new media eagle ridge
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New Media forPrevention
Eagle Ridge InstituteJune, 2008
What R We Doin’ 2day?
• Where are we now?
• What social media?
• What social media tools?
• Play a Social Media Game
• What next?
"We have clearly seen that networks that use social media
ignite social change."--Allison Fine, Author,
Momentum: Igniting Social Change in a Connected Age
Photo: Ross Mayfield
Participant PollParticipant Poll
• Flickr, YouTube
• Del.icio.us
• Blog
• Microblog
• Social Network
• Podcast
• Text Messaging
• Reader (RSS)
• Wiki
• Google Maps
Photo: Jahansell
Technology in Prevention
Connect
Comment
Collaborate
Learn
Publish
The Social Web
Listen
Observe
Create
The Way We Were
• Coalition members• Community Partners• Policymakers • Main Stream Media• Youth• Parents• Others
Message, channels and receivers (Photo: megan cole)Lefebvre SocialMedia 02142007, CADCA Forum, On social marketing & social change
Current Reality
Business Community
Youth ServingSchool
Media
Youth
Parents
Engagement, Interaction, Multiplexity and Authenticity, Lefebvre, C. CADCA Forum, 2007Photo: megan cole
Law Enforcement
Religious-/Fraternal
Civic/Volunteer
Healthcare
State/Tribal/Local Gov
Website Blog
Wiki
Web 1.0 to Web 2.0
Based on photo by luc legay
InformationConsumption
CreateCommunicate
Co-createCollaborate
Technology in Prevention
Connect
Comment
Collaborate
Learn
Publish
The Social Web
Listen
Observe
Create
Photo: stop.down
Photo: xadrian
Photo: circulating
Experimental Prototype
Join, observe, participate
Content
Communities
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http://www.flickr.com/photos/coyenator/137915253/in/set-72057594121565612/
You can also add “notes” to photos!
Presentations
Remember: Creative Commons
Re-use
Remix
Make stuff
sets
badges
slideshows
Event albums
Tag
Organize
Document
Share
Your Community
http://www.youtube.com/watch?v=7XqcfgAhpE8
Your community’s video story or documentary
So, what can Providers & So, what can Providers & communities do with YouTube?communities do with YouTube?
•Connect•Comment•Celebrate •Tell stories•PSA•Documentaries•Events•What else?
What is it?
Tagging in Del.icio.us
So, So, what ifwhat if your colleagues used your colleagues used common tags, in del.icio.us?common tags, in del.icio.us?
What’s it good for?
Research Tools
Podcasts
Resources
Best Practices
Collaboration
Photo: babblingdweeb
Materials
News
And now, Microblogging?
Podcasting
Server/Hosting service
Website Blog
Wiki
Web 1.0 to Web 2.0
InformationConsumption
CreateCommunicate
Co-createCollaborate
http://technologyinprevention.blogspot.com
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Profile
Subscription
BlogRoll
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Shared Spaces
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Tools
Technology in Prevention
Connect
Comment
Collaborate
Learn
Publish
The Social Web
Listen
Observe
Create
Photo: stop.down
Photo Credits• http://www.flickr.com/photos/ross/481518848 • http://www.flickr.com/photos/jahansell/473050171/• http://www.flickr.com/photos/megs_pics/2447290680/• http://www.flickr.com/photos/megs_pics/2446449091/• Derived from http://www.flickr.com/photos/luc/• http://www.flickr.com/photos/niwru/1102144588/• http://www.flickr.com/photos/dr/2048034334/ • http://www.flickr.com/photos/ception/201051214/• http://www.flickr.com/photos/babblingdweeb/532676582/• http://www.flickr.com/photos/minifig/375779781/• http://www.flickr.com/photos/nao-cha/285731505/• http://www.flickr.com/photos/stopdown/487027583/ • http://www.flickr.com/photos/xadrian/581385733/ • http://www.flickr.com/photos/brutalworks/39868154/ • http://www.flickr.com/photos/circulating/2154098422/ • http://www.flickr.com/photos/yuan2003/1796355617/• http://www.flickr.com/photos/beija-flor/2427350183/ • http://www.flickr.com/photos/zakh/337938459/
Special Resources
• Beth Kanter– Beth’s Blog at http://beth.typepad.com/ – Social Media Wiki at
http://socialmedia.wikispaces.com/
• David Wilcox– Social Media Game Wiki at
http://social-media-game.wikispaces.com/
This slide deck is licensed under creative commons, with attribution, non-commercial, share alike. For more information on Creative Commons go to
http://creativecommons.org
Photos licensed by creative commons from flickr (www.flickr.com) are cited both on the slide and in the citations. If you use these images, please cite them
according to the creative commons license.
Suggestion citation: LaDonna Coy, Learning for Change, Inc.http://technologyinprevention.blogspot.com