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NEWS AND INTELLIGENCE FOR JEWELLERY RETAILERS AND BRANDS
MEDIA PACK 2021
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P rofessional Jeweller provides business intelligence for owners, operators and decision makers in the UK jewellery industry. This market-leading monthly magazine is the only publication targeted at this sector. In addition to providing news and exclusive interviews, comment and analysis, debate
and examples of best practice and innovation, Professional Jeweller supports the indus-try and drives its news agenda with insightful reports and research.
Professional Jeweller is published by ITP Promedia Publishing, a global publisher headquartered in Dubai, with offices in London, India and Bahrain.
JEWELLERNEWS, TRENDS AND ANALYSIS FOR BRITISH JEWELLERY PROFESSIONALS
PROFESSIONAL
BUYERS’ GUIDEYOUR COMPLETE RUNDOWN OF THE EXCITING BRANDS, STRIKING COLLECTIONS AND ESSENTIAL JEWELLERY SOLUTIONS THAT WILL BOOST YOUR BOTTOM LINE
The UNOde50
storyCREATIVE DIRECTOR JOSÉ
AZULAY ON HIS VISION, DESIGN VALUES AND UK PLANS
Diamond Factory
HATTON GARDEN JEWELLER DISCUSSES THE ART OF
ADAPTING TO NEW CONDITIONS
Get to know MESMERIC DISTRIBUTION’S JUDITH LOCKWOOD TALKS HONDA, INSTAGRAM AND
RETAIL RELATIONSHIPS
INSIGHTSTRENGHTENING YOUR BRAND’S ONLINE PRESENCE THROUGH EFFECTIVE COMMUNICATION
THE ULTIMATE
SEPTEMBER 2020 / VOL 11 ISSUE 09professionaljeweller.com
JEWELLERNEWS, TRENDS AND ANALYSIS FOR BRITISH JEWELLERY PROFESSIONALS
PROFESSIONAL
SOUTHEND JEWELLER PAUL PAINE DISCUSSES HOW
FINDING THE PERFECT LASER MACHINE AT AN ACCESSIBLE
PRICE POINT HAS REVOLUTIONISED HIS BUSINESS
Personal touch
DEMAND FOR CUSTOMISED JEWELLERY DRIVES A NEW
APPROACH TO SALES
Gemworld Munich
INDUSTRY SHOW READY TO OPEN ITS DOORS TO TRADE BUYERS AGAIN
Get to know GUARDIAN BRANDS’ STEWART ARVAN TALKS NIKE, PYRAMIDS
AND OUTDOOR CATERING
REPORTHOW DO LEADING JEWELLERY SUPPLIERS SEE THE MARKET FARING IN THE GOLDEN QUARTER?
LASER QUEST
OCTOBER 2020 / VOL 11 ISSUE 10 professionaljeweller.com
JEWELLERNEWS, TRENDS AND ANALYSIS FOR BRITISH JEWELLERY PROFESSIONALS
PROFESSIONALNOVEMBER 2020 / VOL 11 ISSUE 11
professionaljeweller.com
Love in the time of corona ENGAGEMENT RING SALES OFFER MARKET CHEER
Brand focus WHAT DO UK JEWELLERS REALLY THINK OF UNODE50?
Diamond lights WHY HISTORY MATTERS FOR SHAMAS BVBA
Get to know DOMINO’S SAM FELTON TALKS HOLIDAYS, ADVICE AND 1970S BEETLES
WINDOW TO THE WORLD
HOW B2B TRADING PLATFORM NIVODA IS TRANSFORMING THE INDUSTRY WITH ACCESS TO THE GLOBAL DIAMOND
SUPPLY CHAIN AT THE CLICK OF A MOUSE
SOUND INVESTMENT EAR PIERCING
PROVES LUCRATIVE
FOR LIMERICK
JEWELLER
JOIN US AS WE CELEBRATE A DECADE OF PROVIDING THE JEWELLERY TRADE WITH
EXCLUSIVE NEWS AND ENGAGING CONTENT
JEWELLERNEWS, TRENDS AND ANALYSIS FOR BRITISH JEWELLERY PROFESSIONALS
PROFESSIONALAPRIL 2020 / VOL 11 ISSUE 04 / professionaljeweller.com
PROFESSIONALJEWELLER
FEBRUARY 2016 / VOL 07 ISSUE 02professionaljeweller.com
NEWS, TRENDS AND ANALYSIS FOR BRITISH JEWELLERY PROFESSIONALS
INDEPENDENT JEWELLERY RETAILERS DISCUSS THE IMPORTANCE OF STAYING ONE STEP AHEAD IN THE FACE OF INTENSE MULTI-CHANNEL COMPETITION
Show specialYOUR NEED-TO-KNOW GUIDE TO JEWELLERY & WATCH 2016
Aisle styleMARRY THE RIGHT BRIDAL JEWELLERY TO YOUR BUSINESS
boutique. Goldsmiths
EXECUTIVE DIRECTOR CRAIG BOLTON TALKS STRATEGY
The new generation PJ WATSON SPELLS OUT
CHANGES TO ITS LEADERSHIP
Pushing the boundaries
PANDORA ON SALES, STOCK AND EMULATING APPLE
Trendspotting
PROFESSIONALJEWELLER
SEPTEMBER 2016 / VOL 07 ISSUE 09professionaljeweller.com
NEWS, TRENDS AND ANALYSIS FOR BRITISH JEWELLERY PROFESSIONALS
PLUS >>> PJ explores
York for this month’s
CityScapes
EXCLUSIVEGOLDSMITHS COLLABORATES WITH JENNY PACKHAM
FREE SUB
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weller.co
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PROFESSIONALJEWELLERNEWS, TRENDS AND ANALYSIS FOR BRITISH JEWELLERY PROFESSIONALS
IT’S TIME TO LEAVE SUMMER BEHIND AND DISCOVER THE TRENDS SET TO CAPTIVATE CONSUMERS THIS SEASON IN PROFESSIONAL JEWELLER’S EXCLUSIVE AW16-FOCUSED PHOTOSHOOT AND EXTENSIVE IJL PREVIEW
Business at BurrellsAN INTERVIEW WITH MANAGING DIRECTOR EDWARD FERRIS
Analysing AmbassadorsEXPERTS EXAMINE THE EFFECTIVENESS OF CELEBRITY
Millennial MindsHOW UK RETAILERS CAN REACH THIS INFLUENTIAL GENERATION
ALL EYES ON AUTUMN
MARCH 2010 / ISSUE 01www.professionaljeweller.com
NEWS, ANALYSIS AND TRENDS FOR JEWELLERY & WATCH PROFESSIONALS
BASELWORLD 2010Profit at the world’s greatest watch & jewellery show
GROWTH STORYGuy&Max leaves the recession behind
HAUTEHORLOGERIEFine watch trends from SIHH
EXCLUSIVEINTERVIEWAlex Monroe reveals he’sopening his own stores
LONDON JEWELLERY
WEEKCoutts may be gone but
the show must go on
NEWSREVI EW
I NDUSTRYANALYSI S
LATE STPRODUCTSWE B NEWS
MARKET I NTE LLIGE NC E
OPI NION
NEWS, ANALYSIS AND TRENDS FOR JEWELLLLLLLLLLLLEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEERRRRRRRRRRRRRRRRRRRRY & WATCH PROFESSIONALS
Boost your business now with smart phone apps
FEBRUARY 2011 / VOL. 02 ISSUE 02www.professionaljeweller.com
NEWS, ANALYSIS AND TRENDS FOR JEWELLERY & WATCH PROFESSIONALS
LUCK OF THE IRISHWe ask Irish jewellers how business is faring in the shadow of an EU bailout
JEWELLERY SHOW PICKSOur show guide makes sure you won’t miss a beat in Birmingham
We delve into the world of the modern bride to
discover the trends and spend driving the market
BRIDES REVISITED
GET UPCYC LI NG ONE BRIDE EXPLAINS WHY SHE WANTED SOMETHING OLD MADE INTO SOMETHING NEW
BACK FOR GOODMissoma founder talks exclusively about the benefits of going missing NEWS
REVI EW KIT H EATH
I NTE RVI EWNEW
PRODUCTSDIAMOND
STUDS
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AUGUST 2010 / ISSUE 06www.professionaljeweller.com
NEWS, ANALYSIS AND TRENDS FOR JEWELLERY & WATCH PROFESSIONALS
NEWSREVI EW
SI LVE R M E MORI E S
WONDE R ROOM
LATE ST PRODUCTSI NDUSTRYANALYSI S
Discover the new trends that are driving the booming market in men’s jewellery
STYLE PARADEJewellery that complements the A/W catwalk fashions
MODEL DE SIGNSupermodel Lisa Butcher on her new collection
METALMAN
NEWS, ANALYSIS AND TRENDS FOOR JEWEEEEEEEELLLLLLLLEERRYYY && WWWWWWAATTCHH PROFESSIONALS
POWER OF JEWELSVC&A CEO tells the tale of the iconic jewellers
MARCH 2015 / VOL 06 ISSUE 03professionaljeweller.com
NEWS, TRENDS AND ANALYSIS FOR BRITISH JEWELLERY PROFESSIONALS
PROFESSIONALJEWELLERReinventing charmsHOW EMOZIONI TACKLED COLLECTIBLE JEWELLERY
Calling for KorsTHE INSIDE TRACK ON THEMICHAEL KORS PHENOMENON
Fresh focusTHOMAS SABO’S NEW HEAD OF WHOLESALE TALKS STRATEGY
luxury livesWhereBASELWORLD IS BACK FOR
ANOTHER YEAR WITH THE WORLD’S MOST SENSATIONAL
FINE JEWELLERY AND EYE-CATCHING FASHION BRANDS
VYING FOR THE ATTENTION OF RETAILERS. DELVE INTO OUR PREVIEW TO DISCOVER THE
JEWELS NOT-TO-BE-MISSED.
THE LATEST ISSUE OF BENCHPRO MAGAZINE
PROFESSIONAL JEWELLER CELEBRATES ITS 5TH
ANNIVERSARY
I N S I D E
JEWELLERNEWS, TRENDS AND ANALYSIS FOR BRITISH JEWELLERY PROFESSIONALS
PROFESSIONALAUGUST 2017 / VOL 08 ISSUE 08
professionaljeweller.comInspiring Pro� lesDISCOVER HOW TWO WOMEN IN THE INDUSTRY BROKE THE GLASS CEILING
Exploring ExeterPJ HEADS TO THE HISTORIC CITY BY THE SEA FOR THIS MONTH’S CITYSCAPE
Market FocusLEADING MEN’S JEWELLERY BRANDS ANALYSE THIS GROWING SECTOR
EXCLUSIVE DAISY LONDON INTRODUCES STORE BRAND AMBASSADOR
INITIATIVE
WOMENWOMENEMPOWERING
SENIOR EXECUTIVES DEBATE THE BIGGEST CHALLENGES WOMEN LOOKING TO PROGRESS IN THE UK JEWELLERY INDUSTRY FACE
NEWS, TRENDS AND ANALYSIS FOR BRITISH JEWELLERY PROFESSIONALS
professionaljeweller.comDECEMBER 2018 / VOL 09 ISSUE 12
Collectionsof theYear
PROFESSIONAL JEWELLER INVITES THE INDUSTRY TO DISCOVER THE MOST SUCCESSFUL JEWELLERY COLLECTIONS
LAUNCHED THIS YEAR, AS VOTED FOR BY THE PUBLIC
Inspiring IndependentINSIDE JOHN TITCOMBE JEWELLERS’ IMPRESSIVE NEW FLAGSHIP
Holidays are coming
ADVICE ON HOW TO BOLSTER BUSINESS THIS CHRISTMAS
Breakfast at Tiffany’s
AN EXCLUSIVE LOOK AT THE LUXURY BRAND’S BLUE BOX CAFE
BRAND CHAMPIONS INSPIRING INDEPENDENTS MARKET MOVERS RISING STARS RETAIL TITANS BRAND CHAMPIONS INSPIRING INDEPENDENTS MARKET MOVERS RISING STARS BRAND CHAMPIONS INSPIRING INDEPENDENTS BRAND CHAMPIONS INSPIRING INDEPENDENTS MARKET MOVERS RISING STARS RETAIL TITANS BRAND CHAMPIONS MARKET MOVERS RISING STARS RETAIL TITANS INSPIRING INDEPENDENTS MARKET MOVERS RISING STARS BRAND CHAMPIONS MARKET MOVERS RISING STARS RETAIL TITANS BRAND CHAMPIONS INSPIRING INDEPENDENTS MARKET MOVERS RISING STARS RETAIL TITANS BRAND CHAMPIONS INSPIRING INDEPENDENTS MARKET MOVERS RISING STARS BRAND CHAMPIONS RISING STARS RETAIL TITANS MARKET MOVERS RISING STARS INSPIRING INDEPENDENTS RETAIL TITANS BRAND CHAMPIONS INSPIRING INDEPENDENTS MARKET MOVERS RISING STARS RETAIL TITANS BRAND CHAMPIONS INSPIRING INDEPENDENTS MARKET MOVERS RISING STARS BRAND CHAMPIONS INSPIRING INDEPENDENTS BRAND CHAMPIONS INSPIRING INDEPENDENTS MARKET MOVERS RISING STARS RETAIL TITANS BRAND CHAMPIONS MARKET MOVERS RISING STARS RETAIL TITANS INSPIRING INDEPENDENTS MARKET MOVERS RISING STARS BRAND CHAMPIONS MARKET MOVERS RISING STARS RETAIL TITANS BRAND CHAMPIONS INSPIRING INDEPENDENTS MARKET MOVERS RISING STARS RETAIL TITANS BRAND CHAMPIONS INSPIRING INDEPENDENTS MARKET MOVERS RISING STARS BRAND CHAMPIONS RETAIL TITANS BRAND CHAMPIONS INSPIRING INDEPENDENTS MARKET MOVERS RISING STARS RETAIL TITANS BRAND CHAMPIONS INSPIRING INDEPENDENTS MARKET MOVERS RISING STARS BRAND CHAMPIONS INSPIRING INDEPENDENTS BRAND CHAMPIONS INSPIRING INDEPENDENTS MARKET MOVERS RISING STARS RETAIL TITANS BRAND CHAMPIONS MARKET MOVERS RISING STARS RETAIL TITANS INSPIRING INDEPENDENTS MARKET MOVERS RISING STARS BRAND CHAMPIONS MARKET MOVERS RISING STARS RETAIL TITANS BRAND CHAMPIONS INSPIRING INDEPENDENTS MARKET MOVERS RISING STARS RETAIL TITANS BRAND CHAMPIONS INSPIRING INDEPENDENTS MARKET MOVERS RISING STARS BRAND CHAMPIONS RETAIL TITANS BRAND CHAMPIONS INSPIRING INDEPENDENTS MARKET MOVERS RISING STARS RETAIL TITANS BRAND CHAMPIONS INSPIRING INDEPENDENTS MARKET MOVERS RISING STARS BRAND CHAMPIONS INSPIRING INDEPENDENTS BRAND CHAMPIONS INSPIRING INDEPENDENTS MARKET MOVERS RISING STARS RETAIL TITANS BRAND CHAMPIONS MARKET MOVERS
PROFESSIONALMAY 2019 / VOL 10 ISSUE 05
professionaljeweller.com
JEWELLERNEWS, TRENDS AND ANALYSIS FOR BRITISH JEWELLERY PROFESSIONALS
IN PARTNERSHIP WITH
AS THE JEWELLERY TRADE PREPARES FOR ANOTHER YEAR OF BUSINESS WE PINPOINT THE TRENDS AND STORIES SET TO INFLUENCE 2020…
JEWELLERNEWS, TRENDS AND ANALYSIS FOR BRITISH JEWELLERY PROFESSIONALS
PROFESSIONALJANUARY 2020 / VOL 11 ISSUE 01
professionaljeweller.com
BEST OF 2019 DISCOVER THE GREATEST ACHIEVEMENTS FROM TOP BRANDS AND RETAILERS
Swarovski SparklesCEO AND UK MANAGING DIRECTOR DISCUSS CELEBRATING 125 YEARS IN BUSINESS
Generation Z CIBJO CONSIDERS HOW THE JEWELLERY TRADE CAN APPEAL TO THIS IMPORTANT AGE GROUP
Fope joins Bond Street STEP INSIDE THE ITALIAN JEWELLERY FIRM’S FLAGSHIP IN PARTNERSHIP WITH THE WOSG
NEW HORIZONS
MAY 2014 / VOL 05 ISSUE 05professionaljeweller.com
NEWS, TRENDS AND ANALYSIS FOR BRITISH JEWELLERY PROFESSIONALS
PROFESSIONALJEWELLER
Secretservice
MEET MATRIX APA AND THE DESIGNERS FORGING
PRIVATE LABEL JEWELS FOR BIG NAME BRANDS
Ascension at Argento
CEO PETE BOYLE ON INVESTING £1M IN A FASHIONABLE FLEET OF SHOPS
More than just a smile
LEADING RETAILERS REVEAL THE SERVICE
EXPECTATIONS OF TODAY’S CUSTOMERSadornedMen
MALE JEWELLERY SHOPPERS ARE A DISCERNING GROUP, ARMED WITH CASH TO SPEND AND AN EYE FOR CRAFTSMANSHIP, STYLE AND SUBSTANCE. DELVE INTO OUR PHOTOSHOOT AND SPECIAL FEATURE, REVEALING HOW MEN’S JEWELLERY DESIGN HAS EVOLVED AND WHERE IT WILL HEAD NEXT.
BASELWORLD 2014
SILICONEJEWELLERY
NARDI’S TREASURES
Diamond PartnerPrincipal Partner
Technology Partner
NEWS, ANALYSIS AND TRENDS FOR BRITISH JEWELLERY PROFESSIONALS
APRIL 2013 / VOL 04 ISSUE 04professionaljeweller.com
NEW PLAYER Fortnum & Mason on taking
jewellery sales seriously as it revamps and extends its offer.
KICKSTARTERVanilla Ink founder Kate
Pickering on her vision to help new jewellery talent ourish.
TRIO Meet the jewellery brands
that heroically battled it out to win our competition.
HONG KONG An insightful report into the
Asian jewellery show and what it will mean for gemstone prices.
London’s
She’s a
Tr easured
Letter from
RESEARCHFIVE-YEAR FORECAST FOR
THE UK JEWELLERY MARKET
SELIM MOUZANNAR LEBANESE JEWELLER ON
GEMSTONES & ANNOUSHKA
SIGHTSEEINGIn anticipation of a BaselWorld 2013 we bring you 50 jewels not to be missed at the show.
Swiss jewellery
NEWS, TRENDS AND ANALYSIS FOR BRITISH JEWELLERY PROFESSIONALS
Time to DefineTHE DPA REVEALS WHY IT’S TIME FOR A DIAMOND TERMINOLOGY GUIDELINE
Making an ImpactHOW INSIGNETY HAS TRANSFORMED THE FINE JEWELLERY MARKET
Glasgow BoundPJ VISITS LUXURY JEWELLERS TRADING IN SCOTLAND’S LARGEST CITY
GOLD AMBITION
JUNE 2018/ VOL 09 ISSUE 06professionaljeweller.com
INDUSTRY EXPERTS DISCUSS THE KEY TRENDS LEADING THE WAY IN
THE GOLD JEWELLERY MARKET
AN EXCLUSIVE INTERVIEW WITH THE NEW BOSS IN
CHARGE OF THE NAJ
PROFESSIONALJEWELLER
PRINT
ADVERTISING IN PROFESSIONAL JEWELLER OFFERS NUMEROUS COMMERCIAL BENEFITS:
THE POWER OF PRINT
In numbers
CIRCULATION BY JOB ROLE
12,500+Average monthly readers,
based on 2.5 readers for each copy.
70%of Professional Jeweller’s
audience directly authorise purchasing
decisions
5,000+Monthly circulation
to UK jewellery industry professionals.
CREDIBILITYProfessional Jeweller is
published by ITP Promedia Publishing, a leading
global publisher with some of the most respected, sector-leading B2B and consumer magazines
within its portfolio, and offices in London, Dubai
and India.
INTEGRITYProfessional Jeweller is
built on an editorial policy that places huge emphasis on the integrity, quality and richness of its content. Our
team work hard to bring the market the information it needs to know, creating a compelling publication
that suppliers benefit from being associated with.
FREQUENCYProfessional Jeweller is
published 12 times a year, providing the market with
a monthly digest of original news, trends and features. We will work with you to create a campaign that
delivers a consistent message that is read by prospective
buyers of your products month after month.
AUDIENCEOur database is fully researched
from scratch and maintained, giving you the guarantee that your
message is being seen by the most influential buyers of jewellery
and services in the UK. Some of these operations and procurement professionals are responsible for multiple sites and annual budgets
that run into the millions.
Managing director
Owner
Purchasing manager/director
Procurement manager/director
Other
15%
15%
40%
20%
10%
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ProfessionalJeweller.com is the only dedicated web portal for the jewellery industry, representing a truly valuable opportunity for business advertisers. By advertising on professionaljeweller.com and within the site’s associated daily news alerts, organisations of all sizes can now communicate information about their company, products, services and promotions to highly-targeted jewellery industry professionals working in the UK. You’re speaking directly to the owners, operators and key management personnel that make the decisions in this lucrative sector. As online advertising continues to grow in popularity why not combine your marketing between print and online?
DIGITAL
ADVERTISING ONLINE AND IN THE DAILY NEWS ALERT OFFERS NUMEROUS COMMERCIAL BENEFITS:
DIGITAL
In numbers
Over 80,000page impressions per
month
Over 50,000 unique users per month
Daily news alert goes to
over 3,200jewellery industry
professionals every day
50%average email open rate
METRICSDigital advertising packages include
clickthrough reports that explain how visitors
responded to your campaign, giving you full
analysis of how many people it reached and the
level of engagement.
FLEXIBILITYDigital artwork can be
changed, updated and rotated on a weekly or monthly
basis, offering you a unique opportunity to customise
your campaign, communicate multiple messages and
promote different offers. With digital advertising you can drive traffic straight to your website.
BRANDINGYour digital artwork on this 100% dedicated jewellery
portal will ensure your brand is at the forefront of buyers’ minds, helping to increase
awareness of your products and enhancing the profile
of your company to the industry’s most influential procurement specialists.
PROMOTIONSOnline campaigns take place
in real time, so if you advertise digitally, buyers can immediately
take advantage of your company’s offers and promotions. With banners, wallpaper and MPU positions available on the website and daily news alert, we can help you choose the online medium
that best delivers your message.
Leaderboard1040px x 120px
Tower Banner300px x 600px
MPU650px x 250px
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BESPOKE EVENTS• Roundtable opportunities As a multi-platform publisher, we can work with
you to organise events tailored to your specific needs, including roundtables.
• Roundtables allow you to gain thought leadership on an industry topic while providing a platform for you to communicate your message objectively and network with key individuals.
• You choose the topic to be discussed, and then work in partnership with Professional Jeweller to decide on panellists, before setting out the agenda for the session.
• Debates are lively and engaging and a great way to be seen as a real thought leader in your sector.
• All roundtables are followed by extensive post-event print and online coverage and photography.
ROUNDTABLE SECURITY
PROFESSIONAL JEWELLER | July 2020 professionaljeweller.com16
IN PARTNERSHIP WITH
With the government providing a long list of rules for jewellery retailers to abide by, store owners would be forgiven for not considering the impact coronavirus might have on crime.
Security, however, is something that must be taken seriously, with the global pandemic posing new risk factors for retailers, especially those stocking high value goods like jewellers.
For this reason, Professional Jeweller partnered with Warrior Doors to host a virtual roundtable with industry leaders before stores reopened in England, Scotland and Wales last month.
Here’s a glimpse of the discussion that took place (please note this conversation happened the week before stores reopened in England)…
In general, how are you all feeling about stores reopening next week?AS: Good, I don’t see any issues. Other retailers and other businesses are open and I think we need to go back to some sort of reality and open up. SM: For us it is about reassuring the staff — especially as a lot of the team are coming off furlough. We have been lucky enough to have been in the stores. We’ve been prep-ping things and we’ve been able to get used to the changes. So for us the challenge is making sure our staff feel secure and happy to get back to work.
As jewellers return to the high street, Professional Jeweller partnered with high-security doors manufacturer, Warrior Doors, to virtually gather
industry leaders to discuss how they can remain vigilant and protect staff and stores during post-lockdown trading.
ON THE PANELAttila Sereny, sales manager, Leonard Dews (AS)
Brett Barratt, managing director, Warrior Doors (BB)
Craig Bolton, executive director (UK), Watches of Switzerland
Group (CB)
Stuart McDowell, retailer director, Laings (SM)
STAY SAFEROUNDTABLE DEBATE:
The roundtable took place
virtually before stores reopened
SECURITY ROUNDTABLE
professionaljeweller.com July 2020 | PROFESSIONAL JEWELLER 17
IN PARTNERSHIP WITH
CB: From our stand point there is a real positivity about coming back to work. The teams have been well looked after while they have been off and they are as keen as we are actually. All bar the devolved countries will open on Monday (June 15), we are just going to open all stores and then see how the land lies overall in terms of traffic and conversion. My confidence is taken from the performance of online since we’ve been closed — it’s been pretty amazing, particularly in luxury watch-es, but in jewellery too. I think there is definitely a desire for a return to retail and it’ll be less traffic but higher con-version. So we’re very positive about it and our teams are too, and as Stuart said our focus has been on assuring the staff and our clients that we’ve done everything we possibly can and more to make sure our stores are safe for them to return to.
Are you planning to open all hours and all staff, or will busi-ness be scaled back?CB: We are running reduced hours. Ideally we want to run one shift a day. And we’ve gone through every single store and looked at the maximum oc-cupancy for each store based on seated areas and branded spaces, and said — that’s our limit. We’ve coupled that up with the number of clients, with the number of team members who could possibly then be serving them. We have then allocated jobs for everybody else, whether that be a greeter or a cleaner. So we’ve calculated the amount of peo-ple we need to run the store initially and then we’ll just review it week on week. We are kind of running it like a hotel would run it — in terms of here’s the number of slots you’ve got in a day and what’s your occupancy levels against those slots, and if we need more we’ll look to open longer hours.
SM: Exactly the same for us. As we’re concentrating on one shift everybody will be on reduced hours. We are im-plementing appointment-only at the beginning, which again is just so we can control the amount of people in store and also so we’re not having VIP clients queuing outside. So we’re trying to manage it with appointments and like
Craig says, we’ll just monitor it daily and everything is set up so we can flick a switch and go to queuing if we need to or open for longer.
AS: Same — we’re coming back on skeleton staff and we will be doing appointments-only from the begin-ning, with reduced hours. We always generally opened 9 to 5, but we will open 10 to 4 and then re-evaluate as we go. We will have a maximum of two customers in the store and we will have someone monitoring the door all the time to make sure that the custom-ers will be communicated with before entering. We will be dealing with both sides of people’s attitudes — there will be customers who won’t care about all this and there will be customers that will be very cautious about this, so we have to ensure that we communicate with everyone.
Obviously the government has given you lots of guidelines to abide by, but I just wondered whether you had given security much thought — particularly how Covid-19 might have an im-pact on crime in the UK?CB: We will be maintaining our security people and we have done
throughout lockdown, particularly in London. But security around our stores and personnel-wise will be back when the stores reopen and they’ve all been trained the same ways as our employees. One of our biggest concerns is probably more around snatches as that’s become a bigger issue for us over the last couple of years then our stores physically getting broken into. And one of our big concerns is if people start wearing face masks we will have a more difficult situation trying to identify them if they run off with a piece of stock. So we have trained our people and if people wish to come into our stores with a face mask, we are going to ask them to remove it just for a couple of seconds so we can get a good picture of them and then they can put it back on. We just want to make sure that our cameras can pick up their face. We’ve also gone through the general security rules again with our people who have been out of stores for nearly 12 weeks — you know these things just get forgot-ten about or people get a bit lax, or if there’s less people in the stores they might think there’s less risk but there might actually be more.
SM: One of the other reasons for us going to appointments was so we could
Warrior Doors managing
director, Brett Barratt,
shared his expert advice
during the roundtable
discussion
SPECIAL REPORTS MAJOR EVENTS & EXTRA CIRCULATION
JANUARYThe Year in Review
Future Trends
FEBRUARYBridal Feature
Ultimate Buyers Guide SS21 Preview
MarchInternational Women’s Day Celebration
Diamonds & Pearls
APRILShop Floor Focus
Security & Insurance
MAY Power List 2021
JUNE Fashion Jewellery Focus
JULY Fine Jewellery Focus
AUGUSTMen’s Jewellery Feature
Jewellery Personalisation
SEPTEMBER Ultimate Buyers Guide AW21 Preview
OCTOBERPJ Awards Review and Results
AW21 Seasonal Review
NOVEMBEREthical Jewellery
Digital Reach List and Digital Innovations
DECEMBER Collections of the Year
* Features may be changed at the editor’s discretion
2021 SPECIAL REPORTS
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The nomination process for the Professional Jeweller Awards is uniquely democratic inasmuch as jew-ellery retailers vote for the jewellery brands that have been performing best for them, while suppliers vote for their favourite retailers. So all nominees are chosen for by those that know best. The nomina-tions are then whittled down to a shortlist before culminating in a glittering awards ceremony on the eve-ning in September. High profile members of the jewellery industry, hard-working employees and innovative owners and managers are in attendance, always proud to see well-deserving staff members receive recognition for their efforts which so often can go unnoticed.
Professional Jeweller presents a range of opportunities for companies to sponsor these prestigious awards, which not only make their mark in the retail industry, but also gain nationwide exposure in various press such as newspapers and online coverage.
• Exposure and profile allows you to benefit from high-profile branding to the industry before, during and after the event.
• Networking opportunities with senior decision-makers within the UK’s leading retail groups and jewellery brands.
• Increase your credibility through association with our leading magazine, website and awards.
• Create new business opportunities through higher brand presence among current and potential customers.
• Gain valuable profiling in Professional Jeweller through awards-related editorial coverage and post event write-ups.
• Be seen as the market leader in your chosen area by sponsoring the award that suits your company.
• Raise the profile of your products and services with an influential and affluent audience.
SO WHY SPONSOR THE AWARDS?
DATE: September 2021Free-flowing drinks, a three course meal and networking
TIME: 7:00pm ‘till late
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Promedia Publishing Ltd 16-25 Bastwick Street, London, EC1V 3PS 020 3176 4228 www.itppromedia.com
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CONTACTS
EDITORIAL CONTACT
STACEY HAILESEditor020 3176 [email protected]
COMMERCIAL CONTACT
ANNE-MARIE JUDGECommerical Manager020 3176 [email protected]
PRINT AND ONLINE ADVERTISING RATES
POSITION SPECIFICATIONS SINGLE ISSUE price per insertion
SIX SERIES (10% discount) per insertion
TWELVE SERIES (15% discount) per insertion
PRIME POSITIONS
Front Cover Wrap 205 X 275MM (FOUR PAGES) £20,000 £18,000 £17,000
Front Cover Image 205 X 275MM (300 DPI) £14,000 £12,600 £11,900
Inside Front Cover 205 X 275MM £6,000 £5,400 £5,100
Opening Double Page Spread 205 X 275MM (TWO PAGES) £8,300 £7,470 £7,055
Outside Back Cover 205 X 275MM £6,500 £5,850 £5,525
Inside Back Cover 205 X 275MM £5,500 £4,950 £4,675
Roundtable Event Actual Event & 4 page write up £12,000 N/A N/A
Full Page Advertorial 205 X 275MM £5,500 £4,950 £4,675
Double Page Advertorial 205 X 275MM (TWO PAGES) £10,000 £9,000 £8,500
STANDARD ADVERTISING
Double Page Spread 205 X 275MM (TWO PAGES) £7,500 £6,750 £6,375
Full Page 205 X 275MM £4,700 £4,230 £3,595
Half Page Horizontal 175 X 116MM £2,750 £2,475 £2,335
Half Page Vertical 85.5 X 232MM £2,750 £2,475 £2,335
Quarter Page 175 X 42MM £1,750 £1570 £1,485
Options including inserts, tailored supplements, magazine wraps and bookmarks are available on request all prices subject to VAT
RATE CARD FOR PROFESSIONAL JEWELLER
RATE CARD FOR PROFESSIONALJEWELLER.COM
POSITION SPECIFICATIONS PRICE
PROFESSIONALJEWELLER.COM
Leaderboard 1040 X 120 Pixels £3,000 per month
Tower 300 x 600 Pixels £3,000 per month
MPU 300 X 250 Pixels £2,500 per month
Mobile Mid Page Unit 1080 X 1920 Pixels £3,000 per month
Wallpaper 1920 X 1080 Pixels £5,000 per month
DAILY NEWS ALERT
Leaderboard 728 X 90 Pixels £3,000 per month
Tower 220 X 550 Pixels £3,000 per month
Lower Leaderboard 465 X 75 Pixels £2,500 per month
Dedicated email shot N/A £5,500 per email
Discounts available on multiple campaigns all prices subject to VAT
COMMERCIAL OPPORTUNITIES
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