online marketing types
DESCRIPTION
TRANSCRIPT
R'tist @ Tourism
Online Marketing Types
© Ramakrishna Kongalla, Assistant Professor
R'tist @ Tourism
online Marketing Types
1. Display Advertising
2. Search Engine
Marketing
3. Search Engine
Optimization
4. Social Media Marketing5. E-mail
Marketing
6. Referral Marketing
7. Affiliate Marketing
8. Inbound Marketing
9. Video Marketing
Online Marketing Types
R'tist @ Tourism
1. Display Advertising… Banner Ads on third-party Website
R'tist @ Tourism
2. Search Engine MarketingIncreasing Visibility on Search Engine Result Pages (SERPS)
R'tist @ Tourism
3. Search Engine OptimizationImproving visibility of a website/web page via natural /unpaid Search Results
R'tist @ Tourism
R'tist @ Tourism
4. Social Media MarketingGaining traffic attention through Social Media
R'tist @ Tourism
5. E-mail MarketingDirect Message to group of People
R'tist @ Tourism
6. Referral Marketing Promotion through referrals (Word-of-Mouth)
R'tist @ Tourism
7. Affiliate Marketing
Rewarding the Affiliate for ‘customer brought’
R'tist @ Tourism
8. Inbound MarketingCreating and freely sharing informative content as a means of converting prospects to customers, customers to repeat buyers
R'tist @ Tourism
9. Video MarketingCreating videos, Managing viewers and attracting them
