Social Media: Digital Dialogue5-Step Crash Course in Digital Media

Twitter, Facebook, LinkedIn: Who follows who? Are there boundaries to the public conversation, and are some things better said in private? How

can social media help and hinder dialogue?

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IntroducingDr Bex Lewis

Research Fellow in Social Media & Online Learning

CODEC, St John’s College, DurhamDirector, Digital Fingerprint

T: @drbexlF: /drbexl

W: drbexl.co.uk

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Place Your Life Before God

So here’s what I want you to do, God helping you: Take your everyday, ordinary life—your sleeping, eating, going-to-work, and walking-around life—and place it before God as an offering. Embracing what God does for you is the best thing you can do for him. Don’t become so well-adjusted to your culture that you fit into it without even thinking. Instead, fix your attention on God. You’ll be changed from the inside out. Readily recognize what he wants from you, and quickly respond to it. Unlike the culture around you, always dragging you down to its level of immaturity, God brings the best out of you, develops well-formed maturity in you.Romans 12:1-2https://www.biblegateway.com/passage/?search=Romans+12:1&version=MSG

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1) WHY DIGITAL?

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God is a communicating God: “In the beginning was the word, and the word

was God…”. God is extravagant in communication – he is not a silent God who has to be tempted

into communicating with people.Rev Prof David Wilkinson

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Image Credit: Durham University

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Social SocialSocialSocial

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A good [wo]man brings good things out of the good stored up in his/her heart, and an evil [wo]man brings evil things out of the

evil stored up in his/her heart. For the mouth speaks what the heart is full of.

Luke 6:45 (New International Version, [adapted])

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2) WHERE ON DIGITAL?

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3) WHO ON DIGITAL?

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“No life of faith can be lived privately. There must be overflow into the lives of others.” C.S. LewisH/T @jaybutcher

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I’m a passionate believer that we need to be ‘incarnational’ in the digital

spaces, whether those are specifically ‘Christian’ spaces or not, but that we

need to understand how to be ‘resident’ in those spaces, rather than merely ‘visiting’ to do a ‘bit of reaching out’.

http://www.threadsuk.com/redeeming-culture-in-a-digital-ageBex Lewis, May 2014

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Who sees this?

1. God2. Parents3. ‘Kids’4. Newspaper5. Enemy

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Who does social media?#nwunited15

4) WHEN ON DIGITAL?

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http://small-bizsense.com/the-best-times-to-post-on-social-media/#nwunited15

In a Crisis?

Don’t overthink. Running through committees, endless drafts and approval processes to get a response out there can cause far more damage than good. As long as you have taken the time to assess the situation and can take a rational, respectful tone in your response, even an awkward response is OK to start with, and buys you time to continue to respond to the problem.

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5) WHAT ON DIGITAL?

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Principles of Good Engagement

• Be interesting• Be encouraging• Be active• Be helpful• Be authentic• Represent your organisation well

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@drbexl @digitalfprint#nwunited15

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