UNLOCKING YOUR LATENT INNOVATION CAPABILITYWITH OUR END-TO-END APPROACH

WELCOME TO

NORTHERN LIGHTINNOVATION

WHO ARE WE?

THE NETWORK

We create expert virtual teams, drawn from our network, under the guidance of our four key innovation leaders

Dave Roberts Product & Process Innovation

Creating technical possibilities that are smart and ownable

Michelle LockProduct Design Excellence

Designing smart differentiated proprietary products

Christina SamiConsumer andMarket Insight

Leveraging needs to identify profitable business opportunities

Peter TaitCross-function Innovation

Activating multi- functional teams to make innovation land

New Business GET AHEAD > STAY AHEAD

GET AHEAD > STAY AHEADExisting Business

Create New Platform Design

Improve Design

The measure of Successful Innovation is its ability to yield a sustained high return.This can be done by invigorating existing or inventing new business

A constant: Success is always drivenby Getting Ahead and Staying Ahead

>

>Innovation is more profitable when protectable benefit is delivered at minimum risk

INVENT

INVIGORATE

Certainty

Longevity

HighReturn

LowReturn

We provide the thinking and tools that help give you highest return on investment

Get Ahead:Make best use of external knowledge in a way that delivers relevant benefit

Outcome:reduced uncertainty

STAY Ahead:Deliver claimable benefit and select best protection strategy

Outcome:Best return on investment

Our innovation services help you Get Ahead and Stay Ahead

GET AHEAD > STAY AHEAD

NEED

S

POSSIBILITIES

ACTIVATORS

3-DTHINKING:

CREATE

STIMUL-IP

SYMPATHETICSCOUTING

ASSERTIVEIP

STRATEGY

3-DTHINKING:

TURBO

Our 3-D thinking model underpins everything we do

Great innovations find synergies between Needs, Possibilities and Activators

GET AHEAD > STAY AHEAD

NEED

S

POSSIBILITIES

ACTIVATORS

We provide flexible services that boost your innovation effectiveness at all stagesMarket Opportunity

• Client sought opportunities to grow in both existing and new categories through disruptive product & service innovation

• Provided a clear view of the opportuni-ties, within and beyond the client’s existing categories

• Co-developed disruptive innovation platforms with solutions for short, medium and long-term realisation

• The client now has an established disruptive innovation pipeline driven by a clear strategy and a sustainable approach for future innovation

Identification

IdentificationSupply Chain Scouting• A global Home Care company needed help to

identify and audit potential supply chain options in emerging markets

• We evaluated several companies, looking holistically at supply chain robustness, and suitability as innovation partners

• We used our unique blend of expertise in technology scouting, manufacturing, and innovation capabilities & culture

• Immediate findings were emailed on the day of audit visits. Our results drove a critical, high-value commercial decision

Technology Strategy

• Long Term Research Department were beginning their knowledge journey into an important new science platform area

• In 8 weeks, NLI assembled a world-class scientific advisory board and ran the first strategy event

• We found 100 world experts from diverse disciplines and evaluated technical strength, cultural fit and availability

• Our recommmended select list was accepted as the first Advisory Board

• We created an agenda and led a 2-day workshop which generated several new global alliances and research programmes

IP Culture Creation• Client had strategically increased the proportion

of longer term disruptive innovation programmes and were seeking smart ways to capitalise fully on the increased investment

• NLI trained key European innovation leaders in Assertive IP principles, through an interactive workshop including market-relevant case studies, practical approaches working from first principles, and a real-time project surgery

• The workshop was highly acclaimed, was ratified by Global IP lead and is now a recommended training module 3-D

THINKING:CREATE

Refine &Improve

Opportunity Definition

Needs

Consumer Concept

Launch

ProcessScale-up

Consumer Validation

Technology Proof ofPrinciple

Technology Options

STIMUL-IP

SYMPATHETICSCOUTING

ASSERTIVEIP

STRATEGY

3-DTHINKING:

TURBO

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CONTACT NORTHERNLIGHT INNOVATION

www.northernlightinnovation.com Tel +44 7775 923 209 Email: dave.roberts@northernlightinnovation.com 22 Old Steine, Brighton, BN1 1EL, UK

Dave Roberts Product & Process Innovation

Creating technical possibilities that are smart and ownable

Michelle LockProduct Design Excellence

Designing smart differentiated proprietary products

Christina SamiConsumer andMarket Insight

Leveraging needs to identify profitable business opportunities

Peter TaitCross-function Innovation

Activating multi- functional teams to make innovation land