GmbH3 Heiko Meyer Herrenberger Str. 140 5,700,000,000 9,360 Hewlett-Packard Co. IT equipmentwww.hp.com/de Volker Smid 71034 Böblingen Palo Alto, CA and services

9. Procter & Gamble Germany1 Otmar W. Debald Sulzbacher Str. 40 4,800,000,000 14,000 The Procter & Gamble Co. Consumer goodswww.de.pg.com Gerhard Ritter 65823 Schwalbach estimate Cincinnati, OH

Pirjo-Marjatta Väliaho

10. Dow Deutschland1 Ralf Brinkmann Am Kronberger Hang 4 4,600,000,000 5,780 The Dow Chemical Company Chemicals, plasticswww.dow.com 65824 Schwalbach Midland, MI

11. Ingram Micro Holding GmbH Gerhard Schulz Heisenbergbogen 3 4,416,000,000 1,241 Ingram Micro Inc. IT distributionwww.ingrammicro.de 85609 Aschheim Santa Ana, CA

12. McDonald’s Deutschland Inc. Joachim Kellner Drygalski-Allee 51 3,017,000,000 62,000 McDonald’s Corporation Quickservicewww.mcdonalds.de Bane Knezevic 81477 Munich incl. franchises Oak Brook, IL restaurants

13. TRW Automotive Reinhard Lechner Mergenthalerallee 45-47 2,580,000,000 10,800 TRW Automotive Inc. AutomotiveDeutsche Gruppe1 Gerd Maetzig 65760 Eschborn Livonia, MI supplieswww.trw.com Rob Smith and systems

14. Intel1 Hannes Schwaderer Dornacher Str. 1 2,500,000,000 650 Intel Corporation Computerwww.intel.com 85622 Feldkirchen estimate estimate Santa Clara, CA

15. Johnson Controls Dr. Beda Bolzenius Industriestr. 20-30 2,500,000,000 10,000 Johnson Controls Inc. AutomotiveAutomotive Experience Dr. Reiner Spatke 51399 Burscheid estimate estimate Glendale, WIwww.johnsoncontrols.com

16. Abbott GmbH & Co. KG Matthias Däschner Max-Planck-Ring 2 2,330,000,000 5,000 Abbott Laboratories Inc. Healthcare andwww.abbott.de Dr. Friedrich Richter 65205 Wiesbaden Abbott Park, IL social assistance

Luc RuysenAlexander Würfel

17. Deere & Company – Markwart von Pentz John-Deere-Str. 70 2,310,000,000 6,000 Deere & Company Farm equipmentEuropean Office1 68163 Mannheim Moline, ILwww.deere.de

18. Kraft Foods Deutschland GmbH4 Jürgen Leiße Langemarckstr. 4-20 2,300,000,000 3,400 Kraft Foods Inc Food www.kraftfoods.de 28199 Bremen estimate estimate Northfield, IL manufacturing

19. Coca-Cola Deutschland1 Hendrik Steckhan Quartier 205, 2,200,000,000 10,000 The Coca-Cola Company Beverageswww.coca-cola-gmbh.de Friedrichstr. 68 estimate Atlanta, GA

20. Microsoft Deutschland GmbH Ralph Haupter Konrad-Zuse-Str. 1 2,200,000,000 2,400 Microsoft Corporation IT, softwarewww.microsoft.de 85716 Unterschleißheim estimate Redmond, WA

21. 3M Deutschland1 Günter Gressler Carl-Schurz-Str. 1 2,113,000,000 4,791 3M Corp. Multi-www.3m.com 41453 Neuss St. Paul, MN technology

22. Cargill Deutschland1 Ralph Appel Cerestarstr. 2 2,035,989,000 1,339 Cargill, Inc. Foodwww.cargill.com Dr. Christoph von Reden 47809 Krefeld Minneapolis, MN manufacturing

23. Celanese GmbH Rita Bürger Professor-Staudinger-Str. 1,941,000,000 1,503 Celanese Corporation Chemicalswww.celanese.com 65451 Kelsterbach Dallas, TX

24. Lear Corporation Marcus Kötting Vor der Schanz 1-5 1,775,430,000 5,459 Lear Corporation Motor vehicleBeteiligungs GmbH 65462 Ginsheim- Southfield, MI manufacturingwww.lear.com Gustavsburg

25. Mars1 Thomas Bittinger Eitzer Str. 215 1,700,000,000 2,200 Mars, Inc. Food and pet foodwww.mars.de Loïc Moutault 27283 Verden (Aller) McLean, VA

26. Pfizer Deutschland GmbH Dr. Andreas Penk Linkstr. 10 1,700,000,000 4,500 Pfizer, Inc. Pharmaceuticalwww.pfizer.de 10785 Berlin estimate estimate New York, NY and medical

manufacturing


Company Top executive(s)2 Address Sales in 2010 (1 ) Employees US parent company Branch/industry

27. Johnson & Johnson Gruppe1 Luc Huys Johnson & Johnson Platz 2 1,690,000,000 1,730 Johnson & Johnson, Inc. Healthcarewww.jnjgermany.de 41470 Neuss estimate estimate New Brunswick, NJ products

28. TE Connectivity Dirk Bartels Ampèrestr. 12-14 1,600,000,000 5,000 Tyco International Inc. ElectronicsTyco Electronics AMP1 Joseph B. Donahue 64625 Bensheim estimate estimate Princeton, NJwww.te.com

29. DuPont1 Hans-Jürgen Huber Hugenottenallee 173-175 1,500,000,000 3,500 E.I. du Pont de Nemours Agriculture,www.dupont.com Doug Moore 63263 Neu-Isenburg estimate & Co., Inc. chemicals,

Wilmington, DE applied biosciences

30. Amazon.de GmbH Ralf Kleber Moosacher Str. 51 1,400,000,000 450 Amazon.com, Inc. Internet retailwww.amazon.de 80809 Munich estimate estimate Seattle, WA

31. Apple GmbH Elisabeth Rafael Arnulfstr. 19 1,400,000,000 200 Apple Computer, Inc. Computers andwww.apple.de 80335 Munich estimate estimate Cupertino, CA IT services

32. Honeywell Deutschland1 Matthias Maaz Strahlenbergerstr. 110-112 1,345,000,000 5,572 Honeywell International Inc. Control technolo-www.honeywell.de Reiner Turban 63067 Offenbach Morristown, NJ gies, aerospace,

speciality chemicals

33. AGCO GmbH Michael Gschwender Johann-Georg-Fendt-Str. 4 1,200,000,000 3,200 AGCO Corporation Farm equipmentwww.agcocorp.com Hubertus Köhne 87616 Marktoberdorf estimate estimate Duluth, GA

Peter-Josef PaffenDr. Heribert Reiter

34. United Parcel Service Stefan Schürfeld Görlitzer Str. 1 1,200,000,000 14,000 United Parcel Service, Inc Parcel and expressDeutschland Inc. & CO OHG 41456 Neuss estimate Atlanta, GA delivery, logisticswww.ups.com services

35. Ball Packaging Europe1 Gerrit Heske Kaiserswerther Str. 115 1,100,000,000 1,100 Ball Corporation Metal productwww.ball-europe.com 40880 Ratingen estimate Broomfield, CO manufacturing

36. Delphi Deutschland GmbH Michael Gassen Delphiplatz 1 1,100,000,000 5,000 Delphi Corporation Automotive supplywww.delphi.com 42119 Wuppertal estimate estimate Troy, MI

37. Nike Deutschland GmbH Mark Pinger Otto-Fleck-Schneise 7 1,100,000,000 240 Nike Inc. Sports equipmentwww.nike.com 60528 Frankfurt/M estimate Beaverton, OR

38. MSD Deutschland1 Hanspeter Quodt Lindenplatz 1 1,100,000,000 1,600 Merck & Co. Inc. Pharmaceuticalswww.msd.de 85540 Haar estimate Whitehouse Station, NJ

39. Caterpillar Gruppe1 Oswald Schöffel Falckensteiner Str. 2 1,000,000,000 1,200 Caterpillar, Inc. Machinerywww.deutschland.cat.com Dieter Sibbert 24159 Kiel estimate estimate Peoria, IL manufacturing

40. Goodyear Dunlop Tires Germany Dr. Rainer Landwehr Dunlopstr. 2 840,000,000 7,300 The Goodyear Tire Tire industryGmbH 63450 Hanau & Rubber Co.www.gdtg.de Akron, OH

41. Parker Hannifin GmbH Dr. Gerd Scheffel Am Metallwerk 9 803,700,000 3,565 Parker Hannifin Corporation Motion andwww.parker.com Günter Schrank 33659 Bielefeld Cleveland, OH control technolo-

gies and systems

42. Cisco Systems1 Carlo Wolf Am Söldnermoos 17 800,000,000 800 Cisco Systems Inc. ITwww.cisco.com 85399 Hallbergmoos estimate estimate San Jose, CA

43. Texas Instruments Deutschland1 Dr. Wolfram Tietscher Haggertystr. 1 800,000,000 1,350 Texas Instruments Inc. Electronicwww.ti.com 85356 Freising estimate estimate Dallas, TX equipment

44. Burger King GmbH Andreas Bork Werner-Eckert-Str. 16-18 780,000,000 23,000 Burger King Corporation Quickservicewww.burgerking.de 81829 Munich-Riem estimate estimate Miami, FL restaurants

incl. franchises

45. QVC Deutschland1 Dr. Ulrich Flatten Plockstr. 30 718,900,000 3,508 Liberty Media Corporation Electronic shop-www.qvc.de 40221 Düsseldorf Englewood, CO ping, mail order

46. eBay1 Dr. Stephan Zoll Marktplatz 1 640,000,000 1,000 eBay Inc. Internet serviceswww.ebay.de 14532 Europarc Dreilinden estimate estimate San Jose, CA

47. Motorola1, 5 Ralf Gebershagen Telco Kreisel 1 636,610,979 635 Motorola Inc. Telecommunica-www.motorola.de Olaf May 65510 Idstein Schaumburg, IL tions equipment

48. Agilent Technologies Deutschland1 Fred Strohmeier Herrenberger Str. 130 600,000,000 1,250 Agilent Technologies, Inc. Communicationswww.agilent.com 71034 Böblingen estimate Santa Clara, CA electronics,

chemical analysis

49. ManpowerGroup1 Vera Calasan Düsseldorfer Str. 9 596,000,000 22,000 Manpower Inc. Human resourceswww.manpower.de 65760 Eschborn Milwaukee, WI

50. OTIS GmbH & Co. OHG Hartmut Engler Otisstr. 33 474,000,000 2,510 OTIS Elevator Elevators,www.otis.com 13507 Berlin Farmington, CT escalators

1. In cases where no corporate entity is given (e.g., GmbH, AG or KG), sales are generally combined from multiple sources; that is, from various associated companies.2. If more than one top executive is given, names are listed alphabetically.3. Sales and employee data through Oct. 10, 2010.4. Employees including Donauwörth and Munich locations.5. Data for Motorola Mobility Germany GmbH and Motorola Solutions Germany GmbH.


It is no surprise that the use ofFacebook, Twitter and YouTube inthe recruiting and employer-branding process is increasing in

popularity. These tools provideaccess to new target groups andallow for more direct communicationbetween employers and potentialcandidates.

Grasping opportunities

As one of the first job boards inGermany, Monster developed aholistic social-media approach that allows both itand its customers to take advantage of these

channels as part of their overall com-munications and recruiting strategy.Facebook is one of the most inter-esting additional recruiting channelsas it opens up access to an esti-mated 700 million users worldwide.

Monster recently launched theBeKnown Facebook application,which provides a venue for profes-sional networking without mixingprivate and job-related contacts. Theapp is available in 19 different lan-guages and is accessible by Face-book users in 35 countries. Quick

response codes and mobile apps for such popu-lar operating systems and devices as iPhone, iPad

and Android are also part of a growing portfolioof Monster solutions that reach job seekers andcareer-minded professionals wherever they areand on their terms. These mobile solutions alsoallow recruiters to leverage and amplify theirrecruitment networks as they source, match andmanage talent throughout the entire recruitingcycle.

Find the perfect match

Many candidates prefer being approached byemployers, rather than actively searching for ajob themselves. Along with the BeKnown app,employers can reach this group through Mon-ster’s Career Ad Network (CAN) targeting tech-nology, which displays jobs to career-mindedprofessionals surfing the internet, and Monster’sCV database, which contains almost 200,000potential candidates in Germany alone.

Recruiting is about finding the right talentand retaining it over the long term. Monster’smain objective in this process is to find the per-fect match – using the wide range of means atour disposal. �


m e m b e r p o i n t o f v i e w

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having to sift through huge piles of unsuitable applications.

Bernd KraftVice President General Manager, Monster Worldwide Central Europe


s u m m e r c e l e b r a t i o n s 2 0 11

STUTTGART

Members of AmChamGermany joinother internationalchambers and clubsfor a truly interna-tional celebration atthe Marcolinis Weltrestaurant in Dresdenon Aug. 25.

DRESDEN

BERLIN

Under a green forest canopy, members and their families climb up wooden obstacle courses and swing through the trees at the Waldklettergarten Stuttgart on July 15.

DÜSSELDORF

Kids line up to request balloon animals from the event’s entertainment.

Erin Garcia, MatthewMcClure and Despina Vastakis, all summerinterns at UPS throughAmCham Germany’s US-German Internship Program, take advantageof the event’s networkingopportunities.

US Vice Consul Whitney Wiedemanand Dr. Alexander Schröder-Frerkes,North Rhine-Westphalia RegionalCommittee Chair, enjoy the festivitiesat Golfpark Meerbusch on July 22.

FRANKFURTUS General Consul Edward Alford shares cultural insights with guests before dinner and jazz music at the Radisson Blu on Aug. 12.

Dr. Mark C. Hilgard,Rhine-Main Regional

Committee Chair,presents long-timemember and friend

of the chamberUlrich W. Reinholdt

with a special birth-day present from

AmCham Germany.

We would like to thank the sponsorswho made these events possible:

� BearingPoint GmbH� Coca-Cola� CURTIS� Deutsche Lufthansa AG� DHL Global Forwarding GmbH� EQUINIX (Germany) GmbH� Fidelity International� Golfpark Meerbusch� Heinz� Messe Frankfurt GmbH� Motorola Mobility Germany GmbH� Procter & Gamble Deutschland� Radisson Blu Hotel� Sachsen Bank� Schneider + Partner GmbH� Ulrich W. Reinholdt� Xerox

Katrin Patzelt, Moritz J. Gerke and MichaelSchaub of Florenus AG enjoy this summer barbecue, a joint event of internationalchambers and clubs, in the beautiful sylvanhaunts of the Grunewald on Sept. 2.

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Carl Graf von Hohenthal, Berlin-Brandenburg RegionalCommittee Chair, addresses the crowd together with Felicitas Schoberth, Schweizerisch-Deutscher Wirtschafts-club Berlin-Brandenburg; Ilka Hartmann, British Chamberof Commerce in Germany e.V.; and Dr. Götz Martius, Club des Affaires de Berlin.


Frankfurt, June 16

At this well-attended Business Luncheon, Chairman of the Board of Management of Audi AG Rupert Stadler discussed Audi’s rolein the new era of automotive development. Pictured here is Stadler (left) with Mark C. Hilgard, Rhine-Main Regional CommitteeChair.

Berlin, June 23

Matthias Wissmann, President of the GermanAssociation of the Automotive Industry (VDMA)and former Federal Minister of Research andTechnology, gave a rousing talk on free trade atthis AmCham Forum. He discussed the ills ofpro tectionism and called for a stronger transat-lantic economic partnership. Pictured here are

(from left): Norbert Quinkert, Quinkert &Esser; Bianca Groß, Bayerische Motoren WerkeAG; Wissmann; and Carl Graf von Hohen-thal, Berlin-Brandenburg Regional CommitteeChair.

Hamburg, June 27

At this Business Dinner, Prof. Dr. Fritz Vahren-holt, CEO of RWE Innogy and former Environ-ment Minister of Hamburg, spoke about the

effects changing energy policies have onnational economic competitiveness. Picturedhere with Jodi Gentilozzi, Northern GermanyRegional Committee Chair, Vahrenholt (left)addresses attendees.

Munich, July 5

This Business After Hours event was headlinedby René Schuster, CEO of Telefónica Germany.After Schuster’s talk on the dynamics of themobile internet revolution, guests participatedin a networking reception with a flying buffet.Pictured here are (from left): Andreas Würten-berger, Bavaria Regional Committee Co-Chair;Schuster; Iris Rothbauer, Telefónica Germany;and Christian von Sydow, Bavaria Regional Committee Co-Chair.

Düsseldorf, July 6

Speaking to a room of over 50 people at thisBusiness Luncheon, Dr. Torsten Oletzky,Chairman of the Board of Management at ERGO Insurance Group, delivered an interestinglecture on the topic of building up new brands

e v e n t r e p o r t

Leipzig, June 8

Attendees at this AmCham Discussion Forum were treated to a lively panel discussion on the consequences of Wikileaks in terms of freedom of the press. A barbecue and networking receptionfollowed. Pictured here are the panel members (from left): Andrew Curry, freelance journalist; Constanze Kurz, Chaos Computer Club; Prof. Dr. Wolfgang Donsbach, Technical University Dresden and panel moderator; Michael Sagurna, member of the Saxony Media Advisory Counciland former Saxony Minister of State; and Boris Lochthofen, Radio PSR and R.SA.

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and the resulting risks that a company can face.In his lecture, Oletzky also touched on theimportance of strong branding for companiesthat wish to remain innovative. Pictured hereafter the talk are (from left): Werner L. Kan-thak, AmCham Germany Representative for

North Rhine-Westphalia; Oletzky; Dr. Alexan-der Schröder-Frerkes, North Rhine-West-phalia Regional Committee Chair; and Dr. Jürgen Schröder, McKinsey & Company.

Leipzig, July 6

Friends and colleagues gathered at thisevening event to bid a fond farewell to US Consul General Katherine Brucker and tothank her for her diligent service and hard

work. Pictured here celebrating are (from left):Brucker; Prof. Dr. Andreas Pinkwart and Dr. Tim Metje, Handelshochschule Leipzig.

Stuttgart, July 14

At this Business Luncheon, Prof. Dr. ClaudeKrier, Medical Director at Klinikum Stuttgart,discussed his hospital’s development plans inthe face of a changing healthcare system. Priorto his presentation, attendees enjoyed cocktailsand lunch. Pictured here is Krier (left) with Prof. Dr. Gerhard Wegen, Baden-Württem-berg Regional Committee Chair.

Hamburg, Aug. 22

Dr. Christoph Franz, CEO of Lufthansa, wasthe guest of honor at this SummerNight Dinner,where he delivered a speech about his com-pany’s growth strategy in the changing aviationindustry. Pictured here is Franz (left) with Jodi Gentilozzi, Northern Germany Regional Committee Chair, who presented him a giftcopy of the book “100 Things in Hamburg.”

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Berlin, Aug. 24

At this President’s Event, Ellen J. Kullman, Chair of the Board and CEO of E.I. DuPont de Nemoursand Company, spoke on the topic of global collaboration. The well-received talk was followed by aluncheon and networking. Pictured here are (from left): Carl Graf von Hohenthal, Berlin-Branden-burg Regional Committee Chair; Fred B. Irwin, AmCham Germany President; Kullman; Hans- Jürgen Huber, DuPont de Nemours (Deutschland) GmbH; and Ian Hudson, DuPont de NemoursInternational SA Geneva.

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i n v e s t m e n t r e g i o n

� In which industries is North Rhine-Westphalia(NRW) particularly strong, and how can compa-nies tap into this infrastructure with their invest-ments in the region?

� Schröder-Frerkes: NRW is famous for itsstrength in the telecommunications, biotechnol-ogy and service industries. Its renowned logisticsnetwork also offers the best opportunities forcompanies exploring new methods of supply-chain management. The state’s inland-harborfacilities offer environmentally friendly and cost-effective solutions using three modes of transportation.

Investing in the region is fairly easy – thelocals are well known for their openness to for-eign investors. More than 500 US companies are

located in the greater Düsseldorf area, the statecapital. It’s a central location with easy access toany destination in Germany and Europe by air,rail or highway, creating cost savings for compa-nies headquartered here.

� Wassner: NRW is particularly strong in thesectors of metal production and processing,mechanical engineering, information and com-munications technology, energy, medical careand logistics as well as the chemical, rubber andplastics industries. Whatever a company’s area ofexpertise, our regional business developmentagency, NRW.INVEST, provides entrepreneurswith all the services required to launch a suc-cessful business.

� What does NRW’s large population offerpotential investors in terms of the region’s laborforce and skilled workers?

� Wassner: The availability of well-trainedworkers is a crucially important factor. Universi-ties and research institutes in NRW are active insuch areas as e-mobility, biotechnology andother cutting-edge sciences, and more than500,000 students, including 59,400 from out-side Germany, form a huge pool of qualifiedyoung employees.

� Schröder-Frerkes: As the most populousstate in Germany, NRW offers not only a strongcustomer base for companies, but a large well-spring of skilled workers. Nearly 150 million peo-

North Rhine-Westphalia: High Tech, Low Stress With specialized industries and a highly competent workforce,

Germany’s well-populated economic powerhouse is a region where

investors can hit the ground running. In a roundtable discussion in

this issue of commerce germany, Alexander Schröder-Frerkes, Chair of

AmCham Germany’s Regional Committee for North Rhine-Westphalia;

Petra Wassner, CEO of NRW.INVEST; and Werner L. Kanthak, AmCham

Germany Representative for North Rhine-Westphalia, share the gamut

of opportunities in this bustling region of Germany.


Metal working keeps NRW strong. Science and technology drive innovation in NRW. The historic Zollverein pays tribute to NRW industry.

Düsseldorf’s business district


It is only the perfect interplay of factors such as economic

strength, infrastructure and cultural life which makes a region

a strong investment location. North Rhine-Westphalia | NRW

and conditions that Germany’s most populous state has to

offer you. Regardless of the industry or the project concerned,

tunities. More than 11,700 foreign companies have already

decided in favor of the metropolitan region North Rhine-

Westphalia. Contact us – we will gladly convince you, too. As

a one-stop agency we are here to support you in your invest-

ment projects: www.nrwinvest.com.

New opportunities in North Rhine-Westphalia | NRW.Your investment location in Europe.

ple live within a 500-kilometer radius of Düssel-dorf. Additionally, our education and researchinfrastructure offers a constant supply of highlyeducated, international workers with a broadrange of qualifications. These factors mean NRWcan staff any industry, both today and in thefuture.

� Are there any exciting up-and-coming eco-nomic sectors in NRW that investors might notyet associate with the region?

� Schröder-Frerkes: The industries in NRWwill remain diversified, with sectors such astelecommunications and the life sciencesremaining competitive. However, in a denselypopulated region like NRW, we must prepare fora sustainable future. Along with providing thepotential for growth and increased employmentopportunities, new energy sources also helpsecure the infrastructure of our other industries.

� Wassner: E-mobility and renewable energyare the most important business sectors for thefuture. They will play a key role in helping thiscrowded region further improve its sustainableinfrastructure.

� How does the AmCham Germany network inNRW assist companies to take full advantage ofthe region?

� Kanthak: With years of experience cooper-ating with and supporting our members, we areable to provide expert responses to regional,national, European and US business inquiries. Asa chapter, we always strive to expand our net-work within NRW, offering our services to allmembers and reaching out to local governmentsand the US Consulate.

� Schröder-Frerkes: AmCham NRW providesone of the best networks in the region, with easy

access to all the top names in the political, sci-entific-academic and business arenas. In ourseminars and working lunches, we discuss andwork on current problems together. If necessaryor appropriate, results of these discussions areshared with government representatives to driveimprovements on framework conditions. �� For more information on doing business in North Rhine-Westphalia and about AmCham Germany

committees active in the area, please visit www.amcham.de

Cologne at night


2011 US-German Internship ProgramConcludes with Düsseldorf Visit

Eager to share their stories, the 24 partici-pants of this year’s US-German InternshipProgram gathered to exchange anecdotesand experiences from their internship

placements and time living in Germany. UPSDeutschland welcomed the students to theircargo center at the Cologne Bonn Airport on July21, giving the students a tour of the facilities anda chance to look at the inner workings of inter-national logistics.

The students were then hosted by the NorthRhine-Westphalia State Chancellery on July 22when State Secretary for Federal Affairs, Europeand the Media Marc Jan Eumann, US Vice Con-sul Whitney Wiedeman, AmCham GermanyNorth Rhine-Westphalia Regional Committee

Chair Dr. Alexander Schröder-Frerkes and UPSDirector of Public Affairs Germany Uwe Deteringwere all on hand to greet participants and dis-cuss the importance of personal networks for thefuture of transatlantic relations. The US-GermanInternship Program officially ended on August12, with students saying goodbye to their hostcompanies and returning to the US after a suc-cessful three months in Germany.

The program will continue to match compa-nies and students for internships next summer,with the process beginning soon. Should you beinterested in supporting the program in 2012 asa host company or sponsor, please contact Katrin Utzinger: T +49 69 929104-50, E [email protected]

a m c h a m g e r m a n y i n t h e p r e s s

What the financial crisis means for Germany [...] The US is not only an importantexport market [for Germany], though.Despite negative economic trends, thecountry remains Germany’s most impor-tant investor. According to the GTAI, since 2003 more than one-fourth ofdirect-investment projects have stemmedfrom US companies, which also employ nearly 750,000 individuals in Germany. Furthermore, in a survey conducted by AmCham Germany in

May, more than half of the companiessaid they plan to hire new employees in 2011. (Translated from the original German article byDavid Böcking in Spiegel Online on Aug. 9, 2011)

‘It’s not just about the rating’[...] As a result of the rating downgrade, the US may have to pay higher interestrates to service its debt. Will this delay the recovery of the US economy?The markets will determine the conse-quences of the rating downgrade.

A rating agency’s decision about credit worthiness is not the last word. Theinvestors in the market ultimately decideif Standard & Poor’s assessment warrantshigher interest rates. The downgradingcertainly constitutes a warning signal. But investors are not only going to lookat the rating. They are also going to askthemselves if they get their money back in 10 or 20 years. Credible fiscal policiesare what truly matter.

(Translated from the original German article inStuttgarter Zeitung on Aug. 9, 2011)

c h a m b e r n e w s

� For more information about the internship program, please visit www.amchaminternship.org

Companies profit from thegrowth of global connectionsand personal networks. Successful managers need intercultural experiences.

Uwe Detering

Diversity is an asset to Europe, and taking part in this programis important for building intercultural relationships; it is an investment in your personal future.

Dr. Alexander Schröder-Frerkes

Participants gather to celebrate a successful summer


New Support in Lower SaxonyDr. Ulrich von Jeinsen joins theAmCham Germanyteam as the newLower Saxony RegionalCommittee Co-Chair.Jeinsen earned his lawdegree in Göttingenand has been withGöhmann Rechtsanwälte since 1982, specializing in tax law. He will jointly lead the regional committee with Co-Chair Dr. Rob Smith.

New Staffer Joins Berlin OfficeAmCham Germanywelcomes NastassjaWohnhas as AssistantEvents & GovernmentRelations. Wohnhasholds a bachelor’sdegree in North Ameri-can studies from FreieUniversität Berlin anda master’s degree in political science from Vrije Universiteit Amsterdam. Wohnhas recentlyinterned at the German Parliament and theUnited Nations in New York.

Messe Düsseldorf GmbH Postfach 1010 0640001 DüsseldorfGermanyTel. +49(0)211/45 60-01Fax +49(0)211/45 60-6 68www.messe-duesseldorf.de

Be part of it!

16 – 19 Nov 2011Düsseldorf • Germany

www.medica.de

� For contact information, please visit the AmCham Germany website atwww.amcham.de

Quinkert Honored with Silver AwardNorbert Quinkert, who stepped down after18 years of dedicated service as the Chamber’sExecutive Vice President, was presented withthe AmCham Germany Silver Award in April atthe Annual Membership Meeting in Stuttgart.Quinkert is a well-respected member of thetransatlantic business community, having servedas President of General Electric Deutschlandand Chairman of Motorola Germany, Austria,Switzerland and The Netherlands. He is currentlyChairman of Technologiestiftung Berlin, wherehe is helping foster technological innovation.AmCham Germany thanks Quinkert, who willremain close to the Chamber as an honorarymember, for his outstanding years of work.

Leipzig Has New Consul General

Mark J. Powellis the new ConsulGeneral responsible forSaxony, Saxony-Anhaltand Thuringia at theUS Consulate Generalin Leipzig. Havingcompleted postings in Washington, DC,

Europe and Latin America, Powell most recentlyheaded the embedded Provincial ReconstructionTeam (ePRT) in Baghdad West. He holds a bachelor’s degree in foreign service fromGeorgetown University and a master’s degree in national security and strategic studies from the Naval War College. Powell succeedsKatherine Brucker, who has returned to the US after a successful three years in Leipzig.

We say goodbye to our members

Hans Nobis

Patrick Schmitt-Heinrich

They are in our thoughts.

American Chamber of Commerce in Germany

© U

S Co

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n e w m e m b e r s

JULY TO SEPTEMBER 2011

UPGRADED PATRON

3M Deutschland GmbHGünter Gressler, Managing DirectorNeuss

Adam Opel AGNick Reilly, President, GM Europe & Chairman of the Supervisory BoardRüsselsheim

Becton Dickinson GmbHMatthias Borst, Vice President/ General Manager Central EuropeHeidelberg

Cerberus Deutschland Beteiligungsberatung GmbHDavid Knower, COO & General ManagerFrankfurt/M

Citigroup Global MarketsDeutschland AGFred B. Irwin,Vice ChairmanFrankfurt/M

ExxonMobil Central Europe Holding GmbHHans Herbert Krebühl, Member of the Board, Tax Manager,Business Services ManagerHamburg

Hewlett-Packard GmbHHeiko Meyer, Vice President & General Manager IPGManaged Enterprise Solutions Europe,Middle East & AfricaBöblingen

Permira Beteiligungsberatung GmbHDr. Jörg Rockenhäuser, Managing Partner Germany, GeschäftsführerFrankfurt/M

Pfizer Deutschland GmbHAndreas Penk, Vorsitzender der GeschäftsführungBerlin

Procter & Gamble Germany GmbH & Co. Operations oHGOtmar W. Debald, GeschäftsführerSchwalbach am Taunus

Siemens AGPeter Y. Solmssen, Vorstand und General Counsel München

UPGRADED EXECUTIVE

FTI ConsultingMichael Reinert, Senior Managing DirectorFrankfurt/M

EXECUTIVE

Eisenmann AGDipl.-Wirt. Ing. Henning Knipper, Assistant to the Executive BoardBöblingen

EnBW Energie Baden-Württemberg AGHans-Peter Villis, CEOKarlsruhe

Thermo Fisher ScientificGermany BV & Co. KGKarl G. Hoppmann, Vice President & General ManagerKarlsruhe

CORPORATE MEMBERS

Dr. Meyer-Dulheuer & PartnerPatent AttorneysDr. Tim Meyer-Dulheuer, Patentanwalt, European Trademark & Design AttorneyFrankfurt/M

Hopf, Ringleb & Co. GmbH & Cie.Sonja Hopf-Heller,Board MemberBerlin

InterContinental DüsseldorfRonald Hoogerbrugge, General ManagerDüsseldorf

Klasmann-Deilmann GmbHDr. Norbert Siebels,DirectorGeeste

Krannich Solar GmbH & Co. KGStefan Schertel, CFOWeil der Stadt/Hausen

Management Forum Starnberg GmbHElke Wiedmaier, CEOStarnberg

net mobile AGTheodor Niehues, CEODüsseldorf

ProSoc AcademySebastian Korst, CEOBodenheim

Veronica ScheubelOrganisation DevelopmentVeronica Scheubel, Managing DirectorWinterberg

DELEGATED MEMBERS

ABELNRechtsanwaltsgesellschaft mbH |Fachanwälte für ArbeitsrechtMarc Repey

EnBW Energie Baden-Württemberg AGDr. Bernd-Michael Zinow

FTI ConsultingStephan HappeMartin KothéIvo Lingnau

goetzpartners Corporate Finance GmbHBurkhard Wagner

Google GermanyDirk Bensien

Hitachi Data Systems GmbHMarcus Blank

Jones Lang LaSalle GmbHIngo Weiss

Juniper Networks GmbHAndreas Heppner-TippeJosef LauschAndreas RiepenFrank Thomaschewski

Krannich Solar GmbH & Co. KGCarsten Halle

KPMG AGWirtschaftsprüfungsgesellschaftRobert E. Tromp

Procter & Gamble Germany GmbH & Co. Operations oHGDr. Nicolas Günzler

Resources Global ProfessionalsDipl.-Kffr. Nadine Stadtfeld

Schneider + Partner GmbH WirtschaftsprüfungsgesellschaftSteuerberatungsgesellschaftPetra Göckel

Thermo Fisher Scientific GermanyBV & Co. KGThomas FritzDr. Robert LinDr. Ernst SchröderJürgen Srega

INDIVIDUAL MEMBERS

Fritz BeindorffDr. Elisabeth HauschildMonika von KellerDipl.-Math. Martin KorbmacherMaximilian von LiechtensteinDipl.-Volksw. Gabriele Reich-GutjahrNatalia RoschinaElke Schwanke

HONORARY MEMBERS

Norbert Quinkert

How does a strong transatlantic network benefit leading global companies?

Because we have operations around the world, we’re always connected to the most innovative trends in science. Having a deep, international business networksupports our company mission of helping our customers make the world healthier, cleaner and safer.

Karl-Gerhard Hoppmann, Thermo Fisher Scientific



Walter MiddeldorfManaging PartnerQRC Group PersonalberatungMünchen GmbHTurnerstr. 5881827 MunichT +49 89 95892400-11E walter.middeldorf@

qrc-group.comW www.qrc-group.com

The forecasted skilled-labor short-age is prompting employers to bemore mindful of resources and

branding. According to the BavarianChamber of Commerce and Industry, thepercentage of midsized businesses whoconsider the skilled-labor shortage a riskfor company development has doubledto 31% since January 2011. It is time fora different strategy.

Grooming, not scoutingRecruiting is no longer about seeking

out a specific candidate for a position.Companies are beginning to recognizetalent in their own ranks and groom,challenge and promote from within. Ofcourse, it is difficult for midsized compa-nies, especially those with fewer than500 employees, to keep up with everynew trend in personnel development,but avoiding this topic now will make ithard to hold on to your best employeesa few years down the road.

Employer brandingA good strategy also involves creat-

ing a market-oriented employer profile –employer branding. This may entail suchspecific incentives as parental benefits

and childcare, which are huge draws forhighly qualified women looking to bal-ance a family and career. Male employ-ees, on the other hand, are typicallymore narrowly focused on developmentopportunities than lifestyle balance andmore likely to become dissatisfied withtheir job if, for example, they are unableto climb the corporate ladder.

QRC consultingThese days, a cultural fit is the most

relevant aspect of a job description. Forthis reason, employers must clearly com-

municate their values and work on cre-ating a meaningful corporate identity.Unfortunately, this tactic has not yetbeen given enough attention in mostcompanies.

To keep midsized companies up tospeed on emerging trends in the labormarket, human-resources consultants atQRC have dedicated themselves to sup-porting company heads with employerbranding analyses. In order to positionthemselves for the future, businesses notonly need to perform well on the mar-ket, they also need to cultivate in-housetalent. After all, employees are muchmore likely to work diligently towardcompany goals if they know exactlywhat these goals are. �

Branding to Recruit and Retain Talent

Education Attracts International Expertise

In 1961, the German economy wasbooming and foreign companies weremoving to the Frankfurt/M area to

expand their business. This was also theyear the Frankfurt International School(FIS) opened its doors to 74 students of10 nationalities. As international schoolswere few and far between in Europe atthat time, the school gave Frankfurt/M acompetitive edge over many other met-ropolitan areas in Europe. And as theinternational business community grew,so did the number of students.

Opening doorsThe key to the school’s growth, then

and now, has been its focus on both rig-orous academics and the particular edu-cational needs of globally mobile fami-lies. Because FIS is also part of thewidely recognized International Bac-calaureate Curriculum & Diploma Pro-gram, expatriate children can easily

transfer from one country to the nextand can later study at universitiesaround the world.

The language of businessTo keep its leading edge among

international schools and to help com-panies attract top-notch personnel tothe Rhine Main region, FIS has continu-ously improved its facilities and pro-grams to prepare students for university

and for the ever-evolving labor market.Input from an increasingly diverse busi-ness community led the school to offernative-language instruction in Korean,Swedish, Dutch and Japanese in the1990s. These courses, along with arecently implemented online learningtool in 28 languages, complement arobust English-language program that isthe foundation of an FIS education.

Keeping the paceIncreasing global competition and

gaps in expertise in the German labormarket make it imperative for the Rhine-Main region to maintain excellent edu-cational opportunities for internationalfamilies. FIS is proud of its role in theeconomic development of the regionand the loyal patronage of its privateand corporate clients over the past 50years and looks forward to serving themwell into the future. �

These days, a cultural fit is the most relevant aspect of a job description

m e m b e r k n o w - h o w

Dr. Paul FochtmanHead of SchoolFrankfurt InternationalSchool e.V.An der Waldlust 1561440 OberurselT +49 6171 202-0E [email protected] www.fis.edu

FIS celebrates 50 years of educatinginternational families


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ISSN 0010-2857

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Advertising closing date: Nov. 10, 2011

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i m p r i n ta n n o u n c e m e n t s

INDEX OF COMPANIES

BearingPoint 6Ford-Werke GmbH 8Frankfurt International School e.V. 25Korn/Ferry International GmbH 7Monster Worldwide 16Pitney Bowes Deutschland GmbH 9QRC Group Personalberatung München GmbH 25

Thermo Fisher Scientific, Inc. 24

ADVERTISERS’ INDEX

American Airlines, Inc. 8Dow Deutschland, Inc. 16European American Business

Organization, Inc. 13Ford-Werke GmbH outside back coverKorn/Ferry International GmbH 4Manpower GmbH & Co. KG 3MARS GmbH inside front coverMarvell Semiconductor, Inc. 12Messe Düsseldorf GmbH 23Miller Leasing Miete GmbH 19NRW. INVEST GmbH 21TFC Niederlassung Bochum 18

Business Risk Study 2011 AvailableErnst & Young has released the latest issue of its business risk report, “Turn risks and opportuni-ties into results: exploring the top 10 risks and opportunities for global organizations.”Results were gathered from leading industry and academic experts across seven global sector groups.Market volatility, pricing pressure, variations in market performance and demanding stakeholdershave all contributed to a global economy that encourages competitive drive and leads to new opportunities.

� For the complete study, visit www.ey.com

Guidebook for Executives Over the course of their careers, most executives are confronted at least once with a situation where they deeply disagree with their employer about a jobassignment. To help executives steer through these turbulent waters, Dr. ChristophAbeln has written a guidebook for the process of change, “Handbuch fürFührungskräfte.” The vast experience of one of Germany’s top labor-law firms is cast into a comprehensibly worded guidebook for top executives.

� Price: 139.95 (225 pages, in German), AmCham Germany members receive a 20% discount. To order, please log in at www.amcham.de/services/discounts-and-offers.html

2011 Investment Guides for China, Poland and TurkeyInternational executives setting up shop in China, Poland or Turkey will findthe latest set of international investment guides published by F.A.Z.-Institutindispensible. Written by economic and legal experts, the guides provide easily understandable information on political and economic developments,incentives for investors and summaries of land, labor and tax law for eachrespective country.

� Price: 165.00 (80 pages, in English or German)To order, please contact [email protected] or visit www.laenderdienste.de

LANXESS Finds a New Home in CologneSpecialty chemicals group LANXESS will be leaving its current Leverkusen locationto open a new headquarters in Cologne in the second half of 2013. More than1,000 employees will make the big move into the 22-story building that previouslyhoused Lufthansa’s headquarters.

Investment GuideTurkey 2011

Politics and EconomicsFinancing and IncentivesBusiness EnvironmentLaw and Taxes


c h a m b e r c a l e n d a r

Nov. 11

Veteran’s DayFederal Holiday in theUnited States

Nov. 17

Thanksgiving Dinner

Hamburg

Nov. 18

Thanksgiving Dinner Dance

Munich

AmCham Germany2011 event highlights

Please seewww.amcham.de forthe latest updates

Oct. 10

Columbus DayFederal Holiday in theUnited States

Oct. 19

Business After HoursLieutenant General John D. Gardner,US European Command(EUCOM)

Stuttgart

Oct. 27

Business LuncheonDr. Nils Schmid, Minister für Finanzen und Wirtschaft von Baden- WürttembergTopic: Erneuern undbewahren – Die Chancendes Wandels mutig nutzen

Stuttgart

Oct. 27

Business After HoursMoritz J. Gerke, ManagingPartner, Florenus AGTopic: Ideas move theworld. We move Ideas.Integrated TechnologyMarketing by Florenus

Berlin

Nov. 6

Daylight saving time endsin the United States

Nov. 9

5th Annual TransatlanticBusiness ConferenceTopic: The TransatlanticMarketplace: Challengesand Opportunities Beyond2011

Frankfurt

istockphotoistockphoto

EUCOMistockphoto

Nov. 22

Business LuncheonKasper Rorsted, CEO,Henkel AG & Co. KGaA

Düsseldorf

Nov. 24

Thanksgiving Dinner

Frankfurt

Nov. 28

Joint EventPhilip D. Murphy, US Ambassador to the Federal Republic of Germany

Munich

Nov. 29

Business LuncheonMartina Koederitz,Vorsitzende der Geschäftsleitung,IBM Deutschland GmbH

Stuttgart

Dec. 1

Board of Directors Meeting(Board and ExecutiveMembers only)hosted by Hitachi DataSystems GmbH

Munich

Dec. 1

Expert BriefingStB Petra Wingendorf, Partnerin, PwC; StB Marion Gohr, Partnerin, PwCTopic: Betriebs stätten –Fluch oder Segen?

Düsseldorf

istockphoto

istockphoto istockphoto istockphoto

Henkel istockphoto istockphoto

istockphotoIBM

Wir finden, die Zukunft sieht ziemlich gut aus.Das FORD EVOS Konzept.

Das Ford Evos Konzept ist ein visionärer Ausblick auf die nächste Generation Ford Design. Mit seinen dynamischen Proportionen und seiner expressiven Linienführung präsen-tieren wir ein richtungweisendes Design, das in Deutschland entwickelt wurde. Freuen Sie sich auf die Zukunft.

ford.de

new high score: top 50 us companies in germany

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