one month in china with ibm corporate service corps

© 2009 IBM CorporationIBM Confidential

One Month in China with Corporate Service CorpsTamara Gunter 康塔娜 30 October 2009

2 © 2009 IBM Corporation

One month in China with IBM Corporate Service Corps

About IBM Corporate Service Corps

IBM sends future leaders, from countries all over the world, to

developing countries to work in teams on projects where IT is used to

improve social and economic conditions. It benefits communities

by solving problems on the ground. It benefits IBMers by providing them

with leadership training and development. And it benefits IBM

by developing a new set of global leaders.

Visit CSC on ibm.com



Washington DCAustin

Toronto

NetherlandsParis

Kolkata

Petaling Jaya

Our team

Rio de Janeiro

Bangalore

7 countries• Brazil• Canada• France• India• Malaysia• Netherlands• US

13 languages• English• Brazilian Portuguese• French• Dutch• Spanish• Hindi• Mandarin• Hindi• Marathi• Tamil • Bengali• Malay• German

64 years with IBM

A range of expertise• Project management• Marketing• IT architecture• Technical consulting• Services consulting• Government• Finance• Education and

enablement• Service delivery

management

Etienne LeroyFrance

Rajat PalIndia

Rajanikanth Bangaloe India

Yin Yoon NgMalaysia

Alfred SchilderNetherlands

Tamara GunterUSA

Rachel Couto FerreiraBrazil

Layne MorrisonUSA

Bonnie-Lynne MurphyCanada

Jerry HsuIBM China West Branch Office Rep.



Our locationAugust 21st to September 20th, 2009

CITY OF CHENGDU Capital of Sichuan Population 11 million 12,390 km2 (4,783.8 sq mi) ¥ 390.1 billion ($57.108 billion USD) Established in 5th c. BC

CITY OF DUJIANGYAN Population 600,000 Known for Dujiangyan Irrigation System, a

UNESCO World Heritage Site One of the hardest hit cities in the

May 12, 2008 earthquake

IBM’s first Far East office was established in Shanghai in 1936.

SICHUAN PROVINCE, CHINA Languages: Sichuanese and Mandarin Famous for pandas and spicy cuisine Himalayas to the west, Qinling mountain range

to the north, Yunnan to the south, Yangtze flows through it

GDP: ¥ 1.25 trillion Civilization dates back to 15th c. BC



Our clients

Information Communication Technology (ICT) subteam

Alfred, YY and Tamara Chengdu Hi-Tech Zone, Bureau of Science and

Technology Chengdu Municipal Informatization Office Chengdu Neusoft Institute of Information Jincheng College of Sichuan University

Public Service (PS) subteamBonnie, Layne and Rajani New East exhibition company limited Chengdu Municipal Foreign Affairs Office Xiang E Primary School Puyang Middle School Chambers of Commerce: British, European, Japanese

Small and Medium Enterprise (SME) subteam

Rachel, Rajat and Etienne Chengdu Foodstuff Chamber of Commerce Chengdu Municpal Bureau of Commerce Sichuan Eden Agriculture Company Dujiangyan Chaoyue Light Industry Machine Red Star 35 Youth Business Incubation Center Sichuan Dehui Commercial Co Chengdu Laoken Technology Co

We worked with several clients – small and medium businesses, government agencies, universities, schools and the foreign affairs office



A typical work day

6:30 am breakfast of fruit, boiled egg or even spicy, Sichuan-style green beans

7:30 am obtain transport to client: client-delivered bus or full-contact sport of chasing taxis

8:30 am client meetings: trade business cards, company philosophy, photos, photos, photos, green tea service, and a few hoursof slow and deliberate communication via interpretation

12:00 pm Sichuan style lunch with clients, sharing personal stories and interests, toasting

1:00 pm obtain transport to hotel: repeat from 7:30 am

1:30 pm discuss, research, develop recommendations, develop presentations, translation

7:00 pm walk to dinner nearby or repeat from 12:00 pm with clients and more toasting involved

9:00 pm eyes glazed … discuss, research, developrecommendations, develop presentations, translation

11:00 pm sleep



Week 1: Building a new city – a digital city

Client: Chengdu Hi-Tech Zone, Bureau of Science and Technology

Challenge: Build "Tianfu New City" by 2015. This city will be the epicenter for the development of software and service outsourcing and science and technology. Aspirations concentrate on commerce, internationalization, fashion and livability. The city will be supported by all facets of any other typical city in the world -- metro, hospital, shopping, restaurants and more.

Recommendations: – Standards and criteria for a digital city – Examples of world class digital cities and what makes

them successful– A close look at IBM’s experience in helping to build digital

cities around the word.– Recommendations to focus on Dynamic Infrastructure,

Smart Transport, Smart Health and Smart Government

Result: Chengdu Hi-Tech Zone adopted recommendations and this engagement has evolved. IBM China is now working closely with the client.

Artistic rendering of Tianfu New city. 37 square kilometers, population 600,000



Week 2: Evolving eGovernment

Client: Chengdu Municipal Informatization Office

Challenge: Improve upon the city’s plan to evolve its eGovernment platform with recommendations on how to:

– Integrate legacy systems in each government department– Create a citizen-centered eGovernment platform and services– Manage various types of eGovernment forms and data– Foster cross-department collaboration

Recommendations: – Embrace Smart Government– A close look at IBM’s experience in shaping Governments around

the word – City of Dortmund, Germany and Government of Denmark– Applying the One-Stop Citizen Centered Business Model – Component Business Modeling

Result: The recommendations were formally accepted by Zheng Jun, Department Chief of Chengdu Municipal Informatization Office. The office will focus on Component Business Modeling in their next phase of development.

www.chengdu.gov.cn



Week 3: Young students of Dujiangyan

A visit to the Mayor’s office formalized IBM Corporate Service Corps commitment to help rebuild Dujiangyan.

Visits to 4th, 5th and 6th-grade students of rural Xiang E Primary and Puyang Middle Schools.

These student survived the earthquake of May 12th, 2009. Two hundred of their classmates did not.

New schools, new school programs are just one aspect of the rebuilding of Dujiangyan and the greater Sichuan Province.

Participated in IBM Education Support Launch Ceremony:

– Donation of IBM Reading Companion software and 40 headsets.

– Donation of 700 RMB to each of 10 students to help them buy books and other learning materials. Students were selected by academic achievement and economic need.

Taught English to 40-student classes by singing songs and playing games.



Week 3-4: Colleges and Universities Clients:

– Chengdu Neusoft Institute of Information– Jincheng College of Sichuan University

Focus and Challenges:– Job readiness– Developing technology skills and proficiency– Student motivation

Professor and Student Workshops– Global technology trends– IT Talent development– Foundational competencies– Cloud computing and virtualization

Recommendations:– Cooperation with government and foreign ICT companies– Cultivating soft skills and foundational competencies– Enhanced Marketing curriculum– Enhanced Computer Science curriculum– University Relations and Academic Initiatives

Result:– Neusoft Institute: Extended great appreciation for interactive

disussions, workshops and recommendations. Participation in Academic Initiatives.

– Jincheng College : Participation in Academic Initiatives. Adopted new methodology to develop T-shape and innovative students. Decided to develop a new state-of-the-art IT lab.



Climbing mountains, watching pandas and other diversions along the way

Further afield …– Bifengxia Panda Base in Ya'an – Leshan Giant Buddha– Mount E’mei– Mount Qincheng– Dujiangyan Irrigation system

Top 10 (not-so-serious) lessons learned10. Pandas attend kindergarten.9. You can get your ears cleaned at the local tea house.8. There is no fourth floor in China7. The Dutch don’t request doggie bags and don’t understand

why Americans do. 6. Maintain eye contact while your client eats chicken feet.5. Bring Tamaflu. (reference my blog story, “The Flu”)4. Elephants walk the streets of urban India.3. Catching a cab requires offensive tactics.2. I can deter the force of 1000 men using Kung Fu.

(applies to #3)1. Any Buddhist site will be on a remote and isolated

mountain top at least 900 steps away.



See and learn more

my blog my 15min slide show team blogteam video

The Forbidden City: Beyond Space and Time3-dimensional virtual world where you can celebrate and explore aspects of Chinese culture and history.