new project 3rd sem
TRANSCRIPT
8/7/2019 New Project 3rd Sem
http://slidepdf.com/reader/full/new-project-3rd-sem 1/22
Table No. 4.1
Table showing age wise classification of Respondents
PARTICULARS NO:OF RESPONDENTS PERCENTAGE
18-25 YEARS 12 24
26-40 YEARS 14 28
Above 40 24 48
TOTAL 50 100
Source: Primary data
Chart No.4.1
Chart showing age wise classification of respondents
Source: Primary data
Inference:
From the above table and chart, it can be observed that 24% of the respondents are between
the age group of 18-25,24% are between 26-40, 48% are above 40. Hence it can be inferred
that majority of the respondent are comes under middle aged group.
18-25 years
24%
26-40 years
28%
above 40
48%
AGE GROUP
8/7/2019 New Project 3rd Sem
http://slidepdf.com/reader/full/new-project-3rd-sem 2/22
Table No. 4.2
Table showing the educational qualifications of Respondents
PARTICULARS NO:OF RESPONDENTS PERCENTAGE
GRADUATE 23 46
POST-GRADUATE 18 36
OTHERS 9 18
TOTAL 50 100%
Source: Primary data
Chart No.4.2
Chart showing the educational qualifications of Respondents
Source: Primary data
Inferences:
From the above table and graph it is seen that 46% of respondents are graduate, 36% are postgraduate and 18% are in other category. Hence it can be inferred that most of the respondents are
under graduate people.
GRADUATE POST-GRADUATE OTHERS
23
18
9
Q UALIFICATIONS
8/7/2019 New Project 3rd Sem
http://slidepdf.com/reader/full/new-project-3rd-sem 3/22
Table No. 4.3
Table showing the purpose behind investment
PARTICULARS NO:OF RESPONDENTS PERCENTAGE
TAX SAVING 4 8
RETURN 17 34
CAPITAL APPRECIATION 5 10
SECURE INVESTMENT 12 24
LIFE COVER 8 16
OTHERS 4 8
TOTAL 50 100%
Source: Primary data
Chart No.4.3
Chart showing the purpose behind investment
Source: Primary data
Inference:
From the above table and graph it can be found that, 8% of respondents making their investment
for saving tax, 34% for getting return from investment,10% for capital appreciation,24% for
secure investment ,16% for life cover and remaining respondents comes under other category.
Hence it can be inferred that most if the respondents are investing their money for getting return
from investment.
7
33
11
24
16
9
Series1
8/7/2019 New Project 3rd Sem
http://slidepdf.com/reader/full/new-project-3rd-sem 4/22
8/7/2019 New Project 3rd Sem
http://slidepdf.com/reader/full/new-project-3rd-sem 5/22
Table No. 4.5
Table showing the awareness level of respondents regarding ULIP
PARTICULARS NO:OF RESPONDENTS PERCENTAGE
AWARE 37 74
NOT AWARE 13 26
TOTAL 50 100%
Source: Primary data
Chart No: 4.5
Chart showing the awareness level of respondents regarding ULIP
Source: Primary data
Inferences:
From the above table and graph it can be found that, 74% of respondents are aware about ULIP
plans and 26% are not aware about ULIP plan. Hence it can be inferred that most of the
respondent have awareness about ULIP.
Aware
74%
Not aware
26%
Awareness
8/7/2019 New Project 3rd Sem
http://slidepdf.com/reader/full/new-project-3rd-sem 6/22
Table No: 4.6
Table showing the motives of respondents behind their investment
PARTICULARS NO:OF RESPONDENTS PERCENTAGE
RELATIONSHIP WITH
FINANCIAL CONSULTANT
40 80%
AWARENESS ABOUT THE
PLAN
10 20%
TOTAL 50 100%
Source: Primary data
Chart No. 4.6
Chart showing the motives of respondents behind their investment
Source: Primary data
Inferences:
From the above table and graph it can be found that, 80% of respondents invested their money inHDFCSL because of the relationship with financial consultant and 20% because of the
awareness of the plan. Hence it can be inferred that most of the respondents are invested their
money because of the influence of their financial consultant.
Relationship
with financialconsultant
80%
Awareness
about the plan
20%
8/7/2019 New Project 3rd Sem
http://slidepdf.com/reader/full/new-project-3rd-sem 7/22
Table No.4.7
Table showing the reason behind investing in ULIP
PARTICULARS NO:OF RESPONDENTS PERCENTAGE
INVESTMENTAND SAVINGS 12 34
FLEXIBILITY 11 31
LIQUIDITY 8 23
TAX PLANNING 4 12
TOTAL 35 100%
Source: Primary data.
Chart No. 4.7
Chart showing the reason behind investing in ULIP
Source: Primary data.
Inferences
From the above table and graph it can be found that, 34% of respondents invested their money in
ULIP for investment and savings, 31% for flexibility,23% for liquidity and 12% for tax planning.
Hence it can be inferred that most of the respondents have invested in ULIP for investment and
savings.
0
2
4
6
8
10
12
14
Investment and saving Flexibility Liquidity Tax planning
Series 1 Column1 Column2
8/7/2019 New Project 3rd Sem
http://slidepdf.com/reader/full/new-project-3rd-sem 8/22
Table No. 4.8
Table showing the risk level of investments in ULIP
PARTICULARS NO:OF RESPONDENTS PERCENTAGE
VERY RISKY - 0
MODERATE RISKY 23 66
SAFE 10 28
VERY SAFE 2 6
TOTAL 50 100%
Source: Primary data
Chart No. 4.8
Chart showing the risk level of investment in ULIP
Source: Primary data.
Inferences
From the above table and graph it can be found that, 66% of respondents were said that it ismedium level risky, 31% for flexibility,28% said it is safe and 6% said it is very safe. Hence it
can be inferred that most of the respondents have an opinion it is moderate risky.
0 5 10 15 20 25
Very risky
Moderate risky
Safe
Very risky
Series 3
Series 2
Series 1
8/7/2019 New Project 3rd Sem
http://slidepdf.com/reader/full/new-project-3rd-sem 9/22
Table No: 4.9
Table showing opinion of respondents regarding best investment among ULIP and traditional
plans
Particulars Best
Percentage
ULIP 15 71
Traditional Plan 6 29
Total 21 100
Source: Primary data
Chart showing the opinion of respondents regarding best investment amog ULIP and Traditional
plans
Chart No.4.9
Source: Primary data
Inference:
From the given table and chart, it can be inferred that, 71% of the common investors prefer to
ULIP as the best investment, and only 29 % of the respondents were having the opinion that
traditional plans were the best for investments. Hence it can be concluded that ULIP is the best
investment avenue than traditional plans.
71%
29%
Best investment
ULIP Traditional plan
8/7/2019 New Project 3rd Sem
http://slidepdf.com/reader/full/new-project-3rd-sem 10/22
Table No.4.10
Table showing the opinion of respondents regarding the return from ULIP Comparing to
Traditional plans
Particulars
Response
Percentage
High return 15 71
Moderate return 6 29
Less return - -
Total 21 100
Source: primary data
Chart No.4.10
Chart showing the opinion of respondents regarding the return from ULIP comparing to
Traditional plans
Source: Primary data
Inference:
From the given table and chart, it can be inferred that 71% of common investors have the opinion
that ULIP plans give higher return comparing with traditional plans, 29% have the opinion that
ULIP gives moderate return and no one have the opinion that it provides less return comparing to
traditional plan. Hence it can be concluded that ULIP is more beneficial than Traditional plans.
71
29
0
High return Moderate return Less return
8/7/2019 New Project 3rd Sem
http://slidepdf.com/reader/full/new-project-3rd-sem 11/22
Table No. 4.11
Table showing the details regarding respondents
Age group No. of respondents
Traditional plan ULIP Traditional &ULIP
Total
18 ± 25 12 2 3 7 12
26 ± 40 14 2 4 8 14
Above 40 24 11 7 6 24
Total 50 15 14 21 50
Source: Primary data
Chart No.4.11
Chart showing the details regarding respondents
Source: Primary data
Inference:
From the given table and chart, it can be inferred that, out of 50 respondents, 15 respondents
invested in only Traditional plans, 14 respondents invested in only ULIPs and 21 respondents
invested in both Traditional and ULIPs. Hence it can be inferred that most of the respondents
invested in both Traditional plans and ULIPs.
0
5
10
15
20
25
30
18-25 26-40 Above 40
No. of respondents
Traditional Plan
ULIP
Traditional and ULIP
8/7/2019 New Project 3rd Sem
http://slidepdf.com/reader/full/new-project-3rd-sem 12/22
Table No. 4.12
Table showing the reasons for not investing in ULIPs
Particulars No. of respondents Percentage
Not aware of ULIPs 4 27
Higher risk and cost 9 60
No specific reasons 2 13
Total 15 100
Source: Primary data
Chart No.4.12
Chart showing the reasons for not investing in ULIPs
Source: Primary data
Inferences
From the given table and chart, it can be inferred that 60% of the traditional plan investors are
not investing in ULIPs due to higher risk and cost, 27% of not aware of ULIPs and 13% of not
specific reasons. Hence it can be inferred that most of the respondents are not investing in
ULIPs due to higher risks and cost.
0 1 2 3 4 5 6 7 8 9
not awareof ULIPs
higher risk and cost
no specific reasons
8/7/2019 New Project 3rd Sem
http://slidepdf.com/reader/full/new-project-3rd-sem 13/22
Table No. 4.13
Table showing return expected by investors while investing in ULIPs
Rate of return No. of respondents Percentage
Below 5% 0 0
5 - 10% 5 14
10 ± 15% 18 52
Above 15% 12 34
Total 35 100
Source: Primary data
Chart No: 4.13
Chart showing the return expected by investors while investing in ULIPs
Source: Primary data
Inferences:
From the above table and chart it can be interpreted that 52% of respondents expect around 10 ±
15% of Rate of return from ULIPs, 34% of the investors expect above 15 % and only 14% of the
respondents expect around 5 ± 10 % from investing in ULIPs, Hence it can be inferred that
majority of the respondents expect 10 ± 15 % of return from ULIPs.
Below 5%
0%
5 - 10%
14%
10 - 15%
52%
Above 15%
34%
8/7/2019 New Project 3rd Sem
http://slidepdf.com/reader/full/new-project-3rd-sem 14/22
Table No. 4.14
Table showing reasons for investing in Traditional plans
Particulars No. of respondents Percentage
Less premium 14 39
Long term 5 14
No risk 17 47
Total 36 100
Source: Primary data
Chart No. 4.14
Chart showing reasons for investing in Traditional plans
Source: Primary data
Inferences:
From the above table and chart it can be interpreted that 47% of respondents invested in
Traditional plans due to no risk incurred, 39% of respondents due to less premiums and only
14% of respondents invested due to achieve long term plans. Hence it can be concluded that
most of the respondents invested in Traditional plans due to no risk.
Less premium
39%
Long term
14%
No risk
47%
8/7/2019 New Project 3rd Sem
http://slidepdf.com/reader/full/new-project-3rd-sem 15/22
Table No. 4.15
Table showing respondent¶s most preferred investments in near future
Particulars No. of respondents Percentage
ULIPs 17 34
Traditional Plans 6 12
Mutual Funds 12 24
Stocks 7 14
Real Estate 8 16
Total 50 100
Source: Primary data
Chart No. 4.15
Chart showing respondent¶s most preferred investments in near future
Source: Primary data
Inferences:
From the above table and chart it can be interpreted that 34% of the respondents preferred
investment in ULIPs in near future, 12% of the respondents preferred Traditional Plans, 24% of
the respondents preferred Mutual Funds, 14% of the respondents preferred Stocks and 16% of
the respondents preferred Real Estate. Hence it can be concluded that most of the respondents
with 34% preferred ULIPs investment in near future.
0
2
4
6
8
10
12
14
16
18
ULIPs Traditional
Plans
Mutual Funds Stocks Real Estate
8/7/2019 New Project 3rd Sem
http://slidepdf.com/reader/full/new-project-3rd-sem 16/22
FINDINGS
As insurance sector is growing rapidly so most of the life insurance players
are selling ULIP plans. And the awareness about ULIP is growing , most of
the people knows the ULIP of life insurance.
Majority of the respondents belong to the age group of above 40.
Majority of the respondents are graduates during the period of the study.
Majority of the respondents are investing for the purpose of return.
Most of the respondents invested their money in private sector.
Majority of the respondents are aware of the ULIP plans.
Majority of the respondents are invested their money because of the
influence of HDFC Standard Life¶s Financial Consultant.
Most of the respondents are investing in ULIPs due to Investment and
Savings followed by flexibility.
Majority of the respondents have the opinion about the ULIPs as it is
moderate risky.
Higher number of respondents with 71% have the opinion that ULIPs are
the best investment avenue than Traditional Plans.
Majority of the respondents expect higher returns from ULIPs than
Traditional Plans.
Higher number of investors invested in both Traditional Plans and ULIPs.
Majority of the Traditional Plans investors are not investing in ULIPs due to
higher risk and cost.
Majority of the investors in ULIPs expect 10 ± 15% of return from ULIPs.
Majority of the respondents invested in Traditional Plans due to premium
paid is reasonable and there is security.
8/7/2019 New Project 3rd Sem
http://slidepdf.com/reader/full/new-project-3rd-sem 17/22
Higher number of respondents with 34% would like to invest in ULIPs
followed by Mutual Funds in the near future.
8/7/2019 New Project 3rd Sem
http://slidepdf.com/reader/full/new-project-3rd-sem 18/22
SUGGESTIONS
There is a need for insurers to undertake a demand audit in order to
understand what the policyholder wants and needs.
Deriving the right feedback from customers and bringing out innovative
products which cater to customer demands will go a long way in tapping the
market potential of the insurance industry.
For HDFC STANDARD LIFE INSURANCE they should go for creating
more awareness about its products.
HDFC STANDARD LIFE INSURANCE should go for innovating more
products and improving the distribution channels as per the area of sales.
IRDA should try to reduce fund charges, administration charges and other
charges which help to Invest more by attracting large number of investors.
Fund managers should concentrate on differentiating the portfolio and
provide maximum returns.
Different campaigns should be launched to educate people regarding
Traditional Plans and ULIPs.
8/7/2019 New Project 3rd Sem
http://slidepdf.com/reader/full/new-project-3rd-sem 19/22
CONCLUSION
ULIPs have undergone a lot of changes in the recent years. It has become one the
most preferred platform of investments in the Indian Market and Asset
Management Company plays an important role in delivering the best services and
reducing risks associated with ULIPs. There is no doubt that ULIPs has enormous
opportunity to grow into an industry like the banking in India.
But Traditional Plan is not far behind. 70% of the sales in insurance sector take
place because of Traditional Plans. Moreover, saturation of insurance markets in
many developed economies has made the Indian market more attractive for
international insurance players. HDFC STANDARD Life Insurance should go for
creating more awareness about its ULIPs products to increase their market share.
There is absolutely no doubt that both these avenues are one of the best methods
of creating wealth in the short run &long run but it is important to make the best
choice before starting to invest in it and to take the right doses of each product
depending on one¶s risk appetite and investment horizon.
8/7/2019 New Project 3rd Sem
http://slidepdf.com/reader/full/new-project-3rd-sem 20/22
Personal Details:
Name: ___________________________________
Address: ___________________________________
___________________________________
Contact No: ___________________________________
Email ID: ___________________________________
1. Age Group:
a. 18 ± 25 years
b. 26 ± 40 years
c. Above 40 years
2. Qualifications:
a. Graduates
b. Post Graduates
c. Others
3. What is your purpose behind investment?
a. Tax saving
b. Return
c. Capital appreciation
d. Secure investment
e. Life cover
f. Others
4. In which sector do you prefer to invest your money?
a. Private sector
b. Government sector
5. Are you aware of Unit Linked Insurance plans?
a. Yes
b. No
6. What is your motive behind your investment?
a. Relationship with the financial consultant
8/7/2019 New Project 3rd Sem
http://slidepdf.com/reader/full/new-project-3rd-sem 21/22
b. Awareness about the product
7. What are the reasons behind investing in ULIPs?
a. Investment and savings
b. Flexibility
c. Liquidity
d. Tax planning
8. Do you think ULIP is a risky investment?
a. Very risky
b. Moderate risky
c. Safe
d. Very safe
9. Which is the best investment avenue?
a. Traditional plans
b. ULIPs
10. What is your opinion regarding the return from ULIPs when compared to
Traditional plans?
a. High return
b. Moderate return
c. Less return
11. Where did you invest your money?
a. Traditional Plans
b. ULIPs
c. Both Traditional and ULIPs
12. What is your reason for not investing in ULIPs?
a. Not aware of ULIP products
b. Higher risk and cost
c.
Not any specific reason
13. How much return do you expect while investing in ULIPs?
a. Below 5%
b. 5 ± 10%
c. 10 ± 15%
d. Above 15%
8/7/2019 New Project 3rd Sem
http://slidepdf.com/reader/full/new-project-3rd-sem 22/22
14. What made you invest in traditional plans?
a. Less premium
b. Long term
c. Safe
15. In which area would you like to invest your money in near future?
a. ULIPs
b. Traditional plans
c. Mutual funds
d. Stocks
e. Real estate
Thanks for your help and time!!!