new methods of delivering compliance training online
DESCRIPTION
This session will share insights on emerging trends in compliance training and provide you with actionable strategies for increasing awareness of the critical compliance issues your employees face in the workplace. We discuss how organizations can implement blended training and awareness programs that remove cynicism, save training hours, inspire engagement, and deliver meaningful results. Presented by: Rob Strulowitz, Vice President, NAVEX GlobalTRANSCRIPT
CLIENT CONFERENCE
Rob Strulowitz – Vice President of Product
New Ways of Delivering Training
CLIENT CONFERENCE
CLIENT CONFERENCE
Overview: New Ways of Delivering Training
We will share insights on emerging trends in
compliance training and discuss actionable
strategies for increasing awareness of the
critical compliance issues your employees
face in the workplace.
How can organizations implement blended
training and awareness programs that:
remove cynicism;
inspire engagement; and
deliver meaningful results.
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The Attention Economy
• 21st Century epidemic: Information Overload
• Compliance professionals are competing for employee mindshare to capture attention
• Messages are tuned out unless they are personally relevant, engaging and useful to your audience
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Your Competition
• 21st Century entertainment: Deep engagement
• Workforces trending younger / Gen Y & Millennials
• Lack of engagement is a barrier to raising awareness with employees in this demographic
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Compliance Training Challenges
Employees often feel captive to the
learning experience and are cynical
about the messages
Compliance professionals are
challenged to overcome cynicism and
inspire engagement on the key issues
that employees face
Failure to overcome employee
cynicism towards compliance training
contributes to increased risk of ethical
violations and incidents
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Training: A One-Time Event?
Compliance training delivered once a year
will not sustain itself in the long term
memory of your employees
Density of legal information in a 30-60
minute course delivered once a year is
unlikely to retain awareness
Employee cynicism towards compliance
training delivered once a year further
reduces the effectiveness of the training
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Memory retention
95%
80%
70%
50%
30%
20%
10%
0% 20% 40% 60% 80% 100%
10% of what we read
20% of what we hear
30% of what we see
50% of what we see and hear
70% of what we discuss with others
80% of what we experience
95% of what we teach to someone else
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Memory retention
95%
80%
70%
50%
30%
20%
10%
0% 20% 40% 60% 80% 100%
10% of what we read
20% of what we hear
30% of what we see
50% of what we see and hear
70% of what we discuss with others
80% of what we experience
95% of what we teach to someone else
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Memory retention
95%
80%
70%
50%
30%
20%
10%
0% 20% 40% 60% 80% 100%
10% of what we read
20% of what we hear
30% of what we see
50% of what we see and hear
70% of what we discuss with others
80% of what we experience
95% of what we teach to someone else
The key is to get people actively engaged in the
learning process.
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Communications / Frequency of Message
Advertising is effective due to the
frequency of the message being
delivered
Repetition of message is more
likely to raise awareness with your
employees
Frequency and repetition
combined with engagement,
empathy and story creates a
channel for employee awareness
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Continuous Learning
Modular foundation course (30-60 min)
Simulation game (5-10 min)
Burst Learning
(1-5 min)
Topic Area
Vary the length and frequency of training content throughout the calendar year to increase awareness
Deepen the learning experience with modular content
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The Power of Story
Great stories and familiar scenarios capture attention of the viewer, opening a channel to learning
Recurring characters become familiar to the audience, creating an empathetic human connection with the learner
Appropriate humor builds trust with your audience and makes them more receptive to the messages they are receiving
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The Power of Authenticity
Ethics are shared universal values that
employees have opinions about
Authentic communication helps to
reduce employee cynicism toward
compliance training
Authenticity is a tool to raise
awareness and build trust
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The Power of Variety
• Blended learning solutions (online & offline) help spark interaction,
conversation and collective awareness
• Offline learning reinforces the initial trainings through sharing perspectives
• Varying the training approach helps to solidify the key points for
employees to remember
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Employee Engagement / Corporate Culture
Compliance training can be a tool
for employee engagement
Engaging and insightful compliance
training helps build trust with
employees
Delivering training content that is
well received can improve
employee morale
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Future Trends
Two-way communication informs
success in compliance training
Learning will become more social and
shared informally
Simulated realistic experiences and
‘gamification’ are the future of learning
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Final Thoughts
Competition for attention is getting more difficult
Speak to your audience where they live to capture
attention and overcome learner resistance
Raise awareness through empathy, story and
engagement
Vary your learning experiences with continuous
learning for greater impact and retention
Create a channel for two-way communication to
improve your compliance training program
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Questions? Thank you!