onference 2020 sponsorship opportunities · social media post* 3 2 1 1 blog post* x x x...
TRANSCRIPT
IF
AI
R T
RA
DE
CA
MP
AI
GN
SI
20
20
CO
NF
ER
EN
CE
1
2020 Sponsorship OpportunitiesM A R C H 2 0 - 2 2 2 0 2 0 • P A S A D E N A , C A
About Fair Trade CampaignsFair Trade Campaigns works closely with Fair Trade advocates, conscious consumers, cross-sector stakeholders and institutional decision-makers to increase awareness and drive purchase of Fair Trade. Through designation programs, Fair Trade Campaigns recognizes Towns, Colleges & Universities, K-12 Schools and Congregations for committing to Fair Trade education and sourcing.
Join us as a sponsor of the 2020 Fair Trade Campaigns National Conference to build awareness of your brand and engage with the
next generation of conscious consumers and influencers.
P R O G R A M R E A C H
155TO W N S , S C H O O L S &
C O N G R E G AT I O N S
122C O L L E G E S &
U N I V E R S I T I E S
40 STATES
AB
OU
T FA
IR T
RA
DE
CAM
PA
IGN
S
AL
AZ
CA CO
CT
FL
GA
IA
ID
IL IN
KS KY
LA
MA
MD
ME
MI
MNMT
MO
NC
NE
NHVT
NJ
NM
NV
NY
OH
OK
PA
RI
SCTN
TX
UT
WA
WI
VA
6K+C A M P U S &
C O M M U N I T Y A D V O C AT E S
IF
AI
R T
RA
DE
CA
MP
AI
GN
SI
20
20
CO
NF
ER
EN
CE
2
IF
AI
R T
RA
DE
CA
MP
AI
GN
SI
20
20
CO
NF
ER
EN
CE
3
2 0 1 9 A U D I E N C E
390AT T E N D E E S
47C O L L E G E S &
U N I V E R S I T I E S R E P R E S E N T E D
35FA I R T R A D E
B R A N D S /B U S I N E S S E S
R E P R E S E N T E D
AT T E N D E E S F R O M 32 S TAT E S A N D 9 C O U N T R I E SUS, Canada, Cote d’Ivoire, Colombia, Ecuador, Italy, Mexico, Peru, Singapore
1.9MS O C I A L M E D I A I M P R E S S I O N S
919# F T C O N F 2019H A S H TA G U S E
D U R I N G C O N F E R E N C E
O N L I N E R E A C H
AB
OU
T TH
E 2
019
CO
NFE
REN
CE 95%W O U L D
AT T E N D A G A I N 45%
22%
13%
6%3%
2%9%
S T U D E N T
NGO/NONPROFIT
B U S I N E S S
A C A D E M I A
S E C TO R
About The ConferenceThe annual Fair Trade Campaigns National Conference brings together a diverse group of passionate consumer-advocates, companies and nonprofits - all focused on driving social, economic and environmental impact through conscious consumerism and corporate social responsibility.
Our audience includes student leaders and campus professionals from 125 universities, influencers from 150 cities, congregations and K-12 schools, and professionals from brands and NGOs activating consumers and driving the market towards sustainability. All are united by their shared commitment to sustainable development, environmental stewardship and conscious consumerism, and a belief in the power of Fair Trade as a just and sustainable means to improve livelihoods worldwide.
D I S T R I B U TO R S /F O O D S E R V I C E
P R E S S / M E D I A
OT H E R
Why SponsorAt the 2020 National Conference, attendees will explore innovative solutions to global challenges, through the
lens of sustainability, social justice and Fair Trade. Your support will allow us to facilitate critical conversations and convene leaders working towards a just and sustainable future.
J O I N U S T O :
P A S T S P O N S O R S
P A S T F O O D S E R V I C E A N D S U S T A I N A B I L I T Y S P O N S O R S
Gain access to retailers, campus representatives
and decision makers, buyers and brands
Showcase YOUR brand’s commitment to conscious consumerism
and Fair Trade
Tap into a passionate group of influencers - student leaders, consumers and
Fair Trade advocates
IF
AI
R T
RA
DE
CA
MP
AI
GN
SI
20
20
CO
NF
ER
EN
CE
4
IF
AI
R T
RA
DE
CA
MP
AI
GN
SI
20
20
CO
NF
ER
EN
CE
5
Sponsorship Levels
P R E S E N T I N G S P O N S O R – $ 3 5 , 0 0 0
Featured on Conference Website•
Friday Reception & Opening Session Sponsor (dedicated Signage to alert attendees of sponsorship)•
Customized opportunity to engage with targeted groups of attendees•
Logo included in prominent location on the conference website and signage•
Featured in pre-conference guest blog post•
3 dedicated social media posts•
4 complimentary registrations•
4 VIP reception invitations to be used or gifted•
Double table at Marketplace
P A R T N E R – $ 2 5 , 0 0 0
Representation on 1 banner for placement in the main conference room•
Logo included on the conference website and signage•
Sponsorship of a networking session •
Featured in pre-conference guest blog post•
2 dedicated social media posts•
3 complimentary registrations•
3 VIP reception invitations to be used or gifted•
Double table at Marketplace
O R G A N I Z E R – $ 1 0 , 0 0 0
Logo included on the conference website, signage, and on conference e-flyers •
Featured in pre-conference guest blog post• 1 dedicated social media post•
2 complimentary registrations•
2 VIP reception invitations to be used or gifted•
Table at Marketplace
FA
IR
TR
AD
E C
AM
PA
IG
NS
I2
02
0 C
ON
FE
RE
NC
E
5
S U P P O R T E R – $ 5 , 0 0 0
Logo included on the conference website, signage, and on conference e-flyers•
1 dedicated social media post•
1 complimentary registration•
1 VIP reception invitation to be used or gifted•
Table at Marketplace
A D V O C A T E – $ 2 , 5 0 0
Logo included on the conference website and signage •
1 dedicated social media post•
1 complimentary registration•
1 VIP reception invitation to be used or gifted•
Option to add Marketplace table
F R I E N D ( N G O O N L Y ) – $ 5 0 0
Logo included on the conference website •
Name placement on conference signage and on slide deck before and after general sessions (no logo)•
1 complimentary registration•
1 VIP reception invitation to be used or gifted•
Option to add Marketplace table
FA
IR
TR
AD
E C
AM
PA
IG
NS
I2
02
0 C
ON
FE
RE
NC
E
6
IF
AI
R T
RA
DE
CA
MP
AI
GN
SI
20
20
CO
NF
ER
EN
CE
7
Specialty Sponsorship Opportunities
M E D I A S P O N S O R – $ 1 5 , 0 0 0
Branded presence on conference highlights video, archived general session recording and testimonial videos•
One person designated by sponsor to be included in video•
2 complimentary registrations•
2 VIP reception invitations to be used or gifted
V I P R E C E P T I O N S P O N S O R – $ 1 0 , 0 0 0
Name on reception invitations•
Welcome remarks •
Benefits of Organizer Level
C O N F E R E N C E M O B I L E A P P – $ 1 0 , 0 0 0
Branded presence upon opening of conference app•
Benefits of Organizer Level•
2 complimentary registrations•
2 VIP reception invitations to be used or gifted
W I F I S P O N S O R – $ 5 , 0 0 0
Branded presence on login page•
Password can be sponsor name•
Benefits of Supporter Level
C O N F E R E N C E C O F F E E / T E A S P O N S O R – $ 5 , 0 0 0
Benefits of Supporter Level•
Full attendee list (by request)•
Opportunity to provide coffee or tea product to conference attendees throughout event
F O R M O R E I N F O R M A T I O N O R T O D I S C U S S O T H E R C U S T O M S P O N S O R S H I P O P P O R T U N I T I E S , P L E A S E C O N T A C T E M I L Y H O B B S A T E H O B B S @ F A I R T R A D E U S A . O R G O R ( 5 1 0 ) 8 4 4 - 1 6 6 3 .
FA
IR
TR
AD
E C
AM
PA
IG
NS
I
20
20
CO
NF
ER
EN
CE
7
S P O N S O R S H I P B E N E F I T S M A T R I X
S P O N S O R S H I P L E V E L S
P R E S E N T I N G S P O N S O R PA R T N E R O R G A N I Z E R S U P P O R T E R A D V O C AT E F R I E N D
( N G O )
$35,000 $25,000 $10,000 $5,000 $2,500 $500
Name on website x x x x x x
Logo on website x x x x
Name on signage x x x x x x
Logo on signage x x x x
Logo on e-flyers x x x x x x
Social Media Post* 3 2 1 1
Blog Post* x x x
Complimentary Registration 3 2 1 1
Expo Table 12’ 12’ 6’ 6’ 6’
Main Room Company Banner 2 1 1
Friday Reception & Opening Session Sponsor
x
Networking Session Sponsor x
*This sponsor benefit is available for sponsorships secured by February 7, 2020.
FA
IR
TR
AD
E C
AM
PA
IG
NS
I2
02
0 C
ON
FE
RE
NC
E
8