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tExplor Award FinalistIIR The Market Research Event 2009

Agency of the YearDrum Awards 2009 & 2008

Best AgencyResearch magazine 2008

Agency of the YearMarketing 2007, 2005 & 2004

Best International ResearchMarketing Awards 2005

Best AgencyMRS 2004

Knowledge Management

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Better knowledge management significantly boosts ROI

Better knowledge management is one of the last bastions of global competitive opportunity. On average, the typical blue chip stands to gain an estimated 29% uplift in business performance through improved knowledge practices. [Source: Capgemini research (2009)]

Fizz empowers you to achieve this ROI uplift by making your information work harder across multiple users, groups and global locations - for both research and other information assets. Fizz does this through two interlinked systems:

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Fizz: Library actively consolidates insight, competitor intelligence and news into one simple-to-use hub with a single-search across all your business knowledge. Additionally, Fizz learns over time what each user needs, allowing it to actively push knowledge across your organization. A typical Fizz installation can deliver significant cost savings in year one alone.

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2 Fizz: Dashboards provide CEO-level summaries through to front-line operational reports, comprising both research results and other information. Fizz delivers drill down KPIs, analysis and insights in record time.

Data functions allow users to rapidly produce online data tables, cross tabulations and run verbatim analysis - saving and exporting data directly to Excel, PowerPoint and PDF presentations.Reports functions collate all raw research data and information into user-friendly reports. Rapid turnaround from data collection to output leaves more time for in-depth analysis and discussion.

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Fizz: Library

Fizz: Library consolidates all your commercial knowledgeand enables users to obtain any business, market or competitor information in seconds. It provides a single, browser-based search of insight, intelligence and external news in one simple-to-use web portal.

The Fizz: Library solution is used by numerous blue chip organizations worldwide to quickly and efficiently disseminate and apply new insights across multiple groups or markets. Experience shows this solution has played a key role in raising the profile of insight and driving ROI in organizations ranging from major multinationals to domestic players.

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Key benefits of Fizz: Library

• Single search box for everything from research, to internal documents and all third-party news feeds.• Auto-imports data from both internal and external sources.• Simple, intuitive browse function.• Learns each user’s needs and proactively delivers new, relevant information via email alerts.• Flexible, military-grade security, fully tailored for each user.• ‘My Site’ allows each user to customize their experience.• Provides community tools to facilitate discussion and review of knowledge.• Reporting statistics reveal what knowledge is in demand, by whom, how frequently.

We have never had anything like this system. We decided it would be a good idea to give our staff a self-serve

interactive tool for market research and insight. It is revolutionary for us.

Katrina Rochowski, Orange (Client: Telecom)

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”ROI Business Case: Time savings across a large marketing and research function are commonly said to be up to 10%. When 100 individuals each paid $80,000/year save 5% of their time, this saves the business $400,000 in Year One alone.

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Fizz: Library (continued...)

Our tailored consulting process allows organizations to progress from briefing to a fully tailored Fizz: Library launch in as little as 8 weeks:

Understand and decide your current and future online information needs. Develop the optimal custom solution to secure the best results from your information assets. Implement the custom solution with Fizz’s unique and evolving tool- kit of services and technologies. Launch Fizz within your organization using the best tools to create user awareness and education. Train on & internally market Fizz to raise the profile, change working practices and develop skills. Post-launch dedicated support line for all queries. Update your Fizz custom solution as your information, insight and ROI needs change.

Fizz provides Vodafone with unrivalled access to all our internal and external information assets. This provides our organization with unrivalled access to critical business information that provides Vodafone a key competitive advantage.

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”Katherine Ward, Vodafone (Client: Telecom)

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Fizz: Dashboards

Fizz: Dashboards combine all your KPIs, data and reports into one place for more effective use across your entire organization.

This can be tailored from a CEO-level KPI overview (e.g. major trackers, sales figures, share price) through to front-line operational reporting (e.g. single store, channel or agent). Utilizing cutting-edge data management and display software, this is done in a fraction of the time and cost normally associated with reporting, freeing up your time to focus on more commercial objectives - not simply charting data.

Key benefits of Fizz: Dashboards

• Combines results from multiple information programs, sources and formats into a graphical ‘dashboard’.• Allows you to drill-down from the macro to the micro (eg. from a board-level Net Promoter Score to the detailed performance of a single sales agent).• Generates and delivers fixed reports and recommendations quickly to multiple users, via the web, powerpoint or PDF.• Encourages users to submit action plans to address opportunities and performance issues.• Allows every user to statistically analyze each metric, providing tailored outputs.• Results can be exported direct to Excel or PowerPoint creating a full, tailored presentation in just a few clicks.• Automatically imports data from any of your agencies or external feeds to minimize management time.• Provides full quality-control, verification and audit functionality.

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Reporting tools:Fizz reporting tools automatically organize both research and non-research information into user-friendly, highly visual reports. These are used to provide everything from store-specific outputs across a large estate, touchpoint reports for multi-channel services or brand-level outputs.

Fizz: Dashboards (continued...)

Data tools:Fizz data tools provide a flexible frame-work to custom manage and display a wide range of both research and non-research metrics - e.g. tracking research, ad-hoc studies, sales figures and market shares.

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1. Streamline market research reporting across large studies for maximum business integration.2. Cost and time savings from the easy automation frees resources for more in-depth analysis and other work.

3. Avoids costly ‘human errors’ from offline report work.

Key Benefits

4. Report designs can maximize the appeal and impact with users - in PowerPoint, PDF and Excel.5. Project management tool enables users to build, adjust and monitor individual and group action plans.

Online AnalysisFizz also allows users to produce online data

tables, cross tabulations, run verbatim searches

and create Excel, PowerPoint and PDF reports.

1. Flexible solution allows information to be specifically tailored for each user or group.2. Users create, access, review and download their own reports, avoiding time consuming ad hoc requests.

3. Topline summaries in just a few clicks from the automated trend charting solution.

Key Benefits

4. ‘Bigger Picture’ analysis by comparing new data with stored historic data.

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Who are we?

Fizz is fully customized for each client by Nunwood, a highly recognized commercial insight agency. Working with senior decision makers across 50 markets worldwide, Nunwood combine award-winning insight with cutting-edge analytics, technology and dissemination techniques.

Our success is judged not on the expected provision of facts and figures, or even generating better ‘insight’, but rather the ROI we help create for some of the world’s best businesses.

To do this, Nunwood couples full-service research expertise with newer, more diverse skill-sets including biometrics, systems development, film production, econometrics and, of course, knowledge management.

In a changing industry, operating in ever-more uncomfortable times, we firmly believe that the best businesses should demand increasingly incredible results.

Nunwood are an Explor Award Finalist at IIR The Market Research Event 2009, Research magazine’s 2008 ‘Best Agency’ and have been awarded Marketing magazine’s ‘Agency of the Year’ in 2004, 2005 and 2007.

Nunwood blue chip clients include...

Please contact Jeremy Hodgekinson Price to discuss further.

t. (917) 513 8110 w. nunwood.come. jeremyhprice@nunwood.com

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Nunwood (New York)Ste 622, 275 Madison Avenue, New York, NY 10016

t: +1 212 880 1530 t: +1 718 300 3870e: info@nunwood.com w.nunwood.com

Nunwood (London)72-82 Rosebery Avenue, Clerkenwell, London, EC1R 4RW

t: +44 (0) 845 372 0103 f: +44 (0) 845 372 0104e: info@nunwood.com w.nunwood.com

Nunwood (Leeds)7 Airport West, Lancaster Way, Yeadon, Leeds, LS19 7ZA

t: +44 (0) 845 372 0101 f: +44 (0) 845 372 0102e: info@nunwood.com w.nunwood.com

New York - London - Leeds - Auckland

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